Author: Avi Hoffer
Publisher: Cmp Books
ISBN: 9780879305758
Category : Performing Arts
Languages : en
Pages : 362
Book Description
Digital Guerrilla Video is the creative 'manifesto' for today's independent digital video producer-or 'diguerrillas.' It teaches the tactics for designing and producing creative digital images based on the guerrilla ethic: Use less money, less time, fewer Here is the creative 'manifesto' for today's independent digital video producer. Learn the tactics for designing and producing creative digital images based on the guerrilla ethic: use less money, less time, fewer tools and new rules. The companion CD-ROM contains creative software, stock footage and sample projects.
Digital Guerrilla Video
Author: Avi Hoffer
Publisher: Cmp Books
ISBN: 9780879305758
Category : Performing Arts
Languages : en
Pages : 362
Book Description
Digital Guerrilla Video is the creative 'manifesto' for today's independent digital video producer-or 'diguerrillas.' It teaches the tactics for designing and producing creative digital images based on the guerrilla ethic: Use less money, less time, fewer Here is the creative 'manifesto' for today's independent digital video producer. Learn the tactics for designing and producing creative digital images based on the guerrilla ethic: use less money, less time, fewer tools and new rules. The companion CD-ROM contains creative software, stock footage and sample projects.
Publisher: Cmp Books
ISBN: 9780879305758
Category : Performing Arts
Languages : en
Pages : 362
Book Description
Digital Guerrilla Video is the creative 'manifesto' for today's independent digital video producer-or 'diguerrillas.' It teaches the tactics for designing and producing creative digital images based on the guerrilla ethic: Use less money, less time, fewer Here is the creative 'manifesto' for today's independent digital video producer. Learn the tactics for designing and producing creative digital images based on the guerrilla ethic: use less money, less time, fewer tools and new rules. The companion CD-ROM contains creative software, stock footage and sample projects.
Cinematic Guerrillas
Author: Jie Li
Publisher: Columbia University Press
ISBN: 023155639X
Category : Performing Arts
Languages : en
Pages : 217
Book Description
Winner, 2024 Moving Image Book Award, Kraszna-Krausz Foundation How might cinema make revolution and mobilize the masses? In socialist China, the film exhibition network expanded from fewer than six hundred movie theaters to more than a hundred thousand mobile film projectionist teams. Holding screenings in improvised open-air spaces in rural areas lacking electricity, these roving projectionists brought not only films but also power generators, loudspeakers, slideshows, posters, live performances, and mass ritual participation, amplifying the era’s utopian dreams and violent upheavals. Cinematic Guerrillas is a media history of Chinese film exhibition and reception that offers fresh insights into the powers and limits of propaganda. Drawing on a wealth of archives, memoirs, interviews, and ethnographic fieldwork, Jie Li examines the media networks and environments, discourses and practices, experiences and memories of film projectionists and their grassroots audiences from the 1940s to the 1980s. She considers the ideology and practice of “cinematic guerrillas”—at once denoting onscreen militants, off-the-grid movie teams, and unruly moviegoers—bridging Maoist iconography, the experiences of projectionists, and popular participation and resistance. Li reconceptualizes socialist media practices as “revolutionary spirit mediumship” that aimed to turn audiences into congregations, contribute to the Mao cult, convert skeptics of revolutionary miracles, and exorcize class enemies. Cinematic Guerrillas considers cinema’s meanings for revolution and nation building; successive generations of projectionists; workers, peasants, and soldiers; women and ethnic minorities; and national leaders, local cadres, and cultural censors. By reading diverse, vivid, and often surprising accounts of moviegoing, Li excavates Chinese media theories that provide a critical new perspective on world cinema.
