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Author: Barbara H. Wixom
Publisher: MIT Press
ISBN: 0262375354
Category : Business & Economics
Languages : en
Pages : 202
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Book Description
A clear, engaging, evidence-based guide to monetizing data, for everyone from employee to board member. Most organizations view data monetization—converting data into money—too narrowly: as merely selling data sets. But data monetization is a core business activity for both commercial and noncommercial organizations, and, within organizations, it’s critical to have wide-ranging support for this pursuit. In Data Is Everybody’s Business, the authors offer a clear and engaging way for people across the entire organization to understand data monetization and make it happen. The authors identify three viable ways to convert data into money—improving work with data, wrapping products with data, and selling information offerings—and explain when to pursue each and how to succeed. Key features of the book: • Grounded in twenty-eight years of academic research, including nine years of research at the MIT Sloan Center for Information Systems Research (MIT CISR) • Definitions of key terms, self-reflection questions, appealing graphics, and easy-to-use frameworks • Rich with detailed case studies • Supplemented by free MIT CISR website resources (cisr.mit.edu) Ideal for organizations engaged in data literacy training, data-driven transformation, or digital transformation, Data Is Everybody’s Business is the essential guide for helping everybody in the organization—not just the data specialists—understand, get excited about, and participate in data monetization.
Author: Barbara H. Wixom
Publisher: MIT Press
ISBN: 0262375354
Category : Business & Economics
Languages : en
Pages : 202
Get Book
Book Description
A clear, engaging, evidence-based guide to monetizing data, for everyone from employee to board member. Most organizations view data monetization—converting data into money—too narrowly: as merely selling data sets. But data monetization is a core business activity for both commercial and noncommercial organizations, and, within organizations, it’s critical to have wide-ranging support for this pursuit. In Data Is Everybody’s Business, the authors offer a clear and engaging way for people across the entire organization to understand data monetization and make it happen. The authors identify three viable ways to convert data into money—improving work with data, wrapping products with data, and selling information offerings—and explain when to pursue each and how to succeed. Key features of the book: • Grounded in twenty-eight years of academic research, including nine years of research at the MIT Sloan Center for Information Systems Research (MIT CISR) • Definitions of key terms, self-reflection questions, appealing graphics, and easy-to-use frameworks • Rich with detailed case studies • Supplemented by free MIT CISR website resources (cisr.mit.edu) Ideal for organizations engaged in data literacy training, data-driven transformation, or digital transformation, Data Is Everybody’s Business is the essential guide for helping everybody in the organization—not just the data specialists—understand, get excited about, and participate in data monetization.
Author: Barbara Haley Wixom
Publisher:
ISBN: 9780262375344
Category : Big data
Languages : en
Pages : 0
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Book Description
"A guide for business leaders to understand the capabilities and strategies necessary to make money from their data"--
Author: Barbara H. Wixom
Publisher: MIT Press
ISBN: 0262048213
Category : Business & Economics
Languages : en
Pages : 202
Get Book
Book Description
A clear, engaging, evidence-based guide to monetizing data, for everyone from employee to board member. Most organizations view data monetization—converting data into money—too narrowly: as merely selling data sets. But data monetization is a core business activity for both commercial and noncommercial organizations, and, within organizations, it’s critical to have wide-ranging support for this pursuit. In Data Is Everybody’s Business, the authors offer a clear and engaging way for people across the entire organization to understand data monetization and make it happen. The authors identify three viable ways to convert data into money—improving work with data, wrapping products with data, and selling information offerings—and explain when to pursue each and how to succeed. Key features of the book: • Grounded in twenty-eight years of academic research, including nine years of research at the MIT Sloan Center for Information Systems Research (MIT CISR) • Definitions of key terms, self-reflection questions, appealing graphics, and easy-to-use frameworks • Rich with detailed case studies • Supplemented by free MIT CISR website resources (cisr.mit.edu) Ideal for organizations engaged in data literacy training, data-driven transformation, or digital transformation, Data Is Everybody’s Business is the essential guide for helping everybody in the organization—not just the data specialists—understand, get excited about, and participate in data monetization.
Author: Jon Miller
Publisher: Biteback Publishing
ISBN: 1849546630
Category : Business & Economics
Languages : en
Pages : 333
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Book Description
Sometimes it seems as if business exists purely to enrich a small elite. While the world is facing unprecedented challenges, it appears that businesses are only interested in making profits or paying bonuses. Big businesses are powerful machines. We all know they have the potential to cause enormous social and environmental harm; but with their resources and expertise they can also be great engines of positive change. Rather than fighting the power of business, should we be seeking to harness it? Everybody's Business is a journey through the business world. We meet the companies that are driving business forward by mobilising to tackle the challenges we all face. At its heart, this is a story of businesses doing what they do best: delivering products and services that people need, creating jobs and finding new ways to solve old problems. It's a story of people taking the initiative, and finding inspiration in the positive impact of their actions. We see how some of today's leading companies are realising that lasting success comes from having a purpose broader than making a profit. They know that business should benefit customers, employees, suppliers, neighbours and the wider world, as well as shareholders. Enduring value comes from making business work for everybody.
