Author: Kevin Oakley
Publisher:
ISBN: 9781610660716
Category : Business & Economics
Languages : en
Pages : 90
Book Description
Learn the secret to launching new communities and phases with maximum results! Stop leaving your new community grand openings to chance. Updated and revised with over 25 percent more pages of results-driven strategy. In this fantastic resource, you'll learn: How to manufacture urgency and momentum--regardless of product, price point, or location A detailed overview of the PreSale Without Fail process Proven ways to explode your sales on day one and beyond A breakdown of each important step from beginning to end Common mistakes in new community launches and how to avoid them Specific marketing plans customizable to your community
PreSale Without Fail
Author: Kevin Oakley
Publisher:
ISBN: 9781610660716
Category : Business & Economics
Languages : en
Pages : 90
Book Description
Learn the secret to launching new communities and phases with maximum results! Stop leaving your new community grand openings to chance. Updated and revised with over 25 percent more pages of results-driven strategy. In this fantastic resource, you'll learn: How to manufacture urgency and momentum--regardless of product, price point, or location A detailed overview of the PreSale Without Fail process Proven ways to explode your sales on day one and beyond A breakdown of each important step from beginning to end Common mistakes in new community launches and how to avoid them Specific marketing plans customizable to your community
Publisher:
ISBN: 9781610660716
Category : Business & Economics
Languages : en
Pages : 90
Book Description
Learn the secret to launching new communities and phases with maximum results! Stop leaving your new community grand openings to chance. Updated and revised with over 25 percent more pages of results-driven strategy. In this fantastic resource, you'll learn: How to manufacture urgency and momentum--regardless of product, price point, or location A detailed overview of the PreSale Without Fail process Proven ways to explode your sales on day one and beyond A breakdown of each important step from beginning to end Common mistakes in new community launches and how to avoid them Specific marketing plans customizable to your community
Why now?
Author: Michael Humblet
Publisher: Lannoo Meulenhoff - Belgium
ISBN: 940148841X
Category : Business & Economics
Languages : en
Pages : 224
Book Description
How do I close deals faster? How do I tailor my sales and closing techniques to the needs of my prospects? How do I create the ultimate sales pitch? Humblet's phone rings: 'Michael, people are interested in our product, we send lots of quotes but the conversion is really bad. What are we doing wrong?' I answer with only one question: 'Why should your prospect buy from you today? Why now?' Your sales closing will fail if this fundamental issue is not addressed, a problem Humblet encounters in 90% of his client companies which he helps scale. They know how to identify prospects, but they do not have a compelling sales story, tailored to individual prospects. Humblet tells you how in Why Now? After having optimised more than 500 sales pitches, he shares the five elements needed to turn prospects into customers. With case studies and before and after examples, Why Now? gives you a blueprint for how to best describe your offer in a sales pitch, website, brochure or sales offer and gives you proven tools to close deals. You will learn how to create the ultimate sales flow. It's closing time!
Publisher: Lannoo Meulenhoff - Belgium
ISBN: 940148841X
Category : Business & Economics
Languages : en
Pages : 224
Book Description
How do I close deals faster? How do I tailor my sales and closing techniques to the needs of my prospects? How do I create the ultimate sales pitch? Humblet's phone rings: 'Michael, people are interested in our product, we send lots of quotes but the conversion is really bad. What are we doing wrong?' I answer with only one question: 'Why should your prospect buy from you today? Why now?' Your sales closing will fail if this fundamental issue is not addressed, a problem Humblet encounters in 90% of his client companies which he helps scale. They know how to identify prospects, but they do not have a compelling sales story, tailored to individual prospects. Humblet tells you how in Why Now? After having optimised more than 500 sales pitches, he shares the five elements needed to turn prospects into customers. With case studies and before and after examples, Why Now? gives you a blueprint for how to best describe your offer in a sales pitch, website, brochure or sales offer and gives you proven tools to close deals. You will learn how to create the ultimate sales flow. It's closing time!
Why Startups Fail
Author: Tom Eisenmann
Publisher: Crown Currency
ISBN: 0593137027
Category : Business & Economics
Languages : en
Pages : 370
Book Description
If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.
