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Author: Harisur Rahman
Publisher: Rowman & Littlefield
ISBN: 1666943177
Category : Social Science
Languages : en
Pages : 319
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Book Description
Decoding Ad Culture: Television Commercials and Broadcast Regulations in Bangladesh critically examines the pervasive influence of Western multinational companies in South Asia, focusing on Bangladesh. Harisur Rahman argues that these corporations exploit cultural differences to execute deceptive advertising in developing countries, a practice curtailed in more regulated developed nations. This book reveals a symbiotic relationship between local and multinational companies, media production houses, and television channels, which, Rahman posits, facilitates this exploitation. Adopting a qualitative methodology, this study delves into social backgrounds, cultural capital, and consumption habits in Bangladesh and utilizes multimodal critical discourse analysis and rhetorical analysis to evaluate television commercials (TVCs). These analyses reveal the propagation of racism, sexism, classism, and patriarchal values through this form, along with a disregard for ethical standards and social responsibilities. Highlighting the disillusionment among Bangladeshi audiences towards advertisers' unmet promises, Rahman contrasts TVC regulations in developing and developed countries. The book concludes with policy recommendations to foster ethical advertising practices against mindless propaganda in Bangladesh, underscoring the need for equity, equality, and inclusivity in advertising standards.
Author: Harisur Rahman
Publisher: Rowman & Littlefield
ISBN: 1666943177
Category : Social Science
Languages : en
Pages : 319
Get Book Here
Book Description
Decoding Ad Culture: Television Commercials and Broadcast Regulations in Bangladesh critically examines the pervasive influence of Western multinational companies in South Asia, focusing on Bangladesh. Harisur Rahman argues that these corporations exploit cultural differences to execute deceptive advertising in developing countries, a practice curtailed in more regulated developed nations. This book reveals a symbiotic relationship between local and multinational companies, media production houses, and television channels, which, Rahman posits, facilitates this exploitation. Adopting a qualitative methodology, this study delves into social backgrounds, cultural capital, and consumption habits in Bangladesh and utilizes multimodal critical discourse analysis and rhetorical analysis to evaluate television commercials (TVCs). These analyses reveal the propagation of racism, sexism, classism, and patriarchal values through this form, along with a disregard for ethical standards and social responsibilities. Highlighting the disillusionment among Bangladeshi audiences towards advertisers' unmet promises, Rahman contrasts TVC regulations in developing and developed countries. The book concludes with policy recommendations to foster ethical advertising practices against mindless propaganda in Bangladesh, underscoring the need for equity, equality, and inclusivity in advertising standards.
Author:
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 180
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Book Description
Author: Erin Meyer
Publisher: PublicAffairs
ISBN: 1610392590
Category : Business & Economics
Languages : en
Pages : 289
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Book Description
An international business expert helps you understand and navigate cultural differences in this insightful and practical guide, perfect for both your work and personal life. Americans precede anything negative with three nice comments; French, Dutch, Israelis, and Germans get straight to the point; Latin Americans and Asians are steeped in hierarchy; Scandinavians think the best boss is just one of the crowd. It's no surprise that when they try and talk to each other, chaos breaks out. In The Culture Map, INSEAD professor Erin Meyer is your guide through this subtle, sometimes treacherous terrain in which people from starkly different backgrounds are expected to work harmoniously together. She provides a field-tested model for decoding how cultural differences impact international business, and combines a smart analytical framework with practical, actionable advice.
Author: Katherine Toland Frith
Publisher: Peter Lang Incorporated, International Academic Publishers
ISBN:
Category : Art
Languages : en
Pages : 276
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Book Description
Undressing the Ad aims to empower readers to become media literate through the work of deconstructing the consumer culture that surrounds them. By introducing critical scholarship on advertising in a way that is accessible, the book attempts to show how issues of race, class, and gender are expressed in contemporary advertising. The readings in this book take a decidedly critical political perspective and explore how representation in advertising upholds certain economic and political structures and subverts others, and exposes the myth that advertisements are merely messages aimed at selling goods and services. Rather they are texts that shape contemporary culture and shape our images of ourselves.
Author: Jana Arsovska
Publisher: Univ of California Press
ISBN: 0520282809
Category : Social Science
Languages : en
Pages : 310
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Book Description
The expansion of organized crime across national borders has become a key security concern for the international community. In this theoretically and empirically vibrant portrait of a global phenomenon, Jana Arsovska examines some of the most widespread myths about the so-called Albanian Mafia. Based on more than a decade of research, including interviews with victims, offenders, and law enforcement across ten countries, as well as court files and confidential intelligence reports, Decoding Albanian Organized Crime presents a comprehensive overview of the causes, codes of conduct, activities, migration, and structure of Albanian organized crime groups in the Balkans, Western Europe, and the United States. Paying particular attention to the dynamic relationships among culture, politics, and organized crime, the book develops a framework for understanding the global growth of the criminal underworld and provides a model for future comparative research.
