Author: Jorge S. Olson
Publisher: Jorge Olson
ISBN: 098214251X
Category : Beverage industry
Languages : en
Pages : 266
Get Book Here
Book Description
Learn to develop and sell your beverages including new age beverages, alcoholic and non alcoholic beverages like energy drinks, soda, tea, water, vodka, tequila beer or any other type of beverage. A step by step guide teaching you how to develop and brand your beverage, reach your perfect target market and sell it using wholesalers, distributors, convenience stores and supermarkets. Discover every single beverage sales and distribution channel and how to penetrate it with your beverages. While reading the book you will prepare spectacular distributor programs to support all type of accounts, get see through in stores and have customers for life. This book is a must read for anyone in the beverage industry from executives to sales people, marketing managers, brand managers, merchandisers as well as production specialists. After finishing the book you will be an expert in every segment of the beverage business; from developing a brand in the drawing board to reaching your target market correctly, writing your business plan and executing it with sales and distribution. Learn from the authors, Carlos Lopez and Jorge Olson, founders of Liquid Brands Management, Inc. and the national experts in beverage branding, sales and marketing.
Author: Jorge Olson
Publisher:
ISBN: 9781945196133
Category : Business & Economics
Languages : en
Pages : 0
Get Book Here
Book Description
Build Your Beverage Empire is a step-by-step guide teaching you how to develop and brand your beverage, reach your perfect target market, and sell your product through wholesalers, distributors, and stores.
Author: Douglas Raggio
Publisher: BenBella Books
ISBN: 1953295665
Category : Business & Economics
Languages : en
Pages : 241
Get Book Here
Book Description
A pick-your-own-path guide to launching and sustaining a successful food or beverage business The specialty food and beverage business is a thriving industry, and the barriers to entry are low: all you need is a recipe idea and a place to make it. It sounds simple, but launching a food or beverage company is a maze of choices and consequences. Douglas Raggio has been there, both as a food business founder and as a consultant to other successful start-ups, and he’s come to learn that every choice a food founder makes has a fairly predictable outcome. In So You Wanna: Start a Food or Beverage Business, he helps you think through the many decisions you’ll make along the road from idea to success—whether you see yourself building a following at your farmer’s market, partnering with a local restaurant, or launching the next Pepsi. This innovative guide follows four archetypal food start-ups that cover a range of business ideas and founders. Every few pages, you’ll make crucial decisions about the next step to take in growing a hypothetical business. You’ll have a chance to see how each choice is likely to play out before you try out anything in the real world, where the stakes are higher. In this book, you’ll see the maze of choices and outcomes that go into: Coming up with an exciting, profitable new product Funding your start-up Conducting market research Pricing and producing to scale Establishing partnerships, promotions, and branding Deciding when to keep going—and when to fold By understanding the perils and pleasures of this fast-growing industry, you will be able to approach your own business with confidence, make the decisions that feel right to you, and avoid the most common pitfalls along the way.
Author: Jorge Olson
Publisher:
ISBN: 9781945196096
Category : Business & Economics
Languages : en
Pages : 296
Get Book Here
Book Description
Are You Ready to Disrupt the Beverage Industry? This is the new and improved edition of the beverage industry book "Build Your Beverage Empire" that became a standard for new and veteran beverage executives. This second edition is completely changed and contains never shown before marketing techniques to reach consumers, wholesalers, distributors and retailers that you can use to completely disrupt the beverage industry.Tackle the most common beverage industry topics:*Beverage Development*Beverage Marketing*Beverage Distribution*Beverage Formulation*Beverage Packaging*Beverage Sales*Beverage DistributionThe second edition of the book is still aimed at new beverage industry entrepreneurs, however it also incorporates new and innovative branding and beverage marketing strategies that even the most veteran beverage executives will appreciate.The book is divided into three major parts. *Part One goes over the beverage industry and gives you the CEO overview so you can quickly cut your learning curve. *Part Two is a step-by-step guide on beverage development*Part Three is dedicated to beverage marketing, sales and distribution The book focuses on development and growth of beverage companies. You'll discover all the standards companies like Coca-Cola, Budweiser, Red-Bull and other companies follow for their beverage sales and distribution as well as new never seen strategies that allow the new beverage comer to compete in the marketplace filled with Fortune companies. Some of the strategies you'll learn from the book are:*Beverage development on a bootstrap budget*The "real cost" of beverage development and production*The top mistakes made by new beverage entrepreneurs that cost them over $200,000 - and how to avoid them*Don't compete with the big boys on their turf. How to disrupt the beverage industry with new beverage marketing strategies.*Why beverage distributors will not return your call and how to grow without themAuthors are Jorge S. Olson and Carlos Lopez. Beverage Industry experts and serial entrepreneurs that have developed more than 1,000 consumer packaged goods and worked in over 100 beverage projects.
