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Category : China
Languages : en
Pages : 1214
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Author:
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Category : China
Languages : en
Pages : 1214
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Category :
Languages : en
Pages : 1002
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Category : China
Languages : en
Pages : 548
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Author: China. Jing ji tao lun chu
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Category : China
Languages : en
Pages :
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Title also in Chinese.
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Category :
Languages : en
Pages : 334
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Category : China
Languages : en
Pages : 116
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Category : China
Languages : en
Pages : 784
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Category : Agriculture
Languages : en
Pages : 656
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Author: Christopher Howe
Publisher: Cambridge University Press
ISBN: 9780521081726
Category : Business & Economics
Languages : en
Pages : 204
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A study of China's urban employment problems between 1949 and 1957. Its main objectives are to analyse the size and determinants or urban employment change, and to trace the evolution both of Chinese thinking about employment and the institutions of labour control that reflected this thinking in day-to-day administration.
Author: Cécile Armand
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3111390004
Category : History
Languages : en
Pages : 268
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Madmen in Shanghai: A Social History of Advertising in Modern China (1914–1956) provides a novel perspective on the emergence of Chinese consumer society through an extensive historical investigation of the advertising industry in pre-Communist China. Utilizing a diverse array of previously unexplored primary sources, including professional literature, newspapers, photographs, and municipal archives, it charts the development and growing influence of the advertising profession, fostered by professional organizations, agencies, and prominent practitioners. It underscores the crucial role of this hybrid and transnational profession in introducing an expanding array of consumer products and in shaping the enduring narrative of the “four hundred million customers.” This book will be of interest to scholars specializing in modern Chinese history, urban and consumer studies, media and mass communication, and also for professionals engaged in the fields of advertising and marketing.