Author: Katie H. Willcox
Publisher: Hay House, Inc
ISBN: 1401951635
Category : Self-Help
Languages : en
Pages : 313
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Book Description
We live in a world where beauty is everything. Society tells us that if we just looked a certain way, if we had the right products, if we were skinny enough, then we would be enough —we would have value. Society is wrong, but it took Katie H. Willcox years to understand this: “Over the course of my 30 short years, I have both worked as a professional model and been the exact opposite of our culture’s beauty ideal. I have struggled with my weight and felt like I didn’t and never would fit in. Then I had a powerful realization: my misery and self-loathing didn’t change with my weight or how ‘pretty’ society thought I was, so my looks weren’t the source of happiness and worth that I had believed them to be. But then, what was? And how had I come to invest so much of myself in beliefs that were so untrue?” In these pages, Katie shares the lessons she learned in her journey to find the answers to these questions. She reveals who gains from our feeling small and why we need to examine the messages we receive from our culture and our families. She explains how we can redefine beauty, make healthy the new “skinny,” and harness the power of our thoughts to choose self-love. Katie encourages us to discover our true magnificent selves, find our purpose, and pursue our dreams —and help others to do the same. Join the movement! Visit www.HealthyIsTheNewSkinny.com and follow us on Instagram @healthyisthenewskinny.
Author: James McGrath
Publisher: Pearson UK
ISBN: 1292098384
Category : Business & Economics
Languages : en
Pages : 226
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Book Description
Leaders and Managers want quick answers, quick ways to reach solutions, ways and means to access knowledge that won’t eat into their precious time and quick ideas that deliver a big result. The Little Book of Big Decision Models cuts through all the noise and gives managers access to the very best decision-making models that they need to to keep things moving forward. Every model is quick and easy to read and delivers the essential information and know-how quickly, efficiently and memorably.
Author: Becky Bond
Publisher: Chelsea Green Publishing
ISBN: 1603587284
Category : Political Science
Languages : en
Pages : 226
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Book Description
Lessons from the groundbreaking grassroots campaign that helped launch a new political revolution Rules for Revolutionaries is a bold challenge to the political establishment and the “rules” that govern campaign strategy. It tells the story of a breakthrough experiment conducted on the fringes of the Bernie Sanders presidential campaign: A technology-driven team empowered volunteers to build and manage the infrastructure to make seventy-five million calls, launch eight million text messages, and hold more than one-hundred thousand public meetings—in an effort to put Bernie Sanders’s insurgent campaign over the top. Bond and Exley, digital iconoclasts who have been reshaping the way politics is practiced in America for two decades, have identified twenty-two rules of “Big Organizing” that can be used to drive social change movements of any kind. And they tell the inside story of one of the most amazing grassroots political campaigns ever run. Fast-paced, provocative, and profound, Rules for Revolutionaries stands as a liberating challenge to the low expectations and small thinking that dominates too many advocacy, non-profit, and campaigning organizations—and points the way forward to a future where political revolution is truly possible.
Author: David M. Primo
Publisher: University of Chicago Press
ISBN: 022671313X
Category : Political Science
Languages : en
Pages : 279
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Book Description
In recent decades, and particularly since the US Supreme Court’s controversial Citizens United decision, lawmakers and other elites have told Americans that stricter campaign finance laws are needed to improve faith in the elections process, increase trust in the government, and counter cynicism toward politics. But as David M. Primo and Jeffrey D. Milyo argue, politicians and the public alike should reconsider the conventional wisdom in light of surprising and comprehensive empirical evidence to the contrary. Primo and Milyo probe original survey data to determine Americans’ sentiments on the role of money in politics, what drives these sentiments, and why they matter. What Primo and Milyo find is that while many individuals support the idea of reform, they are also skeptical that reform would successfully limit corruption, which Americans believe stains almost every fiber of the political system. Moreover, support for campaign finance restrictions is deeply divided along party lines, reflecting the polarization of our times. Ultimately, Primo and Milyo contend, American attitudes toward money in politics reflect larger fears about the health of American democracy, fears that will not be allayed by campaign finance reform.
