Author: VIVANCO CERVERO, VERONICA
Publisher: Ediciones Paraninfo, S.A.
ISBN: 8428331731
Category : Social Science
Languages : es
Pages : 188
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Book Description
El despegue que está experimentando el español en los últimos años le hace merecedor de recibir mayor atención como lengua de comunicación profesional en la difusión de sus lenguajes específicos en el marco internacional. Por tal motivo, este libro enfoca de modo sucinto las técnicas de redacción en español en la escritura general y profesional, ya que la última forma parte del quehacer laboral del día a día. Con un lenguaje sencillo ilustrado con ejemplos, los focos de atención del libro son la aplicación de las pautas de claridad, precisión y brevedad en la articulación de la comunicación escrita; la estructura de la oración, el párrafo y el texto; la correspondencia tradicional y la base tecnológica; y, la elaboración de proyectos, informes , resúmenes, artículos y mensajes instruccionales y publicitarios.
Author: Javier Muñoz-Basols
Publisher: Routledge
ISBN: 0415590825
Category : Foreign Language Study
Languages : en
Pages : 379
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Book Description
Developing Writing Skills in Spanish is designed to be used as a classroom text, self study material, or simply as a resource on writing. It provides intermediate and advanced level students of Spanish with the necessary skills to become competent and confident writers in the Spanish language.
Author: Strategies Teaching
Publisher: Teaching Strategies
ISBN: 9781933021126
Category :
Languages : es
Pages : 269
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Book Description
Author: Antonio Di Benedetto
Publisher: New York Review of Books
ISBN: 1590177355
Category : Fiction
Languages : en
Pages : 225
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Book Description
An NYRB Classics Original First published in 1956, Zama is now universally recognized as one of the masterpieces of modern Argentine and Spanish-language literature. Written in a style that is both precise and sumptuous, weirdly archaic and powerfully novel, Zama takes place in the last decade of the eighteenth century and describes the solitary, suspended existence of Don Diego de Zama, a highly placed servant of the Spanish crown who has been posted to Asunción, the capital of remote Paraguay. There, eaten up by pride, lust, petty grudges, and paranoid fantasies, he does as little as he possibly can while plotting his eventual transfer to Buenos Aires, where everything about his hopeless existence will, he is confident, be miraculously transformed and made good. Don Diego’s slow, nightmarish slide into the abyss is not just a tale of one man’s perdition but an exploration of existential, and very American, loneliness. Zama, with its stark dreamlike prose and spare imagery, is at once dense and unforeseen, terse and fateful, marked throughout by a haunting movement between sentences, paragraphs, and sections, so that every word seems to emerge from an ocean of things left unsaid. The philosophical depths of this great book spring directly from its dazzling prose.
Author: Amy Silverman
Publisher:
ISBN: 9781606132753
Category : Child rearing
Languages : en
Pages :
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Book Description
All parent stories about raising a child with Down syndrome are special and unique, but in the hands of a good writer, they can have the power to reach, change, and resonate far beyond family and friends. And that is the case with My Heart Can't Even Believe It, by journalist, blogger, and NPR contributor Amy Silverman. Amy bravely looks at her life, before and after her daughter Sophie was born, and reflects on her transformation from "a spoiled, self-centered brat," who used words like retard and switched lines at the Safeway to avoid a bagger with special needs, into the mother of a kid with Down syndrome and all that her new identity entails. She describes her evolution as gradual, one built by processing her fears and facing questions both big and small about Sophie, Down syndrome, and her place in the world. Funny, touching, and honest, this wonderful book looks at a daughter and her power to change minds and fill hearts with love so deep.
Author: Miri Rodriguez
Publisher: Kogan Page Publishers
ISBN: 1398610097
Category : Business & Economics
Languages : en
Pages : 257
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Book Description
Written by the award-winning storyteller Miri Rodriguez at Microsoft, this bestselling book gets back to the heart of brand loyalty, consumer behavior and engagement as a business strategy by using storytelling to trigger the emotions that humans are driven by. Despite understanding essential storytelling techniques, brands continue to explain how their product or service can help the customer, rather than showcasing how the customer's life has changed as a result of them. This second edition of Brand Storytelling contains new trends in storytelling, as well as expanding on story experience and employee experience. This book explores the future of brand storytelling in a post pandemic era. New to this edition is also a 'How to Guide' taking readers through each step of the design thinking process in order to prototype their stories. Brand Storytelling provides a step-by-step guide to assess, dismantle and rebuild a brand story, shifting the brand from a 'hero' to 'sidekick' mentality and positioning the customer as a key influencer to motivate the audience. Clarifying why machine-learning, AI and automation only tell one side of the story, this book will inspire you with cutting edge interviews and case studies from leading brands like Expedia, Coca Cola, McDonalds, Adobe and Google to tap into authentic brand loyalty and human connection.
Author: Paul Watzlawick
Publisher: W. W. Norton & Company
ISBN: 0393707229
Category : Psychology
Languages : en
Pages : 293
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Book Description
The properties and function of human communication. Called “one of the best books ever about human communication,” and a perennial bestseller, Pragmatics of Human Communication has formed the foundation of much contemporary research into interpersonal communication, in addition to laying the groundwork for context-based approaches to psychotherapy. The authors present the simple but radical idea that problems in life often arise from issues of communication, rather than from deep psychological disorders, reinforcing their conceptual explorations with case studies and well-known literary examples. Written with humor and for a variety of readers, this book identifies simple properties and axioms of human communication and demonstrates how all communications are actually a function of their contexts. Topics covered in this wide-ranging book include: the origins of communication; the idea that all behavior is communication; meta-communication; the properties of an open system; the family as a system of communication; the nature of paradox in psychotherapy; existentialism and human communication.
Author: Carol Brunson Day
Publisher: Ingram
ISBN: 9780975914007
Category : Child development
Languages : en
Pages : 466
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Book Description
Author: Greg Wilson
Publisher: CRC Press
ISBN: 1000728153
Category : Computers
Languages : en
Pages : 229
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Book Description
Hundreds of grassroots groups have sprung up around the world to teach programming, web design, robotics, and other skills outside traditional classrooms. These groups exist so that people don't have to learn these things on their own, but ironically, their founders and instructors are often teaching themselves how to teach. There's a better way. This book presents evidence-based practices that will help you create and deliver lessons that work and build a teaching community around them. Topics include the differences between different kinds of learners, diagnosing and correcting misunderstandings, teaching as a performance art, what motivates and demotivates adult learners, how to be a good ally, fostering a healthy community, getting the word out, and building alliances with like-minded groups. The book includes over a hundred exercises that can be done individually or in groups, over 350 references, and a glossary to help you navigate educational jargon.
Author: Charles H. Spurgeon
Publisher: Whitaker House
ISBN: 1629110795
Category : Religion
Languages : en
Pages : 392
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Book Description
"Ask anything in my name, I will do it." (John 14:14) Charles H. Spurgeon supplies daily deposits of God's promises into the reader's personal bank of faith. He urges the reader to view each Bible promise as a check written by God, which can be cashed by personally endorsing it and receiving the gift it represents!
