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Author: Jeff Nguyen
Publisher:
ISBN:
Category :
Languages : en
Pages : 0
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Book Description
Turn Data into Growth-Driving Insights for Sales Operations Leaders Do you struggle to derive strategic meaning from endless data? Are your teams stuck reacting instead of planning ahead? Most organizations overload on metrics yet starve for insights. But for sales leaders who can transform statistics into stories that speak to decision makers, data becomes an instrument for influence, not just reporting. In "Data Driven Sales Ops", you'll discover: How to spot crucial performance gaps, risks and opportunities in data trends over time Ways to quantify marketing tactics and selling behaviors driving revenue outcomes Methods to predict sales results incorporating risk scenarios based on historical patterns Approaches for analyzing customer segments, product portfolios and process stages needing optimization Tools to benchmark competitor positioning and growth to inform your strategy Best practices for data-driven storytelling across visual, narrative and humanizing elements Applications to drive adoption and alignment around analytics-based decisions Through frameworks and examples from sales operations, you'll learn to craft compelling data stories that inspire belief, align teams and spark positive change. If you're ready to increase enterprise data fluency for sustainable growth, this book is for you.
Author: Jeff Nguyen
Publisher:
ISBN:
Category :
Languages : en
Pages : 0
Get Book Here
Book Description
Turn Data into Growth-Driving Insights for Sales Operations Leaders Do you struggle to derive strategic meaning from endless data? Are your teams stuck reacting instead of planning ahead? Most organizations overload on metrics yet starve for insights. But for sales leaders who can transform statistics into stories that speak to decision makers, data becomes an instrument for influence, not just reporting. In "Data Driven Sales Ops", you'll discover: How to spot crucial performance gaps, risks and opportunities in data trends over time Ways to quantify marketing tactics and selling behaviors driving revenue outcomes Methods to predict sales results incorporating risk scenarios based on historical patterns Approaches for analyzing customer segments, product portfolios and process stages needing optimization Tools to benchmark competitor positioning and growth to inform your strategy Best practices for data-driven storytelling across visual, narrative and humanizing elements Applications to drive adoption and alignment around analytics-based decisions Through frameworks and examples from sales operations, you'll learn to craft compelling data stories that inspire belief, align teams and spark positive change. If you're ready to increase enterprise data fluency for sustainable growth, this book is for you.
Author: Clearbit
Publisher:
ISBN: 9781717757593
Category :
Languages : en
Pages : 148
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Book Description
The days of steak dinners, generic email blasts, and smooth talking are rapidly fading. Businesses are relying on data to power their decisions, be more efficient, and grow faster. Salespeople are too. Personalization, automation, and smart management are just some of the ways that sales teams are saving time, improving conversion rates, and closing more deals. We interviewed leaders in B2B SaaS sales at companies like HubSpot, Salesloft, and OpenView to get practical advice on how to be a data-driven salesperson. In Data-Driven Sales, you'll get insight on a number of areas, including: Chapter 1 -- How to price your SaaS product Chapter 2 -- Using data for inbound lead qualification Chapter 3 -- The basics of scaling outbound sales Chapter 4 -- How to increase outbound email conversion Chapter 5 -- The art & science of predictive sales forecasting Chapter 6 -- Finding buying triggers Chapter 7 -- Optimizing sales compensation Chapter 8 -- How to create a repeatable sales process Chapter 9 -- Measure, motivate, and improve your sales team's performance Chapter 10 -- The formula to scoring & hiring great sales reps Regardless of how technical you are, you can use data to make an impact in your day-to-day. Use these tips from Data-Driven Sales to become a modern salesperson, enhancing the way you see your product, leads, and team. Here's what one of our readers had to say about Data-Driven Sales: "Every chapter shows exactly how a company overcame their challenges and tactical ways you can do the same. Most sales advice in SaaS is generic. This isn't." Hiten Shah, Co-Founder of Quick Sprout
Author: Stephen G. Diorio
Publisher: John Wiley & Sons
ISBN: 1119871123
Category : Business & Economics
Languages : en
Pages : 292
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Book Description
