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Author: Daidj, Nabyla
Publisher: IGI Global
ISBN: 1466665149
Category : Business & Economics
Languages : en
Pages : 399
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Book Description
Rapid technological advancements have the ability to positively or negatively impact corporate growth and success. Professional leaders and decision makers must consider such advancements when designing and implementing new policies in preparation for the sustainable future of the business environment. Developing Strategic Business Models and Competitive Advantage in the Digital Sector focuses on the application of preemptive planning in the media and entertainment industries to combat an increasingly uncertain future of innovation and competition. With research-based examples and analysis, this book is an essential reference source for academicians, researchers, and professionals interested in learning more about the impact of technology on industry success, including the changes and challenges created by the Internet and electronic media.
Author: Daidj, Nabyla
Publisher: IGI Global
ISBN: 1466665149
Category : Business & Economics
Languages : en
Pages : 399
Get Book Here
Book Description
Rapid technological advancements have the ability to positively or negatively impact corporate growth and success. Professional leaders and decision makers must consider such advancements when designing and implementing new policies in preparation for the sustainable future of the business environment. Developing Strategic Business Models and Competitive Advantage in the Digital Sector focuses on the application of preemptive planning in the media and entertainment industries to combat an increasingly uncertain future of innovation and competition. With research-based examples and analysis, this book is an essential reference source for academicians, researchers, and professionals interested in learning more about the impact of technology on industry success, including the changes and challenges created by the Internet and electronic media.
Author: Peter Weill
Publisher: Harvard Business Press
ISBN: 163369271X
Category : Business & Economics
Languages : en
Pages : 167
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Book Description
Digital transformation is not about technology--it's about change. In the rapidly changing digital economy, you can't succeed by merely tweaking management practices that led to past success. And yet, while many leaders and managers recognize the threat from digital--and the potential opportunity--they lack a common language and compelling framework to help them assess it and guide them in responding. They don't know how to think about their digital business model. In this concise, practical book, MIT digital research leaders Peter Weill and Stephanie Woerner provide a powerful yet straightforward framework that has been field-tested globally with dozens of senior management teams. Based on years of study at the MIT Center for Information Systems Research (CISR), the authors find that digitization is moving companies' business models on two dimensions: from value chains to digital ecosystems, and from a fuzzy understanding of the needs of end customers to a sharper one. Looking at these dimensions in combination results in four distinct business models, each with different capabilities. The book then sets out six driving questions, in separate chapters, that help managers and executives clarify where they are currently in an increasingly digital business landscape and highlight what's needed to move toward a higher-value digital business model. Filled with straightforward self-assessments, motivating examples, and sharp financial analyses of where profits are made, this smart book will help you tackle the threats, leverage the opportunities, and create winning digital strategies.
Author: Rao, N. Raghavendra
Publisher: IGI Global
ISBN: 1522557229
Category : Business & Economics
Languages : en
Pages : 193
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Book Description
Globalization has created an increase in the number of business opportunities presented to enterprises. A competitive market places demands on businesses to think differently and follow new approaches to managing their business goals and remaining acceptable to suppliers and service providers. Effective Open Innovation Strategies in Modern Business: Emerging Research and Opportunities is a comprehensive resource that focuses on the importance of interdisciplinary concepts in open innovation projects. Using case illustrations, the book examines concepts such as virtual reality, knowledge harvesting, and business process reengineering in relation to open innovation initiatives. As a publication exploring the areas of management and information technology disciplines, this resource is useful for corporate executives, business managers, entrepreneurs, business professionals, and graduate-level students seeking current research on business innovation techniques and approaches.
Author: Johnson, Tarnue
Publisher: IGI Global
ISBN: 1522525351
Category : Business & Economics
Languages : en
Pages : 125
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Book Description
Large corporations operating on an international scale require honest business practices. It is imperative for corporations to conduct activities in an ethical manner, while also attaining effective economic growth. Globalization and the Ethical Responsibilities of Multinational Corporations: Emerging Research and Opportunities is a scholarly reference source including the latest findings on the connection between international influence and integrity among corporations. Featuring extensive coverage on a broad range of topics and perspectives such as corporate governance, stakeholder theory, and foreign direct investment (FDI), this publication is ideally designed for researchers, professionals, and academicians seeking current research on how global and transnational firms have affected economic progression all over the world.
Author: Ordoñez de Pablos, Patricia
Publisher: IGI Global
ISBN: 1466664584
Category : Business & Economics
Languages : en
Pages : 386
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Book Description
Strategy management has always been a crucial business aspect that a company must understand to remain successful in the business world. However, there are a number of different approaches that a company can employ in order to differentiate themselves from the competition. Knowledge Management for Competitive Advantage During Economic Crisis brings together the various approaches that affect the superiority of a companys organizational performance and the gains they can make over their competitors. By focusing on concepts such as organizational learning and intellectual capital, this book is an indispensable reference source for researchers, practitioners, graduate students, and business managers interested in understanding what approaches are necessary to ensure superior organizational performance.
