Author: Robin Gaster
Publisher:
ISBN: 9781736001202
Category :
Languages : en
Pages : 318
Book Description
Behemoth, Amazon Rising explains how Amazon transformed from a niche bookseller into a $280 billion giant, why Amazon is just getting started, and what this means for competitors, partners, workers, and consumers.
Behemoth, Amazon Rising
Author: Robin Gaster
Publisher:
ISBN: 9781736001202
Category :
Languages : en
Pages : 318
Book Description
Behemoth, Amazon Rising explains how Amazon transformed from a niche bookseller into a $280 billion giant, why Amazon is just getting started, and what this means for competitors, partners, workers, and consumers.
Publisher:
ISBN: 9781736001202
Category :
Languages : en
Pages : 318
Book Description
Behemoth, Amazon Rising explains how Amazon transformed from a niche bookseller into a $280 billion giant, why Amazon is just getting started, and what this means for competitors, partners, workers, and consumers.
Reimagine Pharma Marketing
Author: Subba Rao Chaganti
Publisher: PharmaMed Press / BSP Books
ISBN: 9395039434
Category : Business & Economics
Languages : en
Pages : 518
Book Description
The empowered patients, new-age technologies such as artificial intelligence (AI), machine learning (ML), big data analytics, real-world data and evidence, blockchain, electronic health records (EHRs), digital therapeutics, cloud computing, and innovative marketing frameworks like design thinking, customer journey mapping, omnichannel, closed-loop marketing, personalization and agile ways of working are transforming the way healthcare is delivered, affecting the pharmaceutical industry. Additionally, big tech companies such as Amazon, Alphabet, Apple, and Microsoft are disrupting by offering non-pharmacological solutions with innovative digital technologies to provide a seamless customer experience in the patient journey. The recent COVID-19 pandemic added rocket fuel to the digital transformation of the pharmaceutical industry, changing the entire model of care and ingraining telemedicine in the healthcare ecosystem. Digital Transformation has become inevitable and imminent. Therefore, pharma must reimagine its entire strategy and embrace digital transformation to succeed in this rapidly changing marketing environment that is becoming increasingly complex. Reimagine Pharma Marketing: Make It Future-Proof introduces all these technology frameworks. Additionally, the book presents one hundred and two case studies showing how some of the leading pharmaceutical companies are applying the new age technologies and marketing frameworks effectively. It can be your single-source guidebook unraveling the future so you can manage it!Contents: 1. Reimagine Everything — Reimagine Every Element of Pharmaceutical Marketing Mix 2. Reimagine the Technology— How Pharma Can Harness the Power of New and Emerging Technologies 3. Reimagine Stakeholder Engagement—Winning with New Rules of Engagement 4. The Future of Pharma—A Look into the Crystal Ball Epilogue You’re Gonna Need a Bigger Boat!
Publisher: PharmaMed Press / BSP Books
ISBN: 9395039434
Category : Business & Economics
Languages : en
Pages : 518
Book Description
The empowered patients, new-age technologies such as artificial intelligence (AI), machine learning (ML), big data analytics, real-world data and evidence, blockchain, electronic health records (EHRs), digital therapeutics, cloud computing, and innovative marketing frameworks like design thinking, customer journey mapping, omnichannel, closed-loop marketing, personalization and agile ways of working are transforming the way healthcare is delivered, affecting the pharmaceutical industry. Additionally, big tech companies such as Amazon, Alphabet, Apple, and Microsoft are disrupting by offering non-pharmacological solutions with innovative digital technologies to provide a seamless customer experience in the patient journey. The recent COVID-19 pandemic added rocket fuel to the digital transformation of the pharmaceutical industry, changing the entire model of care and ingraining telemedicine in the healthcare ecosystem. Digital Transformation has become inevitable and imminent. Therefore, pharma must reimagine its entire strategy and embrace digital transformation to succeed in this rapidly changing marketing environment that is becoming increasingly complex. Reimagine Pharma Marketing: Make It Future-Proof introduces all these technology frameworks. Additionally, the book presents one hundred and two case studies showing how some of the leading pharmaceutical companies are applying the new age technologies and marketing frameworks effectively. It can be your single-source guidebook unraveling the future so you can manage it!Contents: 1. Reimagine Everything — Reimagine Every Element of Pharmaceutical Marketing Mix 2. Reimagine the Technology— How Pharma Can Harness the Power of New and Emerging Technologies 3. Reimagine Stakeholder Engagement—Winning with New Rules of Engagement 4. The Future of Pharma—A Look into the Crystal Ball Epilogue You’re Gonna Need a Bigger Boat!
