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Author: United States. Congress. House. Committee on Rules
Publisher:
ISBN:
Category :
Languages : en
Pages : 316
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Book Description
Author: United States. Congress. House. Committee on Rules
Publisher:
ISBN:
Category :
Languages : en
Pages : 316
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Book Description
Author:
Publisher:
ISBN:
Category : Bills, Legislative
Languages : en
Pages : 1316
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Book Description
Author: Karen S. Johnson-Cartee
Publisher: Routledge
ISBN: 1135439184
Category : Business & Economics
Languages : en
Pages : 331
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Book Description
This volume provides a unique synthesis of the relevant literature from academic studies in the fields of political science, marketing, advertising, speech communication, telecommunication, and public relations combined with the practical wisdom of professional consultants. Offering the reader both the theory and practical applications associated with negative political advertising, this is the first book devoted exclusively to the various forms of negative campaigning in the United States. After developing a typology of negative political spots for greater clarity in explaining and evaluating them, the book addresses effectiveness questions such as: What works? When? Why? and How?
Author:
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ISBN:
Category : Government publications
Languages : en
Pages : 980
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Book Description
Author:
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 976
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Book Description
Author: United States. Congress. House. Committee on Energy and Commerce
Publisher:
ISBN:
Category :
Languages : en
Pages : 360
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Book Description
Author: United States. Congress. Senate. Committee on Rules and Administration
Publisher:
ISBN:
Category : Campaign funds
Languages : en
Pages : 772
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Book Description
Author: Roderick P. Hart
Publisher: Rowman & Littlefield
ISBN: 9780742500693
Category : Business & Economics
Languages : en
Pages : 274
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Book Description
Over the past thirty-five years, the rapid development of communication technology, the decline of political parties, a growing culture of cynicism, and the rise of the Internet have all affected U.S. political campaigns. But while these forces seem powerful, little scientific evidence has been gathered of their impact. Communication in U.S. Elections presents work from some of the best young scholars in two disciplines--communication and political science--on how modern election campaigns are affected by such forces. The authors look at how voters acquire political information, how issues are "framed" for them by the mass media, how attitudes about social groups are created, and how political advertising uses popular culture to affect voting patterns. The result is a fresh and comprehensive overview of why modern political campaigns turn out as they do.
Author: Gary A. Copeland
Publisher: Bloomsbury Publishing USA
ISBN: 0313370079
Category : Political Science
Languages : en
Pages : 294
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Book Description
As Dan Nimmo notes in his introduction, Inside Political Campaigns endeavors to trace the sources of professional campaign wizardry by encapsulating the theories and concepts that practitioners and scholars alike claim to guide and rationalize consultants' magical weaving of strategies, tactics, and techniques into a 'winning tapestry of political communication.' This study presents the theoretical areas political communication consultants draw upon in making strategic and tactical decisions in political campaigns. And it provides an understanding of what motivates political consultants to choose a particular campaign strategy by explaining how various strategies work with the voting public. While the book is research-driven, its academic findings are tempered and expanded by the authors' personal political consulting experiences. The text will be of interest to scholars, students, and practitioners alike in political communication, advertising, public opinion, political science, political rhetoric, and campaigns and elections.
Author: United States. Congress
Publisher:
ISBN:
Category : Law
Languages : en
Pages : 1938
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Book Description
The Congressional Record is the official record of the proceedings and debates of the United States Congress. It is published daily when Congress is in session. The Congressional Record began publication in 1873. Debates for sessions prior to 1873 are recorded in The Debates and Proceedings in the Congress of the United States (1789-1824), the Register of Debates in Congress (1824-1837), and the Congressional Globe (1833-1873)