Crush siloes by connecting teams, data, and technologies with a new systems-based approach to growth. Growing a business in the 21st Century has become a capital intensive and data-driven team sport. In Revenue Operations: A New Way to Align Sales and Marketing, Monetize Data, and Ignite Growth, an accomplished team of practitioners, academics, and experts provide a proven system for aligning revenue teams and unlocking growth. The book shows everyone how to connect the dots across an increasingly complex technology ecosystem to simplify selling and accelerate revenue expansion. With Revenue Operations, you’ll understand what it takes to successfully transition to the new system of growth without killing your existing business. This practical and executable approach can be used by virtually any business - large or small, regardless of history or industry - that wants to generate more growth and value. By reading this book you will find: Real-world case studies and personal experiences from executives across an array of high technology, commercial, industrial, services, consumer, and cloud-based businesses. The six core elements of a system for managing your commercial operations, digital selling infrastructure, and customer data assets. Nine building-blocks that connect the dots across your sales and marketing technology ecosystem to generate more consistent growth and a better customer experience at lower costs. The skills and tools that next generation growth leaders will need to chart the roadmap for a successful career in any growth discipline for the next 25 years. An indispensable resource for anyone who wants to get more from their business – board members, CEOs, business unit leaders, strategists, thought leaders, analysts, operations professionals, partners, and front-line doers in sales, marketing, and service - Revenue Operations is based on over one thousand surveys of and interviews with business professionals conducted during 2020 and 2021. It also includes a comprehensive analysis of the sales and marketing technology landscape. As a perfectly balanced combination of academic insight and data-driven application, this book belongs on the bookshelves of anyone responsible for driving revenue and growth.
Author: Jenny Dearborn
Publisher: John Wiley & Sons
ISBN: 1119043123
Category : Business & Economics
Languages : en
Pages : 260
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Book Description
A "how-to" guide to boosting sales through predictive and prescriptive analytics Data Driven is a uniquely practical guide to increasing sales success, using the power of data analytics. Written by one of the world's leading authorities on the topic, this book shows you how to transform the corporate sales function by leveraging big data into better decision-making, more informed strategy, and increased effectiveness throughout the organization. Engaging and informative, this book tells the story of a newly hired sales chief under intense pressure to deliver higher performance from her team, and how data analytics becomes the ultimate driver behind the sales function turnaround. Each chapter features insightful commentary and practical notes on the points the story raises, and one entire chapter is devoted solely to laying out the Prescriptive Action Model step-by-step giving you the actionable guidance you need to put it into action in your own organization. Predictive and prescriptive analytics is poised to change corporate sales, and companies that fail to adapt to the new realities and adopt the new practices will be left behind. This book explains why the Prescriptive Action Model is the key corporate sales weapon of the 21st Century, and how you can implement this dynamic new resource to bring value to your business. Exploit one of the last remaining sources of competitive advantage Re-engineer the sales function to optimize success rates Implement a more effective analytics model to drive efficient change Boost operational effectiveness and decision making with big data There are fewer competitive edges to gain than ever before. The only thing that's left is to execute business with maximum efficiency and make the smartest business decisions possible. Predictive analytics is the essential method behind this new standard, and Data Driven is the practical guide to complete, efficient implementation.
Author: Carl Anderson
Publisher: "O'Reilly Media, Inc."
ISBN: 1491916885
Category : Business & Economics
Languages : en
Pages : 300
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Book Description
"What do you need to become a data-driven organization? Far more than having big data or a crack team of unicorn data scientists, it requires establishing an effective, deeply-ingrained data culture. This practical book shows you how true data-drivenness involves processes that require genuine buy-in across your company ... Through interviews and examples from data scientists and analytics leaders in a variety of industries ... Anderson explains the analytics value chain you need to adopt when building predictive business models"--Publisher's description.
