The Fortune at the Bottom of the Pyramid

The Fortune at the Bottom of the Pyramid PDF Author: C. K. Prahalad
Publisher: Pearson Prentice Hall
ISBN: 0131877291
Category : Business & Economics
Languages : en
Pages : 305

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Book Description
The world's most exciting, fastest-growing new market is where you least expect it: at the bottom of the pyramid. Collectively, the world's billions of poor people have immense untapped buying power. They represent an enormous opportunity for companies who learn how to serve them. Not only can it be done, it is being done--very profitably. What's more, companies aren't just making money: by serving these markets, they're helping millions of the world's poorest people escape poverty. C.K. Prahalad's global bestseller "The Fortune at the Bottom of the Pyramid," now available in paperback, " "shows why you can't afford to ignore "Bottom of the Pyramid" (BOP) markets. Now available in paperback, it offers a blueprint for driving the radical innovation you'll need to profit in emerging markets--and using those innovations to become more competitive "everywhere." This new paperback edition includes eleven concise, fast-paced success stories from India, Peru, Mexico, Brazil, and Venezuela--ranging from salt to soap, banking to cellphones, healthcare to housing. These stories are backed by more detailed case studies and 10 hours of digital videos on whartonsp.com. Simply put, this book is about making a revolution: building profitable "bottom of the pyramid" markets, reducing poverty, and creating an inclusive capitalism that works for "everyone." Preface xi About the Author xix Part I: The Fortune at the Bottom of the Pyramid 1 Chapter 1: The Market at the Bottom of the Pyramid 3 Chapter 2: Products and Services for the BOP 23 Chapter 3: BOP: A Global Opportunity? 47 Chapter 4: The Ecosystem for Wealth Creation 63 Chapter 5: Reducing Corruption: Transaction Governance Capacity 77 Chapter 6: Development as Social Transformation 99 Part II: Business Success Stories from the Bottom of the Pyramid 113 Financing the Poor 115 Aravind Eye Care-The Most Precious Gift 131 Energy for Everyone 137 Agricultural Advances for the Poor-The EID Parry Story 149 Retail for the Poor 159 Information Technology to the Poor 169 The Jaipur Foot Story 187 Health Alerts for All 191 Transparent Government 201 The Annapurna Salt Story 213 Homes for the Poor-The CEMEX Story 221 From Hand to Mouth-The HHL Soap Story 235 Part III: On the Web at Whartonsp.com Video Success Stories Casas Bahia CEMEX Annapurna Salt Hindustan Lever Jaipur Foot Aravind Eye Care ICICI Bank ITC e-Choupal EID Parry Voxiva E+Co/Tecnosol Andhra Pradesh Full Success Case Stories in pdf format The Market at the Bottom of the Pyramid Known Problems and Known Solutions: What Is the Missing Link? Known Problems and Unique Solutions Known Problems and Systemwide Reform Scaling Innovations Creating Enabling Conditions for the Development of the Private Sector The EID Parry Story Biographies of the Researchers/Writers of the Success Case Stories from "The Fortune at the Bottom of the Pyramid" 247 About the Video Success Stories 255 Index 257

The Fortune at the Bottom of the Pyramid

The Fortune at the Bottom of the Pyramid PDF Author: C. K. Prahalad
Publisher: Pearson Prentice Hall
ISBN: 0131877291
Category : Business & Economics
Languages : en
Pages : 305