Publisher: Crown Currency
ISBN: 0593137027
Category : Business & Economics
Languages : en
Pages : 370
Book Description
If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.
Zig Ziglar's Secrets of Closing the Sale
Author: Zig Ziglar
Publisher: Penguin
ISBN: 0425081028
Category : Business & Economics
Languages : en
Pages : 417
Book Description
Learn the secrets of persuasion and successful salesmanship from bestselling author Zig Ziglar in this inspirational book. Doctors, housewives, ministers, parents, teachers...everyone has to "sell" their ideas and themselves to be successful. This guide by America’s #1 professional in the art of persuasion focuses on the most essential part of the sale—how to make them say "Yes, I will!" Zig Ziglar lets you in on the secrets of his own sure-fire, tested methods: • Over 100 successful closings for every kind of persuasion • Over 700 questions that will open your eyes to new possibilities you may have overlooked • How to paint word pictures and use your imagination to get results • Professional tips from America's 100 most successful salespeople Do what millions of Americans have already done—open this book and start learning from Zig Ziglar's Secrets of Closing the Sale!
Publisher: Penguin
ISBN: 0425081028
Category : Business & Economics
Languages : en
Pages : 417
Book Description
Learn the secrets of persuasion and successful salesmanship from bestselling author Zig Ziglar in this inspirational book. Doctors, housewives, ministers, parents, teachers...everyone has to "sell" their ideas and themselves to be successful. This guide by America’s #1 professional in the art of persuasion focuses on the most essential part of the sale—how to make them say "Yes, I will!" Zig Ziglar lets you in on the secrets of his own sure-fire, tested methods: • Over 100 successful closings for every kind of persuasion • Over 700 questions that will open your eyes to new possibilities you may have overlooked • How to paint word pictures and use your imagination to get results • Professional tips from America's 100 most successful salespeople Do what millions of Americans have already done—open this book and start learning from Zig Ziglar's Secrets of Closing the Sale!
Upselling Techniques
Author: Stephan Schiffman
Publisher: Simon and Schuster
ISBN: 1440500851
Category : Business & Economics
Languages : en
Pages : 153
Book Description
Upselling Techniques is filled with sure-fire techniques for adding more products—and numbers—to your purchase orders! In today’s sales environment, upselling is more than a “nice extra”—it’s an integral part of your sales pitch and possibly built into your quotas. So how can you do your best to maximize this important area of your job? In Upselling Techniques (That Really Work!), America’s #1 corporate sales trainer Stephan Schiffman gives you a complete system for developing and executing successful upselling plans for new and existing accounts—without pushing the envelope too far. This must-have guide includes time-tested strategies that help you: -Increase the size of your average sale -Develop a unique strategic plan for important customers -Position yourself as an irreplaceable business ally -Fend off the competition, hold on to the account…and expand its value over time! Upselling Techniques (That Really Work!) is the only book you need to boost sales, build relationships, and increase your bottom line.
Publisher: Simon and Schuster
ISBN: 1440500851
Category : Business & Economics
Languages : en
Pages : 153
Book Description
Upselling Techniques is filled with sure-fire techniques for adding more products—and numbers—to your purchase orders! In today’s sales environment, upselling is more than a “nice extra”—it’s an integral part of your sales pitch and possibly built into your quotas. So how can you do your best to maximize this important area of your job? In Upselling Techniques (That Really Work!), America’s #1 corporate sales trainer Stephan Schiffman gives you a complete system for developing and executing successful upselling plans for new and existing accounts—without pushing the envelope too far. This must-have guide includes time-tested strategies that help you: -Increase the size of your average sale -Develop a unique strategic plan for important customers -Position yourself as an irreplaceable business ally -Fend off the competition, hold on to the account…and expand its value over time! Upselling Techniques (That Really Work!) is the only book you need to boost sales, build relationships, and increase your bottom line.
Today is a Great Day!