Author: MAX EDITORIAL
Publisher: Max Editorial
ISBN: 1779714858
Category : Business & Economics
Languages : en
Pages : 66
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Book Description
The world of sales is constantly changing. Traditional techniques, based on intuition and experience, are increasingly less effective. In today's competitive landscape, success depends on the ability to make strategic, personalized decisions driven by hard data. That's where data-driven selling comes in. This innovative approach uses data analysis to identify sales opportunities and personalize the approach for each customer, significantly increasing the chances of success. In this comprehensive ebook, you will find a comprehensive guide to mastering data-driven selling. We will cover everything from basic concepts to advanced strategies, with practical examples and tools to help you apply this knowledge in your daily life. Chapter 1: The Importance of Data Analysis in Sales In this chapter, you will understand why data analysis is crucial to sales success. We'll explore the benefits this approach offers, such as: •Better customer understanding: Data analytics allows you to identify your customers' needs, wants, and behaviors, creating a solid foundation for personalization. •Strategic decision making: Based on concrete data, you will be able to make more assertive decisions about your sales efforts, optimizing resources and maximizing return on investment (ROI). •Increased sales process efficiency: Data analysis helps identify bottlenecks and inefficiencies in the sales process, allowing you to optimize it and maximize your team's productivity. •Improved customer retention: By better understanding your customers, you will be able to offer more relevant products and services, increasing satisfaction and building loyalty within your customer base. Learn Much More...
Author: Megan Foster
Publisher: SlideFill.com
ISBN:
Category : Business & Economics
Languages : en
Pages : 156
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Book Description
A strategic roadmap to increase revenue and decrease sales cost as scale Cracks are forming when sales organizations scale. They lack process, alignment and strategic resource allocation - so how can you do better? Revenue Operations: Explained is a strategic roadmap explaining deciphering the role of RevOps in achieving measurable and sustainable growth. Packed with seven, future-proof, proven strategies from Foster’s own journey as Revenue Operations Lead at high growth SaaS companies such as Google and multiple start-ups. You will learn how to: • Understand future value of new business and allocate resources; • Focus on revenue generating insights instead of reporting; • Make automation prioritization decisions based on value and risk; • Set up a cross-departmental feedback loop to increase retention; • Enable unification and collaboration between marketing and sales through data; • Customize content at scale to stay relevant and drive 40% more revenue; • Prepare for a future in a world where generative artificial intelligence is a commodity; Revenue Operations: Explained offers essential knowledge for every founder or sales leader aspiring to do more with less.
Author: Baker Communications Inc
Publisher:
ISBN:
Category :
Languages : en
Pages : 0
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Book Description
This field guide is your roadmap for implementing Data-Driven Sales Enablement in your sales organization. By using data to improve sales processes, you can tackle the three major challenges of sales turnover, low quota achievement, and time to proficiency, as well as drive better results. Just like physicians use lab work, MRIs, X-Rays, and other tools to diagnose your health problems and recommend paths to wellness, this book will show you how to obtain and use data to diagnose the strengths and weaknesses of individual sellers and sales teams to inform decisions on hiring, onboarding, training, and coaching your team to world-class performance. With 18 industry experts to guide you, and 30 contributors overall, this guide is a collaboration of thought leaders on how to build a world-class sales team. This field guide includes a step-by-step plan, best practices for using technology, data analytics, and sales assessments, and covers everything from the basics to the latest technologies and techniques. Whether you're a sales leader looking to drive change or a sales professional looking to improve, this field guide has the insights and guidance you need to succeed. With its practical approach and comprehensive coverage, "A Field Guide to Data-Driven Sales Enablement" is an absolute must-have for anyone looking to make an impact in the sales industry. Whether your goal is to boost sales performance, reduce turnover rates, or achieve better results, this field guide will help you reach your goals and drive success in your sales organization.
