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Author: Kathy Spencer
Publisher: Da Capo Lifelong Books
ISBN: 0738214590
Category : Reference
Languages : en
Pages : 256
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Book Description
Kathy Spencer can whittle a 267.22 grocery bill down to one penny. How to Shop for Free is Spencer's smart, sassy, step-by-step savings guide that teaches you how to do just that—and more. You'll learn how to find the best savings and combine them with store promotions, rewards programs, and store credit to get almost anything for free—from organic produce to makeup, prescription drugs to clothing. With an eye toward cutting your monthly spending on the basics, Spencer guides you through many popular stores—including CVS, Kohl's, Safeway, Target, and Walgreens—and explains how to maximize your savings. Follow Spencer's plan and, by the end of the book, you'll be shopping for free.
Author: Kathy Spencer
Publisher: Da Capo Lifelong Books
ISBN: 0738214590
Category : Reference
Languages : en
Pages : 256
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Book Description
Kathy Spencer can whittle a 267.22 grocery bill down to one penny. How to Shop for Free is Spencer's smart, sassy, step-by-step savings guide that teaches you how to do just that—and more. You'll learn how to find the best savings and combine them with store promotions, rewards programs, and store credit to get almost anything for free—from organic produce to makeup, prescription drugs to clothing. With an eye toward cutting your monthly spending on the basics, Spencer guides you through many popular stores—including CVS, Kohl's, Safeway, Target, and Walgreens—and explains how to maximize your savings. Follow Spencer's plan and, by the end of the book, you'll be shopping for free.
Author: Richard Wolpert
Publisher: Createspace Independent Publishing Platform
ISBN: 9781517657222
Category :
Languages : en
Pages : 250
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Book Description
Learn the skills to close your most important business deals. In this book Richard Wolpert shares the details of the deals he has completed with industry titans including Steve Jobs. Bill Gates, and many others. Richard also shares how he has been able to achieve such great success in deal making in his more than 30 year career that started out on the original software team for Macintosh at Apple. In addition, get the wisdom and insight of 22 other very successful business leaders and their secrets for closing deals including J.J.Abrams, Deepak Chopra, Peter Guber, Reid Hoffman, Penn Jillette and many others from fields as diverse as doing business with technology companies, in entertainment, with Africa, to deal making in war torn Iraq and Afghanistan. Whether you are in business school, have a job in business development, or just want insight into how deals really get done, this book is a must!
Author: Aden Evens
Publisher: Bloomsbury Publishing
ISBN: 1472566750
Category : Philosophy
Languages : en
Pages : 208
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Book Description
Building a foundational understanding of the digital, Logic of the Digital reveals a unique digital ontology. Beginning from formal and technical characteristics, especially the binary code at the core of all digital technologies, Aden Evens traces the pathways along which the digital domain of abstract logic encounters the material, human world. How does a code using only 0s and 1s give rise to the vast range of applications and information that constitutes a great and growing portion of our world? Evens' analysis shows how any encounter between the actual and the digital must cross an ontological divide, a gap between the productive materiality of the human world and the reductive abstraction of the binary code. Logic of the Digital examines the distortions of this ontological crossing, considering the formal abstraction that persists in exemplary digital technologies and techniques such as the mouse, the Web, the graphical user interface, and the development of software. One crucial motive for this research lies in the paradoxical issue of creativity in relation to digital technologies: the ontology of abstraction leaves little room for the unpredictable or accidental that is essential to creativity, but digital technologies are nevertheless patently creative. Evens inquires into the mechanisms by which the ostensibly sterile binary code can lend itself to such fecund cultural production. Through clarification of the digital's ontological foundation, Evens points to a significant threat to creativity lurking in the nature of the digital and so generates a basis for an ethics of digital practice. Examining the bits that give the digital its ontology, exploring the potentials and limitations of programming, and using gaming as an ideal test of digital possibility, Logic of the Digital guides future practices and shapes academic research in the digital.