Publisher: Columbia University Press
ISBN: 023155639X
Category : Performing Arts
Languages : en
Pages : 217
Book Description
Winner, 2024 Moving Image Book Award, Kraszna-Krausz Foundation How might cinema make revolution and mobilize the masses? In socialist China, the film exhibition network expanded from fewer than six hundred movie theaters to more than a hundred thousand mobile film projectionist teams. Holding screenings in improvised open-air spaces in rural areas lacking electricity, these roving projectionists brought not only films but also power generators, loudspeakers, slideshows, posters, live performances, and mass ritual participation, amplifying the era’s utopian dreams and violent upheavals. Cinematic Guerrillas is a media history of Chinese film exhibition and reception that offers fresh insights into the powers and limits of propaganda. Drawing on a wealth of archives, memoirs, interviews, and ethnographic fieldwork, Jie Li examines the media networks and environments, discourses and practices, experiences and memories of film projectionists and their grassroots audiences from the 1940s to the 1980s. She considers the ideology and practice of “cinematic guerrillas”—at once denoting onscreen militants, off-the-grid movie teams, and unruly moviegoers—bridging Maoist iconography, the experiences of projectionists, and popular participation and resistance. Li reconceptualizes socialist media practices as “revolutionary spirit mediumship” that aimed to turn audiences into congregations, contribute to the Mao cult, convert skeptics of revolutionary miracles, and exorcize class enemies. Cinematic Guerrillas considers cinema’s meanings for revolution and nation building; successive generations of projectionists; workers, peasants, and soldiers; women and ethnic minorities; and national leaders, local cadres, and cultural censors. By reading diverse, vivid, and often surprising accounts of moviegoing, Li excavates Chinese media theories that provide a critical new perspective on world cinema.
Digital Arts
Author: Cat Hope
Publisher: Bloomsbury Publishing USA
ISBN: 1780933231
Category : Social Science
Languages : en
Pages : 282
Book Description
Digital Arts presents an introduction to new media art through key debates and theories. The volume begins with the historical contexts of the digital arts, discusses contemporary forms, and concludes with current and future trends in distribution and archival processes. Considering the imperative of artists to adopt new technologies, the chapters of the book progressively present a study of the impact of the digital on art, as well as the exhibition, distribution and archiving of artworks. Alongside case studies that illustrate contemporary research in the fields of digital arts, reflections and questions provide opportunities for readers to explore relevant terms, theories and examples. Consistent with the other volumes in the New Media series, a bullet-point summary and a further reading section enhance the introductory focus of each chapter.
Publisher: Bloomsbury Publishing USA
ISBN: 1780933231
Category : Social Science
Languages : en
Pages : 282
Book Description
Digital Arts presents an introduction to new media art through key debates and theories. The volume begins with the historical contexts of the digital arts, discusses contemporary forms, and concludes with current and future trends in distribution and archival processes. Considering the imperative of artists to adopt new technologies, the chapters of the book progressively present a study of the impact of the digital on art, as well as the exhibition, distribution and archiving of artworks. Alongside case studies that illustrate contemporary research in the fields of digital arts, reflections and questions provide opportunities for readers to explore relevant terms, theories and examples. Consistent with the other volumes in the New Media series, a bullet-point summary and a further reading section enhance the introductory focus of each chapter.
Guerrilla Girls: The Art of Behaving Badly
Author: Guerrilla Girls
Publisher: Chronicle Books
ISBN: 1452175845
Category : Art
Languages : en
Pages : 196
Book Description
Guerrilla Girls: The Art of Behaving Badly is the first book to catalog the entire career of the Guerrilla Girls from 1985 to present. The Guerrilla girls are a collective of political feminist artists who expose discrimination and corruption in art, film, politics, and pop culture all around the world. This book explores all their provocative street campaigns, unforgettable media appearances, and large-scale exhibitions. • Captions by the Guerrilla Girls themselves contextualize the visuals. • Explores their well-researched, intersectional takedown of the patriarchy In 1985, a group of masked feminist avengers—known as the Guerrilla Girls—papered downtown Manhattan with posters calling out the Museum of Modern Art for its lack of representation of female artists. They quickly became a global phenomenon, and the fearless activists have produced hundreds of posters, stickers, and billboards ever since. • More than a monograph, this book is a call to arms. • This career-spanning volume is published to coincide with their 35th anniversary. • Perfect for artists, art lovers, feminists, fans of the Guerrilla Girls, students, and activists • You'll love this book if you love books like Wall and Piece by Banksy, Why We March: Signs of Protest and Hope by Artisan, and Graffiti Women: Street Art from Five Continents by Nicholas Ganz
Publisher: Chronicle Books
ISBN: 1452175845
Category : Art
