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Author: Kamil Michlewski
Publisher: Routledge
ISBN: 131715259X
Category : Business & Economics
Languages : en
Pages : 263
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Book Description
Design Attitude is a book for those who want to scratch beneath the surface and explore the impact design and designers have in organisations. It offers an alternative view on the sources of success and competitive advantage of companies such as Apple, where design plays a leading role. It sheds light on the cultural dynamics within organisations, where professional designers have a significant presence and influence. At its heart, the book asks a question: what is the nature of designers’ contribution that is truly unique to them as professionals? To answer this deceptively simple question the author combines a multitude of hours of ethnographic study inside the design community; in-depth interviews with executives and designers from Apple, IDEO, Wolff Olins, Philips Design, and Nissan Design; and a follow-up quantitative study. Since the author comes from a management and not a design background, the book offers a different perspective to most publications in the area of Design Thinking. It is a mirror held up to the community, rather than a voice from within. Design Attitude makes the compelling argument that looking at the type of the culture designers produce, rather than the type of processes or products they create, is potentially a more fruitful way of profiling the impact of design in organisations. With design being recognised as an important strategic framework by companies, not-for-profit organisations, and governments alike, this book is a distinct and timely contribution to the debate.
Author: Kamil Michlewski
Publisher: Routledge
ISBN: 131715259X
Category : Business & Economics
Languages : en
Pages : 263
Get Book Here
Book Description
Design Attitude is a book for those who want to scratch beneath the surface and explore the impact design and designers have in organisations. It offers an alternative view on the sources of success and competitive advantage of companies such as Apple, where design plays a leading role. It sheds light on the cultural dynamics within organisations, where professional designers have a significant presence and influence. At its heart, the book asks a question: what is the nature of designers’ contribution that is truly unique to them as professionals? To answer this deceptively simple question the author combines a multitude of hours of ethnographic study inside the design community; in-depth interviews with executives and designers from Apple, IDEO, Wolff Olins, Philips Design, and Nissan Design; and a follow-up quantitative study. Since the author comes from a management and not a design background, the book offers a different perspective to most publications in the area of Design Thinking. It is a mirror held up to the community, rather than a voice from within. Design Attitude makes the compelling argument that looking at the type of the culture designers produce, rather than the type of processes or products they create, is potentially a more fruitful way of profiling the impact of design in organisations. With design being recognised as an important strategic framework by companies, not-for-profit organisations, and governments alike, this book is a distinct and timely contribution to the debate.
Author: A. N. Oppenheim
Publisher: Bloomsbury Publishing
ISBN: 9780826451767
Category : Political Science
Languages : en
Pages : 316
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Book Description
This second edition of Dr Bram Oppenheim's established work, like the first, is a practical teaching text of survey methods. The new edition has extended its scope to include interviewing (both clip-board and depth interviewing), sampling and research design, data analysis, and a special chapter on pilot work. As before, the chapters on questionnaire design are supported by further chapters on attitude scaling methods, and on projective techniques. There is refreshingly critical treatment of problems such as faulty research designs, errors in sampling, ambiguities in question wording, biases in interviewing, losses of information, and the interpretation of attitude scales and of projective data. The book is laced throughout with instructive examples from many fields, ranging from marketing surveys to the study of children's political perceptions. Problems of reliability and validity are kept to the fore. Above all, the need for pilot work is emphasized at every stage. The book is intended for graduate methodology courses in the social sciences, but it is also designed to reach other professionals, including teachers, social workers, medical researchers, and opinion pollsters, who have to evaluate or carry out social surveys.