Author: Jerome M. Juska
Publisher: Routledge
ISBN: 1000485684
Category : Business & Economics
Languages : en
Pages : 289
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Book Description
Now in its second edition, this textbook explores the continuing transformation of advertising, sales promotion, and public relations functions within the marketing discipline. The content focuses on emerging new technologies, as well as established digital and legacy media, as the reader is guided through the process of developing and implementing a comprehensive Integrated Marketing Communication plan for companies, organizations, and brands. Clear, concise, and practical, the book takes the reader through consumer, market, and competitive research; creative conceptualization; market segmentation, identification of a target audience, and brand positioning; as well as strategic decisions involving the timing, placement, and intensity of advertising, sales promotion, public relations, and brand visibility. The new edition emphasizes the importance of social media, website development, search engine optimization, mobile marketing, brand promotion events, and retail store connectivity. Updated to include more digital content with detailed international examples, this new edition adds four new chapters including Integrated Marketing Communication objectives, budgets, and metrics, legacy media planning, business-to-business marketing strategies, and innovative technologies with topics such as artificial intelligence, predictive analytics, synthetic media, virtual reality, and voice marketing. Upper-level undergraduate and postgraduate students will appreciate this lucid, up-to-date text, as will business professionals in executive education and certificate programs. Experiential learning is provided with chapter assignments and a continuity case study woven into the textbook. The second edition is also accompanied by robust online resources, including PowerPoint slides, chapter videos, lecture notes, classroom exercises, digital flash cards, test banks, an instructor resource book, and interactive templates for preparing an Integrated Marketing Communication Plan.
Author: Claudio Coletta
Publisher: Routledge
ISBN: 1351182382
Category : Business & Economics
Languages : en
Pages : 242
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Book Description
In cities around the world, digital technologies are utilized to manage city services and infrastructures, to govern urban life, to solve urban issues and to drive local and regional economies. While "smart city" advocates are keen to promote the benefits of smart urbanism – increased efficiency, sustainability, resilience, competitiveness, safety and security – critics point to the negative effects, such as the production of technocratic governance, the corporatization of urban services, technological lock-ins, privacy harms and vulnerability to cyberattack. This book, through a range of international case studies, suggests social, political and practical interventions that would enable more equitable and just smart cities, reaping the benefits of smart city initiatives while minimizing some of their perils. Included are case studies from Ireland, the United States of America, Colombia, the Netherlands, Singapore, India and the United Kingdom. These chapters discuss a range of issues including political economy, citizenship, standards, testbedding, urban regeneration, ethics, surveillance, privacy and cybersecurity. This book will be of interest to urban policymakers, as well as researchers in Regional Studies and Urban Planning.
Author: Catherine Knight Steele
Publisher: NYU Press
ISBN: 1479808385
Category : Social Science
Languages : en
Pages : 208
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Book Description
"This book traces the long arc of Black women's relationship with technology from the antebellum south to the social media era demonstrating how digital culture transforms and is transformed by Black feminist thought"--
Author: Robert F. Bruner
Publisher: John Wiley & Sons
ISBN: 0470452595
Category : Business & Economics
Languages : en
Pages : 439
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Book Description
A detailed look at the worst M&A deals ever and the lessons learned from them It's common knowledge that about half of all merger and acquisition (M&A) transactions destroy value for the buyer's shareholders, and about three-quarters fall short of the expectations prevailing at the time the deal is announced. In Deals from Hell, Robert Bruner, one of the foremost thinkers and educators in this field, uncovers the real reasons for these mishaps by taking a closer look at twelve specific instances of M&A failure. Through these real-world examples, he shows readers what went wrong and why, and converts these examples into cautionary tales for executives who need to know how they can successfully navigate their own M&A deals. These page-turning business narratives in M&A failure provide much-needed guidance in this area of business. By addressing the key factors to M&A success and failure, this comprehensive guide illustrates the best ways to analyze, design, and implement M&A deals. Filled with in-depth insights, expert advice, and valuable lessons gleaned from other M&A transactions, Deals from Hell helps readers avoid the common pitfalls associated with this field and presents them with a clear framework for thinking about how to make any M&A transaction a success.
