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Author: Andrea De Mauro
Publisher: Packt Publishing Ltd
ISBN: 1801074585
Category : Business & Economics
Languages : en
Pages : 407
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Book Description
Learn how to gain insights from your data as well as machine learning and become a presentation pro who can create interactive dashboards Key FeaturesEnhance your presentation skills by implementing engaging data storytelling and visualization techniquesLearn the basics of machine learning and easily apply machine learning models to your dataImprove productivity by automating your data processesBook Description Data Analytics Made Easy is an accessible beginner's guide for anyone working with data. The book interweaves four key elements: Data visualizations and storytelling – Tired of people not listening to you and ignoring your results? Don't worry; chapters 7 and 8 show you how to enhance your presentations and engage with your managers and co-workers. Learn to create focused content with a well-structured story behind it to captivate your audience. Automating your data workflows – Improve your productivity by automating your data analysis. This book introduces you to the open-source platform, KNIME Analytics Platform. You'll see how to use this no-code and free-to-use software to create a KNIME workflow of your data processes just by clicking and dragging components. Machine learning – Data Analytics Made Easy describes popular machine learning approaches in a simplified and visual way before implementing these machine learning models using KNIME. You'll not only be able to understand data scientists' machine learning models; you'll be able to challenge them and build your own. Creating interactive dashboards – Follow the book's simple methodology to create professional-looking dashboards using Microsoft Power BI, giving users the capability to slice and dice data and drill down into the results. What you will learnUnderstand the potential of data and its impact on your businessImport, clean, transform, combine data feeds, and automate your processesInfluence business decisions by learning to create engaging presentationsBuild real-world models to improve profitability, create customer segmentation, automate and improve data reporting, and moreCreate professional-looking and business-centric visuals and dashboardsOpen the lid on the black box of AI and learn about and implement supervised and unsupervised machine learning modelsWho this book is for This book is for beginners who work with data and those who need to know how to interpret their business/customer data. The book also covers the high-level concepts of data workflows, machine learning, data storytelling, and visualizations, which are useful for managers. No previous math, statistics, or computer science knowledge is required.
Author: Andrea De Mauro
Publisher: Packt Publishing Ltd
ISBN: 1801074585
Category : Business & Economics
Languages : en
Pages : 407
Get Book Here
Book Description
Learn how to gain insights from your data as well as machine learning and become a presentation pro who can create interactive dashboards Key FeaturesEnhance your presentation skills by implementing engaging data storytelling and visualization techniquesLearn the basics of machine learning and easily apply machine learning models to your dataImprove productivity by automating your data processesBook Description Data Analytics Made Easy is an accessible beginner's guide for anyone working with data. The book interweaves four key elements: Data visualizations and storytelling – Tired of people not listening to you and ignoring your results? Don't worry; chapters 7 and 8 show you how to enhance your presentations and engage with your managers and co-workers. Learn to create focused content with a well-structured story behind it to captivate your audience. Automating your data workflows – Improve your productivity by automating your data analysis. This book introduces you to the open-source platform, KNIME Analytics Platform. You'll see how to use this no-code and free-to-use software to create a KNIME workflow of your data processes just by clicking and dragging components. Machine learning – Data Analytics Made Easy describes popular machine learning approaches in a simplified and visual way before implementing these machine learning models using KNIME. You'll not only be able to understand data scientists' machine learning models; you'll be able to challenge them and build your own. Creating interactive dashboards – Follow the book's simple methodology to create professional-looking dashboards using Microsoft Power BI, giving users the capability to slice and dice data and drill down into the results. What you will learnUnderstand the potential of data and its impact on your businessImport, clean, transform, combine data feeds, and automate your processesInfluence business decisions by learning to create engaging presentationsBuild real-world models to improve profitability, create customer segmentation, automate and improve data reporting, and moreCreate professional-looking and business-centric visuals and dashboardsOpen the lid on the black box of AI and learn about and implement supervised and unsupervised machine learning modelsWho this book is for This book is for beginners who work with data and those who need to know how to interpret their business/customer data. The book also covers the high-level concepts of data workflows, machine learning, data storytelling, and visualizations, which are useful for managers. No previous math, statistics, or computer science knowledge is required.
