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Author: Bob Garfield
Publisher: Penguin
ISBN: 1101595337
Category : Business & Economics
Languages : en
Pages : 227
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Book Description
Today's brands face an apparent choice between two evils: continue betting on their increasingly ineffective advertising or put blind faith in the supposedly mystical power of social media, where "likes" stand in for transactions and a mass audience is maddeningly elusive. There has to be a better way . . . As Lennon and McCartney wrote a half century ago, money can't buy you love. But in today's world, where people have become desensitized-even disillusioned-by ad campaigns and marketing slogans, that maxim needs an update: Money can't even buy you like.
Author: Bob Garfield
Publisher: Penguin
ISBN: 1101595337
Category : Business & Economics
Languages : en
Pages : 227
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Book Description
Today's brands face an apparent choice between two evils: continue betting on their increasingly ineffective advertising or put blind faith in the supposedly mystical power of social media, where "likes" stand in for transactions and a mass audience is maddeningly elusive. There has to be a better way . . . As Lennon and McCartney wrote a half century ago, money can't buy you love. But in today's world, where people have become desensitized-even disillusioned-by ad campaigns and marketing slogans, that maxim needs an update: Money can't even buy you like.
Author: Jonathan Gould
Publisher: Crown Archetype
ISBN: 0307405494
Category : Biography & Autobiography
Languages : en
Pages : 674
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Book Description
That the Beatles were an unprecedented phenomenon is a given. In Can’t Buy Me Love, Jonathan Gould explains why, placing the Fab Four in the broad and tumultuous panorama of their time and place, rooting their story in the social context that girded both their rise and their demise. Nearly twenty years in the making, Can’t Buy Me Love is a masterful work of group biography, cultural history, and musical criticism. Beginning with their adolescence in Liverpool, Gould describes the seminal influences––from Elvis Presley and Chuck Berry to The Goon Show and Alice’s Adventures in Wonderland––that shaped the Beatles both as individuals and as a group. In addition to chronicling their growth as singers, songwriters, and instrumentalists, he highlights the advances in recording technology that made their sound both possible and unique, as well as the developments in television and radio that lent an explosive force to their popular success. With a musician’s ear, Gould sensitively evokes the timeless appeal of the Lennon-McCartney collaboration and their emergence as one of the most creative and significant songwriting teams in history. Behind the scenes Gould explores the pivotal roles played by manager Brian Epstein and producer George Martin, credits the influence on the Beatles’ music of contemporaries like Bob Dylan, Brian Wilson, and Ravi Shankar, and traces the gradual escalation of the fractious internal rivalries that led to the group’s breakup after their final masterpiece, Abbey Road. Most significantly, by chronicling their revolutionary impact on popular culture during the 1960s, Can’t Buy Me Love illuminates the Beatles as a charismatic phenomenon of international proportions, whose anarchic energy and unexpected import was derived from the historic shifts in fortune that transformed the relationship between Britain and America in the decades after World War II. From the Beats in America and the Angry Young Men in England to the shadow of the Profumo Affair and JFK’s assassination, Gould captures the pulse of a time that made the Beatles possible—and even necessary. As seen through the prism of the Beatles and their music, an entire generation’s experience comes astonishingly to life. Beautifully written, consistently insightful, and utterly original, Can’ t Buy Me Love is a landmark work about the Beatles, Britain, and America.
Author: Susan May Warren
Publisher:
ISBN: 9781953783141
Category :
Languages : en
Pages : 274
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Book Description
He can't buy his way out of trouble this time?Housekeeper-slash-entrepreneur Ella Bradley prides herself on being ready for anything. After all, with a father who died-and lied to her-and a stepmom and stepsister who despise her, she has no one else to depend on. But on the biggest night of her life, she's unprepared to be trapped in an elevator with the man of her dreams.Wealthy prince-to-a-fortune Adrian Vassos wants nothing more than to shed his reputation as a party boy and prove that he is a savvy businessman. Even, a gentleman. But when he's trapped with a woman who knows his reputation but not his face, he gives into the temptation to be someone else-and lies.When serendipity brings them together again-this time to work off community service-can their combined sentences spark a new ending? Maybe?if Adrian's lies don't find him out. Again.The magic of Deep Haven enchants in this modern-day Cinderella story.
Author: Jean Kilbourne
Publisher: Simon and Schuster
ISBN: 1451698410
Category : Social Science
Languages : en
Pages : 372
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Book Description
"When was the last time you felt this comfortable in a relationship?" -- An ad for sneakers "You can love it without getting your heart broken." -- An ad for a car "Until I find a real man, I'll settle for a real smoke." -- A woman in a cigarette ad Many advertisements these days make us feel as if we have an intimate, even passionate relationship with a product. But as Jean Kilbourne points out in this fascinating and shocking exposé, the dreamlike promise of advertising always leaves us hungry for more. We can never be satisfied, because the products we love cannot love us back. Drawing upon her knowledge of psychology, media, and women's issues, Kilbourne offers nothing less than a new understanding of a ubiquitous phenomenon in our culture. The average American is exposed to over 3,000 advertisements a day and watches three years' worth of television ads over the course of a lifetime. Kilbourne paints a gripping portrait of how this barrage of advertising drastically affects young people, especially girls, by offering false promises of rebellion, connection, and control. She also offers a surprising analysis of the way advertising creates and then feeds an addictive mentality that often continues throughout adulthood.
