Eddie Stobart PDF Download
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Author: Martin Roach
Publisher: Random House
ISBN: 1448132185
Category : Business & Economics
Languages : en
Pages : 347
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Book Description
From humble beginnings in a Cumbrian farmyard over forty years ago, the Eddie Stobart fleet has found a big parking place in the nation's heart, loved as much for its 2,200 immaculate green and red trucks, each emblazoned with a girl's name on the front, as for its famous army of dedicated Stobart Spotters who try to find each one. Buckle up with the Stobart drivers, and join them on a week in the life of a massive delivery, from paperwork to pallet. Learn what it's like to be sat in the driver seat of a Stobart truck - the noises, visibility, clutch control, gears, steering - and discover the sheer size and power of these machines. Illustrated throughout with amazing photographs, and featuring first-hand stories of incredible journeys from the intrepid truckers, as well as astonishing facts and stats and the history of the fleet, this is truly an irresistible book for Stobart fans of all ages.
Author: Martin Roach
Publisher: Random House
ISBN: 1448132185
Category : Business & Economics
Languages : en
Pages : 347
Get Book Here
Book Description
From humble beginnings in a Cumbrian farmyard over forty years ago, the Eddie Stobart fleet has found a big parking place in the nation's heart, loved as much for its 2,200 immaculate green and red trucks, each emblazoned with a girl's name on the front, as for its famous army of dedicated Stobart Spotters who try to find each one. Buckle up with the Stobart drivers, and join them on a week in the life of a massive delivery, from paperwork to pallet. Learn what it's like to be sat in the driver seat of a Stobart truck - the noises, visibility, clutch control, gears, steering - and discover the sheer size and power of these machines. Illustrated throughout with amazing photographs, and featuring first-hand stories of incredible journeys from the intrepid truckers, as well as astonishing facts and stats and the history of the fleet, this is truly an irresistible book for Stobart fans of all ages.
Author: Hunter Davies
Publisher: HarperCollins UK
ISBN: 0008226504
Category : Biography & Autobiography
Languages : en
Pages : 278
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Book Description
The world’s greatest haulier – a rags-to-riches tale of British entrepreneurialsim.
Author: Bill Bolton
Publisher: Routledge
ISBN: 1135103747
Category : Business & Economics
Languages : en
Pages : 244
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Book Description
In this groundbreaking book Bill Bolton and John Thompson present a completely new take on the conventional domains of entrepreneur, leader and manager. They argue that in today’s turbulent and uncertain world, businesses no longer have the time for a business cycle that begins with an entrepreneur, hands over to a manager and finally brings in a strategic leader when things are flagging. ‘The New Normal’ that now prevails requires that these things run together and calls for a new kind of all-rounder. Bolton and Thompson give us a new word to describe such a person: The ENTIREPRENEUR The entirely competent person, able to discern aright and make things happen. Drawing upon the successful person-centred approach of their books on entrepreneurs they first tell the stories of over 40 entirepreneurs, demonstrating clearly that such people do exist. After discussing the ‘New Normal’ context they present a fascinating analysis that goes below the surface to describe the key Talent, Temperament, Technique and Discernment attributes that explain the entirepreneur. Readers have the opportunity to make a self-evaluation of their own attribute strengths, concluding with a final ‘entirepreneur’ score. This fascinating and insightful look at the entirepreneur is a clear pointer to what will be demanded of those who wish to succeed amid the vicissitudes of the 'New Normal’.
Author: David W. Stewart
Publisher: John Wiley & Sons
ISBN: 1119961769
Category : Business & Economics
Languages : en
Pages : 293
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Book Description
Dozens of lively international case studies that help readers put core marketing principles in a real-world context From market research to positioning and brand management to customer relations, marketing is the engine that drives innovation and growth in the modern business organization. This latest addition to the acclaimed Pathfinder series, like its popular predecessor, The Strategy Pathfinder, features a unique blend of core concepts and brief, international case studies. A refreshing contrast to traditional marketing texts and references, which tend to be prescriptive and directive, The Marketing Pathfinder offers professionals and marketing students alike an effective way to contextualize the marketing decisions they'll make in the real world of business. Not another one-size-fits-all marketing toolkit, The Marketing Pathfinder functions as a dynamic, interactive resource Each chapter presents a set of core concepts, frameworks, and tools, followed by five or more short, lively international case studies illustrating how the concepts and tools can be applied in the real world The case studies are specifically designed to encourage readers to pursue additional independent research and to encourage them to articulate and defend their decisions Throughout, the emphasis is on the reader as a marketing professional in the thick of it and responsible for the decisions they make
Author: Geoff Hall
Publisher: Summersdale
ISBN: 1783728140
Category : Design
Languages : en
Pages : 232
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Book Description
This fascinating, full-colour, photographic compendium invites you to discover contemporary Britain through its everyday objects. Showcasing a wealth of iconic British design staples – from the Mini and the Anglepoise lamp to wellies and Worcestershire sauce – this must-have guide will help you to understand British culture from the inside out.
