Strategic Content Design PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Strategic Content Design PDF full book. Access full book title Strategic Content Design by Erica Jorgensen. Download full books in PDF and EPUB format.
Author: Erica Jorgensen
Publisher: Rosenfeld Media
ISBN: 1959029894
Category : Computers
Languages : en
Pages : 263
Get Book Here
Book Description
Good content isn’t magical—it’s thoughtful, creative, and well researched words put together with finesse. In Strategic Content Design, you’ll learn how to create effective content, using hard-won research methods, best practices, and proven tips for conducting quantitative and qualitative content-focused research and testing. “This is me, shouting from the rooftops: Strategic Content Design belongs in the hands of absolutely anyone who cares about content in UX—by which I mean EVERYONE.” —Kristina Halvorson, CEO and Founder, Brain Traffic Who Should Read This Book? Content professionals of all types—copywriters, strategists, designers, managers, operations managers, and leaders of content people. It’s also useful if you’re part of a user experience or product team, including UX writers, researchers, and software developers. Takeaways Realistically assess the current state of your content. Learn how to write content research questions. Create a content research study and evaluate your content’s effectiveness. Identify which specific words or content elements to test. Determine which research methods and tools are ideal for your team’s content research needs. Elevate the role of content design in your company, proving that content is key to creating an outstanding customer experience—and improving your bottom line. Create a content research roadmap. Learn from professional content people in case studies that highlight practical examples.
Author: Sarah Richards
Publisher:
ISBN: 9781527209183
Category : Web sites
Languages : en
Pages : 224
Get Book Here
Book Description
Author: Erica Jorgensen
Publisher: Rosenfeld Media
ISBN: 1959029894
Category : Computers
Languages : en
Pages : 263
Get Book Here
Book Description
Good content isn’t magical—it’s thoughtful, creative, and well researched words put together with finesse. In Strategic Content Design, you’ll learn how to create effective content, using hard-won research methods, best practices, and proven tips for conducting quantitative and qualitative content-focused research and testing. “This is me, shouting from the rooftops: Strategic Content Design belongs in the hands of absolutely anyone who cares about content in UX—by which I mean EVERYONE.” —Kristina Halvorson, CEO and Founder, Brain Traffic Who Should Read This Book? Content professionals of all types—copywriters, strategists, designers, managers, operations managers, and leaders of content people. It’s also useful if you’re part of a user experience or product team, including UX writers, researchers, and software developers. Takeaways Realistically assess the current state of your content. Learn how to write content research questions. Create a content research study and evaluate your content’s effectiveness. Identify which specific words or content elements to test. Determine which research methods and tools are ideal for your team’s content research needs. Elevate the role of content design in your company, proving that content is key to creating an outstanding customer experience—and improving your bottom line. Create a content research roadmap. Learn from professional content people in case studies that highlight practical examples.
Author: Stanko Blatnik
Publisher: Apress
ISBN: 1430207906
Category : Computers
Languages : en
Pages : 369
Get Book Here
Book Description
Existing graphic design books are not aimed at programmers and do not contain code, existing ‘interface design" books do not contain information about basic graphic design, or they are about methodology and ideas. Design Concepts with Code is the first book to combine code listings with pragmatic design guidelines for programmers on the Web and off.
Author: Leila Jahangiri
Publisher: Rowman & Littlefield Publishers
ISBN: 1442208945
Category : Education
Languages : en
Pages : 329
Get Book Here
Book Description
A Guide to Better Teaching is a self-help book that provides anyone teaching a college course with a thorough understanding of what it takes to be an effective teacher. Derived from the authors' extensive research, several interactive assessment tools are included that measure levels of effectiveness according to learner preferences. Each chapter is filled with detailed explanations, relevant stories, and action-driven tables that help them in understanding and applying skills. This book aims to enhance teaching skills by offering critical perspectives, practical suggestions, and techniques for improvement. Whether a new teacher, an adjunct faculty, or a seasoned professor, this comprehensive information can be used to analyze effectiveness or the effectiveness of others. The suggestions and the assessment tools are applicable to the entire spectrum of organizational leaders and managers, in education, government or industry whose work requires giving presentations or communicating in a public forum.
