Corporate Social Responsibility as an International Strategy

Corporate Social Responsibility as an International Strategy PDF Author: Christina Keinert
Publisher: Physica
ISBN: 9783790825480
Category : Political Science
Languages : en
Pages : 153

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Book Description
Increased financial performance and employee commitment are among the benefits the CSR model can offer corporations. This discussion presents practitioners and scholars with a unique examination of how firms can maximise productivity through the implementation of CSR programs. This publication discusses how CSR addresses business concerns of feasibility, barriers and drivers of internal and external practice; and whether a CSR program is likely to constitute a success or failure.

Corporate Social Responsibility as an International Strategy

Corporate Social Responsibility as an International Strategy PDF Author: Christina Keinert
Publisher: Physica
ISBN: 9783790825480
Category : Political Science
Languages : en
Pages : 153

Get Book Here

Book Description
Increased financial performance and employee commitment are among the benefits the CSR model can offer corporations. This discussion presents practitioners and scholars with a unique examination of how firms can maximise productivity through the implementation of CSR programs. This publication discusses how CSR addresses business concerns of feasibility, barriers and drivers of internal and external practice; and whether a CSR program is likely to constitute a success or failure.

Global Corporate Social Responsibility Initiatives for Reluctant Businesses

Global Corporate Social Responsibility Initiatives for Reluctant Businesses PDF Author: Khan, Syed Abdul Rehman
Publisher: IGI Global
ISBN: 1799839893
Category : Business & Economics
Languages : en
Pages : 280

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Book Description
Undeniably, the concept of corporate social responsibility (CSR) is not new, but there is a huge difference between understanding the concept of CSR in developed and developing nations. In developing countries, firms have little interest in adopting CSR as a strategy in their business goals. The best practices, techniques, and empirical studies conducted around the globe must be discussed in detail in order to encourage the incorporation of the best CSR strategies for regionally diverse businesses. Global Corporate Social Responsibility Initiatives for Reluctant Businesses is a critical reference source that covers the scope of global corporate social responsibility, which has continued to increase in the last couple of decades. The book includes core aspects of corporate social responsibility philosophy and practices in different European, North American, and Asian countries. This authored book helps readers to understand the corporate social responsibility practices in different countries and also provides a holistic picture of global CSR and emerging trends with the support of empirical studies. Covering topics including internationalization, Islamic CSR, green public procurement, CSR strategy, and sustainability, this book is essential for managers, executives, human resources managers, policymakers, academicians, researchers, students, and practitioners.

International Business, Sustainability and Corporate Social Responsibility

International Business, Sustainability and Corporate Social Responsibility PDF Author: Maria Alejandra Gonzalez-Perez
Publisher: Emerald Group Publishing
ISBN: 1781906254
Category : Business & Economics
Languages : en
Pages : 283

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Book Description
This is the first in a two volume study of Corporate Social Responsibility and corporate behaviour from around the world, taking in viewpoints from five continents and over ten countries. These case studies present a detailed analysis of best practice in the corporate world in the areas of social ethics and community engagement.

Strategic Corporate Social Responsibility

Strategic Corporate Social Responsibility PDF Author: William B. Werther, Jr.
Publisher: SAGE
ISBN: 1412974534
Category : Business & Economics
Languages : en
Pages : 449

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Book Description
Blending theory with practical application, this comprehensive text supports courses at the intersection of corporate social responsibility (CSR), corporate strategy, and public policy. Part I provides an overview of the field, defining CSR and placing it in the context of wider corporate strategy. Part II contains chapters on CSR issues related to the organization, the economy, and society, and provides detailed case studies on a variety of well-known firms. Adopting a stakeholder perspective, the authors explore CSR issues within the complex global business environment in which corporations operate today.

Corporate Social Responsibility

Corporate Social Responsibility PDF Author: Andreas Rasche
Publisher: Cambridge University Press
ISBN: 110711487X
Category : Business & Economics
Languages : en
Pages : 559

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Book Description
This introductory textbook explores the key issues in global business in corporate social responsibility.

International Corporate Social Responsibility

International Corporate Social Responsibility PDF Author: Ramon Mullerat
Publisher: Kluwer Law International B.V.
ISBN: 9041125906
Category : Business & Economics
Languages : en
Pages : 538

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Book Description
"At present, Corporate Social Responsibility (CSR) for some may not be more than an attitude. Can it be more? What degree of commitment can we reasonably expect of corporations in the struggle to eradicate poverty, promote human rights, halt climate change and reverse ongoingenvironmental destruction? It is not a question of power; more than half of the worlds top 100 economies are corporations, not nation-states. Whatever can be done to "fix" the world's problems, corporations are in the best position to do [it]."--Back cover.