Author: Paul Reynolds
Publisher: Taylor & Francis
ISBN: 113638071X
Category : Business & Economics
Languages : en
Pages : 444
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Book Description
Are you about to undertake a one semester or short course in marketing? If so, 'Marketing: The One Semester Introduction' is the book for you! Written by two of the most experienced and respected authors of the subject in the UK, it is specifically designed for those wanting a rapid and thorough introduction to marketing. This book: · is based on vast teaching experience and classroom testing to ensure that it precisely meets the needs of the business studies or modular marketing student · provides authoritative coverage of the subject, yet avoids becoming entangled in a mass of extra theory that may prove unhelpful for preliminary study · has an international viewpoint that guides the reader to the very heart of contemporary global marketing issues 'Marketing: The One Semester Introduction' provides exactly the right amount of theory and information to ensure rapid and high quality learning. With its succinct and clear style, the book represents an indispensable starting point for students of business studies and marketing.
Author: Richard Pettinger
Publisher: Routledge
ISBN: 113515824X
Category : Business & Economics
Languages : en
Pages : 823
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Book Description
This book offers a fresh and comprehensive approach to the essentials that constitute the discipline of organizational behaviour with a strong emphasis on the application of organizational behaviour and performance management in practice. It concentrates on the development of effective patterns of behaviour, values and attitudes, and relates these issues to effective organization performance in times of organizational and environmental change and turbulence. The book is divided into four parts, providing a clear structure for the study of the subject: Part One: The context of organizational behaviour Part Two: The disciplines of organizational behaviour Part Three: Organizational behaviour in practice Part Four: Organizational behaviour – expertise and application Organizational Behaviour is packed with references to current topics, practical examples and case studies from large corporations from around the world, including Ryanair, The Body Shop and RBS. This book covers examples of both good and bad practice, making it an interesting and unique introduction to the study of organizational behaviour.
Author: Lynette Ryals
Publisher: Routledge
ISBN: 1136390669
Category : Business & Economics
Languages : en
Pages : 408
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Book Description
To manage key accounts profitably you need strategic planning that works. This book is the definitive guide to achieving this based on the unmatched practical and research experience of Ryals and McDonald. Key Account Management is proven to deliver substantial benefits to the bottom line. Best practice companies know that real results from managing powerful customers are not achieved through short-term cost cutting. Instead, as the best companies understand, it depends on fostering carefully developed and profitably managed relationships with an equally carefully selected group of key accounts. This is a genuinely strategic activity that goes well beyond sales management and the simplistic use of budgets to generate targets. It is about the behaviours and practices that make predictable, profitable and sustainable Key Account Management possible. To achieve this the book is constructed to deliver- * Clear descriptions of the various techniques and the reason for their importance * A hugely powerful step by step approach to using the key techniques to build strategic skills * Templates for building real plans * Cases, examples and vignettes to show best real world practice Based on wide application in the business world, and the world class research at Cranfield Management School this book will be an essential introduction to the principles and reality of Strategic Key Account Planning. For senior managers, key account managers at all levels as well as those on executive and MBA courses it will be an essential guide and text.
Author: Jon Groucutt
Publisher: Kogan Page Publishers
ISBN: 9780749441142
Category : Business & Economics
Languages : en
Pages : 564
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Book Description
Marketing: Essential principles, new realities has been researched, developed and written primarily with the undergraduate and diploma-level student in mind. This student-oriented text, with its relaxed and free flowing language, provides the reader with material of a rigorous academic standard. Each chapter follows a set structure that has been designed to encourage discussion and raise issues for consideration and research:introduction;learning objectives;chapter sub headings - key issues;chapter summary;exercises and questions for review and critical thinking.At the end of the book there are additional notes and references to support student learning.Written by authors from both an academic and practitioner background, this new textbook offers an excellent introduction to the subject for the next generation of marketers and business people.FREE CD ROM FOR LECTURERSThe authors have created a unique CD ROM containing both lecture presentation slides and essay questions. This is available on request from the publisher.CONTENTSIntroductionWhat is marketing?The business and marketing environmentEthical marketing and social responsibilityBuyer behaviourSegmenting, positioning and targetingMarketing researchMarketing and strategyProducts and brandsPrice and pricing strategiesPromotion part 1Promotion part 2People, physical evidence and processPlacement, distribution and logisticsMarketing across borders: the international dimensionApplication: bringing the elements togetherNotesReferenceIndexPlease view more information on this book, including a sample chapter and detailed, full contents at http://www.kogan-page.co.uk/groucutt
Author: Joe Moran
Publisher: Profile Books
ISBN: 1847654932
Category : History
Languages : en
Pages : 320
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Book Description
In this history of roads and what they have meant to the people who have driven them, one of Britain's favourite cultural historians reveals how a relatively simple road system turned into a maze-like pattern of roundabouts, flyovers, and spaghetti junctions. Using a unique blend of travel writing, anthropology, history and social observation, he explores how Britain's roads have their roots in unexpected places, from Napoleon's role in the numbering system to the surprising origin of sat-nav. Full of quirky nuggets of history, such as the day trips organised to see the construction of the M1 and the 2.5m Mills and Boons used to build the M6 Toll Road, On Roads also celebrates innovators whose work we take for granted, such as the designers of the road sign system. On subjects ranging from speed limits to driving on the left, and the 'non-places where we stop to the unwritten laws of traffic jams, these hidden stories have never been told together, until now.
