Building Data Mining Applications for CRM

Building Data Mining Applications for CRM PDF Author: Alex Berson
Publisher: McGraw-Hill Companies
ISBN:
Category : Computers
Languages : en
Pages : 548

Get Book Here

Book Description
Learn how to use customer relationship management (CRM) techniques to give your company an edge in the competitive marketplace. --

Building Data Mining Applications for CRM

Building Data Mining Applications for CRM PDF Author: Alex Berson
Publisher: McGraw-Hill Companies
ISBN:
Category : Computers
Languages : en
Pages : 548

Get Book Here

Book Description
Learn how to use customer relationship management (CRM) techniques to give your company an edge in the competitive marketplace. --

Handbook of Statistical Analysis and Data Mining Applications

Handbook of Statistical Analysis and Data Mining Applications PDF Author: Ken Yale
Publisher: Elsevier
ISBN: 0124166458
Category : Mathematics
Languages : en
Pages : 824

Get Book Here

Book Description
Handbook of Statistical Analysis and Data Mining Applications, Second Edition, is a comprehensive professional reference book that guides business analysts, scientists, engineers and researchers, both academic and industrial, through all stages of data analysis, model building and implementation. The handbook helps users discern technical and business problems, understand the strengths and weaknesses of modern data mining algorithms and employ the right statistical methods for practical application. This book is an ideal reference for users who want to address massive and complex datasets with novel statistical approaches and be able to objectively evaluate analyses and solutions. It has clear, intuitive explanations of the principles and tools for solving problems using modern analytic techniques and discusses their application to real problems in ways accessible and beneficial to practitioners across several areas—from science and engineering, to medicine, academia and commerce. - Includes input by practitioners for practitioners - Includes tutorials in numerous fields of study that provide step-by-step instruction on how to use supplied tools to build models - Contains practical advice from successful real-world implementations - Brings together, in a single resource, all the information a beginner needs to understand the tools and issues in data mining to build successful data mining solutions - Features clear, intuitive explanations of novel analytical tools and techniques, and their practical applications

Data Mining

Data Mining PDF Author: Robert Groth
Publisher: Prentice Hall
ISBN:
Category : Business & Economics
Languages : en
Pages : 312

Get Book Here

Book Description
PLEASE PROVIDE COURSE INFORMATION PLEASE PROVIDE

Data Mining Applications with R

Data Mining Applications with R PDF Author: Yanchang Zhao
Publisher: Academic Press
ISBN: 0124115209
Category : Computers
Languages : en
Pages : 493

Get Book Here

Book Description
Data Mining Applications with R is a great resource for researchers and professionals to understand the wide use of R, a free software environment for statistical computing and graphics, in solving different problems in industry. R is widely used in leveraging data mining techniques across many different industries, including government, finance, insurance, medicine, scientific research and more. This book presents 15 different real-world case studies illustrating various techniques in rapidly growing areas. It is an ideal companion for data mining researchers in academia and industry looking for ways to turn this versatile software into a powerful analytic tool. R code, Data and color figures for the book are provided at the RDataMining.com website. - Helps data miners to learn to use R in their specific area of work and see how R can apply in different industries - Presents various case studies in real-world applications, which will help readers to apply the techniques in their work - Provides code examples and sample data for readers to easily learn the techniques by running the code by themselves

Data Mining for Business Applications

Data Mining for Business Applications PDF Author: Carlos A. Mota Soares
Publisher: IOS Press
ISBN: 1607506327
Category : Computers
Languages : en
Pages : 196

Get Book Here

Book Description
Data mining is already incorporated into the business processes in sectors such as health, retail, automotive, finance, telecom and insurance as well as in government. This book contains extended versions of a selection of papers presented at a series of workshops held between 2005 and 2008 on the subject of data mining for business applications.

Data Mining for Business Analytics

Data Mining for Business Analytics PDF Author: Galit Shmueli
Publisher: John Wiley & Sons
ISBN: 111954985X
Category : Mathematics
Languages : en
Pages : 608

Get Book Here

Book Description
Data Mining for Business Analytics: Concepts, Techniques, and Applications in Python presents an applied approach to data mining concepts and methods, using Python software for illustration Readers will learn how to implement a variety of popular data mining algorithms in Python (a free and open-source software) to tackle business problems and opportunities. This is the sixth version of this successful text, and the first using Python. It covers both statistical and machine learning algorithms for prediction, classification, visualization, dimension reduction, recommender systems, clustering, text mining and network analysis. It also includes: A new co-author, Peter Gedeck, who brings both experience teaching business analytics courses using Python, and expertise in the application of machine learning methods to the drug-discovery process A new section on ethical issues in data mining Updates and new material based on feedback from instructors teaching MBA, undergraduate, diploma and executive courses, and from their students More than a dozen case studies demonstrating applications for the data mining techniques described End-of-chapter exercises that help readers gauge and expand their comprehension and competency of the material presented A companion website with more than two dozen data sets, and instructor materials including exercise solutions, PowerPoint slides, and case solutions Data Mining for Business Analytics: Concepts, Techniques, and Applications in Python is an ideal textbook for graduate and upper-undergraduate level courses in data mining, predictive analytics, and business analytics. This new edition is also an excellent reference for analysts, researchers, and practitioners working with quantitative methods in the fields of business, finance, marketing, computer science, and information technology. “This book has by far the most comprehensive review of business analytics methods that I have ever seen, covering everything from classical approaches such as linear and logistic regression, through to modern methods like neural networks, bagging and boosting, and even much more business specific procedures such as social network analysis and text mining. If not the bible, it is at the least a definitive manual on the subject.” —Gareth M. James, University of Southern California and co-author (with Witten, Hastie and Tibshirani) of the best-selling book An Introduction to Statistical Learning, with Applications in R

Data Mining Applications for Empowering Knowledge Societies

Data Mining Applications for Empowering Knowledge Societies PDF Author: Rahman, Hakikur
Publisher: IGI Global
ISBN: 1599046598
Category : Technology & Engineering
Languages : en
Pages : 356

Get Book Here

Book Description
Presents an overview of the main issues of data mining, including its classification, regression, clustering, and ethical issues. Provides readers with knowledge enhancing processes as well as a wide spectrum of data mining applications.