Author: Jorge Olson
Publisher:
ISBN: 9781945196140
Category :
Languages : en
Pages : 0
Get Book Here
Book Description
Get Funding for Your Beverage Company, Develop a Winning Business Model with Formulation, Marketing, Sales, and Distribution.Post-COVID Beverage Business Modeling. Covid changed the entire supply chain for the beverage industry alongside beverage sales and distribution. This is not only amazing for consumers ordering beverages online, but it's great for entrepreneurs, as they can now sell directly to their perfect customer and drop-ship to their home. You will see the blueprint and step-by-step guide on how to develop and sell beverages. You will also discover cutting-edge ideas and techniques to disrupt the beverage industry and separate yourself from the competition. In this, the third edition of the book, Jorge Olson decided to re-write the entire text, not only updating it but expanding it to cover more material on online marketing, Amazon sales, much more detail on beverage development and formulation, and special details on beverage business modeling and creating your business plan to get funding. Tackle the most common beverage industry topics: 1- Beverage Development 2- Beverage Marketing 3- Beverage Distribution 4- Beverage Formulation 5- Beverage Packaging 6- Beverage Sales 7- Beverage Distribution 8- Beverage Business Funding 9- Beverage Online Marketing. While writing the book, Jorge Olson took two of his companies public, including funding, getting investors, and developing and manufacturing hundreds of beverages and nutritional supplements per year. All this knowledge and information also found its way into the book, helping new beverage entrepreneurs navigate the business model for sales and distribution they should use and alternatives for funding their drink company. What's New in The Third Edition? 1- How to use social media to grow your beverage 2- Sell online, including your store, social media, and Amazon 3- Beverage development and contract manufacturing 4- Small batch white label and private label beverage production 5- Post-COVID opportunities and how to take advantage of them. When you build your new business or want to scale your existing beverage empire, you'll need several things: a blueprint, a team, and daily instructions for funding, scaling, selling to convenience stores, distributors, mass retail, natural channels, or brokers.
Author: Tom Standage
Publisher: Bloomsbury Publishing USA
ISBN: 0802718590
Category : History
Languages : en
Pages : 322
Get Book Here
Book Description
New York Times Bestseller * Soon to be a TV series starring Dan Aykroyd “There aren't many books this entertaining that also provide a cogent crash course in ancient, classical and modern history.” -Los Angeles Times Beer, wine, spirits, coffee, tea, and Coca-Cola: In Tom Standage's deft, innovative account of world history, these six beverages turn out to be much more than just ways to quench thirst. They also represent six eras that span the course of civilization-from the adoption of agriculture, to the birth of cities, to the advent of globalization. A History of the World in 6 Glasses tells the story of humanity from the Stone Age to the twenty-first century through each epoch's signature refreshment. As Standage persuasively argues, each drink is in fact a kind of technology, advancing culture and catalyzing the intricate interplay of different societies. After reading this enlightening book, you may never look at your favorite drink in quite the same way again.