Author: Michael J. Sandel
Publisher: Farrar, Straus and Giroux
ISBN: 1429942584
Category : Philosophy
Languages : en
Pages : 246
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Book Description
In What Money Can't Buy, renowned political philosopher Michael J. Sandel rethinks the role that markets and money should play in our society. Should we pay children to read books or to get good grades? Should we put a price on human life to decide how much pollution to allow? Is it ethical to pay people to test risky new drugs or to donate their organs? What about hiring mercenaries to fight our wars, outsourcing inmates to for-profit prisons, auctioning admission to elite universities, or selling citizenship to immigrants willing to pay? In his New York Times bestseller What Money Can't Buy, Michael J. Sandel takes up one of the biggest ethical questions of our time: Isn't there something wrong with a world in which everything is for sale? If so, how can we prevent market values from reaching into spheres of life where they don't belong? What are the moral limits of markets? Over recent decades, market values have crowded out nonmarket norms in almost every aspect of life. Without quite realizing it, Sandel argues, we have drifted from having a market economy to being a market society. In Justice, an international bestseller, Sandel showed himself to be a master at illuminating, with clarity and verve, the hard moral questions we confront in our everyday lives. Now, in What Money Can't Buy, he provokes a debate that's been missing in our market-driven age: What is the proper role of markets in a democratic society, and how can we protect the moral and civic goods that markets do not honor and money cannot buy?
Author: Rod McQueen
Publisher: Viking Canada
ISBN: 9780670044016
Category : Businesspeople
Languages : en
Pages : 296
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Book Description
Author: Peter Brown
Publisher: Penguin
ISBN: 9780451207357
Category : Biography & Autobiography
Languages : en
Pages : 460
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Book Description
The national bestseller that Newsday called “the most authoritative and candid look yet at the personal lives…of the oft-scrutinized group,” from the author of All You Need Is Love: The Beatles in Their Own Words. In The Love You Make, Peter Brown, a close friend of and business manager for the band—and the best man at John and Yoko’s wedding—presents a complete look at the dramatic offstage odyssey of the four lads from Liverpool who established the greatest music phenomenon of the twentieth century. Written with the full cooperation of each of the group’s members and their intimates, this book tells the inside story of the music and the madness, the feuds and the drugs, the marriages and the affairs—from the greatest heights to the self-destructive depths of the Fab Four. In-depth and definitive, The Love You Make is an astonishing account of four men who transformed the way a whole generation of young people thought and lived. It reigns as the most comprehensive, revealing biography available of John, Paul, George, and Ringo. Includes 32 pages of rare and revealing photos A Literary Guild® Alternate Selection
Author: Willard A. Palmer
Publisher: Alfred Music Publishing
ISBN: 9780739010037
Category : Music
Languages : en
Pages : 100
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Book Description
This book begins with an extensive review of the chords and keys previously studied, using fresh and interesting material that will provide enjoyment as well as reinforcement. Particularly noteworthy is the systematic presentation of chords in all positions in both hands. Titles: America the Beautiful * Arkansas Traveler * The Battle Hymn of the Republic * Black is the Color of My True Love's Hair * Brahms Lullaby * Canon in D (Pachelbel) * Deep River * Down in the Valley * Farewell to Thee (Aloha Oe) * Fascination * A Festive Rondeau * Frankie and Johnnie * The Hokey-Pokey * The House of the Rising Sun * Introduction and Dance * La Cucaracha * La Donna E Mobile * La Raspa * Light and Blue * Loch Lomond * Lonesome Road * The Marriage of Figaro * Morning Has Broken * Musetta's Waltz * Musette * Night Song * Nobody Knows the Trouble I've Seen * Polyvetsian Dances * Pomp and Circumstance No. 1 * The Riddle * Rock-a My Soul * Roman Holiday * Sakura * Scherzo * Space Shuttle Blues * Swingin' Sevenths * Theme from Symphony No. 6 (Tchaikovsky) * Tumbalalaika * Village Dance * Waves of the Danube * When Johnny Comes Marching Home * You're in My Heart
Author: Marie Force
Publisher: HTJB, Incorporated Powered by Everafter Romance
ISBN: 9781946136169
Category : Billionaires
Languages : en
Pages : 192
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Book Description
"Mary Larkin was hard at work as the office manager at the Green Mountain Country Store when Cameron Murphy brought her dad, Patrick, in to visit ... Mary enjoys her predictable, satisfying life in Butler. If it's a little lacking in excitement, well, that's okay with her. But after meeting Patrick and getting to know him better at his daughter's wedding, Mary is intrigued by the well-known, sexy billionaire businessman. Patrick is equally intrigued. For the first time since he suddenly lost his wife thirty years ago, he has met a woman who makes him feel less lonely, and all he wants is more of his Sweet Mary from Vermont. Flirty phone calls become a weekend away together that takes his relationship with Mary to the next level. But with six hours and two vastly different lives standing between them, can Mary and Patrick find happily ever after together? And after telling her father to keep his hands and everything else off Mary, will Cameron approve of her father's new romance?"--
Author: Naila Kabeer
Publisher:
ISBN:
Category : Bangladesh
Languages : en
Pages : 84
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Book Description
Discusses conflicting evidence regarding the impact of women's access to credit on women's empowerment from studies of the Grameen Bank and BRAC (Bangladesh Rural Advancement Committee) credit programme. Based on general interviews with 305 loanees in Mymmensingh and 391 in Faridpur and 50 semi-structured interviews with females loanees and 20 with male loanees, examines the impact of credit interventions by the Small Enterprise Development Project on household relations and women's empowerment.
