Branding Texas

Branding Texas PDF Author: Leigh Clemons
Publisher: University of Texas Press
ISBN: 0292752075
Category : History
Languages : en
Pages : 203

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Book Description
Ask anyone to name an archetypal Texan, and you're likely to get a larger-than-life character from film or television (say John Wayne's Davy Crockett or J. R. Ewing of TV's Dallas) or a politician with that certain swagger (think LBJ or George W. Bush). That all of these figures are white and male and bursting with self-confidence is no accident, asserts Leigh Clemons. In this thoughtful study of what makes a "Texan," she reveals how Texan identity grew out of the history—and, even more, the myth—of the heroic deeds performed by Anglo men during the Texas Revolution and the years of the Republic and how this identity is constructed and maintained by theatre and other representational practices. Clemons looks at a wide range of venues in which "Texanness" is performed, including historic sites such as the Alamo, the battlefield at Goliad, and the San Jacinto Monument; museums such as the Bob Bullock Texas State History Museum; seasonal outdoor dramas such as Texas! at Palo Duro Canyon; films such as John Wayne's The Alamo and the IMAX's Alamo: The Price of Freedom; plays and TV shows such as the Tuna trilogy, Dallas, and King of the Hill; and the Cavalcade of Texas performance at the 1936 Texas Centennial. She persuasively demonstrates that these performances have created a Texan identity that has become a brand, a commodity that can be sold to the public and even manipulated for political purposes.

Branding Texas

Branding Texas PDF Author: Leigh Clemons
Publisher: University of Texas Press
ISBN: 0292752075
Category : History
Languages : en
Pages : 203

Get Book Here

Book Description
Ask anyone to name an archetypal Texan, and you're likely to get a larger-than-life character from film or television (say John Wayne's Davy Crockett or J. R. Ewing of TV's Dallas) or a politician with that certain swagger (think LBJ or George W. Bush). That all of these figures are white and male and bursting with self-confidence is no accident, asserts Leigh Clemons. In this thoughtful study of what makes a "Texan," she reveals how Texan identity grew out of the history—and, even more, the myth—of the heroic deeds performed by Anglo men during the Texas Revolution and the years of the Republic and how this identity is constructed and maintained by theatre and other representational practices. Clemons looks at a wide range of venues in which "Texanness" is performed, including historic sites such as the Alamo, the battlefield at Goliad, and the San Jacinto Monument; museums such as the Bob Bullock Texas State History Museum; seasonal outdoor dramas such as Texas! at Palo Duro Canyon; films such as John Wayne's The Alamo and the IMAX's Alamo: The Price of Freedom; plays and TV shows such as the Tuna trilogy, Dallas, and King of the Hill; and the Cavalcade of Texas performance at the 1936 Texas Centennial. She persuasively demonstrates that these performances have created a Texan identity that has become a brand, a commodity that can be sold to the public and even manipulated for political purposes.

The Texas Stock Directory

The Texas Stock Directory PDF Author: S. A. Long
Publisher:
ISBN:
Category : Cattle brands
Languages : en
Pages : 468

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Book Description


Asia Branding

Asia Branding PDF Author: Bang Nguyen
Publisher: Bloomsbury Publishing
ISBN: 1137489960
Category : Business & Economics
Languages : en
Pages : 350

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Book Description
This core adoptable textbook provides a comprehensive treatment of branding in Asia, focusing on a wide range of key Asian countries including China, India, Japan, South Korea and members of ASEAN. This edited collection includes a unique blend of theory, research and practice across both consumer and corporate branding and discusses the topics of brand communication, brand relationships, social media branding, brand reputation, place brands, university branding and brand innovation. Looking at the relationship between companies, brands and consumers, this book highlights the need for a variety of strategic responses to meet the needs of different Asian consumers. Asia Branding is the perfect resource for branding and international marketing undergraduate, postgraduate and MBA students looking to gain further insight into this fascinating subject.

Riding for the Brand

Riding for the Brand PDF Author: Michael Pettit
Publisher: University of Oklahoma Press
ISBN: 0806182229
Category : Biography & Autobiography
Languages : en
Pages : 322

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Book Description
Folks all over West Texas and eastern New Mexico will tell you: Cowdens have been ranching here for as long as anyone can remember. The Cowdens, in fact, have been at the forefront of the cattle business for 150 years. Arriving in Texas in the 1850s, Cowden men and women raised and trailed cattle, sought out water and better grazing land, tangled with Comanches—and helped extend the western line of Anglo settlement as they raised their families. They eventually moved to New Mexico, where they established the renowned JAL Ranch. Award-winning writer Michael Pettit, a Cowden descendant and former rancher, offers a compelling portrait of this genuine American ranching family. Riding for the Brand spans six generations and two states to serve up a real slice of the Old West, complete with cowboys and Indians, cattle and buffalo, open range and barbed wire. Pettit skillfully blends family saga with an urbanite’s firsthand look at life on today’s 50,000-acre Cowden Ranch, where the one dependable factor is the constant wind. Riding for the Brand traces the evolution of the Texas and New Mexico cattle business from the era of intimate ranching communities to today’s oil-enriched or corporate operations. But it’s also the story of one man’s search for identity through his connections to a family, a place, and a way of life.

General Laws of the State of Texas

General Laws of the State of Texas PDF Author: Texas
Publisher:
ISBN:
Category : Law
Languages : en
Pages : 716

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Book Description


Start a Business in Texas

Start a Business in Texas PDF Author: The Staff of Entrepreneur Media
Publisher: Entrepreneur Press
ISBN: 1613083289
Category : Business & Economics
Languages : en
Pages : 421

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Book Description
This state-specific title in Entrepreneur's evergreen SmartStart series shows the reader how to start a business in Texas. The staff of Entrepreneur Media presents essential guidance to aspiring business owners including state-specific rules, regulations, contacts, and statistics. Includes updated forms, worksheets, and tax information.

The Revised Statutes of Texas

The Revised Statutes of Texas PDF Author: Texas
Publisher:
ISBN:
Category : Civil law
Languages : en
Pages : 1220

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Criminal Law of Texas

Criminal Law of Texas PDF Author: Edward Thomas Branch
Publisher:
ISBN:
Category : Criminal law
Languages : en
Pages : 622

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The Penal Code of the State of Texas

The Penal Code of the State of Texas PDF Author: Texas
Publisher:
ISBN:
Category : Criminal law
Languages : en
Pages : 984

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The Penal Code of the State of Texas, Adopted at the Regular Session of the Twenty-fourth Legislature, 1895

The Penal Code of the State of Texas, Adopted at the Regular Session of the Twenty-fourth Legislature, 1895 PDF Author: Texas
Publisher:
ISBN:
Category : Criminal law
Languages : en
Pages : 778

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Book Description