Amazon
Author: Natalie Berg
Publisher: Kogan Page Publishers
ISBN: 1398601438
Category : Business & Economics
Languages : en
Pages : 323
Book Description
Amazon - one of the world's most valuable companies - is worth more than Walmart, Netflix, Target, Nike and Costco combined. What are the secrets to its success? How can these insights be applied to other businesses in the e-commerce sector? The retail industry is facing unprecedented challenges. Across all sectors and markets, retailers are shifting their business models and customer engagement strategies to ensure they survive. Amazon offers unique insight into the company's persistent dissatisfaction with the status quo and innovation and how it has fundamentally changed the ways in which we shop. This fully updated second edition explores Amazon's response to the coronavirus pandemic, the convergence of physical and digital retail, e-commerce economics and sustainability, as well as future policy implications. Written by industry-leading retail analysts and with the first edition now translated into more than a dozen languages, Amazon is an invaluable resource for discovering the lessons that can be learned from the company's unprecedented rise to dominance.
Publisher: Kogan Page Publishers
ISBN: 1398601438
Category : Business & Economics
Languages : en
Pages : 323
Book Description
Amazon - one of the world's most valuable companies - is worth more than Walmart, Netflix, Target, Nike and Costco combined. What are the secrets to its success? How can these insights be applied to other businesses in the e-commerce sector? The retail industry is facing unprecedented challenges. Across all sectors and markets, retailers are shifting their business models and customer engagement strategies to ensure they survive. Amazon offers unique insight into the company's persistent dissatisfaction with the status quo and innovation and how it has fundamentally changed the ways in which we shop. This fully updated second edition explores Amazon's response to the coronavirus pandemic, the convergence of physical and digital retail, e-commerce economics and sustainability, as well as future policy implications. Written by industry-leading retail analysts and with the first edition now translated into more than a dozen languages, Amazon is an invaluable resource for discovering the lessons that can be learned from the company's unprecedented rise to dominance.
A Rising Fall
Author: C. Sean McGee
Publisher: C. Sean McGee
ISBN:
Category : Fiction
Languages : en
Pages : 264
Book Description
The first book in a dystopian trilogy called City:aliteraryconcerto. The story starts ten years after the blackout as a group of humans struggling to fight off a conscious famine, try to re-learn empathy to save humanity in an old industrial assembly plant. In 3 days; feigned affection, deception and a black heart will take them to the repression of their own fears in search of unconditional love.
Publisher: C. Sean McGee
ISBN:
Category : Fiction
Languages : en
Pages : 264
Book Description
The first book in a dystopian trilogy called City:aliteraryconcerto. The story starts ten years after the blackout as a group of humans struggling to fight off a conscious famine, try to re-learn empathy to save humanity in an old industrial assembly plant. In 3 days; feigned affection, deception and a black heart will take them to the repression of their own fears in search of unconditional love.
At what Cost
Author: Nicholas Freudenberg
Publisher:
ISBN: 0190078626
Category : Business & Economics
Languages : en
Pages : 417
Book Description
An incisive and powerful investigation of corporate impact on human and planetary well-being Freedom of choice lies at the heart of American society. Every day, individuals decide what to eat, which doctors to see, who to connect with online, and where to educate their children. Yet, many Americans don't realize that these choices are illusory at best. By the start of the 21st century, every major industrial sector in the global economy was controlled by no more than five transnational corporations, and in about a third of these sectors, a single company accounted for more than 40 percent of global sales. The available options in food, healthcare, education, transportation, and even online presence are largely constructed by corporations, whose sweeping influence have made them the public face and executive agents of 21st-century capitalism. At What Cost confronts how globalization, financial speculation, monopolies, and control of science and technology have enhanced the ability of corporations and their allies to overwhelm influences of government, family, community, and faith. As corporations manipulate demand through skillful marketing and veto the choices that undermine their bottom line, free consumer choice has all but disappeared, and with it, the personal protections guarding our collective health. At What Cost argues that the world created by 21st-century capitalism is simply not fit to solve our most serious public health problems, from climate change to opioid addiction. However, author and public health expert Nicholas Freudenberg also shows that though the road is steep, human and planetary well-being constitute a powerful mobilizing idea for a new social movement, one that will restore the power of individual voice to our democracy. With impeccably detailed research and an eye towards a better future, At What Cost arms ordinary citizens, activists, and health professionals with an understanding of how we've arrived at the precipice, and what we can do to ensure a healthier collective future.
