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Author: Ray Klimovitz
Publisher:
ISBN: 9780978772673
Category : Beer
Languages : en
Pages : 474
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Book Description
Author: Ray Klimovitz
Publisher:
ISBN: 9780978772673
Category : Beer
Languages : en
Pages : 474
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Book Description
Author: Michal Man
Publisher: GRIN Verlag
ISBN: 3346112888
Category : Business & Economics
Languages : en
Pages : 78
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Book Description
Bachelor Thesis from the year 2015 in the subject Business economics - Offline Marketing and Online Marketing, grade: GPA 4.0, UK first-class honours, Bournemouth University (School of Tourism), language: English, abstract: This research is focused on the investigation of factors influencing purchasing decisions of Generation Y in England when choosing between different beer containers; specifically canned, bottled and draught beer products. The objectives for this research were to review current and relevant literature on the beer industry, consumer behaviour and marketing sector in relation to beer purchasing by Generation Y in respect of different beer containers, to carry out primary research regarding the influencing factors of beer purchasing decisions of this segment, to analyse the research findings by offering discussion and evaluation of both primary and secondary data, and to present research conclusion including identification of limitations to this research and make recommendation for the beer market and further research. In modern society beer is the leading drinks category in the UK by some distance in both volume and value sales. In this competitive market, product and packaging innovations are essential in order to create or maintain competitive advantage. Beer companies are introducing various fruit flavoured products and new package designs offering new ways to serve up a colder and smoother drink experience, and they have become adept at tapping into consumer insights to help direct such innovations. This research is focused on three major types of beer packaging and examines purchasing behaviour within the English youth market in the age banding 18-34; often referred to as Generation Y.
Author: United States. Domestic and International Business Administration. Construction and Forest Products Division
Publisher:
ISBN:
Category : Container industry
Languages : en
Pages : 372
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Book Description
Author: United States. Public Health Service
Publisher:
ISBN:
Category :
Languages : en
Pages : 232
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Book Description
Author: Gilad James, PhD
Publisher: Gilad James Mystery School
ISBN: 070447882X
Category : Fiction
Languages : en
Pages : 91
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Book Description
Author:
Publisher:
ISBN:
Category : Container industry
Languages : en
Pages : 188
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Book Description
Author: Jung H. Han
Publisher: Elsevier
ISBN: 0080455174
Category : Technology & Engineering
Languages : en
Pages : 503
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Book Description
Innovations in Food Packaging addresses selective topics of functions of food packaging to modify the traditional notion of this process. This book is organized into five parts. Part I focuses on the fundamental theories covering physical chemistry background and quality preservation of foods. Parts II and III discuss active packaging research and development and modified atmosphere packaging of fresh produce, meats, and ready-to-eat products, respectively. Part IV talks about edible and biodegradable coatings and films, whereas Part V discusses commercialization aspects of packaging technologies. Each part is divided into chapters of subject review and detailed technical information. This text will benefit those who are interested in innovative technology of food packaging in general, and experienced field packaging specialists and graduate-level food scientists in particular. This book will be useful as a textbook not only for extension programs of food packaging development in food industry, but also for advanced graduate-level food packaging courses. Covers four major food packaging topics: * Theories in food packaging * Active packaging * Modified atmosphere packaging * Edible films and coatings
Author: E. Denise Baxter
Publisher: Royal Society of Chemistry
ISBN: 9780854045884
Category : Cooking
Languages : en
Pages : 156
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Book Description
Two experienced beer researchers look at the chemistry behind those aspects of beer that are of particular interest to beer drinkers, namely flavor and nutrition. They also discuss maintaining quality and safety from the perspective of brewing scientists. c. Book News Inc.
Author: Gabriela Basarová
Publisher: Fachverlag Hans Carl
ISBN: 3418009247
Category : Technology & Engineering
Languages : en
Pages : 876
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Book Description
The Czech Republic is one of the motherlands of beer culture – beers of the pilsner brewing tradition and the aromatic Saaz hops are famous the world over. Brewing technicians and scientists from the Czech Republic have an excellent reputation and are constantly seeking an exchange and discussion of their research findings on the international scene. And the team of authors around Professor Basařová are all experienced technicians and scientists with a wealth of international experience. "The Comprehensive Guide to Brewing" is a unique groundwork for brewing technicians which deals with all subject areas, from the raw materials to packaging. It also conveys advanced knowledge of the fundamentals of brewing research. Compulsory reading for anyone who wishes to gain in-depth knowledge of brewing technology.
Author: Matthew Farber
Publisher: John Wiley & Sons
ISBN: 1119456045
Category : Cooking
Languages : en
Pages : 592
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Book Description
With a focus on brewing science and quality control, this textbook is the ideal learning tool for working professionals or aspiring students. Mastering Brewing Science is a comprehensive textbook for the brewing industry, with coverage of processes, raw materials, packaging, and everything in between, including discussion of essential methods in quality control and assurance. The book equips readers with a depth of understanding to deal with problems and issues that arise during production of beer from start to finish, as well as statistical tools for continual quality improvement. Brewery operations, raw material analysis, flavor, stability, cleaning, and methods of quality control, as well as the underlying science, are discussed in detail. The successful brewing professional must produce beer with high standards of quality, consistency, efficiency, and safety. With a focus on quality and on essential applications of biology, chemistry, and process control, Mastering Brewing Science emphasizes development of the reader's trouble-shooting and problem-solving skills. It is the ideal learning tool for all brewing programs or as a resource for current industry professionals. Features of this book include: Comprehensive understanding through application. Presented in the logical order of the brewing process. All key principles of science are applied to beer production, facilitating a better understanding of both. Check for understanding and problem solving. Each chapter includes a set of problems, questions, and case studies that reinforce understanding of the material. Richly illustrated. Hundreds of unique, full-color illustrations, ranging from micrographs of spoilage bacteria to the inner workings of a beer keg, supplement clearly-written text, making this book easy to understand and appealing to the reader. Emphasis on Quality and Safety. Covers the underlying science and essential methods in quality control with discussion of data management and experimental statistics to ensure consistency in beer production. Safety notes for brewing operations prepare the reader for a culture of safety at the workplace. Glossary. A detailed and authoritative glossary sets the standard for beer and brewing terminology.
