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Author: Zachariah Wells
Publisher: Biblioasis
ISBN: 192742836X
Category : Literary Criticism
Languages : en
Pages : 337
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Book Description
By turns celebratory and sceptical, Career Limiting Moves is a selection of essays and reviews drawn from a decade of immersion in Canadian poetry. Inhabiting a milieu in which unfriendly remarks are typically spoken sotto voce—if at all—Wells has consistently said what he thinks aloud. The pieces in this collection comprise revisionist assessments of some big names in Canadian Poetry (Margaret Atwood, Lorna Crozier, Don McKay and Patrick Lane, among others); satirical ripostes parrying others' critical views (Andre Alexis, Erin Moure, Jan Zwicky); substantial appraisals of underrated or near-forgotten poets (Charles Bruce, Kenneth Leslie, Peter Sanger, John Smith, Peter Trower, Peter Van Toorn); assessments of promising debuts (Suzanne Buffam, Pino Coluccio, Thomas Heise, Peter Norman) and much else besides—including a few surprises for anyone who thinks they have Wells's taste figured out. Zachariah Wells is the editor of Jailbreaks: 99 Canadian Sonnets and the author of two collections of poetry.
Author: Zachariah Wells
Publisher: Biblioasis
ISBN: 192742836X
Category : Literary Criticism
Languages : en
Pages : 337
Get Book Here
Book Description
By turns celebratory and sceptical, Career Limiting Moves is a selection of essays and reviews drawn from a decade of immersion in Canadian poetry. Inhabiting a milieu in which unfriendly remarks are typically spoken sotto voce—if at all—Wells has consistently said what he thinks aloud. The pieces in this collection comprise revisionist assessments of some big names in Canadian Poetry (Margaret Atwood, Lorna Crozier, Don McKay and Patrick Lane, among others); satirical ripostes parrying others' critical views (Andre Alexis, Erin Moure, Jan Zwicky); substantial appraisals of underrated or near-forgotten poets (Charles Bruce, Kenneth Leslie, Peter Sanger, John Smith, Peter Trower, Peter Van Toorn); assessments of promising debuts (Suzanne Buffam, Pino Coluccio, Thomas Heise, Peter Norman) and much else besides—including a few surprises for anyone who thinks they have Wells's taste figured out. Zachariah Wells is the editor of Jailbreaks: 99 Canadian Sonnets and the author of two collections of poetry.
Author: Marjorie Brody
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 244
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Book Description
Author: Dondi Scumaci
Publisher: Charisma Media
ISBN: 161638252X
Category : Business & Economics
Languages : en
Pages : 258
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Book Description
DIV In Career Moves, Dondi Scumaci helps you develop the mind-set, knowledge, and skills you need to face today’s challenges and workplace realities. /div
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 112
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Book Description
InfoWorld is targeted to Senior IT professionals. Content is segmented into Channels and Topic Centers. InfoWorld also celebrates people, companies, and projects.