Author: Janet McDonnell
Publisher: CRC Press
ISBN: 0429529872
Category : Technology & Engineering
Languages : en
Pages : 359
Get Book Here
Book Description
The twenty-one contributions to About: Designing draw on a rich variety of methodological positions, research backgrounds and design disciplines including architecture, product design, engineering, applied linguistics, communication studies, cognitive psychology, and discourse studies. Collectively these studies comprise a state-of-the-art overview
Author: Kaoiṁe E. Malloy
Publisher: Taylor & Francis
ISBN: 1000566226
Category : Performing Arts
Languages : en
Pages : 462
Get Book Here
Book Description
The Art of Theatrical Design: Elements of Visual Composition, Methods, and Practice, Second Edition, contains an in-depth discussion of design elements and principles for costume, set, lighting, sound, projection, properties, and makeup designs. This textbook details the skills necessary to create effective, evocative, and engaging theatrical designs that support a play contextually, thematically, and visually. It covers key concepts such as content, context, genre, style, play structure, and format and the demands and limitations of various theatrical spaces. The book also discusses essential principles, including collaboration, inspiration, conceptualization, script analysis, conducting effective research, building a visual library, developing an individual design process, and the role of the critique in collaboration. This second edition includes A new chapter on properties management and design. A new chapter on makeup design. A new chapter on digital rendering, with evaluations of multiple programs, overviews of file types and uses, and basic tutorials in Adobe® Photoshop® and Procreate. An expanded and revised chapter on traditional rendering, with the inclusion of new media, including watercolor, gouache, and mixed media, and updated exercises and tutorials. Revised and expanded chapters on individual design areas, including additional practices for conceptualization and collaboration, with new exercises for skill development. Additional exercises in all elements and principles of design chapters for investigation of each design principle and skill development. Revised and updated content throughout the text, reflecting current pedagogy and practices. This book gives students in theatrical design, introduction to design, and stagecraft courses the grounding in core design principles they need to approach design challenges and make design decisions in both assigned class projects and realized productions. The Art of Theatrical Design provides access to additional online resources, including step-by-step video tutorials of the exercises featured in the book.
Author: Guiseppe Getto
Publisher: Taylor & Francis
ISBN: 1000770958
Category : Technology & Engineering
Languages : en
Pages : 226
Get Book Here
Book Description
This comprehensive text provides a how-to guide for content strategy, enabling students and professionals to understand and master the skills needed to develop and manage technical content in a range of professional contexts. The landscape of technical communication has been revolutionized by emerging technologies such as content management systems, open-source information architecture, and application programming interfaces that change the ways professionals create, edit, manage, and deliver content. This textbook helps students and professionals develop relevant skills for this changing marketplace. It takes readers through essential skills including audience analysis; content auditing; assembling content strategy plans; collaborating with other content developers; identifying appropriate channels of communication; and designing, delivering, and maintaining genres appropriate to those channels. It contains knowledge and best practices gleaned from decades of research and practice in content strategy and provides its audience with a thorough introductory text in this essential area. Content Strategy works as a core or supplemental textbook for undergraduate and graduate classes, as well as certification courses, in content strategy, content management, and technical communication. It also provides an accessible introduction for professionals looking to develop their skills and knowledge.
Author: Aaron Marcus
Publisher: Springer Science & Business Media
ISBN: 1848827016
Category : Computers
Languages : en
Pages : 377
Get Book Here
Book Description
Developing usable, useful, and appealing solutions for the customer or user experience requires customization according to specific users' needs amidst frequently changing physical and social environments. Complex design problems like these require interdisciplinary perspectives that cover software functionality, human interaction and communication experiences, and perceived value. After defining and summarizing current research and development, this book focuses on Mobile TV experience in everyday life, innovative conceptual and participatory design methods, contextual analysis methods, social context for interactive multimedia systems, advanced interaction with mobile digital content, and future trends for the wide range of products and services that will be offered in the decade to come. The Editors have carefully balanced the theoretical and empirical approaches providing a valuable insight into principles and methods, as well as actionable guidelines and recommendations for all those interested in exploring how to achieve the core objectives of usability, usefulness, and social appeal of this new mobile-video technology. The book answers many questions, and raises some new ones that only future technology development and deployment in mobile human-computer interaction and communication can answer.
Author: Patrick J. Lynch
Publisher: Yale University Press
ISBN: 0300211651
Category : Computers
Languages : en
Pages : 406
Get Book Here
Book Description
A classic reference book on user interface design and graphic design for web sites, updated to reflect a rapidly changing market Consistently praised as the best volume on classic elements of web site design, Web Style Guide has sold many thousands of copies and has been published around the world. This new revised edition confirms Web Style Guide as the go-to authority in a rapidly changing market. As web designers move from building sites from scratch to using content management and aggregation tools, the book's focus shifts away from code samples and toward best practices, especially those involving mobile experience, social media, and accessibility. An ideal reference for web site designers in corporations, government, nonprofit organizations, and academic institutions, the book explains established design principles and covers all aspects of web design--from planning to production to maintenance. The guide also shows how these principles apply in web design projects whose primary concerns are information design, interface design, and efficient search and navigation.
Author: Aaron Marcus
Publisher: Springer
ISBN: 3319918036
Category : Computers
Languages : en
Pages : 699
Get Book Here
Book Description
The three-volume set LNCS 10918, 10919, and 10290 constitutes the proceedings of the 7th International Conference on Design, User Experience, and Usability, DUXU 2018, held as part of the 20th International Conference on Human-Computer Interaction, HCII 2018, in Las Vegas, NV, USA in July 2018. The total of 1171 papers presented at the HCII 2018 conferences were carefully reviewed and selected from 4346 submissions. The papers cover the entire field of human-computer interaction, addressing major advances in knowledge and effective use of computers in a variety of applications areas. The total of 165 contributions included in the DUXU proceedings were carefully reviewed and selected for inclusion in this three-volume set. The 50 papers included in this volume are organized in topical sections on design, education and creativity, GUI, visualization and image design, multimodal DUXU, and mobile DUXU.
