Conscious Business Manifesto PDF Download
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Author: Thomas Eckschmidt
Publisher:
ISBN:
Category :
Languages : en
Pages : 70
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Book Description
There is no doubt that the change is past due. We talk about four different industrial revolution, but the true revolution that few have been talking about is to bring business back to its essence. The different revolutions are just tools to add to the business toolbox. Since the beginning of this century a multitude of movements rethinking capitalism have emerged. From John Mackey's Conscious Capitalism, to Michel Porter Shared Value, Sir Richard Branson B Team to Bill Gates Inclusive Capitalism. Another 20 movements are out there. The last crisis has brought us all, as individuals and organization, to think about our personal purpose and the business role in society. What is really important and what is not? What is the essence of business? Are we solving problems or are we actually causing them though our organizations? This could be the tipping point. Some companies will perish through this crisis, some will come through crippled, and other will strengthen their position and role. Where does your organization stand? We are here to invite you to join the real business revolution: the consciousness revolution.
Author: Thomas Eckschmidt
Publisher:
ISBN:
Category :
Languages : en
Pages : 70
Get Book Here
Book Description
There is no doubt that the change is past due. We talk about four different industrial revolution, but the true revolution that few have been talking about is to bring business back to its essence. The different revolutions are just tools to add to the business toolbox. Since the beginning of this century a multitude of movements rethinking capitalism have emerged. From John Mackey's Conscious Capitalism, to Michel Porter Shared Value, Sir Richard Branson B Team to Bill Gates Inclusive Capitalism. Another 20 movements are out there. The last crisis has brought us all, as individuals and organization, to think about our personal purpose and the business role in society. What is really important and what is not? What is the essence of business? Are we solving problems or are we actually causing them though our organizations? This could be the tipping point. Some companies will perish through this crisis, some will come through crippled, and other will strengthen their position and role. Where does your organization stand? We are here to invite you to join the real business revolution: the consciousness revolution.
Author: Vishen Lakhiani
Publisher: Rodale Books
ISBN: 1984823396
Category : Self-Help
Languages : en
Pages : 322
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Book Description
NEW YORK TIMES, USA TODAY, AND #1 WALL STREET JOURNAL BESTSELLER • Forget hustling. This book, from the author of The Code of the Extraordinary Mind, will disrupt your deeply held beliefs about work, success, and, indeed, life. If you’re the average person in the developed world, you spend 70 percent of your waking hours at work. And if you’re the average person, you’re miserable for most of those hours. This is simply not an acceptable state of affairs for your one shot at life. No matter your station, you possess incredible unique powers. It’s a modern myth that hard work and hustle are the paths to success. Inside you is a soul. And once you unleash it fully into the domain of work, magic happens. Awakening the Buddha and the Badass inside you is a process that will disrupt the way you work altogether. You’ll gain access to tools that bend the very rules of reality. • The Buddha is the archetype of the spiritual master. The person who can live in this world but also move with an ease, grace, and flow that comes from inner awareness and alignment. • The Badass is the archetype of the changemaker. This is the person who is out there creating change, building, coding, writing, inventing, leading. The badass represents the benevolent disruptor—the person challenging the norms so we can be better as a species. Once you integrate the skill sets of both archetypes, you will experience life at a different level from most people. You will operate from a space of bliss, ease, inspiration, and abundance. The Buddha and the Badass: The Secret Spiritual Art of Succeeding at Work will show you how. Author of the New York Times bestseller The Code of the Extraordinary Mind and founder of Mindvalley, Vishen Lakhiani has turned his own life and company into his research lab. He’s codified everything he’s learned into the how-to steps in this book. The Buddha and the Badass teaches you how to master your work and your life.
Author: Afdhel Aziz
Publisher: John Wiley & Sons
ISBN: 1394284470
Category : Business & Economics
Languages : en
Pages : 298
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Book Description
How brands can evolve to win with conscious consumers In the Good is the New Cool Guide to Conscious Business: How Companies Can Drive Growth Through Positive Impact, conscious capitalism experts Afdhel Aziz and Bobby Jones deliver all of the knowledge and tools needed to discover, design, and deploy sustainable and inclusive growth within any organization. This book draws on stories, insights, and case studies from leaders at successful purpose-driven corporations around the world, from Fortune 500 giants like Unilever and Procter to tech disruptors like Tesla, Microsoft, and Airbnb, as well as beloved brands like Lego, Adidas, and Patagonia. In the last decade, corporations were required to meet the digital age's challenges and opportunities. Today, corporations must meet the purpose-based demands of consumers, employees, and investors—or get left behind. In this book, readers will learn about: The seven qualities of an inspiring and motivating purpose statement Harnessing nine principles of purpose, including “Purpose doesn't have to be political,” “Purpose is about putting your money where your mission is,” and “Purpose is about measuring what you treasure” Understanding the rise of impact investors and measuring the ROI of purpose-based corporate initiatives Thought-provoking, accessible, and inspiring, the Good Is the New Cool Guide to Conscious Business earns a well-deserved spot on the bookshelves of all C-suite business leaders seeking a new vision to transform their organizations, and the world, for the better.
