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Author: Robert L. Stevenson
Publisher: Allyn & Bacon
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 408
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Book Description
Provides a vivid armchair tour of world cultures, media systems, and problems in international communication.
Author: Robert L. Stevenson
Publisher: Allyn & Bacon
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 408
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Book Description
Provides a vivid armchair tour of world cultures, media systems, and problems in international communication.
Author: Robert D. McChesney
Publisher: NYU Press
ISBN: 1583671064
Category : Current Events
Languages : en
Pages : 368
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Book Description
The symptoms of the crisis of the U.S. media are well-known—a decline in hard news, the growth of info-tainment and advertorials, staff cuts and concentration of ownership, increasing conformity of viewpoint and suppression of genuine debate. McChesney's new book, The Problem of the Media, gets to the roots of this crisis, explains it, and points a way forward for the growing media reform movement. Moving consistently from critique to action, the book explores the political economy of the media, illuminating its major flashpoints and controversies by locating them in the political economy of U.S. capitalism. It deals with issues such as the declining quality of journalism, the question of bias, the weakness of the public broadcasting sector, and the limits and possibilities of antitrust legislation in regulating the media. It points out the ways in which the existing media system has become a threat to democracy, and shows how it could be made to serve the interests of the majority. McChesney's Rich Media, Poor Democracy was hailed as a pioneering analysis of the way in which media had come to serve the interests of corporate profit rather than public enlightenment and debate. Bill Moyers commented, "If Thomas Paine were around, he would have written this book." The Problem of the Media is certain to be a landmark in media studies, a vital resource for media activism, and essential reading for concerned scholars and citizens everywhere.
Author: Sidney I. Dobrin
Publisher: Pearson
ISBN: 9780135031742
Category : Communication
Languages : en
Pages : 0
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Book Description
Technical Communication in the Twenty-First Century (TCTC) prepares readers to be successful writers and readers of technical communication, regardless of their career path. Featuring a wealth of examples and cases, it emphasizes problem-solving, collaboration, visual rhetoric and usability. Its approach analyzes why something worked or did not work, as well as how to produce the appropriate communication. Now available with the MyTechCommLab online learning tool, this edition features more focus on transnational communication, forty-five new case studies, and new information on the relationship between technology and communication.
Author: William F. Eadie
Publisher: SAGE
ISBN: 1412950309
Category : Business & Economics
Languages : en
Pages : 993
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Book Description
Highlights the most important topics, issues, questions, and debates affecting the field of communication in the 21st Century.
Author: Timothy D. Stephen
Publisher: SUNY Press
ISBN: 9780791428535
Category : Computers
Languages : en
Pages : 484
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Book Description
An essay collection addressing computer networking and scholarly communication in higher education offers a broad array of insights from the technical and academic points of view. Many of the 25 contributors have been influential in establishing computer mediated communication in their universities and colleges. Their advice and experience cover on-line costs, administration, research issues, classroom networking across the curriculum, electronic library resources, and even a brief introduction to "navigating the network." Annotation copyright by Book News, Inc., Portland, OR
Author: Andrew D. Wolvin
Publisher: John Wiley & Sons
ISBN: 1444359371
Category : Language Arts & Disciplines
Languages : en
Pages : 332
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Book Description
Bringing together top listening scholars from a range of disciplines and real world perspectives, Listening and Human Communication in the 21st Century offers a state-of-the-art overview of what we know and think about listening behavior in the 21st century. Introduces students to the core issues listening theory and practice Includes student friendly features such as editorial introductions to each section and questions for further reflection at the end of each chapter Discussion ranges from historical perspectives to present theory, to teaching and performing listening in the classroom, in health care, and in corporate settings
Author: Philip J. Kitchen
Publisher: Springer
ISBN: 023055458X
Category : Business & Economics
Languages : en
Pages : 433
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Book Description
Corporate communications are now hugely important in the success of companies and organisations. Using cases and examples from companies such as The Body Shop, Texaco, Johnson & Johnson, BP Oil & British Airways the authors introduce the framework necessary to analyse corporate communications strategies and provide clear practical guidelines for successful implementation. A must for anyone involved in corporate communications, public relations or public affairs, especially those working in multi-national or global organisations.
