Bank Marketing for the 90's PDF Download
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Author: Don Wright
Publisher: John Wiley & Sons
ISBN: 9780471522645
Category : Business & Economics
Languages : en
Pages : 250
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Book Description
Having spent 38 years in banking, including 21 as a CEO, the author believes that marketing is the foundation of the banking business and the key to its survival. Profound changes have occurred in the use and influence of marketing in the banking industry. Contains the best marketing ideas for financial institutions in the 1990's, developed by some of the top and most respected marketers in banking.
Author: Don Wright
Publisher: John Wiley & Sons
ISBN: 9780471522645
Category : Business & Economics
Languages : en
Pages : 250
Get Book Here
Book Description
Having spent 38 years in banking, including 21 as a CEO, the author believes that marketing is the foundation of the banking business and the key to its survival. Profound changes have occurred in the use and influence of marketing in the banking industry. Contains the best marketing ideas for financial institutions in the 1990's, developed by some of the top and most respected marketers in banking.
Author: Csilla A. Koczi
Publisher:
ISBN:
Category :
Languages : en
Pages : 210
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Book Description
Author: Kenneth Andrew
Publisher:
ISBN: 9780859413336
Category : Bank marketing
Languages : en
Pages : 226
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Book Description
Author: American Bankers Association. Marketing/Savings Division
Publisher:
ISBN:
Category : Bank marketing
Languages : en
Pages : 136
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Book Description
Author: Bai
Publisher: Irwin Professional Publishing
ISBN:
Category : Business & Economics
Languages : en
Pages : 94
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Book Description
Author: R. Eric Reidenbach
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 264
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Book Description
Author: Mary Ann Pezzullo
Publisher:
ISBN: 9780899823171
Category : Business & Economics
Languages : en
Pages : 440
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Book Description
Author:
Publisher:
ISBN: 9789386314185
Category :
Languages : en
Pages : 280
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Book Description
Author:
Publisher:
ISBN:
Category : Bank management
Languages : en
Pages : 478
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Book Description
Author:
Publisher:
ISBN:
Category : Banks and banking
Languages : en
Pages : 35
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Book Description