Author: Ben Weiss
Publisher:
ISBN: 9781734732504
Category :
Languages : en
Pages :
Get Book Here
Book Description
Author: Victor Cheng
Publisher:
ISBN: 9780984183517
Category : Business & Economics
Languages : en
Pages : 202
Get Book Here
Book Description
Victor Cheng deconstructs the management practices used by fast growing technology companies and adapts these practices for use in other industries. While most business books tout one new big idea that will magically solve all your problems, Extreme Revenue Growth provides a refreshingly different and practical approach, combining many cross- functional practices to create a blueprint for explosive growth.
Author: Steve Sheinkin
Publisher: Flash Point
ISBN: 1596438614
Category : Juvenile Nonfiction
Languages : en
Pages : 274
Get Book Here
Book Description
Perfect for middle grade readers and history enthusiasts, New York Times bestselling author Steve Sheinkin presents the fascinating and frightening true story of the creation behind the most destructive force that birthed the arms race and the Cold War in Bomb: The Race to Build—and Steal--the World's Most Dangerous Weapon. A Newbery Honor book A National Book Awards finalist for Young People's Literature A Washington Post Best Kids Books of the Year title In December of 1938, a chemist in a German laboratory made a shocking discovery: When placed next to radioactive material, a Uranium atom split in two. That simple discovery launched a scientific race that spanned three continents. In Great Britain and the United States, Soviet spies worked their way into the scientific community; in Norway, a commando force slipped behind enemy lines to attack German heavy-water manufacturing; and deep in the desert, one brilliant group of scientists was hidden away at a remote site at Los Alamos. This is the story of the plotting, the risk-taking, the deceit, and genius that created the world's most formidable weapon. This is the story of the atomic bomb. “This superb and exciting work of nonfiction would be a fine tonic for any jaded adolescent who thinks history is 'boring.' It's also an excellent primer for adult readers who may have forgotten, or never learned, the remarkable story of how nuclear weaponry was first imagined, invented and deployed—and of how an international arms race began well before there was such a thing as an atomic bomb.” —The Wall Street Journal “This is edge-of-the seat material that will resonate with YAs who clamor for true spy stories, and it will undoubtedly engross a cross-market audience of adults who dozed through the World War II unit in high school.” —The Bulletin (starred review) Also by Steve Sheinkin: The Notorious Benedict Arnold: A True Story of Adventure, Heroism & Treachery The Port Chicago 50: Disaster, Mutiny, and the Fight for Civil Rights Undefeated: Jim Thorpe and the Carlisle Indian School Football Team Most Dangerous: Daniel Ellsberg and the Secret History of the Vietnam War Which Way to the Wild West?: Everything Your Schoolbooks Didn't Tell You About Westward Expansion King George: What Was His Problem?: Everything Your Schoolbooks Didn't Tell You About the American Revolution Two Miserable Presidents: Everything Your Schoolbooks Didn't Tell You About the Civil War Born to Fly: The First Women's Air Race Across America
Author: Fred Saberhagen
Publisher: Baen Publishing Enterprises
ISBN: 1618247999
Category : Fiction
Languages : en
Pages : 505
Get Book Here
Book Description
A Classic Novel of Adventure in Time and Alternate Worlds by a Best-Selling Master of Science Fiction¾Plus Stories Set in the Same Universe by David Weber, Harry Turtledove, Walter John Williams, Jane Lindskold, John Maddox Roberts and More Top Writers. Mike Gabrielis brother Tom had mysteriously disappeared after gaining pos- session of a priceless Aztec artifact. Mike sets out to find his brother, never suspecting that he is about to be shuttled back and forth in time, and between alternate universes. The descendants of the Incas plan to keep Pizarro and his conquistadors from overthrowing their ancestors empire. In spite of Mikes sympathy for their cause, if he helps them he may wipe out the world he was born into, and himself along with it. In addition to Fred Saberhagens classic novel The Mask of the Sun, seven top writers have contributed stories set in the same universe, including NY Times best-selling authors David Weber and Harry Turtledove. expanding on Fred Saberhagens concept in this volume of exciting alternate history adventure. At the publisher's request, this title is sold without DRM (Digital Rights Management).
