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Author: Concetta Metallo
Publisher: Springer Nature
ISBN: 3030475395
Category : Computers
Languages : en
Pages : 361
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Book Description
The digital transformation is impacting various aspects of how we live and work. Due to the pervasive effects of the digital revolution on firms and societies, both scholars and practitioners are interested in better understanding the key mechanisms behind the related challenges. This book presents a collection of research papers focusing on the relationships between technologies (e.g. artificial intelligence, social media, and the Internet of Things) and behaviours (e.g. social learning, knowledge sharing, and decision-making). Moreover, it provides insights into how the digital transformation may improve quality of personal life and work life within public and private organisations. The plurality of views offered makes this book particularly relevant for practitioners, companies, scientists, and governments. It gathers a selection of the best papers - original double-blind peer-reviewed contributions - presented at the annual conference of the Italian chapter of the AIS which was held in Naples, Italy, in September 2019.
Author: Concetta Metallo
Publisher: Springer Nature
ISBN: 3030475395
Category : Computers
Languages : en
Pages : 361
Get Book Here
Book Description
The digital transformation is impacting various aspects of how we live and work. Due to the pervasive effects of the digital revolution on firms and societies, both scholars and practitioners are interested in better understanding the key mechanisms behind the related challenges. This book presents a collection of research papers focusing on the relationships between technologies (e.g. artificial intelligence, social media, and the Internet of Things) and behaviours (e.g. social learning, knowledge sharing, and decision-making). Moreover, it provides insights into how the digital transformation may improve quality of personal life and work life within public and private organisations. The plurality of views offered makes this book particularly relevant for practitioners, companies, scientists, and governments. It gathers a selection of the best papers - original double-blind peer-reviewed contributions - presented at the annual conference of the Italian chapter of the AIS which was held in Naples, Italy, in September 2019.
Author: Steven Van Belleghem
Publisher: Kogan Page Publishers
ISBN: 074947324X
Category : Business & Economics
Languages : en
Pages : 208
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Book Description
WINNER: CMI Management Book of the Year Awards 2016 - Commuter's Read Category In an age when customers have access to vast amounts of data about a company, its product and its competitors, customer experience becomes increasingly important as a sustainable source of competitive advantage. But success doesn't just rely on digital engagement and excellence, but also on combining a digital-first attitude with a human touch. In When Digital Becomes Human, Steven Van Belleghem explores and explains the new digital relationships. Packed with global examples from organizations that have successfully transformed their customer relationships, such as Amazon, Toyota, ING, Coolblue, Nike and Starbucks, When Digital Becomes Human presents a clear model that companies can easily implement to integrate an emotional layer into their digital strategy. This guide to combining two of a business's most important assets - its people and its digital strengths - covers the latest issues in digital marketing and customer experience management, including omnichannel and multichannel experiences, big data and predictive analytics, privacy concerns, customer collaboration (ie crowdsourcing) and more.
Author: Ayantunji Gbadamosi
Publisher: Taylor & Francis
ISBN: 1003836453
Category : Business & Economics
Languages : en
Pages : 297
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Book Description
This comprehensive textbook explores how technological developments and emerging technologies impact on, and engage with, consumer behaviour and decision making globally. The book will enable readers to develop a coherent understanding of the basic underpinnings of consumer behaviour as they relate to individual and group-oriented consumption decisions, offering insight into how consumer behaviour, contemporary real-life situations, and digital technology are inextricably linked. Key learning objectives, exercises and activities, boxed examples and analytical frameworks facilitate and enrich students’ learning. Each chapter includes ‘pause, plan, and practice (PPP)’ activities, as well as real-life case studies exploring digital consumption, digital consumer experiences, and digital trends across industries, from global companies such as Nike and McDonald’s to the digital transformation of SMEs. Combining a thorough examination of traditional theory with a fresh approach to the impact of digital transformation on consumer behaviour, this textbook should be core reading for advanced undergraduate and postgraduate students studying Consumer Behaviour, Consumer Psychology, Customer Experience Management, and Digital Marketing. This book will be accompanied by online resources for the use of instructors, including PowerPoint slides and a test bank.
Author: Christian Helbig
Publisher: Springer Nature
ISBN: 3030558789
Category : Education
Languages : en
Pages : 266
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Book Description
This open access volume provides insight into how organizations change through the adoption of digital technologies. Opportunities and challenges for individuals as well as the organization are addressed. It features four major themes: 1. Current research exploring the theoretical underpinnings of digital transformation of organizations. 2. Insights into available digital technologies as well as organizational requirements for technology adoption. 3. Issues and challenges for designing and implementing digital transformation in learning organizations. 4. Case studies, empirical research findings, and examples from organizations which successfully adopted digital workplace learning.
Author: Beatrice Orlando
Publisher: BoD – Books on Demand
ISBN: 178984181X
Category : Business & Economics
Languages : en
Pages : 212
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Book Description
Strategy and Behaviors in the Digital Economy is a collection of reviewed and relevant research chapters, offering a comprehensive overview of recent developments in the field of Business, Management and Economics. The book comprises single chapters authored by various researchers and edited by an expert active in this research area. All chapters are complete in itself but united under a common research study topic. This publication aims at providing a thorough overview of the latest research efforts by international authors on this field of study, and open new possible research paths for further novel developments.