Author: Umair Haque
Publisher: Harvard Business Press
ISBN: 1422172341
Category : Business & Economics
Languages : en
Pages : 251
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Book Description
In this manifesto-style book, radical economist and strategist Umair Haque calls for the end of the corrupt business ideals that exemplify business as usual. His passionate vision for "Capitalism 2.0," or "constructive capitalism," is one in which old paradigms of wasteful growth, inefficient competition, and self-destructive ideals are left far behind at this reset moment. According the Haque, the economic crisis was not a market failure or even a financial crisis, but an institutional one. Haque details a holistic five-step plan for both reducing the negative and exploitive nature of the current system and ensuring positive social and economic growth for the future. Haque calls for a reexamination of ideals, and urges business away from competition and rivalries and toward a globally-conscious and constructive model--and a constructive future. Haque argues that companies must learn to orient their business models around: - renewal in order to maximize efficiency - equity in order to maximize productivity - meaning in order to maximize effectiveness - democracy in order to maximize agility - peace in order to maximize evolvability These new business ideals focus on the human element - not profit exclusively - and are easily tailored for any size or type of business, as long as they are willing to make bold and sustained changes to the current system.
Author: Steven Morris
Publisher:
ISBN: 9781950466283
Category :
Languages : en
Pages : 338
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Book Description
The Beautiful Business encourages entrepreneurs to reclaim their business and life as a fundamental creative journey that enables their people and their business entity to continually evolve and thrive. Based on timeless business, psychology, and artistic principles put forward by some of the greatest hearts and minds in history, The Beautiful Business presents an actionable manifesto to shape any business into an unignorable entity that stands the test of time. This book will change the questions you ask about why your business exists. It will change the way you see your business, your life, and the people around you. It will change how you measure success in your business. It will help you, the business seeker, to make a more beautiful business, life, and world. Your business matters. Make it beautiful.
Author: Mike Steib
Publisher: Penguin
ISBN: 1101993197
Category : Business & Economics
Languages : en
Pages : 290
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Book Description
An action-oriented guide to help anyone find their calling and achieve their goals, inspired by the author's popular blog post with the same title The Career Manifesto presents an inspiring and refreshingly simple approach to finding your passion and purpose and then jumpstarting a dream career to achieve those, by asking three essential questions: - What do you want your impact to be? - What are the potential pathways that move you towards your purpose? - How can you hold yourself accountable for your goals? Award-winning CEO of XO Group and sought-after speaker, Michael Steib, draws on his own diverse work experience and career highlights as well as powerful anecdotes from other successful business leaders to offer expert guidance, field-tested advice, and interactive exercises that will help you answer these three key questions, envision a goal and then craft and execute a plan to achieve it. For young professionals, entrepreneurs, and creatives seeking more purpose and meaning in their work and lives, The Career Manifesto is the essential way to build--and follow through on--an effective plan to excel at whatever job, project or career goal you put your mind to.
Author: Dr. Jonty Heaversedge
Publisher: Hay House, Inc
ISBN: 1401968538
Category : Body, Mind & Spirit
Languages : en
Pages : 217
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Book Description
Stress is endemic in our culture. We live in a speedy, pressurized world, and there's often little time to really experience and enjoy our lives. Rather than constantly trying to keep up, perhaps it's time for us to stop and pay attention, to our bodies, minds, and the world. For thousands of years Eastern traditions have taught meditation to help people lead healthier, happier lives. Now, scientific research is confirming that mindfulness can help us all improve our mental and physical well-being. Written by Dr. Jonty Heaveresdge and Ed Halliwell, The Mindful Manifesto integrates the latest scientific and medical research on mindfulness with meditation’s historical context. We will see how mindfulness can:• treat mental health problems such as depression and anxiety• help us cope with the busyness of everyday life• improve our physical health and manage chronic illness• help us let go of unwanted behaviors and improve how we function in our relationships and jobs. And why stop there? With examples of how the mindfulness movement is already well underway, we see that encouraging governments and other powerful institutions to take a mindful approach could make a massive difference to the health and happiness of the whole world.
