Author: Robert W. Bly
Publisher:
ISBN: 9781932794038
Category : Business & Economics
Languages : en
Pages : 0
Book Description
While many freelance writers struggle to earn a living wage, Bob Bly has proven year after year that it's not only possible to earn far more, it's possible to to transform words into a $100,000 a year freelancing business.
Bob Bly's Guide to Freelance Writing Success
Author: Robert W. Bly
Publisher:
ISBN: 9781932794038
Category : Business & Economics
Languages : en
Pages : 0
Book Description
While many freelance writers struggle to earn a living wage, Bob Bly has proven year after year that it's not only possible to earn far more, it's possible to to transform words into a $100,000 a year freelancing business.
Publisher:
ISBN: 9781932794038
Category : Business & Economics
Languages : en
Pages : 0
Book Description
While many freelance writers struggle to earn a living wage, Bob Bly has proven year after year that it's not only possible to earn far more, it's possible to to transform words into a $100,000 a year freelancing business.
How to Write and Sell Simple Information for Fun and Profit
Author: Robert W. Bly
Publisher: Linden Publishing
ISBN: 1610350200
Category : Language Arts & Disciplines
Languages : en
Pages : 241
Book Description
Packed with income-generating ideas about creating a variety of saleable written works, this guide includes information for researching and writing effective, instructional materials and calling upon a variety of publishing channels, including magazines, traditional book publishers, self-publishing, and the Internet. The mechanics behind becoming a successful writer and information packager are presented in this resource that explores how to write and sell simple information in multiple formats, allowing writers to turn specialized knowledge into money-making books and products.
Publisher: Linden Publishing
ISBN: 1610350200
Category : Language Arts & Disciplines
Languages : en
Pages : 241
Book Description
Packed with income-generating ideas about creating a variety of saleable written works, this guide includes information for researching and writing effective, instructional materials and calling upon a variety of publishing channels, including magazines, traditional book publishers, self-publishing, and the Internet. The mechanics behind becoming a successful writer and information packager are presented in this resource that explores how to write and sell simple information in multiple formats, allowing writers to turn specialized knowledge into money-making books and products.
The Copywriter's Handbook
Author: Robert W. Bly
Publisher: Holt Paperbacks
ISBN: 1429900156
Category : Business & Economics
Languages : en
Pages : 431
Book Description
The classic guide to copywriting, now in an entirely updated third edition This is a book for everyone who writes or approves copy: copywriters, account executives, creative directors, freelance writers, advertising managers . . . even entrepreneurs and brand managers. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention—and sell more products. Among the tips revealed are • eight headlines that work—and how to use them • eleven ways to make your copy more readable • fifteen ways to open a sales letter • the nine characteristics of successful print ads • how to build a successful freelance copywriting practice • fifteen techniques to ensure your e-mail marketing message is opened This thoroughly revised third edition includes all new essential information for mastering copywriting in the Internet era, including advice on Web- and e-mail-based copywriting, multimedia presentations, and Internet research and source documentation, as well as updated resources. Now more indispensable than ever, The Copywriter's Handbook remains the ultimate guide for people who write or work with copy. "I don't know a single copywriter whose work would not be improved by reading this book." —David Ogilvy
Publisher: Holt Paperbacks
ISBN: 1429900156
Category : Business & Economics
Languages : en
Pages : 431
Book Description
The classic guide to copywriting, now in an entirely updated third edition This is a book for everyone who writes or approves copy: copywriters, account executives, creative directors, freelance writers, advertising managers . . . even entrepreneurs and brand managers. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention—and sell more products. Among the tips revealed are • eight headlines that work—and how to use them • eleven ways to make your copy more readable • fifteen ways to open a sales letter • the nine characteristics of successful print ads • how to build a successful freelance copywriting practice • fifteen techniques to ensure your e-mail marketing message is opened This thoroughly revised third edition includes all new essential information for mastering copywriting in the Internet era, including advice on Web- and e-mail-based copywriting, multimedia presentations, and Internet research and source documentation, as well as updated resources. Now more indispensable than ever, The Copywriter's Handbook remains the ultimate guide for people who write or work with copy. "I don't know a single copywriter whose work would not be improved by reading this book." —David Ogilvy
The Copywriter's Handbook
Author: Robert W. Bly
Publisher: Holt Paperbacks
ISBN: 9780805011944
Category : Language Arts & Disciplines
Languages : en
Pages : 372
Book Description
A book for everyone who writes or edits copy, it reveals dozens of techniques that can help you write ads, commercials, and direct mail that get more attention and sell more products.