Author: Ashish Pachory
Publisher: Business Expert Press
ISBN: 1949991776
Category : Business & Economics
Languages : en
Pages : 150
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Book Description
This book focuses on developing alignment as the foundation for a successful digital enterprise. Over the last decade, digital technology has made deep inroads into every walk of life, but perhaps nowhere more than in the world of business. Technology now plays an enhanced role in driving business success, creating an entirely new paradigm in which business and technology are inseparable. Enterprises must ride the digital wave without losing their grip on the business basics to stay afloat. In this environment, business outcome is heavily dependent on the close alignment between business and technology. Aligning Technology with Business for Digital Transformation is a guide to discovering the power of business–technology alignment. Gleaned from decades of experience with global corporations that have shaped the current business–technology landscape, it covers an indispensable organizational requirement in a simple and relatable way. The book focuses on developing alignment as the foundation for a successful digital enterprise. Interlaced with real-life examples and anecdotes, it should help not only organizations in unlocking their true potential but also individuals in building the skills and aptitude necessary for succeeding in the digital world.
Author: Paul Gibbons
Publisher: Leading Change in the Digital Age
ISBN: 9780997651218
Category : Change (Psychology)
Languages : en
Pages : 0
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Book Description
Gibbons, author of the change bestseller The Science of Organizational Change, illustrates the inauthenticity of using analog methods to drive digital change and the irony of using 20th-century change management practices with millennial workforces. Then Impact walks through the most hallowed change models, points out their flaws, and suggests updates, based upon principles such as: human-centered, technology-enabled, systemic, creative, scalable, and a based on a holistic understanding of what inspires today's generation of workers. The author brings a fresh, challenging voice, that of philosopher, scientist, and economist, to the world of change, strategy, and leadership.
Author: Management Association, Information Resources
Publisher: IGI Global
ISBN: 179987298X
Category : Business & Economics
Languages : en
Pages : 2049
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Book Description
As the use of remote work has recently skyrocketed, digital transformation within the workplace has gone under a microscope, and it has become abundantly clear that the incorporation of new technologies in the workplace is the future of business. These technologies keep businesses up to date with their capabilities to perform remote work and make processes more efficient and effective than ever before. In understanding digital transformation in the workplace there needs to be advanced research on technology, organizational change, and the impacts of remote work on the business, the employees, and day-to-day work practices. This advancement to a digital work culture and remote work is rapidly undergoing major advancements, and research is needed to keep up with both the positives and negatives to this transformation. The Research Anthology on Digital Transformation, Organizational Change, and the Impact of Remote Work contains hand-selected, previously published research that explores the impacts of remote work on business workplaces while also focusing on digital transformation for improving the efficiency of work. While highlighting work technologies, digital practices, business management, organizational change, and the effects of remote work on employees, this book is an all-encompassing research work intended for managers, business owners, IT specialists, executives, practitioners, stakeholders, researchers, academicians, and students interested in how digital transformation and remote work is affecting workplaces.
Author: Edward W. Marx
Publisher: CRC Press
ISBN: 1000097757
Category : Medical
Languages : en
Pages : 138
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Book Description
This book is a reference guide for healthcare executives and technology providers involved in the ongoing digital transformation of the healthcare sector. The book focuses specifically on the challenges and opportunities for health systems in their journey toward a digital future. It draws from proprietary research and public information, along with interviews with over one hundred and fifty executives in leading health systems such as Cleveland Clinic, Partners, Mayo, Kaiser, and Intermountain as well as numerous technology and retail providers. The authors explore the important role of technology and that of EHR systems, digital health innovators, and big tech firms in the ongoing digital transformation of healthcare. Importantly, the book draws on the accelerated learnings of the healthcare sector during the COVID-19 pandemic in their digital transformation efforts to adopt telehealth and virtual care models. Features of this book: Provides an understanding of the current state of digital transformation and the factors influencing the ongoing transformation of the healthcare sector. Includes interviews with executives from leading health systems. Describes the important role of emerging technologies; EHR systems, digital health innovators, and more. Includes case studies from innovative health organizations. Provides a set of templates and frameworks for developing and implementing a digital roadmap. Based on best practices from real-life examples, the book is a guidebook that provides a set of templates and frameworks for digital transformation practitioners in healthcare.
Author: Saqib Saeed
Publisher: Springer Nature
ISBN: 3030862747
Category : Law
Languages : en
Pages : 207
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Book Description
This edited volume discusses digital transformation in the context of the COVID-19 pandemic. In the wake of the COVID-19 pandemic and the widespread lockdown policies that followed, digital technologies were touted as an effective means towards ensuring continuity and minimal interruption of day-to-day operations for businesses and other institutions. Digital transformation, however, is an inherently complex process and the pressure of short adoption times may further increase complexities for organizations looking to foster digital technologies. This volume comprises original research contributions on theoretical foundations and empirical studies of digital transformations in the pandemic era. Written by academics and practitioners from diverse disciplines and industries, the chapters cover topics such as psychological and technical implications of pandemic situations, the economic, organizational, social, and legal implications of digital adoption, and case studies for digital transformation in different industries. This book will be useful for academics, technology professionals, business policy makers, NGO managers, and governments looking to optimize their digital transformation processes to better prepare their organizations in the presence of pandemic situations.