Author: Aaron Erickson
Publisher: Addison-Wesley Professional
ISBN: 0321606418
Category : Business & Economics
Languages : en
Pages : 401
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Book Description
Learn the Real Secrets of Succeeding as a Software or IT Consultant in Any Economic Climate! Despite economic cycles, the idea of using technology to make a company more efficient and competitive—or perhaps even reach a new market— is appealing to all but the most desperate and cash-starved companies. More and more often, those companies look to technology consultants to fulfill their needs. There are real advantages to being a consultant. You make contacts with a lot of different people; you get exposure to many industries; and most important, unlike a software developer in the IT department for a brick-and-mortar company, as a technology consultant, you are the profit center...so long as you are billing. Consulting can be hugely rewarding—but it’s easy to fail if you are unprepared. To succeed, you need a mentor who knows the lay of the land. Aaron Erickson is your mentor, and this is your guidebook. Erickson has done it all—from Practice Leadership to the lowest level project work. In The Nomadic Developer, he brings together his hardwon insights on becoming successful and achieving success through tough times and relentless change. You’ll find 100% practical advice and real experiences—his own and annotations from those in the trenches. In addition, renowned consultants—such as David Chappell, Bruce Eckel, Deborah Kurata, and Ted Neward—share some of their hard-earned lessons. With this useful guidebook, you can Objectively assess whether the consultant’s life makes sense for you Break into the business and build a career path that works Avoid the Seven Deadly Firms by identifying unscrupulous technology consultancies and avoiding their traps and pitfalls Understand the business models and mechanics that virtually all consulting firms use Master secret consulting success tips that are typically left unstated or overlooked Gain a competitive advantage by adding more value than your competitors Continue your professional development so you stay billable even during bad times Profit from both fixed-bid and time-and-materials projects Build a personal brand that improves your resiliency no matter what happens
Author: Graham Robertson
Publisher: Createspace Independent Publishing Platform
ISBN: 9781983625886
Category :
Languages : en
Pages : 228
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Book Description
"Beloved Brands is a book every CMO or would-be CMO should read." Al Ries With Beloved Brands, you will learn everything you need to know so you can build a brand that your consumers will love. You will learn how to think strategically, define your brand with a positioning statement and a brand idea, write a brand plan everyone can follow, inspire smart and creative marketing execution, and be able to analyze the performance of your brand through a deep-dive business review. Marketing pros and entrepreneurs, this book is for you. Whether you are a VP, CMO, director, brand manager or just starting your marketing career, I promise you will learn how to realize your full potential. You could be in brand management working for an organization or an owner-operator managing a branded business. Beloved Brands provides a toolbox intended to help you every day in your job. Keep it on your desk and refer to it whenever you need to write a brand plan, create a brand idea, develop a creative brief, make advertising decisions or lead a deep-dive business review. You can even pass on the tools to your team, so they can learn how to deliver the fundamentals needed for your brands. This book is also an excellent resource for marketing professors, who can use it as an in-class textbook to develop future marketers. It will challenge communications agency professionals, who are looking to get better at managing brands, including those who work in advertising, public relations, in-store marketing, digital advertising or event marketing. "Most books on branding are really for the MARCOM crowd. They sound good, but you find it's all fluff when you try to take it from words to actions. THIS BOOK IS DIFFERENT! Graham does a wonderful job laying out the steps in clear language and goes beyond advertising and social media to show how branding relates to all aspects of GENERAL as well as marketing management. Make no mistake: there is a strong theoretical foundation for all he says...but he spares you the buzzwords. Next year my students will all be using this book." Kenneth B. (Ken) Wong, Queen's University If you are an entrepreneur who has a great product and wants to turn it into a brand, you can use this book as a playbook. These tips will help you take full advantage of branding and marketing, and make your brand more powerful and more profitable. You will learn how to think, define, plan, execute and analyze, and I provide every tool you will ever need to run your brand. You will find models and examples for each of the four strategic thinking methods, looking at core strength, competitive, consumer and situational strategies. To define the brand, I will provide a tool for writing a brand positioning statement as well as a consumer profile and a consumer benefits ladder. I have created lists of potential functional and emotional benefits to kickstart your thinking on brand positioning. We explore the step-by-step process to come up with your brand idea and bring it all together with a tool for writing the ideal brand concept. For brand plans, I provide formats for a long-range brand strategy roadmap and the annual brand plan with definitions for each planning element. From there, I show how to build a brand execution plan that includes the creative brief, innovation process, and sales plan. I provide tools for how to create a brand calendar and specific project plans. To grow your brand, I show how to make smart decisions on execution around creative advertising and media choices. When it comes time for the analytics, I provide all the tools you need to write a deep-dive business review, looking at the marketplace, consumer, channels, competitors and the brand. Write everything so that it is easy to follow and implement for your brand. My promise to help make you smarter so you can realize your full potential.