Author: Wolfgang Jonas
Publisher: Birkhäuser
ISBN: 3035606536
Category : Design
Languages : en
Pages : 288
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Book Description
“Transformation design” is looking for new ways to change our behavior and society through new forms of innovation. The existing user-oriented approach of design must therefore be extended to one that is society-oriented. The concept of transformation is based on the anthropologist Karl Paul Polanyi and his book The Great Transformation (1944), which described the emergence of the now almost undisputed and globally widespread western market logic: the transformation of societies with markets into market societies, which he calls “dislodgment of the markets”. Meanwhile, leading think tanks are referring to Polanyi. They are calling for a new social contract and the “re-embedding” of the market into society. What are the possible instruments and contributions of design for this new “Great Transformation”? The variety of the above questions, answers, theories, methods, ideas, and projects suggests that “transformation design” is not in fact a discipline in itself, but that it will lead to a fruitful discourse. The book attempts to form an initial position in terms of this ambitious and ethical design perspective. It also seeks to inspire the international debate to push for a project of responsible design.
Author: Hayden
Publisher: Kimani Press
ISBN: 1426812205
Category : Young Adult Fiction
Languages : en
Pages : 241
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Book Description
America’s Next Top Designer Fashionista with the fiercest style sense and head-turning clothes? That’s Angela Jenkins. Even though her cutting-edge designs and graphic legwear sometimes draw criticism from her peers, Angela knows that one day she will be a top designer, and her best friend at Kressler High, Adrian Gomez, is her biggest supporter. But at fifteen, how is anyone (like the extremely cute JaRoli Spencer) supposed to check her out when she’s stuck working at her family’s Caribbean-style restaurant all the time? The answer: getting elected director of her school’s holiday fashion show. But Angela’s got designer-clad competition: the very popular Karen Frasier, who has it all—including JaRoli. So when Shayla Mercer, the girl with the toughest street rep, offers to make sure Angela wins—for a fee— Angela says yes. And she learns that the price of popularity can be too high.
Author: Becky Goldsmith
Publisher: C&T Publishing Inc
ISBN: 1607055341
Category : Crafts & Hobbies
Languages : en
Pages : 128
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Book Description
“The bright colored fabrics used throughout and the whimsical patterns make this a delightful read” from the bestselling design team (The Applique Society). Does your appliqué need a little attitude adjustment? Becky Goldsmith and Linda Jenkins of Piece O’ Cake Designs come to your rescue with creative new projects using bold stitching in contrasting colors of perle cotton thread. Mix & match full-size templates for bright, cheerful quilts and home décor. Give tradition a little twist and add a happy, carefree layer of color and texture to your work. Use this quick needleturn technique to add a touch of whimsy to anything you appliqué. You’ll love making these chirpy birds, doodly daisies, and sweet tulips with your favorite fresh fabrics. “The dynamic duo behind the Piece O’ Cake brand have experimented with a style of applique that is new to them in this collection of 10 projects . . . they decided to have a go working with large, bold stitches in colors that often contrast with the fabric. The projects they’ve included are all small—cushions, tea towels, wallhangings—so there’s ample opportunity to choose one and give this method a whirl.” —Australian Homespun Magazine
Author: Mac Anderson
Publisher: Sourcebooks, Inc.
ISBN: 1608100057
Category : Self-Help
Languages : en
Pages : 120
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Book Description
Henry Ford once said, "Whether you think you can, or think you can't ...you're right." This one-of a kind ebook addresses what matters most as it relates to your success in life. It will guide you to develop a positive attitude, reduce stress, attack your fears and keep your passion alive! In The Power of AttitudeMac Anderson, takes you on a journey of personal discovery in this powerful, beautifully designed gift book. It will help you manage your energy levels, keep your soul alive, take new paths, reduce stress, attack your fears, and hang on when the storms blow through.