Author: Stacey Parks
Publisher: Taylor & Francis
ISBN: 1136066454
Category : Performing Arts
Languages : en
Pages : 170
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Book Description
Innovation in technology means that almost anyone can make an independent film these days. Although this may be good news for aspiring filmmakers, it also means that the oversupply of independent films on the market has caused acquisition prices to dramatically decrease. As a result, producers and investors rarely recover their initial investment in the films they make. But don't be discouraged! Use this book to learn the realities of the market in advance and map out a winning distribution plan. This comprehensive manual for filmmakers and producers dedicated to film distribution and the marketplace could mean the difference between getting your film out to the public and keeping it "in the can. Learn how to sell your movie to a studio, a cable network, a video distributor, or an international buyer. Self-distribution and other alternatives to traditional distribution are also considered. In addition, you'll hear some success stories from producers and hear exactly what buyers are seeking. Stacey Parks has worked with hundreds of hungry filmmakers to get their films a distribution deal and knows how frustrating the whole process can be. Let her show you how you can take control of your filmmaking career and start getting your work seen by audiences with a few little-known distribution secrets. Features include: . Interviews and case studies with producers and distributors . Ten ways to market your film for self-distribution . Sales projections per territory . Distribution resources listings . Negotiation tips for distribution agreements . Sample distribution agreements . What you must know to get your independent film distributed . Written by a distributor who knows the process inside and out . Interviews with buyers and acquisitions executives from every sector of the business on what kinds of films they look for, what they're sick of seeing, and how their acquisitions processes work . Website features sample distribution agreements, budgets, and more! New to this edition: . Completely updated for modern distribution practices (broadcast, DVD, VOD, and other kinds of distribution deals) . New coverage on crowd-funding, social media, film marketing, and deal memos . Get the best inside distribution secrets from brand new interviews with an international cast of directors, producers, and distribution experts who share their experiences . Companion website features helpful downloadable forms and templates, sample distribution memos, and a great resource section
Author: Jill b.
Publisher: Jill b.
ISBN:
Category : Business & Economics
Languages : en
Pages : 162
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Book Description
Secrets of a 16-year Full-Time Seller and Pioneering Power Seller Have you sold some items but are looking for more to sell? Are you looking to expand your eBay business but don't know where to start? This is NOT a garbage book written by someone with little or no eBay experience describing what eBay is and what an eBay business is! I have made a full-time living selling on eBay since 1998. I started selling on eBay in my college dorm room. Within 2 years, I had made enough money to cover 2 years of Ivy League college tuition. I was one of the pioneering Powersellers. In the nearly two decades of selling on eBay, I have been through, and survived many economic booms and busts. I am now moving further into the countryside and semi-retiring from eBay selling. In this book, I will reveal all my closely guarded secrets to selling on eBay including: my best retail sources, how to maximize profits using retail arbitrage, how to find deals from both online and brick and mortar stores, how to reduce risk and shipping costs. **This book is NOT for eBay novices** This book assumes the reader has some knowledge of selling on eBay. The ideas in this book apply to all sellers. The details apply to US-based sellers.This book is NOT a get-rich quick scheme.Selling on eBay is easy. But it can also be hard. If everyone could get rich selling on eBay, everyone would be doing it!I will not build castles in the air for you.I will not tell you that you can make money on eBay by selling unspecified items from unspecified wholesalers.I will not give you a list of toys and tell you to go on Craigslist to find them.I will not claim that I work two hours a day selling on eBay and make thousands a month. (Come ON! Get real...)Selling on eBay is a BUSINESS and I have been in this business long enough to know that there are no guarantees, regardless of past performances. Instead, I will give you the TOOLS to help you find products and to TOOLS to help you maximize your profits on eBay. Unlike other eBay authors, I do not recommend buying stock wholesale to resell on eBay. I will explain why in this book. I do not look for items to sell at garage sales or storage auctions. Finding a niche market is great, but I will show why you do not need to have a niche to make money on eBay. Instead I will show you how to maximize profits with tricks on how to get the best deals on NEW items from retail sources like Staples, Kohl's, Target and MORE! ** SOME OF THE TRICKS REVEALED IN THIS BOOK ARE NOT FOR THE FAINT OF HEART ** I provide many tools, secrets and tips in this book and hope that it will help you to thrive on eBay in good times and survive in bad times. Are you ready to maximize your profits? Buy This Book Today!
Author: Jörg J. Dötsch
Publisher: Springer Nature
ISBN: 3031530470
Category :
Languages : en
Pages : 214
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Book Description