Languages : en
Pages : 196
Book Description
Guerrilla Girls: The Art of Behaving Badly is the first book to catalog the entire career of the Guerrilla Girls from 1985 to present. The Guerrilla girls are a collective of political feminist artists who expose discrimination and corruption in art, film, politics, and pop culture all around the world. This book explores all their provocative street campaigns, unforgettable media appearances, and large-scale exhibitions. • Captions by the Guerrilla Girls themselves contextualize the visuals. • Explores their well-researched, intersectional takedown of the patriarchy In 1985, a group of masked feminist avengers—known as the Guerrilla Girls—papered downtown Manhattan with posters calling out the Museum of Modern Art for its lack of representation of female artists. They quickly became a global phenomenon, and the fearless activists have produced hundreds of posters, stickers, and billboards ever since. • More than a monograph, this book is a call to arms. • This career-spanning volume is published to coincide with their 35th anniversary. • Perfect for artists, art lovers, feminists, fans of the Guerrilla Girls, students, and activists • You'll love this book if you love books like Wall and Piece by Banksy, Why We March: Signs of Protest and Hope by Artisan, and Graffiti Women: Street Art from Five Continents by Nicholas Ganz
The Guerilla Film Makers Pocketbook
Author: Chris Jones
Publisher: Bloomsbury Publishing USA
ISBN: 1441147055
Category : Performing Arts
Languages : en
Pages : 321
Book Description
IF YOU'VE NEVER MADE A FILM BEFORE, THIS AMAZING BOOK WILL TELL YOU: * How other young film makers made their first movie and found massive success * How to take your great ideas and turn them into great films * How to build a team to make your movie now * How to harness cheap technology to make expensive looking films * How to avoid hundreds of pitfalls many other film makers will fall into * How to find audiences and even make money from your movie Veterans of the indie film scene, the authors have produced numerous low budget feature films, sold projects to Hollywood studios, come perilously close to an Oscar nomination, and even ended up in prison! They're also the team behind the best selling Guerilla Film Makers Handbooks series, selling over 100,000 copies around the world and they've taught thousands of emerging film makers the key skills needed to make their own great movies to launch a career. Their offices are at Ealing Studios in London and in Los Angeles.
Publisher: Bloomsbury Publishing USA
ISBN: 1441147055
Category : Performing Arts
Languages : en
Pages : 321
Book Description
IF YOU'VE NEVER MADE A FILM BEFORE, THIS AMAZING BOOK WILL TELL YOU: * How other young film makers made their first movie and found massive success * How to take your great ideas and turn them into great films * How to build a team to make your movie now * How to harness cheap technology to make expensive looking films * How to avoid hundreds of pitfalls many other film makers will fall into * How to find audiences and even make money from your movie Veterans of the indie film scene, the authors have produced numerous low budget feature films, sold projects to Hollywood studios, come perilously close to an Oscar nomination, and even ended up in prison! They're also the team behind the best selling Guerilla Film Makers Handbooks series, selling over 100,000 copies around the world and they've taught thousands of emerging film makers the key skills needed to make their own great movies to launch a career. Their offices are at Ealing Studios in London and in Los Angeles.
Guerrilla Theory
Author: Matthew Applegate
Publisher:
ISBN: 9780810140851
Category : Education
Languages : en
Pages : 208
Book Description
"The figure of the guerrilla appears in digital humanities' (DH) recent history as an agent of tactical reformation. It refers to various disciplinary desires: a claim to collaborative and inclusive pedagogy, minimal and encrypted computing, and a host of political interventions such as queer politics, critical race studies, and feminist theory. Drawing out the political, ontological, and technological underpinnings of the guerrilla as a figure, this text connects popular iterations of its practice to DH's political rhetoric and infrastructure. By doing so, it reorients DH's conceptual lexicon around practices of collective becoming, mediated by claims to conflict, antagonism, and democratic will. The introduction and chapter one pair a theory-driven analysis of DH's minoritarian interventions alongside contemporary political theory by focusing on Michael Hardt and Antonio Negri's radical democratic ingresses into network theory. These chapters also explore work by thinkers formative of #transformDH like Moya Bailey, Natalia Cecire, and others. Chapters two, three, and four connect post/decolonial, feminist, and Marxist iterations of DH praxis to the aesthetic histories of actually existing guerrilla movements (Latin American Third Cinema, Black Mask's anti-representational politics, and the documentary cinema of the Black Panther Party). All three chapters balance guerrilla history and DH method by exploring their common concepts: critical/politicized acts of making, representational and anti-representational politics, and the production of the common. "Guerilla Theory's" conclusion offers a concept of digital humanities as a form of critical university studies, challenging DH's current political scope, and thus its future institutional impact."--Provided by publisher.