Data Mining and Learning Analytics

Data Mining and Learning Analytics PDF Author: Samira ElAtia
Publisher: John Wiley & Sons
ISBN: 1118998219
Category : Computers
Languages : en
Pages : 351

Get Book Here

Book Description
Addresses the impacts of data mining on education and reviews applications in educational research teaching, and learning This book discusses the insights, challenges, issues, expectations, and practical implementation of data mining (DM) within educational mandates. Initial series of chapters offer a general overview of DM, Learning Analytics (LA), and data collection models in the context of educational research, while also defining and discussing data mining’s four guiding principles— prediction, clustering, rule association, and outlier detection. The next series of chapters showcase the pedagogical applications of Educational Data Mining (EDM) and feature case studies drawn from Business, Humanities, Health Sciences, Linguistics, and Physical Sciences education that serve to highlight the successes and some of the limitations of data mining research applications in educational settings. The remaining chapters focus exclusively on EDM’s emerging role in helping to advance educational research—from identifying at-risk students and closing socioeconomic gaps in achievement to aiding in teacher evaluation and facilitating peer conferencing. This book features contributions from international experts in a variety of fields. Includes case studies where data mining techniques have been effectively applied to advance teaching and learning Addresses applications of data mining in educational research, including: social networking and education; policy and legislation in the classroom; and identification of at-risk students Explores Massive Open Online Courses (MOOCs) to study the effectiveness of online networks in promoting learning and understanding the communication patterns among users and students Features supplementary resources including a primer on foundational aspects of educational mining and learning analytics Data Mining and Learning Analytics: Applications in Educational Research is written for both scientists in EDM and educators interested in using and integrating DM and LA to improve education and advance educational research.

Data Mining and Machine Learning Applications

Data Mining and Machine Learning Applications PDF Author: Rohit Raja
Publisher: John Wiley & Sons
ISBN: 1119791782
Category : Computers
Languages : en
Pages : 500

Get Book Here

Book Description
DATA MINING AND MACHINE LEARNING APPLICATIONS The book elaborates in detail on the current needs of data mining and machine learning and promotes mutual understanding among research in different disciplines, thus facilitating research development and collaboration. Data, the latest currency of today’s world, is the new gold. In this new form of gold, the most beautiful jewels are data analytics and machine learning. Data mining and machine learning are considered interdisciplinary fields. Data mining is a subset of data analytics and machine learning involves the use of algorithms that automatically improve through experience based on data. Massive datasets can be classified and clustered to obtain accurate results. The most common technologies used include classification and clustering methods. Accuracy and error rates are calculated for regression and classification and clustering to find actual results through algorithms like support vector machines and neural networks with forward and backward propagation. Applications include fraud detection, image processing, medical diagnosis, weather prediction, e-commerce and so forth. The book features: A review of the state-of-the-art in data mining and machine learning, A review and description of the learning methods in human-computer interaction, Implementation strategies and future research directions used to meet the design and application requirements of several modern and real-time applications for a long time, The scope and implementation of a majority of data mining and machine learning strategies. A discussion of real-time problems. Audience Industry and academic researchers, scientists, and engineers in information technology, data science and machine and deep learning, as well as artificial intelligence more broadly.

Recent Advances in Data Mining of Enterprise Data

Recent Advances in Data Mining of Enterprise Data PDF Author: T. Warren Liao
Publisher: World Scientific
ISBN: 9812779868
Category : Business & Economics
Languages : en
Pages : 816

Get Book Here

Book Description
The main goal of the new field of data mining is the analysis of large and complex datasets. Some very important datasets may be derived from business and industrial activities. This kind of data is known as OC enterprise dataOCO. The common characteristic of such datasets is that the analyst wishes to analyze them for the purpose of designing a more cost-effective strategy for optimizing some type of performance measure, such as reducing production time, improving quality, eliminating wastes, or maximizing profit. Data in this category may describe different scheduling scenarios in a manufacturing environment, quality control of some process, fault diagnosis in the operation of a machine or process, risk analysis when issuing credit to applicants, management of supply chains in a manufacturing system, or data for business related decision-making. Sample Chapter(s). Foreword (37 KB). Chapter 1: Enterprise Data Mining: A Review and Research Directions (655 KB). Contents: Enterprise Data Mining: A Review and Research Directions (T W Liao); Application and Comparison of Classification Techniques in Controlling Credit Risk (L Yu et al.); Predictive Classification with Imbalanced Enterprise Data (S Daskalaki et al.); Data Mining Applications of Process Platform Formation for High Variety Production (J Jiao & L Zhang); Multivariate Control Charts from a Data Mining Perspective (G C Porzio & G Ragozini); Maintenance Planning Using Enterprise Data Mining (L P Khoo et al.); Mining Images of Cell-Based Assays (P Perner); Support Vector Machines and Applications (T B Trafalis & O O Oladunni); A Survey of Manifold-Based Learning Methods (X Huo et al.); and other papers. Readership: Graduate students in engineering, computer science, and business schools; researchers and practioners of data mining with emphazis of enterprise data mining."