Discourse Analyisis and Terminology in Languages for Specific Purposes/ Analisis del discurso y terminologia del lenguage para fines especificos PDF Download
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Author: Juan Carlos Palmer
Publisher: Publicacions de la Universitat Jaume I
ISBN: 9788480213523
Category : Language Arts & Disciplines
Languages : en
Pages : 468
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Book Description
This important work collects studies and reflections on such relevant themes about LSP as medical English, the language of advertising and journalism, telecommunications, data processing terminology, trade and juridical English¿ Although most of the works are related to English, there are also works related to German or French among others. .
Author: Juan Carlos Palmer
Publisher: Publicacions de la Universitat Jaume I
ISBN: 9788480213523
Category : Language Arts & Disciplines
Languages : en
Pages : 468
Get Book Here
Book Description
This important work collects studies and reflections on such relevant themes about LSP as medical English, the language of advertising and journalism, telecommunications, data processing terminology, trade and juridical English¿ Although most of the works are related to English, there are also works related to German or French among others. .
Author: Claudia Elena Stoian
Publisher:
ISBN: 9781443882194
Category : Culture and tourism
Languages : en
Pages : 0
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Book Description
The Discourse of Tourism and National Heritage: A Contrastive Study from a Cultural Perspective presents an in-depth research study in the field of online tourism promotion. It focuses on the national online promotion of UNESCO World Heritage Sites, on two different types of websites â " institutional and commercial â " from three countries, Romania, Spain and Great Britain. The book analyses the way in which each country combines various modes to create a virtual brochure with a promotional message from both institutional and commercial positions. In doing this, it studies the organization of the websites and their webpages, as well as the lexico-grammatical and visual features of their promotional messages. The theoretical framework used is Systemic Functional Linguistics (Halliday 1985, 1994; Kress and van Leeuwen 1996, 2006; Halliday and Matthiessen 2004). The results are compared in relation to the types of websites and to the countries in which they were produced. These are further interpreted from a cultural perspective, showing that the findings can be accounted for by cultural variability, in particular the dimension of context (Hall 1976, 1990, 2000).
Author: Richard W. Hallett
Publisher: Channel View Publications
ISBN: 1845411919
Category : Business & Economics
Languages : en
Pages : 146
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Book Description
Official Tourism Websites: A Discourse Analysis Perspective investigates the construction and promotion of identity of tourist locales by the designers of the official websites for destinations such as Santiago de Compostela, Spain; the Baltic states of Latvia and Estonia; New Orleans, Louisiana and Gary, Indiana; Myanmar/Burma; US Sports Halls of Fame; and, in recognizing the influence and popularity of such sites, three websites parodying the imaginary nations of Phaic Tan, Molvania, and San Sombrero. Analysis addresses how tourism websites foster social action and, therefore, contribute to the (re)construction of nations and other communities by variably fostering re-imagination, rebirth, renaissance, promotion and caution, and patriotism. Recognizing that tourism texts can function to both construct and embody identity for their respective locales, this investigation employs critical discourse analysis, multimodal discourse analysis, and visual semiotic analysis in the investigation of web texts and images.
Author: Maurizio Gotti
Publisher: Peter Lang
ISBN: 9783039111855
Category : Language Arts & Disciplines
Languages : en
Pages : 504
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Book Description
The focus of this volume is on medical discourse, a domain of language which deserves closer scrutiny by academics as well as practitioners, due to its increasing relevance and pervasiveness in modern society. Despite the wealth of publications dealing with specialized or academic discourse and its rhetoric, few of these are devoted specifically to medical discourse. This book seeks to redress the balance by bringing together a number of studies that bear witness to the widespread interest in medical texts shown by linguists and professional communities around the world. The volume is divided into two main parts: the first targets medical discourse in its spoken dimension, while the second contains various analyses of written texts. The theoretical perspectives and individual case studies presented here reflect the wide range of methodological approaches and theoretical issues that characterise current research in the field.
Author: Lynne Bowker
Publisher: Routledge
ISBN: 1134560672
Category : Computers
Languages : en
Pages : 257
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Book Description
Working with Specialized Language: a practical guide to using corpora introduces the principles of using corpora when studying specialized language. The resources and techniques used to investigate general language cannot be easily adopted for specialized investigations. This book is designed for users of language for special purposes (LSP). Providing guidelines and practical advice, it enables LSP users to design, build and exploit corpus resources that meet their specialized language needs. Highly practical and accessible, the book includes exercises, a glossary and an appendix describing relevant resources and corpus-analysis software. Working with Specialized Language is ideal for translators, technical writers and subject specialists who are interested in exploring the potential of a corpus-based approach to teaching and learning LSP.
Author: Heribert Picht
Publisher:
ISBN:
Category : Terms and phrases
Languages : en
Pages : 286
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Book Description
Author: Paola Cotta Ramusino
Publisher: Cambridge Scholars Publishing
ISBN: 9781527542181
Category : Grammar, Comparative and general
Languages : en
Pages : 0
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Book Description
This volume is addressed to researchers in the field of phraseology, and to teachers, translators and lexicographers. It is a collection of essays offering a comprehensive, modern analysis of phrasemes, embracing a wide range of subjects and themes, from linguistic, both applied and theoretical, to cultural aspects. The contrastive approach underlying this variety of themes allows the divergences and analogies between phraseological units in two or more languages to be outlined. The languages compared here are both major and minor, European and non-European, and the text includes contrastive analyses of the most commonly investigated languages (French-German, English-Spanish, Russian-German), as well as some less frequently investigated languages (like Ukrainian, Romanian, Georgian and Thai), which are not as well-represented in phraseological description, despite their scientific interest.
Author: Inmaculada Fortanet-Gómez
Publisher: Multilingual Matters
ISBN: 1847699383
Category : Education
Languages : en
Pages : 401
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Book Description
This book offers a unique view of multilingualism in higher education from a global perspective. It presents a contextualised case of a multilingual language policy which takes the Content and Language Integrated Learning (CLIL) approach. The volume discusses various approaches to multilingual education including CLIL and then proposes guidelines for a multilingual language policy for Universitat Jaume I in Castelló, Spain. It examines the advantages of a multilingual education programme and reviews the success of existing language policies. This book will be an essential resource for researchers and students as well as policy makers.
Author: James Paul Gee
Publisher: Psychology Press
ISBN: 9780415211857
Category : Education
Languages : en
Pages : 188
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Book Description
Presents a unique integrated approach to discourse analysis. Assuming no prior knowledge of linguistics Gee presents both a method of research and a theory of language in use.
Author: Zoltán Dörnyei
Publisher: Cambridge University Press
ISBN: 0521790298
Category : English language
Languages : en
Pages : 8
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Book Description
The book takes a pratical approach to teaching motivational strategies in the language classroom, and gives the teacher 35 motivational strategies that they can use with language learners.
