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Author: Nela Dunato
Publisher:
ISBN: 9789534817117
Category : Business & Economics
Languages : en
Pages : 322
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Book Description
Promote your business with clarity, ease, and authenticity. The Human Centered Brand is a practical branding guide for service based businesses and creatives, that helps you grow meaningful relationships with your clients and your audience. If you're a writer, marketing consultant, creative agency owner, lawyer, illustrator, designer, developer, psychotherapist, personal trainer, dentist, painter, musician, bookkeeper, or other type of service business owner, the methods described in this book will assist you in expressing yourself naturally and creating a resonant, remarkable, and sustainable brand. Read this book to learn: Why conventional branding approaches don't work for service based businesses. How to identify your core values and use them in your business and marketing decisions. Different ways you can make your business unique among all the competition. How to express yourself verbally through your website, emails, articles, videos, talks, podcasts... What makes your "ideal clients" truly ideal, and how to connect with real people who appreciate you as you are. How to craft an effective tagline. What are the most important elements of a visual brand identity, and how to use them to design your own brand. How to craft an exceptional client experience and impress your clients with your professionalism. How your brand relates to your business model, pricing, company culture, fashion style, and social impact. Whether you're a complete beginner or have lots of experience with marketing and design, you'll get new insights about your own brand, and fresh ideas you'll want to implement right away. The companion workbook, checklists, templates, and other bonuses ensure that you not only learn new information, but create a custom brand strategy on your own. Learn more at humancenteredbrand.com
Author: Nela Dunato
Publisher:
ISBN: 9789534817117
Category : Business & Economics
Languages : en
Pages : 322
Get Book Here
Book Description
Promote your business with clarity, ease, and authenticity. The Human Centered Brand is a practical branding guide for service based businesses and creatives, that helps you grow meaningful relationships with your clients and your audience. If you're a writer, marketing consultant, creative agency owner, lawyer, illustrator, designer, developer, psychotherapist, personal trainer, dentist, painter, musician, bookkeeper, or other type of service business owner, the methods described in this book will assist you in expressing yourself naturally and creating a resonant, remarkable, and sustainable brand. Read this book to learn: Why conventional branding approaches don't work for service based businesses. How to identify your core values and use them in your business and marketing decisions. Different ways you can make your business unique among all the competition. How to express yourself verbally through your website, emails, articles, videos, talks, podcasts... What makes your "ideal clients" truly ideal, and how to connect with real people who appreciate you as you are. How to craft an effective tagline. What are the most important elements of a visual brand identity, and how to use them to design your own brand. How to craft an exceptional client experience and impress your clients with your professionalism. How your brand relates to your business model, pricing, company culture, fashion style, and social impact. Whether you're a complete beginner or have lots of experience with marketing and design, you'll get new insights about your own brand, and fresh ideas you'll want to implement right away. The companion workbook, checklists, templates, and other bonuses ensure that you not only learn new information, but create a custom brand strategy on your own. Learn more at humancenteredbrand.com
Author: Dawn DeVries Sokol
Publisher: Abrams
ISBN: 1683355423
Category : Crafts & Hobbies
Languages : en
Pages : 320
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Book Description
By nature, art journaling is a private activity. But when Dawn Sokol’s first book, 1000 Artist Journal Pages, broke the fourth wall and shared the work of artists all over North America and parts of Europe, it created a ripple of inspiration throughout the art journaling community. In this much-anticipated follow-up, Sokol features more than 1,000 new, captivating pages, this time—by popular demand—from artists across the globe. Lists of techniques and materials used for each page, plus behind-the-scenes interviews, give readers a glimpse inside the minds of new and established artists, making this a stimulating compilation sure to inspire beginners and seasoned art journalers alike.
Author: Joe Dator
Publisher: Turner Publishing Company
ISBN: 1684427797
Category : Humor
Languages : en
Pages : 386
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Book Description
"Joe Dator makes me laugh. Everybody loves to look behind the scenes and his new book shows the secrets, inspirations, heartaches, and triumphs of a life in cartoons. Christopher Guest and I have a collection of original cartoons, and we love our Joe Dator!" —Jamie Lee Curtis From inspiration to conception and all the trials in-between. Inked is a collection of cartoons from one of the New Yorker’s most beloved cartoonists. Filled with more than 150 of Dator’s single-panel cartoons, this lively, quick-witted book betrays a deadpan sense of humor. But Inked is more than a book of cartoons. Dator also dives into the creative process, offering bonus commentary on how ideas have come to fruition, how one idea has led to another, and the various attempts to get an idea right. Along the way, he shows how a spark of imagination has turned into a laugh-out-loud moment with only a single image and caption, and how other attempts have found themselves on the cutting-room floor.
