Research Methods and Data Analysis for Business Decisions PDF Download
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Author: James E. Sallis
Publisher: Springer Nature
ISBN: 3030844218
Category : Business & Economics
Languages : en
Pages : 263
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Book Description
This introductory textbook presents research methods and data analysis tools in non-technical language. It explains the research process and the basics of qualitative and quantitative data analysis, including procedures and methods, analysis, interpretation, and applications using hands-on data examples in QDA Miner Lite and IBM SPSS Statistics software. The book is divided into four parts that address study and research design; data collection, qualitative methods and surveys; statistical methods, including hypothesis testing, regression, cluster and factor analysis; and reporting. The intended audience is business and social science students learning scientific research methods, however, given its business context, the book will be equally useful for decision-makers in businesses and organizations.
Author: James E. Sallis
Publisher: Springer Nature
ISBN: 3030844218
Category : Business & Economics
Languages : en
Pages : 263
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Book Description
This introductory textbook presents research methods and data analysis tools in non-technical language. It explains the research process and the basics of qualitative and quantitative data analysis, including procedures and methods, analysis, interpretation, and applications using hands-on data examples in QDA Miner Lite and IBM SPSS Statistics software. The book is divided into four parts that address study and research design; data collection, qualitative methods and surveys; statistical methods, including hypothesis testing, regression, cluster and factor analysis; and reporting. The intended audience is business and social science students learning scientific research methods, however, given its business context, the book will be equally useful for decision-makers in businesses and organizations.
Author: Gábor Békés
Publisher: Cambridge University Press
ISBN: 1108483011
Category : Business & Economics
Languages : en
Pages : 741
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Book Description
A comprehensive textbook on data analysis for business, applied economics and public policy that uses case studies with real-world data.
Author: Andres Fortino
Publisher:
ISBN:
Category : Decision making
Languages : en
Pages : 200
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Book Description
Teaching the statistical analysis skills needed to support business decisions, this book provides projects ranging from the most basic descriptive analytical techniques to more advanced techniques such as linear regression, forecasting, inferential statistics, and more. --
Author: Andres Fortino
Publisher: Mercury Learning and Information
ISBN: 1683925912
Category : Computers
Languages : en
Pages : 254
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Book Description
This laboratory manual is intended for business analysts who wish to increase their skills in the use of statistical analysis to support business decisions. Most of the case studies use Excel, today's most common analysis tool. They range from the most basic descriptive analytical techniques to more advanced techniques such as linear regression and forecasting. Advanced projects cover inferential statistics for continuous variables (t-Test) and categorical variables (chi-square), as well as A/B testing. The manual ends with techniques to deal with the analysis of text data and tools to manage the analysis of large data sets (Big Data) using Excel. Includes companion files with solution spreadsheets, sample files, data sets, etc. from the book. Features: Teaches the statistical analysis skills needed to support business decisions Provides projects ranging from the most basic descriptive analytical techniques to more advanced techniques such as linear regression, forecasting, inferential statistics, and analyzing big data sets Includes companion files with solution spreadsheets, sample files, data sets, etc. used in the book's case studies The companion files are available online by emailing the publisher with proof of purchase at
[email protected].
Author: Jerzy Surma
Publisher: Business Expert Press
ISBN: 1606491865
Category : Business & Economics
Languages : en
Pages : 161
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Book Description
This book is about using business intelligence as a management information system for supporting managerial decision making. It concentrates primarily on practical business issues and demonstrates how to apply data warehousing and data analytics to support business decision making. This book progresses through a logical sequence, starting with data model infrastructure, then data preparation, followed by data analysis, integration, knowledge discovery, and finally the actual use of discovered knowledge. All examples are based on the most recent achievements in business intelligence. Finally this book outlines an overview of a methodology that takes into account the complexity of developing applications in an integrated business intelligence environment. This book is written for managers, business consultants, and undergraduate and postgraduates students in business administration.
