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Author: Walter McDowell
Publisher: Peter Lang
ISBN: 9780820474854
Category : Biography & Autobiography
Languages : en
Pages : 180
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Book Description
From unraveling the confusion surrounding digital TV to revealing the inner workings of Nielsen ratings Broadcast Television: A Complete Guide to the Industry takes an impartial and in-depth look at the business of commercial television. Unlike many books addressing this topic, the purpose of this primer is not to support a partisan opinion about what is right or wrong with television but rather to provide objective information from which the reader can make his or her own judgments. To that end the organization and presentation style is also unique in that the industry is explained as a dynamic and interdependent system of technology, economics, and regulation. This systems approach to learning helps the reader understand better the interwoven parts of television business. As a concise and highly focused overview of the business of commercial television, Broadcast Television: A Complete Guide to the Industry can serve as a stand-alone text or as a supplement to other course readings addressing an array of topics involving television today.
Author: Walter McDowell
Publisher: Peter Lang
ISBN: 9780820474854
Category : Biography & Autobiography
Languages : en
Pages : 180
Get Book Here
Book Description
From unraveling the confusion surrounding digital TV to revealing the inner workings of Nielsen ratings Broadcast Television: A Complete Guide to the Industry takes an impartial and in-depth look at the business of commercial television. Unlike many books addressing this topic, the purpose of this primer is not to support a partisan opinion about what is right or wrong with television but rather to provide objective information from which the reader can make his or her own judgments. To that end the organization and presentation style is also unique in that the industry is explained as a dynamic and interdependent system of technology, economics, and regulation. This systems approach to learning helps the reader understand better the interwoven parts of television business. As a concise and highly focused overview of the business of commercial television, Broadcast Television: A Complete Guide to the Industry can serve as a stand-alone text or as a supplement to other course readings addressing an array of topics involving television today.
Author: Andrew Boyd
Publisher: CRC Press
ISBN: 1136025863
Category : Language Arts & Disciplines
Languages : en
Pages : 401
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Book Description
This newest edition of Broadcast Journalism continues its long tradition of covering the basics of broadcasting from gathering news sources, interviewing, putting together a programme, news writing, reporting, editing, working in the studio, conducting live reports, and more. Two new authors have joined forces in this new edition to present behind the scenes perspectives on multimedia broadcast news, where it is heading, and how you get there. Technology is meshing global and local news. Constant interactivity between on-the-scene reporting and nearly instantaneous broadcasting to the world has changed the very nature of how broadcast journalists must think, act, write and report on a 24/7 basis. This new edition takes up this digital workflow and convergence. Students of broadcast journalism and professors alike will find that the sixth edition of Broadcast Journalism is completely up-to-date. Includes new photos, quotations, and coverage of convergent journalism, podcasting, multimedia journalism, citizen journalism, and more!
Author: Phillip L. Harris
Publisher: Goodheart-Willcox Pub
ISBN: 9781605253527
Category : Computers
Languages : en
Pages :
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Book Description
Author: Stephanie Marriott
Publisher: SAGE
ISBN: 1849202591
Category : Language Arts & Disciplines
Languages : en
Pages : 153
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Book Description
"The study of television, still the most powerful of modern media, has long been fascinated by its capacity for ′liveness′. Marriott offers an insightful analysis of the complexities of this phenomenon, particularly its increasingly vital connection with the use of new media. A timely contribution to our understanding of media events, 24 hour news and the phenomenology of mediated experience." - Andrew Tolson, De Montfort University "In the steps of Marshall McLuhan and Alfred Schutz, Stephanie Marriott offers us a timely and sustained reflection upon the nature of mediation and the changing qualities of the live experience made possible by television. Elegant, lucid, witty and thought-provoking, her account will become a canonical text in television studies." - Martin Montgomery, University of Strathclyde In a fragmenting multichannel and multiplatform global broadcasting environment live television continues to attract huge audiences, bucking the trend towards narrowcasting and niche markets, yet little of a comprehensive nature has been written about the live television event. In this fascinating book, Stephanie Marriott engages in a close and detailed analysis of the nature of live television. She examines the transformations in our experience of time and space which are brought about by the capacity of broadcasting to bring us the world in the moment in which it is unfolding, situating the live television event in the context of an expanding and increasingly complex global communicative framework. Building her argument by means of a series of case studies of events as diverse as the assassination of President Kennedy in 1963, the attack on the World Trade Centre in 2001, the 2005 London bombings, election night coverage and live sports coverage, Marriott provides a meticulous and articulate account of the way in which live television mediates the event for its audience. This book will be essential reading for students and academics working in media, cultural studies, cultural sociology, and linguistics, and is an exciting new contribution to the field of broadcast talk and media discourse.
Author: Amanda D. Lotz
Publisher: MIT Press
ISBN: 026203767X
Category : Technology & Engineering
Languages : en
Pages : 276
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Book Description
The collision of new technologies, changing business strategies, and innovative storytelling that produced a new golden age of TV. Cable television channels were once the backwater of American television, programming recent and not-so-recent movies and reruns of network shows. Then came La Femme Nikita, OZ, The Sopranos, Mad Men, Game of Thrones, and The Walking Dead. And then, just as “prestige cable” became a category, came House of Cards and Netflix, Hulu, Amazon Video, and other Internet distributors of television content. What happened? In We Now Disrupt This Broadcast, Amanda Lotz chronicles the collision of new technologies, changing business strategies, and innovative storytelling that produced an era termed “peak TV.” Lotz explains that changes in the business of television expanded the creative possibilities of television. She describes the costly infrastructure rebuilding undertaken by cable service providers in the late 1990s and the struggles of cable channels to produce (and pay for) original, scripted programming in order to stand out from the competition. These new programs defied television conventions and made viewers adjust their expectations of what television could be. Le Femme Nikita offered cable's first antihero, Mad Men cost more than advertisers paid, The Walking Dead became the first mass cable hit, and Game of Thrones was the first global television blockbuster. Internet streaming didn't kill cable, Lotz tells us. Rather, it revolutionized how we watch television. Cable and network television quickly established their own streaming portals. Meanwhile, cable service providers had quietly transformed themselves into Internet providers, able to profit from both prestige cable and streaming services. Far from being dead, television continues to transform.
