#B2B STRATEGIC PRICING tweet Book01

#B2B STRATEGIC PRICING tweet Book01 PDF Author: Bob Bonacorsi
Publisher: THiNKaha
ISBN: 1616991267
Category : Business & Economics
Languages : en
Pages : 132

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Book Description

Strategic pricing is a game-changing process for business-to-business pricing in today’s highly competitive global markets.

It continues to have a significant, positive impact on the profitability of companies that have embraced and employed it effectively. It is not unusual for companies to increase their bottom line by two to three points or more within the first two years after implementation. After all, what company doesn’t want to add another three hundred thousand dollars to the bottom line for every ten million dollars in sales? And the real win is that these companies are also growing their businesses and improving customer satisfaction at the same time.

#B2B Strategic Pricing tweet Book01: Game-Changing Pricing Strategies for Manufacturing and Service Companies aims to provide business managers and marketing executives with that exact same advantage by arming them with the understanding of effective strategic pricing. This book, written by strategic-pricing specialist and ProfitSmart Solutions LLC founder Bob Bonacorsi, was designed to deliver practical yet comprehensive insights into the why, how, and who of successful strategic pricing. It was also written to help managers and marketers effectively implement and integrate the strategic-pricing process into their own organization.

Bob consolidates more than twenty years of marketing, product development, operations management, and business process experience. Having held a variety of leadership positions himself, Bob has gained key insight into the importance of pricing, an insight that many other business leaders have missed out on. In #B2B Strategic Pricing tweet, Bob aims to share that insight.

Readers will discover why pricing is the most important profit driver and how strategic pricing is absolutely critical in optimizing prices. It outlines the basic steps on implementing and integrating strategic pricing into their business and how exactly strategic pricing can increase their customers’ satisfaction. It provides the insight to prevent the “cowboying” of prices that increase sales volume but damage profit margins.

This book was written as a concise and easy-to-read marketing book that breaks down the complex ideas behind strategic pricing and it delivers in one straightforward, no-frills, but highly-effective, package.

#B2B STRATEGIC PRICING tweet is part of the THiNKaha series whose slim and handy books contain 140 well thought-out quotes (tweets/ahas). Increase your influence by picking up the THiNKaha app and easily share Bob’s quotes on twitter, Facebook, LinkedIn, and Google+.


#B2B STRATEGIC PRICING tweet Book01

#B2B STRATEGIC PRICING tweet Book01 PDF Author: Bob Bonacorsi
Publisher: THiNKaha
ISBN: 1616991267
Category : Business & Economics
Languages : en
Pages : 132

Get Book Here

Book Description

Strategic pricing is a game-changing process for business-to-business pricing in today’s highly competitive global markets.

It continues to have a significant, positive impact on the profitability of companies that have embraced and employed it effectively. It is not unusual for companies to increase their bottom line by two to three points or more within the first two years after implementation. After all, what company doesn’t want to add another three hundred thousand dollars to the bottom line for every ten million dollars in sales? And the real win is that these companies are also growing their businesses and improving customer satisfaction at the same time.

#B2B Strategic Pricing tweet Book01: Game-Changing Pricing Strategies for Manufacturing and Service Companies aims to provide business managers and marketing executives with that exact same advantage by arming them with the understanding of effective strategic pricing. This book, written by strategic-pricing specialist and ProfitSmart Solutions LLC founder Bob Bonacorsi, was designed to deliver practical yet comprehensive insights into the why, how, and who of successful strategic pricing. It was also written to help managers and marketers effectively implement and integrate the strategic-pricing process into their own organization.

Bob consolidates more than twenty years of marketing, product development, operations management, and business process experience. Having held a variety of leadership positions himself, Bob has gained key insight into the importance of pricing, an insight that many other business leaders have missed out on. In #B2B Strategic Pricing tweet, Bob aims to share that insight.

Readers will discover why pricing is the most important profit driver and how strategic pricing is absolutely critical in optimizing prices. It outlines the basic steps on implementing and integrating strategic pricing into their business and how exactly strategic pricing can increase their customers’ satisfaction. It provides the insight to prevent the “cowboying” of prices that increase sales volume but damage profit margins.

This book was written as a concise and easy-to-read marketing book that breaks down the complex ideas behind strategic pricing and it delivers in one straightforward, no-frills, but highly-effective, package.

#B2B STRATEGIC PRICING tweet is part of the THiNKaha series whose slim and handy books contain 140 well thought-out quotes (tweets/ahas). Increase your influence by picking up the THiNKaha app and easily share Bob’s quotes on twitter, Facebook, LinkedIn, and Google+.