Author: Sarah Santacroce
Publisher:
ISBN:
Category :
Languages : en
Pages : 278
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Book Description
Marketing has become a dirty word, a source of mistrust and a nightmare for many entrepreneurs.But what if marketing didn't have to be pushy, soul stealing, and focused on hustle and hype? What if there was a way you could connect with clients authentically and in alignment with your values and still make money? What if purpose and profit could coexist in the business world? Enter the Gentle MARKETING REVOLUTION.Structured around three phases of transformation that revolutionize the traditional Ps of marketing, along with thought-provoking questions to guide the way, Santacroce lays out the necessary steps to replace the old way of marketing with a way that is aligned with your values, your story, and your own unique approach-with profound results. You are in business to share your gifts with the world. The Gentle Marketing Revolution is the compass you need on your journey!
Author: Carolyn Tate
Publisher: John Wiley & Sons
ISBN: 0730309657
Category : Business & Economics
Languages : en
Pages : 215
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Book Description
In the modern economy, businesses must have heart The marketing industry is broken. Consumers are tired of interruption, push, mass media and the manipulation of marketing and advertising generally. They want to deal with honest, ethical companies that have heart and purpose and that care about serving all their stakeholders instead of their pockets. Conscious Marketing proves that marketing can really work if the paradigm is shifted—radically. In Conscious Marketing: How to Create an Awesome Business With a New Approach to Marketing, author Carolyn Tate demonstrates just how beneficial this shift can be. By practising the four tenets of conscious marketing, companies can raise their brand's profile and attract customers for life. The book shows how building a business with a higher-purpose can lead to sustainability, profitability and industry leadership. Conscious marketing works for both multinational corporations and cash-strapped small business alike. In the modern market, a business that does well and contributes to the elevation of humanity and the planet attracts the best customers, employees, suppliers and investors. These people evangelize, and the brand reach expands exponentially further and to a more loyal audience than traditional marketing will ever capture. This concept and other topics in the book include: What's wrong with marketing and why it doesn't work What "conscious" means to the consumer, business, leader and marketer The who, what, why and how of conscious marketing Navigating the shift from traditional to conscious practices The book includes a three-part guide to crafting an actionable plan, including where to find help. Marketing doesn't have to be the budgetary dead weight it has become. It can be fun, human and inspiring for everyone involved, but change requires a deep shift in thinking and behaviour that goes way beyond the transaction or the sale. To stay relevant in the modern economy, businesses must show what's at their core, why they do what they do and why it matters. Conscious Marketing is a comprehensive guide to fixing the problem, with a sustainable solution.
Author: James Watt
Publisher: Penguin
ISBN: 1101979941
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
Forget about building a business—businesses fail and fade into oblivion. Start a revolution instead. James Watt started a rebellion against tasteless mass market beers by founding BrewDog, now one of the world’s best-known and fastest growing craft breweries, famous for beers, bars, and crowdfunding. In this smart, funny book, he shares his story and explains how you too can tear up the rule book and start a company on your own terms. It’s an anarchic, DIY guide to entrepreneurship—and a new manifesto for business. After spending seven years on the high seas of the North Atlantic, James Watt started BrewDog craft brewery in Scotland with his best friend, Martin Dickie. They didn’t have a business plan. All they had was a mission to revolutionize beer drinking and make other people as passionate about craft beer as they are. They’ve succeeded. Within a few years, BrewDog was huge—a world-famous craft brewery with beer bars around the globe and hundreds of thousands of fans. Those fans became literal backers of their business with the introduction of an unprecedented crowdfunding movement, Equity for Punks. And in rewriting the record books and kickstarting a revolution—James and BrewDog inadvertently forged a whole new approach to business. Business for Punks bottles the essence of James’s methods in an accessible, honest manifesto. Among his mantras: · Cash is motherf*cking king. Cash is the lifeblood of your company. Monitor every penny as if your life depends on it—because it does. · Get people to hate you. You won’t win by trying to make everyone happy, so don’t bother. Let haters fuel your fire while you focus on your hard-core fans. · Steal and bastardize from other fields. Take inspiration freely wherever you find it— except from people in your own industry. · Job interviews suck. They never reveal if someone will be a good employee, only how good that person is at interviews. Instead, take them for a test drive and see if they’re passionate and a good culture fit. Business for Punks rethinks conventional business wisdom so you can go beyond the norm. It’s an anarchic, indispensable guide to thriving on your own terms.
