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Author: Rajagopal,
Publisher: IGI Global
ISBN: 1522509038
Category : Computers
Languages : en
Pages : 367
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Book Description
Traditional marketing techniques have become outdated by the emergence of the internet, and for companies to survive in the new technological marketplace, they must adopt digital marketing and business analytics practices. Unfortunately, with the benefits of improved storage and flow of information comes the risk of cyber-attack. Business Analytics and Cyber Security Management in Organizations compiles innovative research from international professionals discussing the opportunities and challenges of the new era of online business. Outlining updated discourse for business analytics techniques, strategies for data storage, and encryption in emerging markets, this book is ideal for business professionals, practicing managers, and students of business.
Author: Rajagopal,
Publisher: IGI Global
ISBN: 1522509038
Category : Computers
Languages : en
Pages : 367
Get Book Here
Book Description
Traditional marketing techniques have become outdated by the emergence of the internet, and for companies to survive in the new technological marketplace, they must adopt digital marketing and business analytics practices. Unfortunately, with the benefits of improved storage and flow of information comes the risk of cyber-attack. Business Analytics and Cyber Security Management in Organizations compiles innovative research from international professionals discussing the opportunities and challenges of the new era of online business. Outlining updated discourse for business analytics techniques, strategies for data storage, and encryption in emerging markets, this book is ideal for business professionals, practicing managers, and students of business.
Author: Larry Clinton
Publisher: Kogan Page Publishers
ISBN: 1398606391
Category : Business & Economics
Languages : en
Pages : 265
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Book Description
Balance the benefits of digital transformation with the associated risks with this guide to effectively managing cybersecurity as a strategic business issue. Important and cost-effective innovations can substantially increase cyber risk and the loss of intellectual property, corporate reputation and consumer confidence. Over the past several years, organizations around the world have increasingly come to appreciate the need to address cybersecurity issues from a business perspective, not just from a technical or risk angle. Cybersecurity for Business builds on a set of principles developed with international leaders from technology, government and the boardroom to lay out a clear roadmap of how to meet goals without creating undue cyber risk. This essential guide outlines the true nature of modern cyber risk, and how it can be assessed and managed using modern analytical tools to put cybersecurity in business terms. It then describes the roles and responsibilities each part of the organization has in implementing an effective enterprise-wide cyber risk management program, covering critical issues such as incident response, supply chain management and creating a culture of security. Bringing together a range of experts and senior leaders, this edited collection enables leaders and students to understand how to manage digital transformation and cybersecurity from a business perspective.
Author: Rao, N. Raghavendra
Publisher: IGI Global
ISBN: 1522557229
Category : Business & Economics
Languages : en
Pages : 193
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Book Description
Globalization has created an increase in the number of business opportunities presented to enterprises. A competitive market places demands on businesses to think differently and follow new approaches to managing their business goals and remaining acceptable to suppliers and service providers. Effective Open Innovation Strategies in Modern Business: Emerging Research and Opportunities is a comprehensive resource that focuses on the importance of interdisciplinary concepts in open innovation projects. Using case illustrations, the book examines concepts such as virtual reality, knowledge harvesting, and business process reengineering in relation to open innovation initiatives. As a publication exploring the areas of management and information technology disciplines, this resource is useful for corporate executives, business managers, entrepreneurs, business professionals, and graduate-level students seeking current research on business innovation techniques and approaches.
Author: Mohammad Zoynul Abedin
Publisher: Taylor & Francis
ISBN: 1003817882
Category : Business & Economics
Languages : en
Pages : 257
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Book Description
To cope with the competitive worldwide marketplace, organizations rely on business intelligence to an increasing extent. Cyber security is an inevitable practice to protect the entire business sector and its customer. This book presents the significance and application of cyber security for safeguarding organizations, individuals’ personal information, and government. The book provides both practical and managerial implications of cyber security that also supports business intelligence and discusses the latest innovations in cyber security. It offers a roadmap to master degree students and PhD researchers for cyber security analysis in order to minimize the cyber security risk and protect customers from cyber-attack. The book also introduces the most advanced and novel machine learning techniques including, but not limited to, Support Vector Machine, Neural Networks, Extreme Learning Machine, Ensemble Learning, and Deep Learning Approaches, with a goal to apply those to cyber risk management datasets. It will also leverage real-world financial instances to practise business product modelling and data analysis. The contents of this book will be useful for a wide audience who are involved in managing network systems, data security, data forecasting, cyber risk modelling, fraudulent credit risk detection, portfolio management, and data regulatory bodies. It will be particularly beneficial to academics as well as practitioners who are looking to protect their IT system, and reduce data breaches and cyber-attack vulnerabilities.