Publisher:
ISBN: 9780810140851
Category : Education
Languages : en
Pages : 208
Book Description
"The figure of the guerrilla appears in digital humanities' (DH) recent history as an agent of tactical reformation. It refers to various disciplinary desires: a claim to collaborative and inclusive pedagogy, minimal and encrypted computing, and a host of political interventions such as queer politics, critical race studies, and feminist theory. Drawing out the political, ontological, and technological underpinnings of the guerrilla as a figure, this text connects popular iterations of its practice to DH's political rhetoric and infrastructure. By doing so, it reorients DH's conceptual lexicon around practices of collective becoming, mediated by claims to conflict, antagonism, and democratic will. The introduction and chapter one pair a theory-driven analysis of DH's minoritarian interventions alongside contemporary political theory by focusing on Michael Hardt and Antonio Negri's radical democratic ingresses into network theory. These chapters also explore work by thinkers formative of #transformDH like Moya Bailey, Natalia Cecire, and others. Chapters two, three, and four connect post/decolonial, feminist, and Marxist iterations of DH praxis to the aesthetic histories of actually existing guerrilla movements (Latin American Third Cinema, Black Mask's anti-representational politics, and the documentary cinema of the Black Panther Party). All three chapters balance guerrilla history and DH method by exploring their common concepts: critical/politicized acts of making, representational and anti-representational politics, and the production of the common. "Guerilla Theory's" conclusion offers a concept of digital humanities as a form of critical university studies, challenging DH's current political scope, and thus its future institutional impact."--Provided by publisher.
The Power of Global Community Media
Author: Linda K. Fuller
Publisher: Springer
ISBN: 1137016256
Category : Social Science
Languages : en
Pages : 276
Book Description
Drawing on both theoretical and practical case studies, this collection moves from developing attempts at local media to case studies and on to cyber-examples. The contributors, all distinguished international communications scholars, present a range of perspectives on the ever-burgeoning area of grassroots, local media.
Publisher: Springer
ISBN: 1137016256
Category : Social Science
Languages : en
Pages : 276
Book Description
Drawing on both theoretical and practical case studies, this collection moves from developing attempts at local media to case studies and on to cyber-examples. The contributors, all distinguished international communications scholars, present a range of perspectives on the ever-burgeoning area of grassroots, local media.
Digital Currents
Author: Margot Lovejoy
Publisher: Routledge
ISBN: 1134397291
Category : Art
Languages : en
Pages : 365
Book Description
Digital Currents explores the growing impact of digital technologies on aesthetic experience and examines the major changes taking place in the role of the artist as social communicator. Margot Lovejoy recounts the early histories of electronic media for art making - video, computer, the internet - in this richly illustrated book. She provides a context for the works of major artists in each media, describes their projects, and discusses the issues and theoretical implications of each to create a foundation for understanding this developing field. Digital Currents fills a major gap in our understanding of the relationship between art and technology, and the exciting new cultural conditions we are experiencing. It will be ideal reading for students taking courses in digital art, and also for anyone seeking to understand these new creative forms.
Publisher: Routledge
ISBN: 1134397291
Category : Art
Languages : en
Pages : 365
Book Description
Digital Currents explores the growing impact of digital technologies on aesthetic experience and examines the major changes taking place in the role of the artist as social communicator. Margot Lovejoy recounts the early histories of electronic media for art making - video, computer, the internet - in this richly illustrated book. She provides a context for the works of major artists in each media, describes their projects, and discusses the issues and theoretical implications of each to create a foundation for understanding this developing field. Digital Currents fills a major gap in our understanding of the relationship between art and technology, and the exciting new cultural conditions we are experiencing. It will be ideal reading for students taking courses in digital art, and also for anyone seeking to understand these new creative forms.
Guerrilla Social Media Marketing
Author: Jay Levinson
Publisher: Entrepreneur Press
ISBN: 1613080093
Category : Business & Economics
Languages : en
Pages : 266
Book Description
Equipping you with action plans, implementation steps and more than 100 marketing weapons, Jay Conrad Levinson, The Father of Guerrilla Marketing, and social media expert Shane Gibson teach you how to combine the timeless principles of guerrilla marketing with the latest social media applications and networks. Discarding overwhelming statistics, buzzwords and acronyms, Levinson and Gibson provide a step-by-step social media attack plan. Following their take-no-prisoners guerilla approach, you’ll learn how to identify unconventional social media opportunities, engage customers, motivate action, and capture profits away from your competitors. Includes: • 19 secrets every guerrilla social media marketer needs to know • The Guerrilla Social Media Toolkit • The Seven-Sentence Social Media Attack Plan • 22-point social site and blog checklist • 20 types of ROI • Free guerrilla intelligence tools • Future social media weapons that are worth knowing about • And more! This is THE social media guerrilla’s go-to guide—learn how to employ a social media plan that earns attention—and profits!
