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Author: Oliver Cookson
Publisher: Piatkus
ISBN: 0349429189
Category : Biography & Autobiography
Languages : en
Pages : 300
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Book Description
An inspiring, rags-to-riches guide to achieving success in life and business by the founder of Myprotein®. How did a working-class 23-year-old, who left school with almost no qualifications, launch a business with just a £500 overdraft and turn it into more than £350 million? In Bootstrap Your Life, Oliver Cookson shares how he was able to build Europe's number one online brand using nothing more than his own limited resources and the right mindset. Self-sufficient and self-taught, Oliver always had an eye for opportunities and pursued them obsessively. His breakthrough came when he combined his passion for health and fitness with his skills as a web developer. By embracing a disruptive, agile approach to business, offering unparalleled choice, and identifying trends ahead of the competition, Oliver was able to grow Myprotein® rapidly into a top international, award-winning brand. In Bootstrap Your Life, Oliver doesn't just share his journey but uses simple language to break down every aspect of his thinking, providing a thorough step-by-step guide on how to think like an entrepreneur. His approach to marketing, innovation, strategy, leadership and other key elements are explained in great detail using memorable analogies that anyone can relate to. Oliver explains how bootstrapping his life catapulted him from an ordinary life in the suburbs of Greater Manchester to being included in the Sunday Times Rich List with a personal net worth of over a third of a billion pounds. His message is clear: bootstrap your life!
Author: Oliver Cookson
Publisher: Piatkus
ISBN: 0349429189
Category : Biography & Autobiography
Languages : en
Pages : 300
Get Book Here
Book Description
An inspiring, rags-to-riches guide to achieving success in life and business by the founder of Myprotein®. How did a working-class 23-year-old, who left school with almost no qualifications, launch a business with just a £500 overdraft and turn it into more than £350 million? In Bootstrap Your Life, Oliver Cookson shares how he was able to build Europe's number one online brand using nothing more than his own limited resources and the right mindset. Self-sufficient and self-taught, Oliver always had an eye for opportunities and pursued them obsessively. His breakthrough came when he combined his passion for health and fitness with his skills as a web developer. By embracing a disruptive, agile approach to business, offering unparalleled choice, and identifying trends ahead of the competition, Oliver was able to grow Myprotein® rapidly into a top international, award-winning brand. In Bootstrap Your Life, Oliver doesn't just share his journey but uses simple language to break down every aspect of his thinking, providing a thorough step-by-step guide on how to think like an entrepreneur. His approach to marketing, innovation, strategy, leadership and other key elements are explained in great detail using memorable analogies that anyone can relate to. Oliver explains how bootstrapping his life catapulted him from an ordinary life in the suburbs of Greater Manchester to being included in the Sunday Times Rich List with a personal net worth of over a third of a billion pounds. His message is clear: bootstrap your life!
Author: Linda Tirado
Publisher: Penguin
ISBN: 0425277976
Category : Biography & Autobiography
Languages : en
Pages : 242
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Book Description
The real-life Nickel and Dimed—the author of the wildly popular “Poverty Thoughts” essay tells what it’s like to be working poor in America. ONE OF THE FIVE MOST IMPORTANT BOOKS OF THE YEAR--Esquire “DEVASTATINGLY SMART AND FUNNY. I am the author of Nickel and Dimed, which tells the story of my own brief attempt, as a semi-undercover journalist, to survive on low-wage retail and service jobs. TIRADO IS THE REAL THING.”—Barbara Ehrenreich, from the Foreword As the haves and have-nots grow more separate and unequal in America, the working poor don’t get heard from much. Now they have a voice—and it’s forthright, funny, and just a little bit furious. Here, Linda Tirado tells what it’s like, day after day, to work, eat, shop, raise kids, and keep a roof over your head without enough money. She also answers questions often asked about those who live on or near minimum wage: Why don’t they get better jobs? Why don’t they make better choices? Why do they smoke cigarettes and have ugly lawns? Why don’t they borrow from their parents? Enlightening and entertaining, Hand to Mouth opens up a new and much-needed dialogue between the people who just don’t have it and the people who just don’t get it.
Author: Thierry Bardini
Publisher: Stanford University Press
ISBN: 9780804738712
Category : Computers
Languages : en
Pages : 326
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Book Description
This tells the story of Douglas Engelbart's revolutionary vision, reaching beyond conventional histories of Silicon Valley to probe the ideology that shaped some of the basic ingredients of contemporary life.