Author: Y. Lakshmi Prasad
Publisher: Notion Press
ISBN: 1946390720
Category : Computers
Languages : en
Pages : 316
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Book Description
Big Data Analytics Made Easy is a must-read for everybody as it explains the power of Analytics in a simple and logical way along with an end to end code in R. Even if you are a novice in Big Data Analytics, you will still be able to understand the concepts explained in this book. If you are already working in Analytics and dealing with Big Data, you will still find this book useful, as it covers exhaustive Data Mining Techniques, which are considered to be Advanced topics. It covers Machine Learning concepts and provides in-depth knowledge on unsupervised as well as supervised Learning, which is very important for decision-making. The toughest Data Analytics concepts are made simpler, It features examples from all the domains so that the reader gets connected to the book easily. This book is like a personal trainer that will help you master the Art of Data Science.
Author: Andrea de Mauro
Publisher:
ISBN: 9781801074155
Category :
Languages : en
Pages : 406
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Book Description
Make informed decisions using data analytics, machine learning, and data visualizations Key Features: Take raw data and transform it to add value to your organization Learn the art of telling stories with your data to engage with your audience Apply machine learning algorithms to your data with a few clicks of a button Book Description: Data analytics has become a necessity in modern business, and skills such as data visualization, machine learning, and digital storytelling are now essential in every field. If you want to make sense of your data and add value with informed decisions, this is the book for you. Data Analytics Made Easy is an accessible guide to help you start analyzing data and quickly apply these skills to your work. It focuses on how to generate insights from your data at the click of a few buttons, using the popular tools KNIME and Microsoft Power BI. The book introduces the concepts of data analytics and shows you how to get your data ready and apply ML algorithms. Implement a full predictive analytics solution with KNIME and assess its level of accuracy. Create impressive visualizations with Microsoft Power BI and learn the greatest secret in successful analytics - how to tell a story with your data. You'll connect the dots on the various stages of the data-to-insights process and gain an overview of alternative tools, including Tableau and H20 Driverless AI. By the end of this book, you will have learned how to implement machine learning algorithms and sell the results to your customers without writing a line of code. What You Will Learn: Understand the potential of data and its impact on any business Influence business decisions with effective data storytelling when delivering insights Use KNIME to import, clean, transform, combine data feeds, and automate recurring workflows Learn the basics of machine learning and AutoML to add value to your organization Build, test, and validate simple supervised and unsupervised machine learning models with KNIME Use Power BI and Tableau to build professional-looking and business-centric visuals and dashboards Who this book is for: Whether you are working with data experts or want to find insights in your business' data, you'll find this book an effective way to add analytics to your skill stack. No previous math, statistics, or computer science knowledge is required.
Author: Chirag Shah
Publisher: Cambridge University Press
ISBN: 1108472443
Category : Business & Economics
Languages : en
Pages : 459
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Book Description
An introductory textbook offering a low barrier entry to data science; the hands-on approach will appeal to students from a range of disciplines.
