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Author: Russell Craig
Publisher: University of Toronto Press
ISBN: 1487505957
Category : Business & Economics
Languages : en
Pages : 259
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Book Description
Decoding CEO-Speak monitors the written and oral language of CEOs to reveal its manipulative, enlightening, frustrating, inspiring, and disturbing characteristics.
Author: Russell Craig
Publisher: University of Toronto Press
ISBN: 1487505957
Category : Business & Economics
Languages : en
Pages : 259
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Book Description
Decoding CEO-Speak monitors the written and oral language of CEOs to reveal its manipulative, enlightening, frustrating, inspiring, and disturbing characteristics.
Author: Susan Kushnir
Publisher:
ISBN: 9780578316017
Category :
Languages : en
Pages :
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Book Description
Author: Maggie Chan Jones
Publisher:
ISBN: 9781737655725
Category :
Languages : en
Pages :
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Book Description
Author: Hal O'Ween
Publisher:
ISBN: 9783200032835
Category :
Languages : en
Pages : 128
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Book Description
Author: Jerry Vass
Publisher:
ISBN: 9780962961021
Category : Executives
Languages : en
Pages : 210
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Book Description
Executives and professionals speak different languages, as disparate as Swahili and Greek. Agendas, vocabularies, and cultural conditioning destroy meaningful communication between them. This book exposes selling myths and profit-killing gaps between illusion and reality. Executives live in a different world from the rest of us. They think differently, act differently, and buy differently. For the professions-those in our culture who package and sell information for a living-architects, lawyers, engineers, accountants, brokers, MBAs, CPAs, marketers, and consultants of every stripe, persuasion and profession, a shift of thinking is required to design and hold a Persuasive Executive Conversation. A number of preconceptions and cultural myths need to be bulldozed to clear the way for this thinking shift. Three things are required to answer the Buyer's questions and sell well in the executive suite: the story, the tools and the delivery. We will explore each and help you prepare a presentation that works from the executive's point of view, that you can take into any boardroom, tell your story, and double your changes of getting hired. When selling to executives what you sell is different from how you sell it. While professionals are expert at delivering services to their clients, they are amateurs at telling people what they do for a living. These skills are not taught at Harvard, Yale, or State U. Our job is to help people make money. For three decades we have intensively trained 12,000 managers, professional salespeople, and consultants to persuade at the executive level. While doing so, we discovered a critical element that managers overlook or ignore that can cost one-quarter, or more, of sales revenues. So what is this low-grade infection that limits a firm's potential and costs so much money? What is this counter-intuitive malaise that works against the philosophies and strategies of reputable companies managed by bright, educated people? It is this: corporations and consulting firms spend big money to hide what they do from their Buyers. It is nearly impossible to get a company, much less a salesperson, to explain what they do for a living stated in the Buyer's terms; they cannot tell a selling story that is different form the competitors', makes sense in the Buyer's world, or is even interesting. In many cases, they insult the Buyer's intelligence. The executive market calls it BS. What we learned from our Clients will surprise you as it did us: If a firm can cut the BS and answer five logical questions on the mind of every executive-level Buyer, sales successes can double. For the professional this book is a cash cow that can be milked for the rest of your career.
Author: Claudio Feser
Publisher: John Wiley & Sons
ISBN: 111930265X
Category : Business & Economics
Languages : en
Pages : 215
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Book Description
The definition of great leadership, backed by ground-breaking research When Execution Isn't Enough examines the essential leadership skills that go beyond simply executing strategies well. It examines the leadership skills that inspire excellence and drive growth. Great leaders think differently, but their secrets, values, and behaviors can't be bottled—or can they? Is leadership so contextual that it defies standardization? In this book, McKinsey's global head of leadership development draws on ground-breaking McKinsey research to uncover 20 distinct leadership traits. All are important, but some make all the difference in inspiring organizations to exceptional results and growth—and a select few create the vast chasm between strong and weak organizations in terms of leadership effectiveness. Structured as a business parable, this book employs a rich cast of corporate characters to illustrate the critical behaviors of inspirational leadership and the outcomes that become possible. Attempting to nail down exactly what makes a leader inspirational is like trying to capture lighting in a bottle, but new McKinsey research has identified the behavioral leadership catalysts that inspire greatness. This book describes the behaviors to inspire that can be learned—to turn a good leader into a great leader. Understand the neuroscience of inspiration Tailor your inspirational approach to different leadership scenarios Initiate an inspiration cascade to influence people at scale The picture of leadership has changed over time. Today's great leaders are authentic, enthusiastic decision-makers with engaging visions, who are quick to communicate and take action. Less than half of all CEOs believe that their training investments will pay off, yet everyone agrees that leadership drives performance—where is the disconnect? It's in the belief that simple leadership behaviors equal results, forgetting that exceptional results only come from inspiration. When Execution Isn't Enough shows you how to attain the missing link of great leadership to bring exceptional results of your organization.