Author: Anna Akbari
Publisher: St. Martin's Press
ISBN: 125009917X
Category : Self-Help
Languages : en
Pages : 241
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Book Description
A young entrepreneur and sociologist shows readers how to reach personal fulfillment using the same strategies that power Silicon Valley's greatest startups. As an entrepreneur, Anna Akbari learned that one of the best things about startups is their ability to “pivot” quickly—basically a euphemism for failing and starting over. And she quickly found that personal success is no different. It’s not just about developing and following the right process but also having a good idea. And that demands rigor and daily maintenance—far beyond a few positive affirmations. Like any Silicon Valley startup, the business of life is not as glamorous as its Instagram account would make it seem. What do you do when planning is not an option? When control is out of your reach? You isolate the small stuff, experiment constantly, and use the results to lay a more sustainable foundation for the future. You validate your idealized vision by testing it out in bite-sized increments. You see what sticks, integrate, and move forward. And inevitably, you experience a series of failures along the way, but those failures are key to your next success. Living a start up life is about maximizing flexibility and measuring on-going results, not avoiding failure or reaching one particular end goal. It's about embracing defeat, analyzing it, and failing up. In Startup Your Life, Akbari shows that after all, it's often the stumbles that pave the way for real happiness.
Author: Greg Gianforte
Publisher: Booksurge Publishing
ISBN: 9781419669552
Category : New business enterprises
Languages : en
Pages : 0
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Book Description
Greg Gianforte, the nation's top Bootstrapper, shows you the advantages of Bootstrapping vs. traditionally financed start-ups. You'll also learn how the unconventional Bootstrapping mindset-inventive, pioneering, and skeptical of conventional wisdom-applies to you and your business. With Bootstrapping Your Business at your side, you'll gain the advantage you need to outperform the competition-and succeed in today's take-no-prisoners marketplace.
Author: Ash Ali
Publisher: St. Martin's Press
ISBN: 1250280532
Category : Business & Economics
Languages : en
Pages : 193
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Book Description
The winner of the UK's Business Book of the Year Award for 2021, this is a groundbreaking exposé of the myths behind startup success and a blueprint for harnessing the things that really matter. What is the difference between a startup that makes it, and one that crashes and burns? Behind every story of success is an unfair advantage. But an Unfair Advantage is not just about your parents' wealth or who you know: anyone can have one. An Unfair Advantage is the element that gives you an edge over your competition. This groundbreaking book shows how to identify your own Unfair Advantages and apply them to any project. Drawing on over two decades of hands-on experience, Ash Ali and Hasan Kubba offer a unique framework for assessing your external circumstances in addition to your internal strengths. Hard work and grit aren't enough, so they explore the importance of money, intelligence, location, education, expertise, status, and luck in the journey to success. From starting your company, to gaining traction, raising funds, and growth hacking, The Unfair Advantage helps you look at yourself and find the ingredients you didn't realize you already had, to succeed in the cut-throat world of business.
Author: Eugene A. Shinn
Publisher:
ISBN: 9780813060552
Category : Geologists
Languages : en
Pages : 0
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Book Description
A memoir by Eugene Shinn of his life in geological field science.
Author: Rich Christiansen
Publisher:
ISBN: 9781932226720
Category : Business
Languages : en
Pages : 0
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Book Description
This book is one of the most practical, sound and wise investments you will ever make in your small business. It explains Rich & Ron's process to take a $5,000 investment and bootstrap a successful company. Build a business from where you are. Avoid the big mistakes that kill most businesses. Secure your future financially while maintaining a balanced lifestyle. Bootstrap Business is a self-contained book that explores Rich & Ron's experiences in launching companies. 28 attempts, 10 miserable failures, 8 multi-million dollar successes. Hard work is required. You can do it. Bootstrap Business teaches you how.
Author: Kenneth L. Hess
Publisher:
ISBN: 9780971187306
Category : Computer software industry
Languages : en
Pages : 301
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Book Description
Author: Alissa Quart
Publisher: HarperCollins
ISBN: 0063028026
Category : Social Science
Languages : en
Pages : 296
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Book Description
An unsparing, incisive, yet ultimately hopeful look at how we can shed the American obsession with self-reliance that has made us less healthy, less secure, and less fulfilled The promise that you can “pull yourself up by your bootstraps” is central to the story of the American Dream. It’s the belief that if you work hard and rely on your own resources, you will eventually succeed. However, time and again we have seen how this foundational myth, with its emphasis on individual determination, brittle self-sufficiency, and personal accomplishment, does not help us. Instead, as income inequality rises around us, we are left with shame and self-blame for our condition. Acclaimed journalist Alissa Quart argues that at the heart of our suffering is a do-it-yourself ethos, the misplaced belief in our own independence and the conviction that we must rely on ourselves alone. Looking at a range of delusions and half solutions—from “grit” to the false Horatio Alger story to the rise of GoFundMe—Quart reveals how we have been steered away from robust social programs that would address the root causes of our problems. Meanwhile, the responsibility for survival has been shifted onto the backs of ordinary people, burdening generations with debt instead of providing the social safety net we so desperately need. Insightful, sharply argued, and characterized by Quart’s lively writing and deep reporting, and for fans of Evicted and Nickel and Dimed, Bootstrapped is a powerful examination of what ails us at a societal level and a plan for how we can free ourselves from these self-defeating narratives.