Author: Chris J. Lloyd
Publisher: John Wiley & Sons
ISBN: 0470619600
Category : Business & Economics
Languages : en
Pages : 512
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Book Description
A hands-on guide to the use of quantitative methods and software for making successful business decisions The appropriate use of quantitative methods lies at the core of successful decisions made by managers, researchers, and students in the field of business. Providing a framework for the development of sound judgment and the ability to utilize quantitative and qualitative approaches, Data Driven Business Decisions introduces readers to the important role that data plays in understanding business outcomes, addressing four general areas that managers need to know about: data handling and Microsoft Excel, uncertainty, the relationship between inputs and outputs, and complex decisions with trade-offs and uncertainty. Grounded in the author's own classroom approach to business statistics, the book reveals how to use data to understand the drivers of business outcomes, which in turn allows for data-driven business decisions. A basic, non-mathematical foundation in statistics is provided, outlining for readers the tools needed to link data with business decisions; account for uncertainty in the actions of others and in patterns revealed by data; handle data in Excel; translate their analysis into simple business terms; and present results in simple tables and charts. The author discusses key data analytic frameworks, such as decision trees and multiple regression, and also explores additional topics, including: Use of the Excel® functions Solver and Goal Seek Partial correlation and auto-correlation Interactions and proportional variation in regression models Seasonal adjustment and what it reveals Basic portfolio theory as an introduction to correlations Chapters are introduced with case studies that integrate simple ideas into the larger business context, and are followed by further details, raw data, and motivating insights. Algebraic notation is used only when necessary, and throughout the book, the author utilizes real-world examples from diverse areas such as market surveys, finance, economics, and business ethics. Excel® add-ins StatproGo and TreePlan are showcased to demonstrate execution of the techniques, and a related website features extensive programming instructions as well as insights, data sets, and solutions to problems included in the material. Data Driven Business Decisions is an excellent book for MBA quantitative analysis courses or undergraduate general statistics courses. It also serves as a valuable reference for practicing MBAs and practitioners in the fields of statistics, business, and finance.
Author: Andres Fortino
Publisher: Mercury Learning and Information
ISBN: 1683926641
Category : Business & Economics
Languages : en
Pages : 454
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Book Description
With the rise in data science development, we now have many remarkable techniques and tools to extend data analysis from numeric and categorical data to textual data. Sifting through the open-ended responses from a survey, for example, was an arduous process when performed by hand. Using a case study approach, this book was written for business analysts who wish to increase their skills in extracting answers for text data in order to support business decision making. Most of the exercises use Excel, today’s most common analysis tool, and R, a popular analytic computer environment. The techniques covered range from the most basic text analytics, such as key word analysis, to more sophisticated techniques, such as topic extraction and text similarity scoring. Companion files with numerous datasets are included for use with case studies and exercises. FEATURES: Organized by tool or technique, with the basic techniques presented first and the more sophisticated techniques presented later Uses Excel and R for datasets in case studies and exercises Features the CRISP-DM data mining standard with early chapters for conducting the preparatory steps in data mining Companion files with numerous datasets and figures from the text. The companion files are available online by emailing the publisher with proof of purchase at
[email protected].
Author: S. Christian Albright
Publisher:
ISBN: 9789814834391
Category : Decision making
Languages : en
Pages : 952
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Book Description
Author: Piyanka Jain
Publisher: AMACOM
ISBN: 0814449220
Category : Business & Economics
Languages : en
Pages : 276
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Book Description
There is a misconception in business that the only data that matters is BIG data, and that elaborate tools and data scientists are required to extract any practical information. However, nothing could be further from the truth. If you feel that you can’t understand how to read, let alone implement, these complex software programs that crunch the data and spit out more data, that will no longer be a problem! Authors and analytics experts Piyanka Jain and Puneet Sharma demystify the process of business analytics and demonstrate how professionals at any level can take the information at their disposal and in only five simple steps--using only Excel as a tool--make the decision necessary to increase revenue, decrease costs, improve product, or whatever else is being asked of them at that time. In Behind Every Good Decision, you will learn how to: Clarify the business question Lay out a hypothesis-driven plan Pull relevant data Convert it to insights Make decisions that make an impact Packed with examples and exercises, this refreshingly accessible book explains the four fundamental analytic techniques that can help solve a surprising 80 percent of all business problems. It doesn’t take a numbers person to know that is a formula you need!
Author: Luiz Paulo Favero
Publisher: Academic Press
ISBN: 0128112174
Category : Business & Economics
Languages : en
Pages : 1246
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Book Description
Data Science for Business and Decision Making covers both statistics and operations research while most competing textbooks focus on one or the other. As a result, the book more clearly defines the principles of business analytics for those who want to apply quantitative methods in their work. Its emphasis reflects the importance of regression, optimization and simulation for practitioners of business analytics. Each chapter uses a didactic format that is followed by exercises and answers. Freely-accessible datasets enable students and professionals to work with Excel, Stata Statistical Software®, and IBM SPSS Statistics Software®. - Combines statistics and operations research modeling to teach the principles of business analytics - Written for students who want to apply statistics, optimization and multivariate modeling to gain competitive advantages in business - Shows how powerful software packages, such as SPSS and Stata, can create graphical and numerical outputs