Author: Alfonso Bucero
Publisher: CRC Press
ISBN: 1040171818
Category : Business & Economics
Languages : en
Pages : 164
Book Description
Today is a Great Day! New Attitudes for Attaining Project Success is a beacon of positivity and inspiration to project managers who, in their day-to-day work, are beset with challenges and uncertainty. Through a blend of personal anecdotes, insightful reflections, and practical wisdom, the book shows project managers how to embrace each day with a sense of optimism and purpose. At the book’s core is the message that attitude shapes outcomes. This powerful message helps readers to cultivate a mindset of gratitude and resilience, regardless of the circumstances they may face. Drawing from personal experience navigating the ups and downs of delivering projects, Bucero explains how adopting a positive outlook can transform obstacles into opportunities and setbacks into steppingstones. This call to action encourages readers to apply the insights gained from the book to their own projects. It guides project managers through the steps towards a positive attitude that fosters a project team culture focused on growth and project success. The book: Gives some examples of “positive attitude – project success” for project and organizational success Helps project managers and executives create a positive atmosphere to manage projects successfully Shows how to understand and empathize with all project stakeholders to work efficiently together This book is an attitude implementation guide filled with tools, real-world examples, and global case studies that address an international audience. Based on the author's award-winning background as a project and program manager, as well as a project management trainer and consultant, the book shares case studies, best practices, and mindsets, as well as exercises and checklists, to help project managers and executives adopt winning attitudes that can promote project success.
Publisher: CRC Press
ISBN: 1040171818
Category : Business & Economics
Languages : en
Pages : 164
Book Description
Today is a Great Day! New Attitudes for Attaining Project Success is a beacon of positivity and inspiration to project managers who, in their day-to-day work, are beset with challenges and uncertainty. Through a blend of personal anecdotes, insightful reflections, and practical wisdom, the book shows project managers how to embrace each day with a sense of optimism and purpose. At the book’s core is the message that attitude shapes outcomes. This powerful message helps readers to cultivate a mindset of gratitude and resilience, regardless of the circumstances they may face. Drawing from personal experience navigating the ups and downs of delivering projects, Bucero explains how adopting a positive outlook can transform obstacles into opportunities and setbacks into steppingstones. This call to action encourages readers to apply the insights gained from the book to their own projects. It guides project managers through the steps towards a positive attitude that fosters a project team culture focused on growth and project success. The book: Gives some examples of “positive attitude – project success” for project and organizational success Helps project managers and executives create a positive atmosphere to manage projects successfully Shows how to understand and empathize with all project stakeholders to work efficiently together This book is an attitude implementation guide filled with tools, real-world examples, and global case studies that address an international audience. Based on the author's award-winning background as a project and program manager, as well as a project management trainer and consultant, the book shares case studies, best practices, and mindsets, as well as exercises and checklists, to help project managers and executives adopt winning attitudes that can promote project success.
The Complete Idiot's Guide to Closing the Sale
Author: Keith Rosen MCC
Publisher: Penguin
ISBN: 1440696977
Category : Business & Economics
Languages : en
Pages : 308
Book Description
Traditional and gimmicky closing techniques are dead. Never be scared or reluctant to ask for the sale again and enjoy the confidence and peace of mind in knowing you have a process that works. Tap into Keith Rosen’s unique, permission-based approach to having a selling conversation with your prospects that fits your style rather than having to “pitch and close.” This book gives you the edge over your competition by showing you, step-by-step, how to get to “yes” more often by aligning your selling approach with the prospect’s preferred buying process and communication style without any pressure, manipulation, or confrontation. You’ll also get exactly what to say in any selling situation, as well as the dialogue that the world’s greatest salespeople use to defuse objections, ask for the sale, and close the deal. Plus, more than 100 case studies, templates, and scripts you can use with Keith’s powerful process-driven selling approach. Discover: - The five steps that make your sales presentations objection-proof. - A step-by-step system that prevents cancellations, improves client retention, and boosts referrals. - Proven, permission-based closing strategies that get more prospects to “yes.” - The real reasons for price objections and why dropping your price will lose the sale. - Three steps to defuse every objection, especially the ones you create. - Questions you’re not asking that turn more prospects into clients. - Effective negotiation strategies. - A proven method to boost your confidence and self-esteem—permanently.