Publisher:
ISBN: 0190078626
Category : Business & Economics
Languages : en
Pages : 417
Book Description
An incisive and powerful investigation of corporate impact on human and planetary well-being Freedom of choice lies at the heart of American society. Every day, individuals decide what to eat, which doctors to see, who to connect with online, and where to educate their children. Yet, many Americans don't realize that these choices are illusory at best. By the start of the 21st century, every major industrial sector in the global economy was controlled by no more than five transnational corporations, and in about a third of these sectors, a single company accounted for more than 40 percent of global sales. The available options in food, healthcare, education, transportation, and even online presence are largely constructed by corporations, whose sweeping influence have made them the public face and executive agents of 21st-century capitalism. At What Cost confronts how globalization, financial speculation, monopolies, and control of science and technology have enhanced the ability of corporations and their allies to overwhelm influences of government, family, community, and faith. As corporations manipulate demand through skillful marketing and veto the choices that undermine their bottom line, free consumer choice has all but disappeared, and with it, the personal protections guarding our collective health. At What Cost argues that the world created by 21st-century capitalism is simply not fit to solve our most serious public health problems, from climate change to opioid addiction. However, author and public health expert Nicholas Freudenberg also shows that though the road is steep, human and planetary well-being constitute a powerful mobilizing idea for a new social movement, one that will restore the power of individual voice to our democracy. With impeccably detailed research and an eye towards a better future, At What Cost arms ordinary citizens, activists, and health professionals with an understanding of how we've arrived at the precipice, and what we can do to ensure a healthier collective future.
Future-Fit Leadership
Author: Christine McCarthy
Publisher: Austin Macauley Publishers
ISBN: 103583779X
Category : Business & Economics
Languages : en
Pages : 354
Book Description
What capabilities do leaders need to effectively navigate the complexities of today's digital, dynamic, disruptive landscape? Drawing on groundbreaking research, this book explores how leaders shape a philosophy for human-centered organisations aligned with Generations Y and Z values, steering towards agile, innovative, and regenerative leadership. Based on over two decades of experience in leadership development in global corporations and academia, the author provides an innovative framework for future-fit leadership development. This practical framework supports you to: Identify core capabilities for leading a multigenerational workforce through digital transformation. Evaluate personal leadership strengths and development potential. Foster future-fit leadership within teams and across the organisation. Lead organisational transformation through the development of future-fit leadership. In a world of constant change, future-fit leadership becomes the cornerstone of sustainable success. These leaders, possessing vision, adaptability, and resilience, navigate complexities to create thriving organisations. Prioritising agility, future-fit leaders foster responsiveness and continuous learning. Nurturing diversity and inclusivity, they unlock collective intelligence, fueling creativity and sustainable innovation. Beyond profits, they recognise the broader impact of their organisations, adopting a values-driven, long-term perspective that integrates environmental, social, and governance considerations. Future-Fit Leadership – A Guidebook for Today’s Dynamic, Digital Environment is a valuable resource for business leaders, HR professionals, and educators. It provides practical techniques, real-world examples, and guidance to boost organisational performance and cultivate future-fit leadership for transformative success. The book comprises insightful interviews from leaders at Siemens, HP, Daiichi-Sankyo, and Twente University.
Publisher: Austin Macauley Publishers
ISBN: 103583779X
Category : Business & Economics
Languages : en
Pages : 354
Book Description
What capabilities do leaders need to effectively navigate the complexities of today's digital, dynamic, disruptive landscape? Drawing on groundbreaking research, this book explores how leaders shape a philosophy for human-centered organisations aligned with Generations Y and Z values, steering towards agile, innovative, and regenerative leadership. Based on over two decades of experience in leadership development in global corporations and academia, the author provides an innovative framework for future-fit leadership development. This practical framework supports you to: Identify core capabilities for leading a multigenerational workforce through digital transformation. Evaluate personal leadership strengths and development potential. Foster future-fit leadership within teams and across the organisation. Lead organisational transformation through the development of future-fit leadership. In a world of constant change, future-fit leadership becomes the cornerstone of sustainable success. These leaders, possessing vision, adaptability, and resilience, navigate complexities to create thriving organisations. Prioritising agility, future-fit leaders foster responsiveness and continuous learning. Nurturing diversity and inclusivity, they unlock collective intelligence, fueling creativity and sustainable innovation. Beyond profits, they recognise the broader impact of their organisations, adopting a values-driven, long-term perspective that integrates environmental, social, and governance considerations. Future-Fit Leadership – A Guidebook for Today’s Dynamic, Digital Environment is a valuable resource for business leaders, HR professionals, and educators. It provides practical techniques, real-world examples, and guidance to boost organisational performance and cultivate future-fit leadership for transformative success. The book comprises insightful interviews from leaders at Siemens, HP, Daiichi-Sankyo, and Twente University.