Author: Vikas (Vik) Kumar
Publisher: Packt Publishing Ltd
ISBN: 1787283224
Category : Computers
Languages : en
Pages : 258
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Book Description
Add a touch of data analytics to your healthcare systems and get insightful outcomes Key Features Perform healthcare analytics with Python and SQL Build predictive models on real healthcare data with pandas and scikit-learn Use analytics to improve healthcare performance Book Description In recent years, machine learning technologies and analytics have been widely utilized across the healthcare sector. Healthcare Analytics Made Simple bridges the gap between practising doctors and data scientists. It equips the data scientists’ work with healthcare data and allows them to gain better insight from this data in order to improve healthcare outcomes. This book is a complete overview of machine learning for healthcare analytics, briefly describing the current healthcare landscape, machine learning algorithms, and Python and SQL programming languages. The step-by-step instructions teach you how to obtain real healthcare data and perform descriptive, predictive, and prescriptive analytics using popular Python packages such as pandas and scikit-learn. The latest research results in disease detection and healthcare image analysis are reviewed. By the end of this book, you will understand how to use Python for healthcare data analysis, how to import, collect, clean, and refine data from electronic health record (EHR) surveys, and how to make predictive models with this data through real-world algorithms and code examples. What you will learn Gain valuable insight into healthcare incentives, finances, and legislation Discover the connection between machine learning and healthcare processes Use SQL and Python to analyze data Measure healthcare quality and provider performance Identify features and attributes to build successful healthcare models Build predictive models using real-world healthcare data Become an expert in predictive modeling with structured clinical data See what lies ahead for healthcare analytics Who this book is for Healthcare Analytics Made Simple is for you if you are a developer who has a working knowledge of Python or a related programming language, although you are new to healthcare or predictive modeling with healthcare data. Clinicians interested in analytics and healthcare computing will also benefit from this book. This book can also serve as a textbook for students enrolled in an introductory course on machine learning for healthcare.
Author: Murtaza Haider
Publisher: IBM Press
ISBN: 0133991237
Category : Business & Economics
Languages : en
Pages : 942
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Book Description
Master Data Analytics Hands-On by Solving Fascinating Problems You’ll Actually Enjoy! Harvard Business Review recently called data science “The Sexiest Job of the 21st Century.” It’s not just sexy: For millions of managers, analysts, and students who need to solve real business problems, it’s indispensable. Unfortunately, there’s been nothing easy about learning data science–until now. Getting Started with Data Science takes its inspiration from worldwide best-sellers like Freakonomics and Malcolm Gladwell’s Outliers: It teaches through a powerful narrative packed with unforgettable stories. Murtaza Haider offers informative, jargon-free coverage of basic theory and technique, backed with plenty of vivid examples and hands-on practice opportunities. Everything’s software and platform agnostic, so you can learn data science whether you work with R, Stata, SPSS, or SAS. Best of all, Haider teaches a crucial skillset most data science books ignore: how to tell powerful stories using graphics and tables. Every chapter is built around real research challenges, so you’ll always know why you’re doing what you’re doing. You’ll master data science by answering fascinating questions, such as: • Are religious individuals more or less likely to have extramarital affairs? • Do attractive professors get better teaching evaluations? • Does the higher price of cigarettes deter smoking? • What determines housing prices more: lot size or the number of bedrooms? • How do teenagers and older people differ in the way they use social media? • Who is more likely to use online dating services? • Why do some purchase iPhones and others Blackberry devices? • Does the presence of children influence a family’s spending on alcohol? For each problem, you’ll walk through defining your question and the answers you’ll need; exploring how others have approached similar challenges; selecting your data and methods; generating your statistics; organizing your report; and telling your story. Throughout, the focus is squarely on what matters most: transforming data into insights that are clear, accurate, and can be acted upon.
Author: Leonard Deep
Publisher:
ISBN: 9781097858309
Category :
Languages : en
Pages : 236
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Book Description
Are you interested to get into the programming world? Do you want to learn and understand Python and Machine Learning? Python Machine Learning for Beginners is the guide for you. Python Machine Learning for Beginners is the ultimate guide for beginners looking to learn and understand how Python programming works. Python Machine Learning for Beginners is split up into easy to learn chapters that will help guide the readers through the early stages of Python programming. It's this thought out and systematic approach to learning which makes Python Machine Learning for Beginners such a sought-after resource for those that want to learn about Python programming and about Machine Learning using an object-oriented programming approach. Inside Python Machine Learning for Beginners you will discover: An introduction to Machine Learning The main concepts of Machine Learning The basics of Python for beginners Machine Learning with Python Data Processing, Analysis, and Visualizations Case studies and much more! Throughout the book, you will learn the basic concepts behind Python programming which is designed to introduce you to Python programming. You will learn about getting started, the keywords and statements, data types and type conversion. Along with different examples, there are also exercises to help ensure that the information sinks in. You will find this book an invaluable tool for starting and mastering Machine Learning using Python. Once you complete Python Machine Learning for Beginners, you will be more than prepared to take on any Python programming. Scroll back up to the top of this page and hit BUY IT NOW to get your copy of Python Machine Learning for Beginners! You won't regret it!