#SUCCESSFUL CORPORATE LEARNING tweet Book07

#SUCCESSFUL CORPORATE LEARNING tweet Book07 PDF Author: Mike Hower
Publisher: Happy About
ISBN: 161699102X
Category : Business & Economics
Languages : en
Pages : 152

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Book Description
The phrase communities of practice is relatively new; the concept and its utility is not. Simply put, a community of practice is a learning community. When people realize that they can benefit from sharing their knowledge, experience and insights with like-minded and similarly-motivated people, the seed for a community of practice gets planted. E-learning communities, continuing education groups, cooperative education groups and apprenticeship programs are all, in some form or fashion, communities of practice.

In a few rare instances, a community of practice will build and nurture itself, with little apparent or active management. Much more common is the case whereby a community of practice needs conscious and thoughtful input to be conceived, nurtured and brought to flourish. When a community of practice is implemented correctly, it becomes a powerful and enabling tool for improving productivity, encouraging professional development and creating a culture of continuous learning in an organization.

Expert knowledge disseminators and learning facilitators, two communities experts--Mike Hower and Michael Prevou--work with corporate learning expert Mitchell Levy to show you, in their very actionable new book, how to get a community of practice initiative off the ground and drive adoption in your organization. In their last several years of work in this pathbreaking area, both authors have repeatedly been asked how to get a community defined, how to measure its value and how to keep a valuable community successful. Their book is a direct result of such questioning; indeed the authors demonstrate how communities of practice are the killer app of knowledge management. This is a practical and implementable volume that provides vital tips for knowledge leaders, managers and facilitators who support these communities in such a way that they make a positive contribution to creating and sharing organizational knowledge--a contribution that engages people and leads to a competitive advantage in today's business environment.

#SUCCESSFUL CORPORATE LEARNING tweet Book07 is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotes (tweets/ahas).



#SUCCESSFUL CORPORATE LEARNING tweet Book10

#SUCCESSFUL CORPORATE LEARNING tweet Book10 PDF Author: John Moxley
Publisher: Happy About
ISBN: 1616991127
Category : Business & Economics
Languages : en
Pages : 121

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Book Description
Today, most training is ineffective when focused on standalone events because of the lack of reinforcement required for lasting behavioral change. New learning and social technologies can now enable a chain of learning and reinforcement to promote retention, shape beliefs, build skills, and form strong habits that lead to lasting results. #SUCCESSFUL CORPORATE LEARNING tweet Book10 is full of simple research-based techniques you can use to make training stick.

Ted Rubin on ROR #RonR

Ted Rubin on ROR #RonR PDF Author: Ted Rubin
Publisher: THiNKaha
ISBN: 1616991321
Category : Business & Economics
Languages : en
Pages : 123

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Book Description

There's no doubt that the global market is changing and has significantly changed just within the last five years. Selling used to be about having the best product and the best business practices but now "it's all about relationships," social marketing strategist Ted Rubin proclaims in Ted Rubin on ROR #RonR.

With customers reading reviews upon reviews of products online, asking their friends and followers via social media for product feedback, building and maintaining customer relationships is more important–and easier–than ever. What is your organization's Return on Relationship?

Written by a leading social media marketing strategist, Ted Rubin takes you through how the value of your relationships will accrue tenfold over time; how just connecting with followers/future advocates online isn't enough-it's engagement that's key; and how to not just be social on social media but to socialize your way to successful Return on Relationship.

The 140 insightful ahas in Ted Rubin on ROR #RonR on creating and maintaining relationships are not only helpful tidbits for businesses and entrepreneurs, but they remind us why connecting with other human beings is such a vital element to everyday life. Learn the importance of utilizing social media for your brand, and remind yourself how "just being nice" and smiling can influence others.

Ted Rubin on ROR #RonR is part of the THiNKaha series whose slim and handy books contain 140 well thought-out quotes (tweets/ahas). Increase your influence by picking up the THiNKaha app and easily share Ted's quotes on twitter, Facebook, LinkedIn, and Google+.


Successful (Happy) Lawyering

Successful (Happy) Lawyering PDF Author: Lee Broekman
Publisher: Happy About
ISBN: 1616991437
Category : Business & Economics
Languages : en
Pages : 134

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Book Description

The road to success in a legal career is filled with litigating cases, negotiating deals, achieving recognition, and obtaining status symbols along the way. It's also a road paved with long hours, high stress, constant conflict, and at times, addiction and depression.