Author: Gregory J. Fell
Publisher: John Wiley & Sons
ISBN: 1118754336
Category : Business & Economics
Languages : en
Pages : 147
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Book Description
Gain greater returns from your IT investments Revealing the secrets to proven, effective strategies that enable businesses to leverage the full value of highly expensive IT investments, Decoding the IT Value Problem is a no-nonsense guide for making smart IT investments and cutting through the noise of vendor marketing and media hype. Author Gregory Fell describes in rich detail the actual processes, frameworks, infrastructure and discipline required to develop and execute corporate IT strategies that are profitable and sustainable. Provides a proven framework for developing and successfully executing profitable IT strategies Plain English guidance for gaining the most return on investment from critical IT investments Explores developing and executing IT strategy; forecasting, calculating and managing IT costs; leveraging IT investments to drive business growth; IT and the evolving global economy; IT value management; communicating IT value across the enterprise; and leading change, transformation and innovation If you're a senior level manager or executive responsible for managing IT value in your business, Decoding the IT Value Problem is the practical and clearly written guide you'll turn to, with tools and tips for smart investment and management of IT costs.
Author: Adrian Furnham
Publisher: Palgrave Macmillan
ISBN: 0230241468
Category : Business & Economics
Languages : en
Pages : 230
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Book Description
Clarifies the misconceptions around the topic of body language while providing a new approach to understanding non-verbal communication in the workplace
Author: Royce Yuen
Publisher: Routledge
ISBN: 1317623010
Category : Business & Economics
Languages : en
Pages : 196
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Book Description
Decoding Branding explains the evolution of branding and how the disrupting factors like digital revolution, technological advancement, changing consumer behavior, and the COVID-19 pandemic have reshaped the marketing landscape. Fundamental principles of fostering strong brands are distilled with illustrations of case studies from various industries. A structured and holistic framework to building and revamping brands is clearly presented for corporations to remain competitive in this constantly changing operating environment. Interviews with branding experts and corporate leaders are featured at the end of each chapter to allow readers to obtain a complete appreciation of brand development from different perspectives.
Author: Eric Sydell
Publisher: Greenleaf Book Group
ISBN: 1639080104
Category : Business & Economics
Languages : en
Pages : 250
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Book Description
Harness the power of artificial intelligence in hiring The typical hiring process is fraught with complexity, inefficiency, and bias and often shuts out the most talented candidates. Decoding Talent: How AI and Big Data Can Solve Your Company’s People Puzzle makes the case for using complex advanced technologies to move past these problems toward effortless optimal candidate decisions. AI experts Eric Sydell, Mike Hudy, and Michael Ashley explain why the traditional resume-based process is out of date, why hiring is difficult, the cost of bad people decisions, how bias interferes in hiring practices, and how AI can address these problems. Decoding Talent reveals that using AI in hiring doesn’t require your human resource professionals to unlearn and relearn their craft; rather, machine learning can complement their skills by consolidating and analyzing data to recommend actions. Imagine a world in which you didn’t have to wonder: Who is the best candidate for the job? What is the return on investment of our hiring process? Is our hiring process fair and equitable? Is our human talent deployed optimally across our organization? What can human resources do to better drive business outcomes for our company? Is our candidate experience adding value to our brand? Incorporating scientifically based hiring can make this world a reality, benefiting both your company and the candidates for hire.