Author: Alice Rawsthorn
Publisher: Abrams
ISBN: 1468309307
Category : Design
Languages : en
Pages : 338
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Book Description
Our gadgets, appliances, and cars are sleeker and more elegant than they’ve ever been; in our free time, we trawl the internet for pictures of flawless minimalist interiors; and even the great industrialist of our time—Steve Jobs—is admired more for his visual savvy than his technological inventiveness. And yet with Instagram and Pinterest at our fingers and great design more available—and more affordable—than ever, we’ve had no guidebook to this ever-fascinating field. Though it’s an inescapable part of our lives, there has been no single book that could, in one fell swoop, tell us everything we need to know about design. Enter Hello World. The design critic for the International Heard Tribune, Alice Rawsthorn has spent many years reckoning with the history of design and with its place in contemporary life, and Hello World is the extraordinary summation of her research and reporting. Rawsthorn takes us on a trip through design that ranges across continents and centuries, and wherever she goes, she discovers inspiring, thrilling examples of resourcefulness, inventiveness, and sheer vision. From the macabre symbol with which eighteenth-century pirates terrorized their victims into surrender, to one woman’s quest for the best prosthetic legs, to the evolution of the World Cup soccer ball, Hello World describes how warlords, scientists, farmers, hackers, activists, and professional designers have used the complex, often elusive process of design to different ends throughout history. Hailed as a “rapid-fire and illuminating ode to contemporary design†? (Telegraph) and “an extremely readable tour of the subject†? (Financial Times), Hello World is a major work that radically broadens our understanding of what design can mean, and explains how we can use it to make sense of our ever-changing universe.
Author: Kate Moross
Publisher: National Geographic Books
ISBN: 3791349104
Category : Design
Languages : en
Pages : 0
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Book Description
One of today’s most refreshing young creatives gives the inside scoop on how to make it as a graphic artist. From art school student to designer for Nike, Topshop, and Google, Kate Moross has lived the life that young graphic artists dream of. But it hasn’t always been a smooth ride, and in this informative memoir and guide Moross offers true insider’s tips on how to make it in a highly competitive field. Written in an approachable, forthright, and refreshingly honest tone, Make Your Own Luck features chapters on how to thrive in art school, developing your own style, how to self-promote, collaboration with other artists, how to deal with "copycats", and when to consider working for free. She also touches on the fine points of music packaging and videos, how to find an agent, and looks back on the touchstone moments that helped shape her career. Designed to mimic Moross’s signature bold, brightly colored style, this book is filled with dozens of examples of her work for publications including The Guardian, Vice and FACT Magazine, companies such as Adidas and Nokia, and musicians including Simian Mobile Disco, Jessie Ware, Zomby, and Pictureplane. Irreverent and packed with helpful tips for designers of all stripes, Make Your Own Luck is certain to become an indispensable guide for anyone interested in graphic art as a vocation or hobby.
Author: Gregory R. Maio
Publisher: SAGE Publications
ISBN: 141292975X
Category : Psychology
Languages : en
Pages : 289
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Book Description
Written by two world-leading academics in the field of attitudes research, is a brand new textbook that gets to the very heart of this fascinating and far-reaching field. Greg Maio and Geoffrey Haddock describe how scientific methods have been used to better understand attitudes and how they change. With the aid of a few helpful metaphors, the text provides readers with a grasp of the fundamental concepts for understanding attitudes and an appreciation of the scientific challenges that lay ahead.
Author: David de la Pena
Publisher: Island Press
ISBN: 1610918479
Category : Architecture
Languages : en
Pages : 344
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Book Description
How can we design places that fulfill urgent needs of the community, achieve environmental justice, and inspire long-term stewardship? By bringing community members to the table with designers to collectively create vibrant, important places in cities and neighborhoods. For decades, participatory design practices have helped enliven neighborhoods and promote cultural understanding. Yet, many designers still rely on the same techniques that were developed in the 1950s and 60s. These approaches offer predictability, but hold waning promise for addressing current and future design challenges. Design as Democracy is written to reinvigorate democratic design, providing inspiration, techniques, and case stories for a wide range of contexts. Edited by six leading practitioners and academics in the field of participatory design, with nearly 50 contributors from around the world, it offers fresh insights for creating meaningful dialogue between designers and communities and for transforming places with justice and democracy in mind.