Author: Issa, Tomayess
Publisher: IGI Global
ISBN: 1522524932
Category : Computers
Languages : en
Pages : 455
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Book Description
Technology continues to make great strides in society by providing opportunities for advancement, inclusion, and global competency. As new systems and tools arise, novel applications are created as well. Smart Technology Applications in Business Environments is an essential reference source for the latest scholarly research on the risks and opportunities of utilizing the latest technologies in different aspects of society such as education, healthcare systems, and corporations. Featuring extensive coverage on a broad range of topics and perspectives including virtual reality, robotics, and social media, this publication is ideally designed for academicians, researchers, students, and practitioners seeking current research on the improvement and increased productivity from the implementation of smart technologies.
Author: Johnson, Tarnue
Publisher: IGI Global
ISBN: 1522525351
Category : Business & Economics
Languages : en
Pages : 125
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Book Description
Large corporations operating on an international scale require honest business practices. It is imperative for corporations to conduct activities in an ethical manner, while also attaining effective economic growth. Globalization and the Ethical Responsibilities of Multinational Corporations: Emerging Research and Opportunities is a scholarly reference source including the latest findings on the connection between international influence and integrity among corporations. Featuring extensive coverage on a broad range of topics and perspectives such as corporate governance, stakeholder theory, and foreign direct investment (FDI), this publication is ideally designed for researchers, professionals, and academicians seeking current research on how global and transnational firms have affected economic progression all over the world.
Author: Ibrahimovi?, Semir
Publisher: IGI Global
ISBN: 1522522697
Category : Computers
Languages : en
Pages : 191
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Book Description
Technological tools have enhanced the available opportunities and activities in the realm of e-business. In organizations that support real-time business-critical operations, the proper use and maintenance of relevant technology is crucial. Maximizing Information System Availability Through Bayesian Belief Network Approaches: Emerging Research and Opportunities is a pivotal book that features the latest research perspectives on the implementation of effective information systems in business contexts. Highlighting relevant topics such as data security, investment viability, and operational risk management, this book is ideally designed for managers, professionals, academics, practitioners, and students interested in novel techniques for maintaining and measuring information system availability.
Author: Tantau, Adrian
Publisher: IGI Global
ISBN: 1522526897
Category : Business & Economics
Languages : en
Pages : 205
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Book Description
The burning of fossil fuels and emission of greenhouse gasses critically impacts the global environment. By utilizing better techniques and process, businesses can aid in the journey to an economic, sustainable, and environmentally-friendly future for generations to come. Business Models for Renewable Energy Initiatives: Emerging Research and Opportunities is an essential reference source for the latest scholarly perspectives on present and future business models in the renewable energy sector. Featuring coverage on a range of perspectives and topics such as techno-economics, decentralized power systems, and risk assessment, this book is designed for academicians, students, and researchers seeking current scholarly research on green business opportunities for renewable energy.
Author: Rishi, Om Prakash
Publisher: IGI Global
ISBN: 1522522352
Category : Computers
Languages : en
Pages : 286
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Book Description
Technology has vastly advanced over the years and created new developments and uses across various industries. By applying these new approaches in the business world, process management and organization can be significantly improved. Maximizing Business Performance and Efficiency Through Intelligent Systems is an essential reference publication for the latest research on methods to use artificial intelligence in organizational settings. Featuring coverage on a broad range of topics such as information retrieval, fuzzy systems, and neural networks, this book is ideally designed for students, professionals, and researchers seeking research on emerging advances in business technology applications.
Author: Tavana, Madjid
Publisher: IGI Global
ISBN: 1522523839
Category : Computers
Languages : en
Pages : 522
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Book Description
Continuous improvements in digitized practices have created opportunities for businesses to develop more streamlined processes. This not only leads to higher success in day-to-day production, but it increases the overall success of businesses. Enterprise Information Systems and the Digitalization of Business Functions is a key resource on the latest advances and research for a digital agenda in the business world. Highlighting multidisciplinary studies on data modeling, information systems, and customer relationship management, this publication is an ideal reference source for professionals, researchers, managers, consultants, and university students interested in emerging developments for business process management.