Publisher: Holt Paperbacks
ISBN: 9780805011944
Category : Language Arts & Disciplines
Languages : en
Pages : 372
Book Description
A book for everyone who writes or edits copy, it reveals dozens of techniques that can help you write ads, commercials, and direct mail that get more attention and sell more products.
88 Money-making Writing Jobs
Author: Robert Bly
Publisher:
ISBN: 9781402215070
Category : Business & Economics
Languages : en
Pages : 0
Book Description
The Best Way to make thousands of dollars writing!
Publisher:
ISBN: 9781402215070
Category : Business & Economics
Languages : en
Pages : 0
Book Description
The Best Way to make thousands of dollars writing!
The Renegade Writer
Author: Linda Formichelli
Publisher: Marion Street Press, Inc.
ISBN: 9780966517682
Category : Business & Economics
Languages : en
Pages : 210
Book Description
This text teaches freelance writers how to break into previously attainable markets by eschewing the old way of doing things. It explains that freelancers can negotiate for more money and better terms, without risking their careers.
Publisher: Marion Street Press, Inc.
ISBN: 9780966517682
Category : Business & Economics
Languages : en
Pages : 210
Book Description
This text teaches freelance writers how to break into previously attainable markets by eschewing the old way of doing things. It explains that freelancers can negotiate for more money and better terms, without risking their careers.
The Complete Idiot's Guide to Direct Marketing
Author: Robert W. Bly
Publisher: Penguin
ISBN: 9780028642109
Category : Business & Economics
Languages : en
Pages : 394
Book Description
Offers advice on starting a direct marketing campaign, including tips on doubling response rates, writing creative copy, and evaluating mailing lists.
Publisher: Penguin
ISBN: 9780028642109
Category : Business & Economics
Languages : en
Pages : 394
Book Description
Offers advice on starting a direct marketing campaign, including tips on doubling response rates, writing creative copy, and evaluating mailing lists.
The Digital Marketing Handbook
Author: Robert W. Bly
Publisher: Entrepreneur Press
ISBN: 1613083815
Category : Business & Economics
Languages : en
Pages : 313
Book Description
What's Your Website's ROI? Written to help marketers—from the Fortune 1000 to small business owners and solopreneurs—turn their websites from cost centers to profit centers, The Digital Marketing Handbook by legendary copywriting pioneer and marketing expert Robert W. Bly teaches you the proven models and processes for generating a steady stream of traffic, conversions, leads, opt-ins, and sales. Whether you are marketing an online-based business, brick-and-mortar store, or a hybrid business, Bly will teach you how to: Integrate a digital marketing plan with traditional marketing outreach efforts Maximize open rates, click-through rates, conversions, and sales Avoid the most common internet marketing mistakes that cause people to fail online Build a large and responsive opt-in email list Master Google AdWords, Facebook Advertising, and other traffic-generating tactics Drive quality leads to your online and offline storefronts Produce brand awareness and generate leads with Snapchat, Instagram, Periscope, Pinterest, and other social media platforms Design hub sites, landing pages, and "squeeze pages" guaranteed to bring in leads Plus, Bly shares tested direct response methods that can increase your online revenues by 50, 100, and even 200 percent along with an extensive resource section to give your website a competitive edge.