Publisher: Penguin
ISBN: 1440696977
Category : Business & Economics
Languages : en
Pages : 308
Book Description
Traditional and gimmicky closing techniques are dead. Never be scared or reluctant to ask for the sale again and enjoy the confidence and peace of mind in knowing you have a process that works. Tap into Keith Rosen’s unique, permission-based approach to having a selling conversation with your prospects that fits your style rather than having to “pitch and close.” This book gives you the edge over your competition by showing you, step-by-step, how to get to “yes” more often by aligning your selling approach with the prospect’s preferred buying process and communication style without any pressure, manipulation, or confrontation. You’ll also get exactly what to say in any selling situation, as well as the dialogue that the world’s greatest salespeople use to defuse objections, ask for the sale, and close the deal. Plus, more than 100 case studies, templates, and scripts you can use with Keith’s powerful process-driven selling approach. Discover: - The five steps that make your sales presentations objection-proof. - A step-by-step system that prevents cancellations, improves client retention, and boosts referrals. - Proven, permission-based closing strategies that get more prospects to “yes.” - The real reasons for price objections and why dropping your price will lose the sale. - Three steps to defuse every objection, especially the ones you create. - Questions you’re not asking that turn more prospects into clients. - Effective negotiation strategies. - A proven method to boost your confidence and self-esteem—permanently.
Sales Closing For Dummies
Author: Tom Hopkins
Publisher: John Wiley & Sons
ISBN: 0764550632
Category : Business & Economics
Languages : en
Pages : 299
Book Description
Without the close, there is no sale. Pretty obvious, right? Yet, for many salespeople, closing is the most baffling and elusive part of the selling process. All too often, salespeople meet qualified clients and charm them with an eloquent presentation, only to see the sale mysteriously slip from between their fingers in the end. Which is sad when you consider all the hard work – the prospecting, preparation, planning, and practice – done for the sake of a moment of truth that never arrives. Fortunately, closing is an art that can be mastered, and now Sales Closing For Dummies shows you how. Packed with powerful principles that can help you become a top-producing salesperson, Sales Closing For Dummies is the ultimate guide to mastering that most mysterious part of the selling equation. Tom Hopkins, the legendary sales genius who, by age 30 was the nation’s leading real-estate trainer, demystifies closing and shows what it takes to be a champion closer, including how to: Lead a sale without being pushy Read the signs of an interested potential buyer Use questioning methods that close sales, time and again Help clients feel good about their buying decisions Keep your clients’ business and build their loyalty Build long-term relationships and watch your sales grow With the help of dozens of real-life examples from a wide cross section of industries, Tom shows why professional selling is about communication, not coercion. And he shares his considerable insight and experience on: Verbal and visual buying cues and how to recognize them Choosing the best location for closing Addressing concerns and creating a sense of urgency Time-tested tactics and strategies for ending customer procrastination, overcoming their fear, closing from a distance, and more The ten biggest closing mistakes and how to avoid them Add-on selling and other ways of getting your clients to help you to build your business Featuring Tom’s Hopkins’ trademark “Red Flag” key points and situation scripts, this fun, easy-to-understand guide arms you with the hands-on tools and techniques you’ll need to become a world-class closer.
Publisher: John Wiley & Sons
ISBN: 0764550632
Category : Business & Economics
Languages : en
Pages : 299
Book Description
Without the close, there is no sale. Pretty obvious, right? Yet, for many salespeople, closing is the most baffling and elusive part of the selling process. All too often, salespeople meet qualified clients and charm them with an eloquent presentation, only to see the sale mysteriously slip from between their fingers in the end. Which is sad when you consider all the hard work – the prospecting, preparation, planning, and practice – done for the sake of a moment of truth that never arrives. Fortunately, closing is an art that can be mastered, and now Sales Closing For Dummies shows you how. Packed with powerful principles that can help you become a top-producing salesperson, Sales Closing For Dummies is the ultimate guide to mastering that most mysterious part of the selling equation. Tom Hopkins, the legendary sales genius who, by age 30 was the nation’s leading real-estate trainer, demystifies closing and shows what it takes to be a champion closer, including how to: Lead a sale without being pushy Read the signs of an interested potential buyer Use questioning methods that close sales, time and again Help clients feel good about their buying decisions Keep your clients’ business and build their loyalty Build long-term relationships and watch your sales grow With the help of dozens of real-life examples from a wide cross section of industries, Tom shows why professional selling is about communication, not coercion. And he shares his considerable insight and experience on: Verbal and visual buying cues and how to recognize them Choosing the best location for closing Addressing concerns and creating a sense of urgency Time-tested tactics and strategies for ending customer procrastination, overcoming their fear, closing from a distance, and more The ten biggest closing mistakes and how to avoid them Add-on selling and other ways of getting your clients to help you to build your business Featuring Tom’s Hopkins’ trademark “Red Flag” key points and situation scripts, this fun, easy-to-understand guide arms you with the hands-on tools and techniques you’ll need to become a world-class closer.