Author: Yvonne Cappé
Publisher: Marion Street Press
ISBN: 9781933338149
Category : Broadcast journalism
Languages : en
Pages : 0
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Book Description
This book teaches beginning broadcast journalists the basics of researching, writing, and filming news. Topics covered include : finding news ; storytelling ; interviewing important people ; uncovering the truth ; writing all the parts of a news broadcast ; assembling a news package ; video sequencing ; camera usage ; editing ... and much more! --from back cover.
Author: Charles L. Ponce de Leon
Publisher: University of Chicago Press
ISBN: 022642152X
Category : History
Languages : en
Pages : 331
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Book Description
Ever since Newton Minow taught us sophisticates to bemoan the descent of television into a vast wasteland, the dyspeptic chorus of jeremiahs who insist that television news in particular has gone from gold to dross gets noisier and noisier. Charles Ponce de Leon says here, in effect, that this is misleading, if not simply fatuous. He argues in this well-paced, lively, readable book that TV news has changed in response to broader changes in the TV industry and American culture. It is pointless to bewail its decline. "That s the Way It Is "gives us the very first history of American television news, spanning more than six decades, from Camel News Caravan to Countdown with Keith Oberman and The Daily Show. Starting in the latter 1940s, television news featured a succession of broadcasters who became household names, even presences: Eric Sevareid, Walter Cronkite, David Brinkley, Peter Jennings, Brian Williams, Katie Couric, and, with cable expansion, people like Glenn Beck, Jon Stewart, and Bill O Reilly. But behind the scenes, the parallel story is just as interesting, involving executives, producers, and journalists who were responsible for the field s most important innovations. Included with mainstream network news programs is an engaging treatment of news magazines like "60 Minutes" and "20/20, " as well as morning news shows like "Today" and "Good Morning America." Ponce de Leon gives ample attention to the establishment of cable networks (CNN, and the later competitors, Fox News and MSNBC), mixing in colorful anecdotes about the likes of Roger Ailes and Roone Arledge. Frothy features and other kinds of entertainment have been part and parcel of TV news from the start; viewer preferences have always played a role in the evolution of programming, although the disintegration of a national culture since the 1970s means that most of us no longer follow the news as a civic obligation. Throughout, Ponce de Leon places his history in a broader cultural context, emphasizing tensions between the public service mission of TV news and the quest for profitability and broad appeal."
Author: Michele Hilmes
Publisher: Bloomsbury Publishing
ISBN: 1839024674
Category : Performing Arts
Languages : en
Pages : 177
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Book Description
Traces the history of broadcasting and the infludence developments in broadcasting have had over our social, cultural and economic practices. Examining the broadcasting traditions of the UK and USA, 'The Television History Book' make connections between events and tendencies that both unite and differentiate these national broadcasting traditions.
Author: Patrick Parsons
Publisher: Temple University Press
ISBN: 1592137067
Category : Business & Economics
Languages : en
Pages : 816
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Book Description
Cable television is arguably the dominant mass media technology in the U.S. today. Blue Skies traces its history in detail, depicting the important events and people that shaped its development, from the precursors of cable TV in the 1920s and '30s to the first community antenna systems in the 1950s, and from the creation of the national satellite-distributed cable networks in the 1970s to the current incarnation of "info-structure" that dominates our lives. Author Patrick Parsons also considers the ways that economics, public perception, public policy, entrepreneurial personalities, the social construction of the possibilities of cable, and simple chance all influenced the development of cable TV. Since the 1960s, one of the pervasive visions of "cable" has been of a ubiquitous, flexible, interactive communications system capable of providing news, information, entertainment, diverse local programming, and even social services. That set of utopian hopes became known as the "Blue Sky" vision of cable television, from which the book takes its title. Thoroughly documented and carefully researched, yet lively, occasionally humorous, and consistently insightful, Blue Skies is the genealogy of our media society.
Author: Hugh R. Slotten
Publisher: JHU Press
ISBN: 0801872987
Category : Technology & Engineering
Languages : en
Pages : 336
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Book Description
From AM radio to color television, broadcasting raised enormous practical and policy problems in the United States, especially in relation to the federal government's role in licensing and regulation. How did technological change, corporate interest, and political pressures bring about the world that station owners work within today (and that tuned-in consumers make profitable)? In Radio and Television Regulation, Hugh R. Slotten examines the choices that confronted federal agencies—first the Department of Commerce, then the Federal Radio Commission in 1927, and seven years later the Federal Communications Commission—and shows the impact of their decisions on developing technologies. Slotten analyzes the policy debates that emerged when the public implications of AM and FM radio and black-and-white and color television first became apparent. His discussion of the early years of radio examines powerful personalities—including navy secretary Josephus Daniels and commerce secretary Herbert Hoover—who maneuvered for government control of "the wireless." He then considers fierce competition among companies such as Westinghouse, GE, and RCA, which quickly grasped the commercial promise of radio and later of television and struggled for technological edge and market advantage. Analyzing the complex interplay of the factors forming public policy for radio and television broadcasting, and taking into account the ideological traditions that framed these controversies, Slotten sheds light on the rise of the regulatory state. In an epilogue he discusses his findings in terms of contemporary debates over high-resolution TV.