Get Book Here

Book Description
The world's most exciting, fastest-growing new market is where you least expect it: at the bottom of the pyramid. Collectively, the world's billions of poor people have immense untapped buying power. They represent an enormous opportunity for companies who learn how to serve them. Not only can it be done, it is being done--very profitably. What's more, companies aren't just making money: by serving these markets, they're helping millions of the world's poorest people escape poverty. C.K. Prahalad's global bestseller "The Fortune at the Bottom of the Pyramid," now available in paperback, " "shows why you can't afford to ignore "Bottom of the Pyramid" (BOP) markets. Now available in paperback, it offers a blueprint for driving the radical innovation you'll need to profit in emerging markets--and using those innovations to become more competitive "everywhere." This new paperback edition includes eleven concise, fast-paced success stories from India, Peru, Mexico, Brazil, and Venezuela--ranging from salt to soap, banking to cellphones, healthcare to housing. These stories are backed by more detailed case studies and 10 hours of digital videos on whartonsp.com. Simply put, this book is about making a revolution: building profitable "bottom of the pyramid" markets, reducing poverty, and creating an inclusive capitalism that works for "everyone." Preface xi About the Author xix Part I: The Fortune at the Bottom of the Pyramid 1 Chapter 1: The Market at the Bottom of the Pyramid 3 Chapter 2: Products and Services for the BOP 23 Chapter 3: BOP: A Global Opportunity? 47 Chapter 4: The Ecosystem for Wealth Creation 63 Chapter 5: Reducing Corruption: Transaction Governance Capacity 77 Chapter 6: Development as Social Transformation 99 Part II: Business Success Stories from the Bottom of the Pyramid 113 Financing the Poor 115 Aravind Eye Care-The Most Precious Gift 131 Energy for Everyone 137 Agricultural Advances for the Poor-The EID Parry Story 149 Retail for the Poor 159 Information Technology to the Poor 169 The Jaipur Foot Story 187 Health Alerts for All 191 Transparent Government 201 The Annapurna Salt Story 213 Homes for the Poor-The CEMEX Story 221 From Hand to Mouth-The HHL Soap Story 235 Part III: On the Web at Whartonsp.com Video Success Stories Casas Bahia CEMEX Annapurna Salt Hindustan Lever Jaipur Foot Aravind Eye Care ICICI Bank ITC e-Choupal EID Parry Voxiva E+Co/Tecnosol Andhra Pradesh Full Success Case Stories in pdf format The Market at the Bottom of the Pyramid Known Problems and Known Solutions: What Is the Missing Link? Known Problems and Unique Solutions Known Problems and Systemwide Reform Scaling Innovations Creating Enabling Conditions for the Development of the Private Sector The EID Parry Story Biographies of the Researchers/Writers of the Success Case Stories from "The Fortune at the Bottom of the Pyramid" 247 About the Video Success Stories 255 Index 257

The Pyramid

The Pyramid PDF Author: Ismail Kadare
Publisher: Arcade Publishing
ISBN: 9781559703147
Category : Fiction
Languages : en
Pages : 186

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Book Description
In ancient Egypt, a pharaoh wants to dispense with a pyramid as his grave, but the priests convince him that building one is necessary to keep the populace busy and controlled. A political allegory by an Albanian writer, author of The Concert.

Pyramids of Ancient Egypt

Pyramids of Ancient Egypt PDF Author: Christopher Forest
Publisher: Capstone
ISBN: 1429676329
Category : History
Languages : en
Pages : 33

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Book Description
Learn about the pyramids of ancient Egypt including their history, how they were constructed, and their purpose.

The Academic Citizen

The Academic Citizen PDF Author: Bruce Macfarlane
Publisher: Routledge
ISBN: 1134247273
Category : Education
Languages : en
Pages : 205

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Book Description
With increasing focus on excellence in research and teaching, the service role of the individual academic is often neglected. This book calls for greater recognition of this important aspect of academic life, highlighting the importance of mentoring, committee work and pastoral care in the daily running of universities. Drawing from extensive examples from models around the world, The Academic Citizen points to the benefits of effective communication with colleagues in the faculty, across the university and in corresponding faculties across the world, as well as those in maintaining positive associations with the wider world.

Pyramid Sales

Pyramid Sales PDF Author: United States. Congress. Senate. Committee on Commerce. Consumer Subcommittee
Publisher:
ISBN:
Category : Fraud
Languages : en
Pages : 76

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Book Description


The citizen of the world

The citizen of the world PDF Author: Oliver Goldsmith
Publisher:
ISBN:
Category :
Languages : en
Pages : 372

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Book Description


Citizens of the Pyramid

Citizens of the Pyramid PDF Author: Wil G. Pansters
Publisher: Purdue University Press
ISBN:
Category : Political Science
Languages : en
Pages : 404

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Book Description
In recent years historical developments and theoretical reorientations have given rise to a renaissance of the study of political culture. Mexican studies are no exception to this trend. Scholarly interest in the issues of democratization, transition and

The American Citizen

The American Citizen PDF Author:
Publisher:
ISBN:
Category : Christianity and other religions
Languages : en
Pages : 364

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Book Description


eDemocracy & eGovernment

eDemocracy & eGovernment PDF Author: Andreas Meier
Publisher: Springer Science & Business Media
ISBN: 3642244947
Category : Business & Economics
Languages : en
Pages : 228

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Book Description
The reference book reviews and presents systematically the use of Internet in administration and politics. A process-oriented layer model defines the options of exchange and participation for all claim groups covering these topics: eAssistance, eProcurement, eService, eContracting, eSettlement, eCollaboration, eDemocracy, and eCommunity. Case studies show practical applications in industry, administration and research. The book is well suited for students in Business, Economics and Political Sciences courses as well as for practitioners interested in the opportunities of digital exchange and participation in the knowledge society.

The Pyramid Age

The Pyramid Age PDF Author: Emmet John Sweeney
Publisher: Algora Publishing
ISBN: 0875865666
Category : History
Languages : en
Pages : 220

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Book Description
Ages in Alignment.