Publisher: Entrepreneur Press
ISBN: 1613083815
Category : Business & Economics
Languages : en
Pages : 313
Book Description
What's Your Website's ROI? Written to help marketers—from the Fortune 1000 to small business owners and solopreneurs—turn their websites from cost centers to profit centers, The Digital Marketing Handbook by legendary copywriting pioneer and marketing expert Robert W. Bly teaches you the proven models and processes for generating a steady stream of traffic, conversions, leads, opt-ins, and sales. Whether you are marketing an online-based business, brick-and-mortar store, or a hybrid business, Bly will teach you how to: Integrate a digital marketing plan with traditional marketing outreach efforts Maximize open rates, click-through rates, conversions, and sales Avoid the most common internet marketing mistakes that cause people to fail online Build a large and responsive opt-in email list Master Google AdWords, Facebook Advertising, and other traffic-generating tactics Drive quality leads to your online and offline storefronts Produce brand awareness and generate leads with Snapchat, Instagram, Periscope, Pinterest, and other social media platforms Design hub sites, landing pages, and "squeeze pages" guaranteed to bring in leads Plus, Bly shares tested direct response methods that can increase your online revenues by 50, 100, and even 200 percent along with an extensive resource section to give your website a competitive edge.
Become a Recognized Authority in Your Field
Author: Robert W. Bly
Publisher: Alpha Books
ISBN: 9780028642833
Category : Business consultants
Languages : en
Pages : 0
Book Description
How to Become a Recognized Authority in Your Field-In 60 Days or Less! -- There are dozens of books on public relations, self promotion, and publicity -- but no books that focus on positioning an individual as the recognized authority in his or her field. -- The author is a living example of someone who has become a recognized expert in his field through the very advice he covers in this book. -- Leading the Pack uses both the author's personal experiences in becoming an expert in his field as well as examples of well-known figures who have obtained "leader" status. Leading the Pack is the first book to show the average practitioner in any field how, through a deliberate plan of self-promotion, they too can quickly elevate themselves to expert status-and become the preferred source of advice and service in their market, and eliminate the need to make cold calls and do the selling ordinary vendors do. The book is based on both the author's personal experience in becoming the recognized leader in his niche (direct marketing) as well as case histories of others who have established "leader" status using the methods outlined in the book.
Publisher: Alpha Books
ISBN: 9780028642833
Category : Business consultants
Languages : en
Pages : 0
Book Description
How to Become a Recognized Authority in Your Field-In 60 Days or Less! -- There are dozens of books on public relations, self promotion, and publicity -- but no books that focus on positioning an individual as the recognized authority in his or her field. -- The author is a living example of someone who has become a recognized expert in his field through the very advice he covers in this book. -- Leading the Pack uses both the author's personal experiences in becoming an expert in his field as well as examples of well-known figures who have obtained "leader" status. Leading the Pack is the first book to show the average practitioner in any field how, through a deliberate plan of self-promotion, they too can quickly elevate themselves to expert status-and become the preferred source of advice and service in their market, and eliminate the need to make cold calls and do the selling ordinary vendors do. The book is based on both the author's personal experience in becoming the recognized leader in his niche (direct marketing) as well as case histories of others who have established "leader" status using the methods outlined in the book.
How to Write a Good Advertisement
Author: Victor O. Schwab
Publisher: Ravenio Books
ISBN:
Category : Business & Economics
Languages : en
Pages : 303
Book Description
In How to Write a Good Advertisement, advertising expert Victor O. Schwab shares his proven techniques for crafting effective and persuasive advertisements. Drawing from his extensive experience in the industry, Schwab provides practical insights and strategies for capturing the attention of potential customers and compelling them to take action. Whether you're a seasoned marketer or just starting out, this book offers valuable guidance on how to create advertisements that deliver results.
Publisher: Ravenio Books
ISBN:
Category : Business & Economics
Languages : en
Pages : 303
Book Description
In How to Write a Good Advertisement, advertising expert Victor O. Schwab shares his proven techniques for crafting effective and persuasive advertisements. Drawing from his extensive experience in the industry, Schwab provides practical insights and strategies for capturing the attention of potential customers and compelling them to take action. Whether you're a seasoned marketer or just starting out, this book offers valuable guidance on how to create advertisements that deliver results.