Author: Jenny Dearborn
Publisher: John Wiley & Sons
ISBN: 1119043352
Category : Business & Economics
Languages : en
Pages : 252
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Book Description
A "how-to" guide to boosting sales through predictive and prescriptive analytics Data Driven is a uniquely practical guide to increasing sales success, using the power of data analytics. Written by one of the world's leading authorities on the topic, this book shows you how to transform the corporate sales function by leveraging big data into better decision-making, more informed strategy, and increased effectiveness throughout the organization. Engaging and informative, this book tells the story of a newly hired sales chief under intense pressure to deliver higher performance from her team, and how data analytics becomes the ultimate driver behind the sales function turnaround. Each chapter features insightful commentary and practical notes on the points the story raises, and one entire chapter is devoted solely to laying out the Prescriptive Action Model step-by-step giving you the actionable guidance you need to put it into action in your own organization. Predictive and prescriptive analytics is poised to change corporate sales, and companies that fail to adapt to the new realities and adopt the new practices will be left behind. This book explains why the Prescriptive Action Model is the key corporate sales weapon of the 21st Century, and how you can implement this dynamic new resource to bring value to your business. Exploit one of the last remaining sources of competitive advantage Re-engineer the sales function to optimize success rates Implement a more effective analytics model to drive efficient change Boost operational effectiveness and decision making with big data There are fewer competitive edges to gain than ever before. The only thing that's left is to execute business with maximum efficiency and make the smartest business decisions possible. Predictive analytics is the essential method behind this new standard, and Data Driven is the practical guide to complete, efficient implementation.
Author: McKinsey & Company Inc.
Publisher: John Wiley & Sons
ISBN: 1119281091
Category : Business & Economics
Languages : en
Pages : 320
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Book Description
The challenges facing today's sales executives and their organizations continue to grow, but so do the expectations that they will find ways to overcome them and drive consistent sales growth. There are no simple solutions to this situation, but in this thoroughly updated Second Edition of Sales Growth, experts from McKinsey & Company build on their practical blueprint for achieving this goal and explore what world-class sales executives are doing right now to find growth and capture it—as well as how they are creating the capabilities to keep growing in the future. Based on discussions with more than 200 of today's most successful global sales leaders from a wide array of organizations and industries, Sales Growth puts the experiences of these professionals in perspective and offers real-life examples of how they've overcome the challenges encountered in the quest for growth. The book, broken down into five overarching strategies for successful sales growth, shares valuable lessons on everything from how to beat the competition by looking forward, to turning deep insights into simple messages for the front line. Page by page, you'll learn how sales executives are digging deeper than ever to find untapped growth, maximizing emerging markets opportunities, and powering growth through digital sales. You'll also discover what it takes to find big growth in big data, develop the right "sales DNA" in your organization, and improve channel performance. Three new chapters look at why presales deserve more attention, how to get the most out of marketing, and how technology and outsourcing could entirely reshape the sales function. Twenty new standalone interviews have been added to those from the first edition, so there are now in-depth insights from sales leaders at Adidas, Alcoa, Allianz, American Express, BMW, Cargill, Caterpillar, Cisco, Coca-Cola Enterprises, Deutsche Bank, EMC, Essent, Google, Grainger, Hewlett Packard Enterprise, Intesa Sanpaolo, Itaú Unibanco, Lattice Engines, Mars, Merck, Nissan, P&G, Pioneer Hi-Bred, Salesforce, Samsung, Schneider Electric, Siemens, SWIFT, UPS, VimpelCom, Vodafone, and Würth. Their stories, as well as numerous case studies, touch on some of the most essential elements of sales, from adapting channels to meet changing customer needs to optimizing sales operations and technology, developing sales talent and capabilities, and effectively leading the way to sales growth. Engaging and informative, this timely book details proven approaches to tangible top-line growth and an improved bottom line. Created specifically for sales executives, it will put you in a better position to drive sales growth in today's competitive market.