Author: Stephanie Ricker Schulte
Publisher: NYU Press
ISBN: 0814708668
Category : Law
Languages : en
Pages : 274
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Book Description
“This is the most culturally sophisticated history of the Internet yet written. We can’t make sense of what the Internet means in our lives without reading Schulte’s elegant account of what the Internet has meant at various points in the past 30 years.”—Siva Vaidhyanathan, Chair of the Department of Media Studies at The University of Virginia In the 1980s and 1990s, the internet became a major player in the global economy and a revolutionary component of everyday life for much of the United States and the world. It offered users new ways to relate to one another, to share their lives, and to spend their time—shopping, working, learning, and even taking political or social action. Policymakers and news media attempted—and often struggled—to make sense of the emergence and expansion of this new technology. They imagined the internet in conflicting terms: as a toy for teenagers, a national security threat, a new democratic frontier, an information superhighway, a virtual reality, and a framework for promoting globalization and revolution. Schulte maintains that contested concepts had material consequences and helped shape not just our sense of the internet, but the development of the technology itself. Cached focuses on how people imagine and relate to technology, delving into the political and cultural debates that produced the internet as a core technology able to revise economics, politics, and culture, as well as to alter lived experience. Schulte illustrates the conflicting and indirect ways in which culture and policy combined to produce this transformative technology. Stephanie Ricker Schulte is an Assistant Professor of Communication at the University of Arkansas. In the Critical Cultural Communication series
Author: Christopher Grey
Publisher: Cambridge University Press
ISBN: 1107378087
Category : Business & Economics
Languages : en
Pages : 341
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Book Description
How was Bletchley Park made as an organization? How was signals intelligence constructed as a field? What was Bletchley Park's culture and how was its work co-ordinated? Bletchley Park was not just the home of geniuses such as Alan Turing, it was also the workplace of thousands of other people, mostly women, and their organization was a key component in the cracking of Enigma. Challenging many popular perceptions, this book examines the hitherto unexamined complexities of how 10,000 people were brought together in complete secrecy during World War II to work on ciphers. Unlike most organizational studies, this book decodes, rather than encodes, the processes of organization and examines the structures, cultures and the work itself of Bletchley Park using archive and oral history sources. Organization theorists, intelligence historians and general readers alike will find in this book a challenge to their preconceptions of both Bletchley Park and organizational analysis.
Author: Cara Natterson
Publisher: Ballantine Books
ISBN: 1984819046
Category : Family & Relationships
Languages : en
Pages : 257
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Book Description
“If you’re raising a boy, you need this brilliant book. It is clear, wise, and eye-opening.” —Lisa Damour, Ph.D., author of Untangled When boys enter puberty, they tend to get quiet—or at least quieter than before—and parents often misread their signals. Here’s how to navigate their retreat and steer them through this confusing passage, by the bestselling author of The Care and Keeping of You series and Guy Stuff: The Body Book for Boys. What is my son doing behind his constantly closed door? What’s with his curt responses, impulsiveness, newfound obsession with gaming, and . . . that funky smell? As pediatrician and mother of two teenagers Cara Natterson explains, puberty starts in boys long before any visible signs appear, and that causes confusion about their changing temperaments for boys and parents alike. Often, they also grow quieter as they grow taller, which leads to less parent-child communication. But, as Natterson warns in Decoding Boys, we respect their increasing “need” for privacy, monosyllabic conversations, and alone time at their peril. Explaining how modern culture mixes badly with male adolescent biology, Natterson offers science, strategies, scripts, and tips for getting it right: • recognizing the first signs of puberty and talking to our sons about the wide range of “normal” through the whole developmental process • why teenagers make irrational decisions even though they look mature—and how to steer them toward better choices • managing video game and screen time, including discussing the unrealistic and dangerous nature of pornography • why boys need emotional and physical contact with parents—and how to give it in ways they’ll accept • how to prepare boys to resist both old and new social pressures—drugs, alcohol, vaping, and sexting • teaching consent and sensitivity in the #MeToo culture Decoding Boys is a powerful and validating lifeline, a book that will help today’s parents keep their sons safe, healthy, and resilient, as well as ensure they will become emotionally secure young men. Praise for Decoding Boys “Comforting . . . a common-sensical and gently humorous exploration of male puberty's many trials.”—Kirkus Reviews
Author: Marcel Danesi
Publisher: Rowman & Littlefield
ISBN: 0742555445
Category : Business & Economics
Languages : en
Pages : 220
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Book Description
Marcel Danesi is an entertaining and insightful tour guide to decoding the messages woven into the advertisements, commercials, brand names, and logos we see on a daily basis. Guiding readers through the basics of how to interpret ads, Danesi explores everything from product and package design to jingles, cyberadvertising, ad campaigns, global impacts, culture jamming, and advertising effects. Why It Sells will fascinate and inform all readers interested in how ads, marketing, and branding take hold in the consumer psyche.
Author: Matthew B. Christensen
Publisher: Tuttle Publishing
ISBN: 1462911757
Category : Travel
Languages : en
Pages : 341
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Book Description
Embrace the culture and get the most out of your time in China. Going to China for the first time can be an intimidating experience, even for those who have studied the language. In fact, traveling to China for the second, third, or fourth time can also be a challenging experience, especially if you intend to be fully immersed in daily life, get off the beaten path, and experience the "real" China. This China etiquette and culture guide is about how to get things done in China. Decoding China gives you down-to-earth information on how to deal with everyday situations--like eating at a restaurant or shopping at an outdoor market--that present unique and unexpected challenges for foreign visitors. Why being polite when you board a bus is a big mistake Finding a toilet (and what to bring along!) How to bargain for anything in a Chinese market Which train ticket to buy--hard seat? Soft seat? How the Chinese view privacy, and why it may make you seem suspicious Working in a Chinese office, and the politics of lunch As the Academic Director at the Chinese Flagship Center of Brigham Young University, Dr. Matthew B. Christensen has seen countless foreigners arrive in China…and fail to accomplish simple tasks like ordering food, boarding a bus, or making friends with a Chinese colleague. Why? Because they didn't understand China's basic cultural codes. This travel book will help you crack these codes. And with it, you'll soon be able to navigate your way in any situation.