BILDUNGSROMAN & THE AMAZON PRINCESS
Author: Melvin Karew
Publisher: Xlibris Corporation
ISBN: 1479731587
Category : Fiction
Languages : en
Pages : 421
Book Description
A thick white mist hangs over the Eastern Sea, covering all of the ships that are attempting to navigate the grey waters. The pirates sit on the bottom of their sleek ship, huddled amongst their chests of gold, shivering in fear despite the warmth of the night. Humfard the one-eyed hobgoblin jumps lithely up onto the aft castle towards Elkira, who steers the ship. “It’s unnatural, this fog,” he grumbles, “at this time of year it is.” “Aye, Humfard,” responds the pirate woman, “I sense the work of a spell caster. Look, I cannot even see the bottom of the ship from up here.” Through the fog on the forecastle, two pirates stand and look over the side, trying to peer through the deep forbidding wall of whiteness. “Did you hear something?” one of them asks. “It was like a splashing on the water.” “It is just the ship.” “Actually, it was me,” says a feminine voice from the gloom. They jump up, startled, as a soaking wet Mora steps from the ship’s wooden railing onto the top of the forecastle. The water on her cape and hood is evaporating, turning into steam as she moves. “I am looking for a band of travellers who stole the cargo of a ship called the Peregrine.” “How?” stammers one of the pirates. The other draws his falchion and jumps at the cloaked figure. The scythe spins around and the man falls back, his arm severed. The second pirate jumps to the back of the forecastle and yells for help. Mora’s scythe slices across and cuts off his cry in mid-yell. His head falls down from the forecastle amongst his comrades. The second pirate is pulling himself away from Mora, dragging himself with his left hand. She is almost nonchalant in her execution of him, the point of her scythe stabbing down as she investigates the remainder of the forecastle. She walks to the edge of the forecastle and looks into the mist-filled hull of the ship. She can hear the shouts and yells of the pirates and she smiles to herself. She readies her scythe and jumps down from the forecastle, amongst the confused pirates. Humfard stares intently into the mist. “What is happening?” he growls. “I cannot see a thing.” Behind him, Elkira ties the steering in place and draws her falchion. “We must investigate,” she says. “Our dog-brothers need our help.” “No,” he mutters. “If we go down into the mist, we will be ambushed. We will wait up here and catch them if they come up the ladder.” They wait, standing at the top of the ladder that leads from the hull. They can hear the sounds: of cries and shrieks, of muffled movements and the swish of sword and scythe strikes. A head flies out of the mist and crashes against the side of the forecastle, before dropping back into the hull. Two pirates run out of the mist towards the forecastle, screaming in fright. One appears to trip over and his body falls forward. Elkira notices that his legs are severed below the knee. The second pirate jumps up onto the ladder and Humfard reaches down a hand to help him up. He grabs the pirate by the hand and pulls him upwards, dragging him towards the top. The pirate shrieks in pain and Humfard grunts, unable to drag any further. Then the pirate is free and Humfard falls backwards; the body of the pirate falls onto him. Elkira gasps in fright; there is a huge hole in the pirate’s back. Elkira turns back to the ladder and looks into the depths of the fog, her falchion ready. Humfard pushes the body from him and staggers to his feet. Humfard backs away from the edge with fear in his eyes. He hears a creaking sound behind him, like a door opening, and he turns around slowly. Mora is standing behind him, next to the trapdoor that leads from the cabin below, inside the aft castle. There are cuts on her cloak and blood splattered over it. Elkira notices that, although most of the blood is red, some of appears to be white and actually burns the cloak where it drips onto
Publisher: Xlibris Corporation
ISBN: 1479731587
Category : Fiction
Languages : en
Pages : 421
Book Description
A thick white mist hangs over the Eastern Sea, covering all of the ships that are attempting to navigate the grey waters. The pirates sit on the bottom of their sleek ship, huddled amongst their chests of gold, shivering in fear despite the warmth of the night. Humfard the one-eyed hobgoblin jumps lithely up onto the aft castle towards Elkira, who steers the ship. “It’s unnatural, this fog,” he grumbles, “at this time of year it is.” “Aye, Humfard,” responds the pirate woman, “I sense the work of a spell caster. Look, I cannot even see the bottom of the ship from up here.” Through the fog on the forecastle, two pirates stand and look over the side, trying to peer through the deep forbidding wall of whiteness. “Did you hear something?” one of them asks. “It was like a splashing on the water.” “It is just the ship.” “Actually, it was me,” says a feminine voice from the gloom. They jump up, startled, as a soaking wet Mora steps from the ship’s wooden railing onto the top of the forecastle. The water on her cape and hood is evaporating, turning into steam as she moves. “I am looking for a band