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Author: James J. Cooke
Publisher: University of Missouri Press
ISBN: 0826272029
Category : History
Languages : en
Pages : 200
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Book Description
Veterans of World War II have long sung the praises of the PX—a little piece of home in far-flung corners of the world. Though many books on that war tell of combat operations and logistics in detail, this is the first to tell the full story of the Army Exchange System. The AES was dedicated to providing soldiers with some of the comforts they had enjoyed in civilian life—candy, beer, cigarettes, razor blades, soap—whether by operating an exchange close to where they were fighting or by sending goods forward to the lines, free of charge. The beer may have been only “3.2,” but it was cheap and, unlike British beer, was served cold, thanks to PX coolers. And a constant supply of cigarettes and chewing gum gave GIs an advantage when flirting with the local girls. In chronicling the history of the AES, James J. Cooke harks back to the Civil War, in which sutlers sold basic items to the Yankee troops for exorbitant prices, and to the First World War, when morale-building provisions were brought in by agencies such as the Red Cross. He then traces the evolution of the PX through World War II from the point of view of those who ran the service and that of the soldiers who used it, blending administrative history with colorful anecdotes and interspersing letters from GIs. Cooke views the PX as a manifestation of American mobility, materialism, and the cultural revolution of mass consumerism that flourished in the 1920s, serving soldiers who were themselves products of this new American way of retail and expected a high level of material support in time of war. He emphasizes the accomplishments of Major General Joseph W. Byron, chief PX officer from 1941 to 1943, and his deputy, Colonel Frank Kerr. He also tells how the PX dealt with the presence of large numbers of women in uniform and the need to meet their demands in exchange offerings. By 1945, General Byron could boast that the Army Exchange Service operated the world’s largest department store chain, serving the grandest army the United States had ever put in the field, and today the PX is still a central factor of military life. Yet as Cooke shows, the key to the AES’s importance was ultimately the way it bolstered morale—and helped give our fighting men the will to keep fighting.
Author: James J. Cooke
Publisher: University of Missouri Press
ISBN: 0826272029
Category : History
Languages : en
Pages : 200
Get Book Here
Book Description
Veterans of World War II have long sung the praises of the PX—a little piece of home in far-flung corners of the world. Though many books on that war tell of combat operations and logistics in detail, this is the first to tell the full story of the Army Exchange System. The AES was dedicated to providing soldiers with some of the comforts they had enjoyed in civilian life—candy, beer, cigarettes, razor blades, soap—whether by operating an exchange close to where they were fighting or by sending goods forward to the lines, free of charge. The beer may have been only “3.2,” but it was cheap and, unlike British beer, was served cold, thanks to PX coolers. And a constant supply of cigarettes and chewing gum gave GIs an advantage when flirting with the local girls. In chronicling the history of the AES, James J. Cooke harks back to the Civil War, in which sutlers sold basic items to the Yankee troops for exorbitant prices, and to the First World War, when morale-building provisions were brought in by agencies such as the Red Cross. He then traces the evolution of the PX through World War II from the point of view of those who ran the service and that of the soldiers who used it, blending administrative history with colorful anecdotes and interspersing letters from GIs. Cooke views the PX as a manifestation of American mobility, materialism, and the cultural revolution of mass consumerism that flourished in the 1920s, serving soldiers who were themselves products of this new American way of retail and expected a high level of material support in time of war. He emphasizes the accomplishments of Major General Joseph W. Byron, chief PX officer from 1941 to 1943, and his deputy, Colonel Frank Kerr. He also tells how the PX dealt with the presence of large numbers of women in uniform and the need to meet their demands in exchange offerings. By 1945, General Byron could boast that the Army Exchange Service operated the world’s largest department store chain, serving the grandest army the United States had ever put in the field, and today the PX is still a central factor of military life. Yet as Cooke shows, the key to the AES’s importance was ultimately the way it bolstered morale—and helped give our fighting men the will to keep fighting.
Author: United States. Bureau of the Budget
Publisher:
ISBN:
Category :
Languages : en
Pages : 640
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Book Description
Author: United States. Wage and Hour and Public Contracts Divisions
Publisher:
ISBN:
Category :
Languages : en
Pages : 950
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Book Description
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 152
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Book Description
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 88
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Book Description
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
Author:
Publisher:
ISBN:
Category : Prices
Languages : en
Pages : 1248
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Book Description
Author: United States. Wage and Hour and Public Contracts Divisions
Publisher:
ISBN:
Category :
Languages : en
Pages : 562
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Book Description
Author: Cheryl J. Trago
Publisher: iUniverse
ISBN: 1450269745
Category : Biography & Autobiography
Languages : en
Pages : 99
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Book Description
Step back in time and read how parents faced and overcame trials and adversities in an effort to raise their children with love, integrity, and family values. How physical hard work was the mainstay for daily living. Travel through the growing years with Cheryl as she describes the highlights and lowlights of the antics of her brother, her sisters, and herself. How the love and support of family and friends comforted the family when faced with a tragic event. See how their parents left a loving legacy and a solid foundation that was carried down to the next generation. Family Is Everything.
Author:
Publisher:
ISBN:
Category : Trademarks
Languages : en
Pages : 708
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Book Description
Author: William H. Young
Publisher: Bloomsbury Publishing USA
ISBN: 031335653X
Category : History
Languages : en
Pages : 942
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Book Description
More than 150 articles provide a revealing look at one of the most tempestuous decades in recent American history, describing the everyday activities of Americans as they dealt first with war, and then a difficult transition to peace and prosperity. The two-volume World War II and the Postwar Years in America: A Historical and Cultural Encyclopedia contains over 175 articles describing everyday life on the American home front during World War II and the immediate postwar years. Unlike publications about this period that focus mainly on the big picture of the war and subsequent economic conditions, this encyclopedia drills down to the popular culture of the 1940s, bringing the details of the lives of ordinary men, women, and children alive. The work covers a broad range of everyday activities throughout the 1940s, including movies, radio programming, music, the birth of commercial television, advertising, art, bestsellers, and other equally intriguing topics. The decade was divided almost evenly between war (1940-1945) and peace (1946-1950), and the articles point up the continuities and differences between these two periods. Filled with evocative photographs, this unique encyclopedia will serve as an excellent resource for those seeking an overview of life in the United States during a decade that helped shape the modern world.