Submit Now PDF Download

Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Submit Now PDF full book. Access full book title Submit Now by Andrew Chak. Download full books in PDF and EPUB format.

Submit Now

Submit Now PDF Author: Andrew Chak
Publisher: New Riders
ISBN: 9780735711709
Category : Computers
Languages : en
Pages : 370

Get Book Here

Book Description
Usability is not enough. This book shows what it takes to design a site so browsers become buyers: the ultimate measurement of success for an e-commerce site. Designing Persuasive Web Sites: Submit Now examines how customers search, evaluate, and make decisions realistically-not using marketing guesstimates. This book focuses on changing the mindset from selling to customers to helping them buy. It begins by exploring how customers make decisions and how that integrates with the online experience. It presents tangible design ideas that can be instantly applied to sites to make them more effective. Real examples are used to provide insight and inspiration that can be directly applied to a multitude of sites. The book provides a simplified description of the essential process necessary for designing a site that gets visitors to click. It concludes with guidelines to for designing any transaction-oriented site.