Author: Nathan Bennett
Publisher: Stanford University Press
ISBN: 0804771359
Category : Business & Economics
Languages : en
Pages : 270
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Book Description
Your Career Game demonstrates how game theory can help readers to understand and proactively take charge of their career strategy. Authors Nathan Bennett and Stephen A. Miles teach readers to manage the interdependencies and interconnectedness among coworkers, managers, and others in a manner that supports personal career efforts. Then, they show how readers can become better players. The key to learning how to play the career game is "career agility"—in short, nimble individuals are better game players. Thois book includes conversations with a wide range of successful professionals such as Ursula Burns (Xerox), Stephen Elop (Microsoft), Marius Kloppers (BHP Billiton), Ken Frazier (Merck), and Liz McCartney (The St. Bernard Project), and discusses how their career moves demonstrate elements of a game theory approach to career management. This is a must-read strategic guide for anyone who seeks to advance their career and navigate today's job market.
Author: Jo McRell
Publisher: Future HER Press
ISBN:
Category : Business & Economics
Languages : en
Pages : 128
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Book Description
"Witty, wise, accessible, and refreshingly female-voiced, Jo McRell's book is like a super savvy BFF sitting with you on the sofa, sipping wine, and sharing invaluable insider secrets of success." -- S. Lucia Kanter St. Amour, author of For the Forces of Good: The Superpower of Everyday Negotiation Forget the corporate ladder. Design a career you love and make work work for you. The future of work is coming. Are you ready? Worried about artificial intelligence, work life balance, time management, communication skills, workplace myths, or being replaceable? How about bad bosses, office culture and politics, or burnout? Wondering what “bring your whole self to work” really means? Want to know how to get more flexibility, create financial freedom, and advocate for yourself? Then this book is for you. Learn what other professional development books or business books for women don’t tell you: - Know your worth (and how to negotiate to get paid what you deserve!) - Create more value (focusing on meaningful work and networking that gets results!) - Avoid common problems (from becoming career-limiting moves and recover from mistakes!) - Build for your future (because AI can't replace your human touch!) Bonus: You’ll also get instant access to a free personal career map to make work work for you and your priorities. Making Work Work for You is for early to mid-career professionals, especially women, people of color, and people who find that the “culture fit” of many workplaces doesn’t fit them. Today work and the job market are in transition. If you’re ready to ditch the status quo, let’s build a career that helps you get more of what you want. This book is your career guide to navigate the changing workplace, with: - The Truth: Get the no BS context on the nuanced rules of the workplace and its challenges. - The Tips: Learn from a diversity of collective wisdom to fast track your success. - The Tools: Craft a career that fuels your life, not the other way around. Take control of your career instead of feeling like it controls you. Get your copy today!
Author: Justin Honaman
Publisher: iUniverse
ISBN: 0595518168
Category :
Languages : en
Pages : 153
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Book Description
Do you make things happen?! Are you an authentic leader? Are you able to define your personal brand? How do you live out your personal brand each day? Life experiences combined with your own interpersonal traits, collectively emote a personal brand - something nebulous yet completely understandable. A concept that when understood, is powerful in both personal and professional endeavors. Hence the purpose of this book. The book chapters depict many life lessons, words of advice and a few stories that tie directly to a personal brand model - the Live It Out (LIO) model. Key messages within the book link to one of the cornerstone focus areas within the model including Self, Faith, Community, Family, Work/Career, and Outside Influences. As you progress through the book, take time to reflect on areas of your life that are going well and alternatively, those areas that require improvement. My objective is that you develop a better understanding of what constitutes your personal brand and how that brand strengthens or weakens based on life decisions made over time. Enjoy!!
Author: James M Hunt
Publisher: SAGE
ISBN: 9780761924197
Category : Business & Economics
Languages : en
Pages : 274
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Book Description
Practical and clearly written, this text introduces an easy to implement developmental leadership coaching model based on the authors' extensive work with thousands of managers, executives and MBA students.