Secrets of Closing the Sale
Author: Zig Ziglar
Publisher: Revell
ISBN: 1493419021
Category : Business & Economics
Languages : en
Pages : 400
Book Description
Full of entertaining stories and real-life illustrations, this classic book will give you the strategies you need to become proficient in the art of effective persuasion, including how to project warmth and integrity, increase productivity, overcome objections, and deal respectfully with challenging prospects. This new edition includes fresh opening and closing chapters as well as tips and examples throughout that illustrate the relevance of these truths in the marketplace today. Also includes a foreword written by Tom Ziglar.
Publisher: Revell
ISBN: 1493419021
Category : Business & Economics
Languages : en
Pages : 400
Book Description
Full of entertaining stories and real-life illustrations, this classic book will give you the strategies you need to become proficient in the art of effective persuasion, including how to project warmth and integrity, increase productivity, overcome objections, and deal respectfully with challenging prospects. This new edition includes fresh opening and closing chapters as well as tips and examples throughout that illustrate the relevance of these truths in the marketplace today. Also includes a foreword written by Tom Ziglar.
Unshackle Your Team
Author: Raghavendra Hunasgi
Publisher: Notion Press
ISBN: 1649518242
Category : Business & Economics
Languages : en
Pages : 131
Book Description
Let Us Take a Smarter Approach to Sales and Marketing—Smarketing! In today’s world, where digital transformation is the norm, it makes sense for sales and marketing to work in tandem instead of as conflicting functions. The S in Smarketing is for smart sales. We must start by looking at the role that sales and marketing play to understand the changes we need to make to create an impact. Essentially, the sales cycle begins where the marketing function ends. However, today, the lines are blurred with marketing continuing to nurture the prospect and providing useful content throughout the customer’s buying journey for sales enablement. Sales also feeds marketing with insights they have gathered from their interactions with customers, which can help marketing efforts. The Smarketing team plays a vital role, which is why you need to focus on identifying, hiring, motivating, and retaining a smart and ambitious team. You can create a winning team with the right sales and marketing members supported by data, following the best practices that we have discussed, and by readying your organization for this move. But before you go ahead, do a cost-benefit analysis to determine the return-on-investment from your sales and marketing teams. Even as we talk about numbers and strategy, remember that this is a cultural change and you will have to start working from the grassroot-levels so that everyone is prepared for the change. Be prepared to face challenges, bottlenecks, and struggles around determining the size of the team and the way forward.
Publisher: Notion Press
ISBN: 1649518242
Category : Business & Economics
Languages : en
Pages : 131
Book Description
Let Us Take a Smarter Approach to Sales and Marketing—Smarketing! In today’s world, where digital transformation is the norm, it makes sense for sales and marketing to work in tandem instead of as conflicting functions. The S in Smarketing is for smart sales. We must start by looking at the role that sales and marketing play to understand the changes we need to make to create an impact. Essentially, the sales cycle begins where the marketing function ends. However, today, the lines are blurred with marketing continuing to nurture the prospect and providing useful content throughout the customer’s buying journey for sales enablement. Sales also feeds marketing with insights they have gathered from their interactions with customers, which can help marketing efforts. The Smarketing team plays a vital role, which is why you need to focus on identifying, hiring, motivating, and retaining a smart and ambitious team. You can create a winning team with the right sales and marketing members supported by data, following the best practices that we have discussed, and by readying your organization for this move. But before you go ahead, do a cost-benefit analysis to determine the return-on-investment from your sales and marketing teams. Even as we talk about numbers and strategy, remember that this is a cultural change and you will have to start working from the grassroot-levels so that everyone is prepared for the change. Be prepared to face challenges, bottlenecks, and struggles around determining the size of the team and the way forward.