Author: Gary L. Lilien
Publisher: DecisionPro
ISBN: 0985764805
Category : Business & Economics
Languages : en
Pages : 287
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Book Description
The 21st century business environment demands more analysis and rigor in marketing decision making. Increasingly, marketing decision making resembles design engineering-putting together concepts, data, analyses, and simulations to learn about the marketplace and to design effective marketing plans. While many view traditional marketing as art and some view it as science, the new marketing increasingly looks like engineering (that is, combining art and science to solve specific problems). Marketing Engineering is the systematic approach to harness data and knowledge to drive effective marketing decision making and implementation through a technology-enabled and model-supported decision process. (For more information on Excel-based models that support these concepts, visit DecisionPro.biz.) We have designed this book primarily for the business school student or marketing manager, who, with minimal background and technical training, must understand and employ the basic tools and models associated with Marketing Engineering. We offer an accessible overview of the most widely used marketing engineering concepts and tools and show how they drive the collection of the right data and information to perform the right analyses to make better marketing plans, better product designs, and better marketing decisions. What's New In the 2nd Edition While much has changed in the nearly five years since the first edition of Principles of Marketing Engineering was published, much has remained the same. Hence, we have not changed the basic structure or contents of the book. We have, however Updated the examples and references. Added new content on customer lifetime value and customer valuation methods. Added several new pricing models. Added new material on "reverse perceptual mapping" to describe some exciting enhancements to our Marketing Engineering for Excel software. Provided some new perspectives on the future of Marketing Engineering. Provided better alignment between the content of the text and both the software and cases available with Marketing Engineering for Excel 2.0.
Author: Johannes Ledolter
Publisher: John Wiley & Sons
ISBN: 1118572157
Category : Mathematics
Languages : en
Pages : 304
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Book Description
Collecting, analyzing, and extracting valuable information from a large amount of data requires easily accessible, robust, computational and analytical tools. Data Mining and Business Analytics with R utilizes the open source software R for the analysis, exploration, and simplification of large high-dimensional data sets. As a result, readers are provided with the needed guidance to model and interpret complicated data and become adept at building powerful models for prediction and classification. Highlighting both underlying concepts and practical computational skills, Data Mining and Business Analytics with R begins with coverage of standard linear regression and the importance of parsimony in statistical modeling. The book includes important topics such as penalty-based variable selection (LASSO); logistic regression; regression and classification trees; clustering; principal components and partial least squares; and the analysis of text and network data. In addition, the book presents: A thorough discussion and extensive demonstration of the theory behind the most useful data mining tools Illustrations of how to use the outlined concepts in real-world situations Readily available additional data sets and related R code allowing readers to apply their own analyses to the discussed materials Numerous exercises to help readers with computing skills and deepen their understanding of the material Data Mining and Business Analytics with R is an excellent graduate-level textbook for courses on data mining and business analytics. The book is also a valuable reference for practitioners who collect and analyze data in the fields of finance, operations management, marketing, and the information sciences.
Author: Alistair Croll
Publisher: "O'Reilly Media, Inc."
ISBN: 1098168151
Category : Business & Economics
Languages : en
Pages : 403
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Book Description
Whether you're a startup founder trying to disrupt an industry or an entrepreneur trying to provoke change from within, your biggest challenge is creating a product people actually want. Lean Analytics steers you in the right direction. This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word. Packed with more than thirty case studies and insights from over a hundred business experts, Lean Analytics provides you with hard-won, real-world information no entrepreneur can afford to go without. Understand Lean Startup, analytics fundamentals, and the data-driven mindset Look at six sample business models and how they map to new ventures of all sizes Find the One Metric That Matters to you Learn how to draw a line in the sand, so you'll know it's time to move forward Apply Lean Analytics principles to large enterprises and established products