of travellers who stole the cargo of a ship called the Peregrine.” “How?” stammers one of the pirates. The other draws his falchion and jumps at the cloaked figure. The scythe spins around and the man falls back, his arm severed. The second pirate jumps to the back of the forecastle and yells for help. Mora’s scythe slices across and cuts off his cry in mid-yell. His head falls down from the forecastle amongst his comrades. The second pirate is pulling himself away from Mora, dragging himself with his left hand. She is almost nonchalant in her execution of him, the point of her scythe stabbing down as she investigates the remainder of the forecastle. She walks to the edge of the forecastle and looks into the mist-filled hull of the ship. She can hear the shouts and yells of the pirates and she smiles to herself. She readies her scythe and jumps down from the forecastle, amongst the confused pirates. Humfard stares intently into the mist. “What is happening?” he growls. “I cannot see a thing.” Behind him, Elkira ties the steering in place and draws her falchion. “We must investigate,” she says. “Our dog-brothers need our help.” “No,” he mutters. “If we go down into the mist, we will be ambushed. We will wait up here and catch them if they come up the ladder.” They wait, standing at the top of the ladder that leads from the hull. They can hear the sounds: of cries and shrieks, of muffled movements and the swish of sword and scythe strikes. A head flies out of the mist and crashes against the side of the forecastle, before dropping back into the hull. Two pirates run out of the mist towards the forecastle, screaming in fright. One appears to trip over and his body falls forward. Elkira notices that his legs are severed below the knee. The second pirate jumps up onto the ladder and Humfard reaches down a hand to help him up. He grabs the pirate by the hand and pulls him upwards, dragging him towards the top. The pirate shrieks in pain and Humfard grunts, unable to drag any further. Then the pirate is free and Humfard falls backwards; the body of the pirate falls onto him. Elkira gasps in fright; there is a huge hole in the pirate’s back. Elkira turns back to the ladder and looks into the depths of the fog, her falchion ready. Humfard pushes the body from him and staggers to his feet. Humfard backs away from the edge with fear in his eyes. He hears a creaking sound behind him, like a door opening, and he turns around slowly. Mora is standing behind him, next to the trapdoor that leads from the cabin below, inside the aft castle. There are cuts on her cloak and blood splattered over it. Elkira notices that, although most of the blood is red, some of appears to be white and actually burns the cloak where it drips onto
The Amazon
Author: Caryl Parker Haskins
Publisher:
ISBN:
Category : Amazon River
Languages : en
Pages : 450
Book Description
Publisher:
ISBN:
Category : Amazon River
Languages : en
Pages : 450
Book Description
Mastering Big Data
Author: Cybellium Ltd
Publisher: Cybellium Ltd
ISBN:
Category : Computers
Languages : en
Pages : 205
Book Description
Cybellium Ltd is dedicated to empowering individuals and organizations with the knowledge and skills they need to navigate the ever-evolving computer science landscape securely and learn only the latest information available on any subject in the category of computer science including: - Information Technology (IT) - Cyber Security - Information Security - Big Data - Artificial Intelligence (AI) - Engineering - Robotics - Standards and compliance Our mission is to be at the forefront of computer science education, offering a wide and comprehensive range of resources, including books, courses, classes and training programs, tailored to meet the diverse needs of any subject in computer science. Visit https://www.cybellium.com for more books.
Publisher: Cybellium Ltd
ISBN:
Category : Computers
Languages : en
Pages : 205
Book Description
Cybellium Ltd is dedicated to empowering individuals and organizations with the knowledge and skills they need to navigate the ever-evolving computer science landscape securely and learn only the latest information available on any subject in the category of computer science including: - Information Technology (IT) - Cyber Security - Information Security - Big Data - Artificial Intelligence (AI) - Engineering - Robotics - Standards and compliance Our mission is to be at the forefront of computer science education, offering a wide and comprehensive range of resources, including books, courses, classes and training programs, tailored to meet the diverse needs of any subject in computer science. Visit https://www.cybellium.com for more books.
Amazon Stranger
Author: Mike Tidwell
Publisher: Lyons Press
ISBN:
Category : Biography & Autobiography
Languages : en
Pages : 236
Book Description
One man obsessed with the Ecuadorian jungle and desperate to save it and its people chronicles the struggle of the Cofan people against Big Oil.
Publisher: Lyons Press
ISBN:
Category : Biography & Autobiography
Languages : en
Pages : 236
Book Description
One man obsessed with the Ecuadorian jungle and desperate to save it and its people chronicles the struggle of the Cofan people against Big Oil.