Author: Bill Schmarzo
Publisher: John Wiley & Sons
ISBN: 1118740009
Category : Business & Economics
Languages : en
Pages : 245
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Book Description
Leverage big data to add value to your business Social media analytics, web-tracking, and other technologies help companies acquire and handle massive amounts of data to better understand their customers, products, competition, and markets. Armed with the insights from big data, companies can improve customer experience and products, add value, and increase return on investment. The tricky part for busy IT professionals and executives is how to get this done, and that's where this practical book comes in. Big Data: Understanding How Data Powers Big Business is a complete how-to guide to leveraging big data to drive business value. Full of practical techniques, real-world examples, and hands-on exercises, this book explores the technologies involved, as well as how to find areas of the organization that can take full advantage of big data. Shows how to decompose current business strategies in order to link big data initiatives to the organization’s value creation processes Explores different value creation processes and models Explains issues surrounding operationalizing big data, including organizational structures, education challenges, and new big data-related roles Provides methodology worksheets and exercises so readers can apply techniques Includes real-world examples from a variety of organizations leveraging big data Big Data: Understanding How Data Powers Big Business is written by one of Big Data's preeminent experts, William Schmarzo. Don't miss his invaluable insights and advice.
Author: Graham Thomas
Publisher: SAGUS
ISBN: 1911489623
Category : History
Languages : en
Pages : 759
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Book Description
This is an updated version of the first volume of a seven volume, comprehensive examination of the history of advertising that covers its early origins through until the 21st century. Books on the history of advertising are few and far between, and none encompass a global view. More critically, few look closely at the advertising industry's product: its creative work and how this has evolved - particularly over the last 150 years or so. Add to this that the author worked in the business around the world, on some of the biggest advertisers and at the pinnacle of creative excellence, and this too defines the uniqueness of this series. There has been a deliberate attempt to capture what it was truly like to work in the business beyond just the anecdote laden, rose-tinted memories that abound. Volume One looks at the early origins of advertising, its genesis in the 18th century, and how it flourished in the 20th century. Much of what is covered has not been looked at before in any depth, and certainly not by creating a coherent picture of the business and the reality lying behind the way the advertising was both influential and influenced.
Author: Vivek Kale
Publisher: CRC Press
ISBN: 1498715346
Category : Business & Economics
Languages : en
Pages : 530
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Book Description
This book unravels the mystery of Big Data computing and its power to transform business operations. The approach it uses will be helpful to any professional who must present a case for realizing Big Data computing solutions or to those who could be involved in a Big Data computing project. It provides a framework that enables business and technical managers to make optimal decisions necessary for the successful migration to Big Data computing environments and applications within their organizations.
Author:
Publisher:
ISBN:
Category : Pharmaceutical chemistry
Languages : en
Pages : 1436
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Book Description
Author: Hiroshi Ishikawa
Publisher: CRC Press
ISBN: 1498710948
Category : Computers
Languages : en
Pages : 264
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Book Description
This book focuses on the basic concepts and the related technologies of data mining for social medial. Topics include: big data and social data, data mining for making a hypothesis, multivariate analysis for verifying the hypothesis, web mining and media mining, natural language processing, social big data applications, and scalability. It explains
Author: Bart Baesens
Publisher: John Wiley & Sons
ISBN: 1118892704
Category : Business & Economics
Languages : en
Pages : 262
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Book Description
The guide to targeting and leveraging business opportunities using big data & analytics By leveraging big data & analytics, businesses create the potential to better understand, manage, and strategically exploiting the complex dynamics of customer behavior. Analytics in a Big Data World reveals how to tap into the powerful tool of data analytics to create a strategic advantage and identify new business opportunities. Designed to be an accessible resource, this essential book does not include exhaustive coverage of all analytical techniques, instead focusing on analytics techniques that really provide added value in business environments. The book draws on author Bart Baesens' expertise on the topics of big data, analytics and its applications in e.g. credit risk, marketing, and fraud to provide a clear roadmap for organizations that want to use data analytics to their advantage, but need a good starting point. Baesens has conducted extensive research on big data, analytics, customer relationship management, web analytics, fraud detection, and credit risk management, and uses this experience to bring clarity to a complex topic. Includes numerous case studies on risk management, fraud detection, customer relationship management, and web analytics Offers the results of research and the author's personal experience in banking, retail, and government Contains an overview of the visionary ideas and current developments on the strategic use of analytics for business Covers the topic of data analytics in easy-to-understand terms without an undo emphasis on mathematics and the minutiae of statistical analysis For organizations looking to enhance their capabilities via data analytics, this resource is the go-to reference for leveraging data to enhance business capabilities.
