Introduction to Business PDF Download
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Author: Lawrence J. Gitman
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 1455
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Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Author: Lawrence J. Gitman
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 1455
Get Book Here
Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Author: Eric J. Solberg
Publisher: Houghton Mifflin
ISBN: 9780669167054
Category : Business & Economics
Languages : en
Pages : 824
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Book Description
Author: Peter E. Earl
Publisher: Edward Elgar Pub
ISBN: 9781852788629
Category : Business & Economics
Languages : en
Pages : 432
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Book Description
'Microeconomics for Business and Marketing is an extremely impressive piece of work. I would go so far as to say that it is without any doubt the best textbook on microeconomics which is available, both in terms of the range of material covered and in the way in which it is presented so clearly. 'It will be useful for non-specialist economics students, because it shows them that economics, when done properly, can say some interesting things without making ridiculous assumptions. and specialists will benefit from having such a wide range of material made accessible in a single text. I would recommend it without hesitation.' - Paul Ormerod, author of The Death of Economics and Consultant, Henley Centre for Forecasting Microeconomics for Business and Marketing is a wide-ranging, innovative textbook which will stimulate students and teachers alike. It will be of particular relevance to students of marketing, commerce and business strategy. Specifically designed with today's larger class sizes in mind, the book encourages students to question and to develop both analytical and written skills, as well as to use economics as a tool for problem solving.
Author: Satya P Das
Publisher: SAGE Publications Pvt. Limited
ISBN: 9780761935926
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
This book breaks away from the standard microeconomics text for management students in numerous ways. Some of its relevant and useful features are as below: For the benefit of students, definition, taxonomy, and trivial memorization have been consciously de-emphasized Graphical and logical derivations are supplemented by economic intuition in simple-to-understand English, though the rigor of algebraic treatment is retained Strong emphasis on concepts, their explanations, and understanding Numerous hypothetical real-life examples, largely pertaining to India Two completely new chapters, missing from other textbooks in India, viz., Demand for Assets and Game Theory and Economic Applications To test the understanding of the material, each chapter ends with a lot of questions emphasizing on the applications of the concepts and definitions
Author: Richard B. McKenzie
Publisher: Cambridge University Press
ISBN: 1107139481
Category : Business & Economics
Languages : en
Pages : 765
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Book Description
A sophisticated yet non-technical introduction to microeconomics for MBA students, now in its third edition.
Author: Daniel F. Spulber
Publisher: Cambridge University Press
ISBN: 0521517389
Category : Business & Economics
Languages : en
Pages : 542
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Book Description
The Theory of the Firm presents an innovative general analysis of the economics of the firm.
Author: Justin Leroux
Publisher:
ISBN: 9782923710693
Category :
Languages : en
Pages :
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Book Description
Author: Humberto Barreto
Publisher: Routledge
ISBN: 1136025340
Category : Business & Economics
Languages : en
Pages : 179
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Book Description
Throughout the history of economic thought, the entrepreneur a wide variety of roles. Once cast as a fundamental agent in production, distribution and growth theories, he has now surprisingly disappeared from economic theory. This volume accounts for this disappearance, exploring how and why such a fundamental explanatory variable disappeared from economic theory. Barreto provides a concise review and classification of the many entrepreneurial theories put forward throughout the history of economic thought. The author illustrates that the decline of the entrepreneur in economic theory coincides with the rise of "the firm" as an organizing principle and considers how the replacement of the human element with a mechanistic one has led to disenchantment with microeconomic theory. This fascinating book will interest economists from a range of disciplines including the history of economic thought, microeconomics and entrepreneurship.
Author: Peter Kennedy
Publisher: MIT Press
ISBN: 9780262611503
Category : Business & Economics
Languages : en
Pages : 436
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Book Description
This book offers a clear exposition of introductory macroeconomic theory along with more than 600 one- or two-sentence "news clips" that serve as illustrations and exercises.
Author: Stephen Rubb
Publisher: Macmillan Higher Education
ISBN: 1319106927
Category : Business & Economics
Languages : en
Pages : 1397
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Book Description
Created specifically for the economics course as taught in business schools, Economic Principles: A Business Perspective covers the fundamentals of economics in the context of today’s globalized business world, with strong examples, integrated technology, and practical pedagogy. Integrated business and policy briefs, in-depth case studies, chapter-ending business applications, thoroughly explained graphs and a battery of simple but useful learning tools support the intersection of theory and practice. It’s accompanied by a robust media component, SaplingPlus, which combines Sapling’s acclaimed online homework with a complete e-book and all interactive features for the text.