Author: Tamara Ghandour
Publisher: Nicholas Brealey
ISBN: 1529398177
Category : Business & Economics
Languages : en
Pages : 304
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Book Description
Tamara Ghandour, author, podcaster, keynote speaker and founder of innovation training company, LaunchStreet, used to believe that innovation was the domain of a select few, exclusive to certain industries, or relegated to a specific job role. But, as Tamara discovered in her 25 years of work and research, everybody has the capacity to innovate. It's a person's unique innovation style, (which can be assessed and channelled), that can transform inertia into innovation. Drawing on eye-opening data from her proprietary Innovation Quotient Edge Assessment, Innovation is Everybody's Business is for those looking for solutions to the daily pain of "how do I prove my worth," a reality for many people whether they work in the C-Suite or on the front-lines. This book will resonate with those that recognize that being more innovative is their ticket to beingindispensable.It is also for leaders under pressure to build a culture of innovation but don't know how. As organizations face pressure to innovate, the accountability for making it happen falls on senior and mid-level leaders. They are told what to do, but not how to do it. This book will give them a tool to build a team of innovators who make an impact every day in big and small ways.
Author: Marta Wilson
Publisher: Greenleaf Book Group
ISBN: 1608323935
Category : Business & Economics
Languages : en
Pages : 155
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Book Description
Despite the statistics, any organization can be sustained. How? By imagining the smallest step with the biggest payoff, and then choosing that one step. This primer helps you imagine ways to free everybody in your organization to do just that, by making it everybody’s business to know and grow the enterprise. Industrial and organizational psychologist Dr. Marta Wilson and her team of experts show how leaders in small businesses, large corporations, government agencies, and military organizations have found their best options by asking this recurring question: What is the smallest step with the biggest return? Wilson believes in the power of asking questions and listening—to customers, employees, suppliers, investors, influencers—as the best way to improve products or services. As the head of your organization, you must initiate dialogue to uncover ideas from each stakeholder’s unique vantage point. The short “Ask Yourself” section in each chapter will jump-start your application of the dialogue tools she provides. Through stories and interviews, Everybody’s Business delivers a big idea to help you usher in maximum workplace productivity, efficiency, effectiveness, and responsiveness—all of which will result in long-term growth.
Author: Andrew Roman Wells
Publisher: John Wiley & Sons
ISBN: 1119356245
Category : Business & Economics
Languages : en
Pages : 371
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Book Description
Transforming data into revenue generating strategies and actions Organizations are swamped with data—collected from web traffic, point of sale systems, enterprise resource planning systems, and more, but what to do with it? Monetizing your Data provides a framework and path for business managers to convert ever-increasing volumes of data into revenue generating actions through three disciplines: decision architecture, data science, and guided analytics. There are large gaps between understanding a business problem and knowing which data is relevant to the problem and how to leverage that data to drive significant financial performance. Using a proven methodology developed in the field through delivering meaningful solutions to Fortune 500 companies, this book gives you the analytical tools, methods, and techniques to transform data you already have into information into insights that drive winning decisions. Beginning with an explanation of the analytical cycle, this book guides you through the process of developing value generating strategies that can translate into big returns. The companion website, www.monetizingyourdata.com, provides templates, checklists, and examples to help you apply the methodology in your environment, and the expert author team provides authoritative guidance every step of the way. This book shows you how to use your data to: Monetize your data to drive revenue and cut costs Connect your data to decisions that drive action and deliver value Develop analytic tools to guide managers up and down the ladder to better decisions Turning data into action is key; data can be a valuable competitive advantage, but only if you understand how to organize it, structure it, and uncover the actionable information hidden within it through decision architecture and guided analytics. From multinational corporations to single-owner small businesses, companies of every size and structure stand to benefit from these tools, methods, and techniques; Monetizing your Data walks you through the translation and transformation to help you leverage your data into value creating strategies.
Author: Scott N. Schober
Publisher: Hillcrest Publishing Group
ISBN: 0996902201
Category : Computers
Languages : en
Pages : 203
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Book Description
Hacked Again details the ins and outs of cybersecurity expert and CEO of a top wireless security tech firm Scott Schober, as he struggles to understand: the motives and mayhem behind his being hacked. As a small business owner, family man and tech pundit, Scott finds himself leading a compromised life. By day, he runs a successful security company and reports on the latest cyber breaches in the hopes of offering solace and security tips to millions of viewers. But by night, Scott begins to realize his worst fears are only a hack away as he falls prey to an invisible enemy. When a mysterious hacker begins to steal thousands from his bank account, go through his trash and rake over his social media identity; Scott stands to lose everything he worked so hard for. But his precarious situation only fortifies Scott's position as a cybersecurity expert and also as a harbinger for the fragile security we all cherish in this digital life. Amidst the backdrop of major breaches such as Target and Sony, Scott shares tips and best practices for all consumers concerning email scams, password protection and social media overload: Most importantly, Scott shares his own story of being hacked repeatedly and bow he has come to realize that the only thing as important as his own cybersecurity is that of his readers and viewers. Part cautionary tale and part cyber self-help guide, Hacked Again probes deep into the dark web for truths and surfaces to offer best practices and share stories from an expert who has lived as both an enforcer and a victim in the world of cybersecurity. Book jacket.
Author: Scott N. Schober
Publisher: Scottschober.com Publishing
ISBN: 9780996902250
Category : Business & Economics
Languages : en
Pages : 338
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Book Description
"There are 30 million small businesses currently operating in the United States. Some of them are single owner/operated while others collectively employ hundreds of millions. This book is for all of them and anyone who makes it their business to stay safe from phishing attacks, malware spying, ransomware, identity theft, major breaches and hackers who would compromise their security."--Back cover.
Author: Thomas W. Malone
Publisher: MIT Press
ISBN: 9780262134293
Category : Knowledge management
Languages : en
Pages : 642
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Book Description
A systematic and powerful method for organizing and accessing business knowledge.