Publisher: Entrepreneur Press
ISBN: 1613080093
Category : Business & Economics
Languages : en
Pages : 266
Book Description
Equipping you with action plans, implementation steps and more than 100 marketing weapons, Jay Conrad Levinson, The Father of Guerrilla Marketing, and social media expert Shane Gibson teach you how to combine the timeless principles of guerrilla marketing with the latest social media applications and networks. Discarding overwhelming statistics, buzzwords and acronyms, Levinson and Gibson provide a step-by-step social media attack plan. Following their take-no-prisoners guerilla approach, you’ll learn how to identify unconventional social media opportunities, engage customers, motivate action, and capture profits away from your competitors. Includes: • 19 secrets every guerrilla social media marketer needs to know • The Guerrilla Social Media Toolkit • The Seven-Sentence Social Media Attack Plan • 22-point social site and blog checklist • 20 types of ROI • Free guerrilla intelligence tools • Future social media weapons that are worth knowing about • And more! This is THE social media guerrilla’s go-to guide—learn how to employ a social media plan that earns attention—and profits!
Your Ad Here
Author: Michael Serazio
Publisher: NYU Press
ISBN: 0814724590
Category : Social Science
Languages : en
Pages : 238
Book Description
2015 Susanne K. Langer Award for Outstanding Scholarship, Media Ecology Association 2013 Book of the Year, Visual Communication Division, National Communication Association Amidst the profound upheavals in technology, economics, and culture that mark the contemporary moment, marketing strategies have multiplied, as brand messages creep ever deeper into our private lives. In Your Ad Here, an engaging and timely new book, Michael Serazio investigates the rise of “guerrilla marketing” as a way of understanding increasingly covert and interactive flows of commercial persuasion. Digging through a decade of trade press coverage and interviewing dozens of agency CEOs, brand managers, and creative directors, Serazio illuminates a diverse and fascinating set of campaign examples: from the America’s Army video game to Pabst Blue Ribbon’s “hipster hijack,” from buzz agent bloggers and tweeters to The Dark Knight’s “Why So Serious?” social labyrinth. Blending rigorous analysis with eye-opening reporting and lively prose, Your Ad Here reveals the changing ways that commercial culture is produced today. Serazio goes behind-the-scenes with symbolic creators to appreciate the professional logic informing their work, while giving readers a glimpse into this new breed of “hidden persuaders” optimized for 21st-century media content, social patterns, and digital platforms. Ultimately, this new form of marketing adds up to a subtle, sophisticated orchestration of consumer conduct and heralds a world of advertising that pretends to have nothing to sell.
Publisher: NYU Press
ISBN: 0814724590
Category : Social Science
Languages : en
Pages : 238
Book Description
2015 Susanne K. Langer Award for Outstanding Scholarship, Media Ecology Association 2013 Book of the Year, Visual Communication Division, National Communication Association Amidst the profound upheavals in technology, economics, and culture that mark the contemporary moment, marketing strategies have multiplied, as brand messages creep ever deeper into our private lives. In Your Ad Here, an engaging and timely new book, Michael Serazio investigates the rise of “guerrilla marketing” as a way of understanding increasingly covert and interactive flows of commercial persuasion. Digging through a decade of trade press coverage and interviewing dozens of agency CEOs, brand managers, and creative directors, Serazio illuminates a diverse and fascinating set of campaign examples: from the America’s Army video game to Pabst Blue Ribbon’s “hipster hijack,” from buzz agent bloggers and tweeters to The Dark Knight’s “Why So Serious?” social labyrinth. Blending rigorous analysis with eye-opening reporting and lively prose, Your Ad Here reveals the changing ways that commercial culture is produced today. Serazio goes behind-the-scenes with symbolic creators to appreciate the professional logic informing their work, while giving readers a glimpse into this new breed of “hidden persuaders” optimized for 21st-century media content, social patterns, and digital platforms. Ultimately, this new form of marketing adds up to a subtle, sophisticated orchestration of consumer conduct and heralds a world of advertising that pretends to have nothing to sell.