Author:
Publisher:
ISBN: 9781337688598
Category :
Languages : en
Pages :
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Book Description
Author: Kevin B. Wright
Publisher: John Wiley & Sons
ISBN: 1118339835
Category : Language Arts & Disciplines
Languages : en
Pages : 539
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Book Description
This popular and engaging text on health communication is now revised and updated in a second edition that incorporates recent research and boasts new material on topics such as crisis communication, social disparities in health, and systemic reform. Fully revised second edition of this popular and authoritative text Includes fresh material on topics such as crisis communication, health care reform, global health issues, and political issues in health communication New case studies, examples, and updated glossary keep the work relevant and student-friendly Provides effective strategies for healthcare organizations and individuals in communicating with patients Updated and enhanced online resources, including PowerPoint slides, test bank, and instructors manual, available upon publication at www.wiley.com/go/wright
Author: William F. Eadie
Publisher: SAGE Publications
ISBN: 1506320694
Category : Language Arts & Disciplines
Languages : en
Pages : 2121
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Book Description
The discipline of communication has grown in popularity from the time professors of journalism and speech decided, in the mid-1960s, that the term "communication" was an excellent general descriptor for the theory and research that each group aspired to create. Over time, the two groups grew closer and recognized significant overlap in their theoretical and research interests, but there were also differences in their traditions that kept them apart. While both groups agreed that communication is a practical discipline, journalism professors focused a great deal of their attention on the education of media professionals. Speech professors, on the other hand, often were more oriented to the liberal arts and valued the fact that communication could be approached from a variety of traditions, including the arts, humanities, social sciences, and even the sciences. A key term in 21st Century communication, however, is convergence. Not only are media and technology converging with each other to produce new means of communicating, but individuals are increasingly using both new and existing communication tools to create new forms of communication. This convergence forces the various "camps" within the communication discipline to draw upon each other′s theories and research methods to keep up with explaining the rapidly changing communication environment. This convergence of ideas and theories provides a space to challenge conventional ways of thinking about the communication discipline, and that′s the goal of the SAGE 21st Century Reference Series volumes on Communication. General Editor William F. Eadie has sought to honor the diversity of the study of communication but also integrate that diversity into a coherent form, dividing communication study into four basic properties: 1) processes, 2) forms and types of communication, 3) characteristics to consider in creating messages, and 4) relationships between communicators. Via 100 chapters, this 2-volume set (available in both print and electronic formats) highlights the most important topics, issues, questions, and debates any student obtaining a degree in the field of communication ought to have mastered for effectiveness in the 21st Century. The purpose is to provide undergraduate majors with an authoritative reference source that will serve their research needs going forward in this exciting field with more detailed information than encyclopedia entries but not as much jargon, detail or density as a journal article or a research handbook chapter. Comprehensive coverage captures all the major themes and subfields within communication. For instance, Volume 1 themes include the discipline of communication, approaches to the study of communication, key processes of communication, forms and types of communication, key characteristics of messages, key communication relationships, factors affecting communication, and challenges and opportunities for communication. Themes in Volume 2 are media as communication, communication as a profession, journalism, public relations, advertising, and media management. Authoritative content is provided by a stellar casts of authors who bring diverse approaches, diverse styles, and different points of view. Curricular-driven emphasis provides students with initial footholds on topics of interest in researching for term papers, in preparing for GREs, in consulting to determine directions to take in pursuing a senior thesis, graduate degree, career, etc. Uniform chapter structures make it easy for students to locate key information, with a more-or-less common chapter format of Introduction, Theory, Methods, Applications, Comparisons, Future Directions, Summary, Bibliography & Suggestions for Further Reading, and Cross References. Availability in print and electronic formats provides students with convenient, easy access.