CSR Strategies in International Business. Concepts and theories for a competitive edge

CSR Strategies in International Business. Concepts and theories for a competitive edge PDF Author: Jonas Feller
Publisher: Anchor Academic Publishing
ISBN: 3954894513
Category : Business & Economics
Languages : en
Pages : 76

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Book Description
For decades, multinational corporations benefited from developing countries mainly as a source of cheap labour and weak regulations. Even when corporate social responsibility (CSR) was embraced it has been tailored to customers in the developed world. With the rise of the middle class in emerging economies and social media driven scrutiny of corporate conduct around the globe, CSR increasingly requires an international outlook. Adopting strategic CSR in international business provides multinational corporations with a competitive edge. An emerging field of research around international CSR points to global, local and transnational strategies as viable options. Considering impacting variables such as cultural distance, industry features and brand visibility, recommendations are derived for managers that advance the concept of shared value for business and society. In addition, a set of future research questions is outlined to further the academic discussion around this important aspect of business in the 21th century.

Corporate Social Responsibility as an International Strategy

Corporate Social Responsibility as an International Strategy PDF Author: Christina Keinert
Publisher: Springer Science & Business Media
ISBN: 3790820245
Category : Business & Economics
Languages : en
Pages : 164

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Book Description
Increased financial performance and employee commitment are among the benefits the CSR model can offer corporations. This discussion presents practitioners and scholars with a unique examination of how firms can maximise productivity through the implementation of CSR programs. This publication discusses how CSR addresses business concerns of feasibility, barriers and drivers of internal and external practice; and whether a CSR program is likely to constitute a success or failure.

Just Good Business

Just Good Business PDF Author: Kellie McElhaney
Publisher: Berrett-Koehler Publishers
ISBN: 1576758990
Category : Business & Economics
Languages : en
Pages : 208

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Book Description
"Just Good Business" shows leaders and managers how to develop a unifying strategy for guiding their corporate social responsibility (CSR)--and why it's critical to embed CSR initiatives into larger corporate strategy.

Corporate Social Responsibility as an International Marketing Approach

Corporate Social Responsibility as an International Marketing Approach PDF Author: Kolja Paetzold
Publisher: diplom.de
ISBN: 3836642980
Category : Business & Economics
Languages : en
Pages : 96

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Book Description
Inhaltsangabe:Introduction: The purpose of this paper Corporate Social Responsibility (CSR) as an International Marketing Approach is to identify an approach to merchandize corporate social responsibility on an international level. Solely promoting a company s CSR initiatives and its philosophy globally has not yet been attempted. My intention is to illustrate the possibilities of promoting CSR internationally, due to the fact of the rising interest in the subject and the resulting pressure from the outside world. To pursue this goal, general information about corporate social responsibility will have to be illustrated, along with two basic examples at the beginning, so the reader can understand the main framework of CSR. It is shown how companies can evaluate the potential that lie behind the implementation, demonstrating benefits for the company itself and other parties that can profit from CSR initiatives. Is CSR a product, a service or non of it? Is it possible to promote it as a whole? If not, how can something that is not a product or service be merchandized? These questions will be answered during the course of the paper. Possible problems of this approach during the analysis will be illustrated and swept aside with countermeasures. To demonstrate the possibilities of using CSR as an international marketing tool, the aspects which can be of use to this approach will be identified. The approaches are underlined by examples making it easier for the reader to follow. Moreover parallels of CSR aspects will be demonstrated to clarify the similarities between them. It has to be mentioned as well that there are approaches by companies to mislead consumers with false claims for their own profit. But countermeasures against these black sheep have been taken and the result will be revealed. What role does marketing really play for CSR? The relationship between a company s CSR philosophy and its possible marketing approaches involve different kinds of commitment which will be looked at in detail. But companies also have the possibility to find prominent partners for their efforts to show their social involvement. As a consequence several parties can profit from it due to mutual engagement and goals. In today s times in which globalization plays a big role, a company s CSR initiatives cannot be kept solely on a small scale but must be transferred onto an international level. The question how CSR aspects can be merchandized globally will [...]