Author: Management Association, Information Resources
Publisher: IGI Global
ISBN: 179987298X
Category : Business & Economics
Languages : en
Pages : 2049
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Book Description
As the use of remote work has recently skyrocketed, digital transformation within the workplace has gone under a microscope, and it has become abundantly clear that the incorporation of new technologies in the workplace is the future of business. These technologies keep businesses up to date with their capabilities to perform remote work and make processes more efficient and effective than ever before. In understanding digital transformation in the workplace there needs to be advanced research on technology, organizational change, and the impacts of remote work on the business, the employees, and day-to-day work practices. This advancement to a digital work culture and remote work is rapidly undergoing major advancements, and research is needed to keep up with both the positives and negatives to this transformation. The Research Anthology on Digital Transformation, Organizational Change, and the Impact of Remote Work contains hand-selected, previously published research that explores the impacts of remote work on business workplaces while also focusing on digital transformation for improving the efficiency of work. While highlighting work technologies, digital practices, business management, organizational change, and the effects of remote work on employees, this book is an all-encompassing research work intended for managers, business owners, IT specialists, executives, practitioners, stakeholders, researchers, academicians, and students interested in how digital transformation and remote work is affecting workplaces.
Author: Management Association, Information Resources
Publisher: IGI Global
ISBN: 1466681969
Category : Business & Economics
Languages : en
Pages : 1697
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Book Description
In modern business environments, ethical behavior plays a crucial role in success. Managers and business leaders must pay close attention to the ethics of their policies and behaviors to avoid a reputation-crushing scandal. Business Law and Ethics: Concepts, Methodologies, Tools, and Applications explores best practices business leaders need to navigate the complex landscape of legal and ethical issues on a day-to-day basis. Utilizing both current research and established conventions, this multi-volume reference is a valuable tool for business leaders, managers, students, and professionals in a globalized marketplace.
Author: Gunnar Rimmel
Publisher: Edward Elgar Publishing
ISBN: 1035316269
Category : Business & Economics
Languages : en
Pages : 563
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Book Description
This insightful Research Handbook provides an overview of the complex and multifaceted nature of sustainability reporting. Bringing together over 50 researchers from across the globe, it summarises the current state of knowledge, identifies key methodological approaches and research gaps, and encourages researchers to make further meaningful contributions to this dynamic field.
Author: Alan Albarran
Publisher: Routledge
ISBN: 1351747525
Category : Business & Economics
Languages : en
Pages : 654
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Book Description
Winner of the 2019 Robert Picard Book Award The Handbook of Media Management and Economics has become a required reference for students, professors, policy makers and industry practitioners. The volume was developed around two primary objectives: assessing the state of knowledge for the key topics in the media management and economics fields; and establishing the research agenda in these areas, ultimately pushing the field in new directions. The Handbook's chapters are organized into parts addressing the theoretical components, key issues, analytical tools, and future directions for research. With its unparalleled breadth of content from expert authors, the Handbook provides background knowledge of the various theoretical dimensions and historical paradigms, and establishes the direction for the next phases of research in this evolving arena of study. Updates include the rise of mobile and social media, globalization, audience fragmentation and big data.
Author: El-Gohary, Hatem
Publisher: IGI Global
ISBN: 1799871940
Category : Business & Economics
Languages : en
Pages : 471
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Book Description
The business world today is changing enormously due to many factors that affect every element of the business cycle worldwide. From globalization to recession, in addition to other environmental forces, companies today face numerous challenges that have a great impact on business. Among the factors that are affecting the current way business is conducted are the emergence of marketing tools including the internet, internet of things (IoT), virtual reality, mobile applications, social media, electronic word of mouth (eWoM), artificial intelligence, digital marketing, and more that have a great impact not only on customers but also on companies. It is imperative for businesses to embrace the utilization of these tools in order to expand their customer base and provide unique, successful consumer experiences. The Handbook of Research on IoT, Digital Transformation, and the Future of Global Marketing provides comprehensive coverage of current global marketing trends related to the use of technology. The book links the industry with academia by providing useful insights on how to improve businesses’ ability to create and customize customer value and loyalty. Covering topics including e-commerce, mobile marketing, website development, and phygital customer experiences, this book is essential for marketers, brand managers, advertisers, IT consultants and specialists, customer relations officers, managers, practitioners, business owners, marketing and business associations, students, researchers, and academicians interested in incorporating the latest technologies and marketing strategies into their businesses and studies.