Author: Chandler O'Leary
Publisher: National Geographic Books
ISBN: 1632170574
Category : Biography & Autobiography
Languages : en
Pages : 0
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Book Description
A national bestseller, this lushly illustrated book is an inclusive celebration of inspiring women who transformed the world and created social change. Dead Feminists is a gorgeously illustrated letterpress-inspired book showcasing feminist history with a vision for a better future. Based on the beloved letterpress poster series of the same name, this book brings feminist history to life, profiling 27 unforgettable forebears of the modern women’s movement such as Eleanor Roosevelt, Gwendolyn Brooks, Rachel Carson, and more. Across eras and industries, passions and geographies, this collection of diverse, progressive, and perseverant women faced what looked like insurmountable odds and yet, still, they persisted. Dead Feminists, which features a foreword by Jill Lepore, author of The Secret History of Wonder Woman, is an illuminating and innovative reminder that women can be extraordinary agents of change. The future is female, but in many ways so is the past. Dead Feminists takes feminist inspiration to a new level of artistry and shows how ordinary and extraordinary women have made a difference throughout history (and how you can too). Featured Feminists: Adina De Zavala Alice Paul Annie Oakley Babe Zaharias Eleanor Roosevelt Elizabeth Cady Stanton Elizabeth Zimmerman Emma Goldman Fatima al-Fihri Gwendolyn Brooks Harriet Tubman Imogen Cunningham Jane Mecom Marie Curie Queen Lili’uokalani Rachel Carson Rywka Lipszyc Sadako Sasaki Sappho Sarojini Naidu Shirley Chisholm Thea Foss Virginia Woolf Washington State Suffragists
Author: Wendy Jelbert
Publisher: Search Press(UK)
ISBN: 9781782213062
Category : Drawing
Languages : en
Pages : 0
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Book Description
"Includes content from previously published Watercolour tips & techniques: From sketch to painting"--Page 4 of cover.
Author: Heikala
Publisher: 3dtotal Publishing
ISBN: 9781909414815
Category : Illustrators
Languages : en
Pages : 152
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Book Description
This exquisitely presented hardback art book showcases the finest works and helpful thoughts of popular Finnish artist, Heikala.
Author: Jonathan Stephenson
Publisher:
ISBN: 9780500295052
Category : Artists' materials
Languages : en
Pages : 0
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Book Description
In this innovative approach to Impressionism and its methods, Jonathan Stephenson's instruction enables amateurs the world over to paint like the Impressionists. Vibrantly illustrated in colour throughout, both with well-known works of art and step-by-step examples, the book shows how the masters achieved their diverse effects and how their ideas and styles can be adapted to today's tastes. Sections on the artists provide fascinating insights into individual techniques: learn how Monet produced his oil colour sketches, or how Sisley created his atmospheric landscapes. With an introduction providing the historical background to Impressionism, and a comprehensive section on artists' materials, this is a highly practical book that will appeal both to beginners and more experienced artists, as well as to the many thousands of of people inspired by the brilliance and beauty of Impressionist painting.
Author: Stacy Michelson
Publisher: Running Press Adult
ISBN: 9780762498048
Category : COOKING
Languages : en
Pages : 0
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Book Description
Ever wondered where marshmallows come from? Stumped on the right way to peel an artichoke? Or curious about the history of ranch dressing? Look no further--the answers are right here in this whimsically-illustrated compendium that spotlights 100 different foods, from the banal to the bizarre. Packed with tons of food facts and tips, and featuring illustrations and hand-drawn text, [this book] is [meant] for visual learners and the culinary-curious.
Author: Olga Sorokina
Publisher:
ISBN: 9781539884637
Category :
Languages : en
Pages : 122
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Book Description
Meet this very actionable and fun book that, if you would work with, will definitely change your interior design project presentation and, possibly, even your whole creative life. This book is written particularly for interior designers and interior design students who are new to freehand sketching and want to master an amazing skill for better performance on the interior design scene.Here you will find a lot of tools, tips and tricks for freehand sketching. Richly illustrated this book can serve as a source of great inspiration, and for some of you it is going to become a desk book.
Author: Steven Heller
Publisher:
ISBN: 9780500289686
Category : Graphic arts
Languages : en
Pages : 0
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Book Description
Arranged by designer, it reveals how nearly 120 of the world's leading designers and typographers continually strive to find new and exciting ways of communicating through letters and words, and provides fascinating insights into their work.