In Successful (Happy) Lawyering, authors Lee K. Broekman and Judith Gordon invite practicing and aspiring attorneys to take a close look at their definitions of success. How do we achieve success and balance in both our professional and personal lives? How do we reap the rewards of a successful law practice without developing unhealthy habits and hurting personal relationships along the way? To have it all—a profitable career and a great life—we need practices that support both.

This book is filled with irresistible information, the latest brain science, and "how-to" steps for achieving joy and satisfaction in law and life, all in a bite-sized, bottom-lined format that is easy for the busy attorney to immediately put to good use.

Successful (Happy) Lawyering is easy to read and easy to apply to your own work and life.

Successful (Happy) Lawyering is part of the THiNKaha series, whose slim and handy books contain 140 well-thought-out AhaMessages™.



Ted Rubin on How to Look People in the Eye Digitally

Ted Rubin on How to Look People in the Eye Digitally PDF Author: Ted Rubin
Publisher: Happy About
ISBN: 1616991550
Category : Business & Economics
Languages : en
Pages : 116

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Book Description
This book is a companion work to Ted Rubin's book, How to Look People in the Eye Digitally. It contains 140 AhaMessages™ that inspire new ways to build relationships online that truly grow and prosper.

In today's digital world it's all too easy for us as brands and individuals to let our relationship-building muscles atrophy. We get caught up in a multitasking whirlwind of emails, social updates and text messages where it's easy to let a connection or a conversation fall through the cracks. We're super-connected, yet somehow disconnected at the same time. This puts us at risk of losing the very relationships that help us prosper as companies and people.

In Ted Rubin on How to Look People in the Eye Digitally, Ted re-introduces us to the one-on-one communication skills we've forgotten in our rush to new technologies. He shows us how we've let social and mobile technologies hold us back, and teaches us new ways to use the people skills we already have to stay connected in an authentic, human way.

Ted Rubin on How to Look People in the Eye Digitally is part of the THiNKaha series whose slim and handy books contain 140 well thought-out AhaMessages. Increase your influence by picking up the Aha Amplifier and easily share Ted's quotes on Twitter, Facebook, LinkedIn, and Google+.



The Materialistic World: Escape Materialism. Refocus on what is Truly Important. Discover Real Joy

The Materialistic World: Escape Materialism. Refocus on what is Truly Important. Discover Real Joy PDF Author: Grace Scott
Publisher: Grace Scott
ISBN: 1508403368
Category : Self-Help
Languages : en
Pages : 36

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Book Description
What's The Next Thing You Want to Buy? We all have heard of the phrase "Money can't buy happiness", but what we don't realize is a lot of us are under the control of the media and advertising industry, and have been fed by the idea that having more materialistic possessions can help you experience a much happier and a more fulfilling life. This obsession with having fancy clothes, nice cars, or bigger houses has distracted many people from being kind, friendly and respectful to each other. The materialistic mindset has also caused a large number of people to get into serious debt, which leads to financial stress that jeopardizes a person's health and well-being. In this book, Grace Scott will introduce us "the consequences of materialism", and how materialism can have a terrifying impact on us. She will also give us exact steps we need to take in order to be free from this materialistic society. Here Is What I'll Be Sharing With You: How Advertisement Can Affect Us Unconsciously Material Possessions vs Happiness Fun and Non-Material Forms of Entertainment The Remedy of Materialism It's time to stop obsessing over things you don't need. Download This Book and Find Out about The Trap of Materialism.

The Seven Figure Agency Roadmap

The Seven Figure Agency Roadmap PDF Author: Josh Nelson
Publisher: Josh Nelson
ISBN: 1703385454
Category : Business & Economics
Languages : en
Pages : 252

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Book Description
The Seven Figure Agency Roadmap is the must-have resource for digital marketing agency owners. Increase your income, work when and how you want, get your clients get incredible results...... and live your desired lifestyle. The Seven Figure Agency is designed to solve these issues you may be experiencing such as: * Too many agencies hit an income ceiling, and never make the kind of money (or the kind of impact) that they are capable of. They get stuck at one of the 3 plateaus: Startup, Struggle or even Success * Most agencies blame themselves, and try to work on their MINDSET -- But nothing changes because it's not your mindset that's the problem. It's the MODEL that needs to change. * The model that you bought into when you started your agency business is completely unscalable (Manual prospecting to get a few leads, chasing prospects down rather than getting them to come to you... and living off of project revenue so there's never consistent income or time for you). * For the last 5 years, the author has been working with a select group of agencies, taking them from Struggle to Success, Scale and Significance. Josh Nelson has a very new approach and he shares the very best of what is working in his business & for the agencies he works with to build million dollar agencies. This book is essential reading for agencies of all types and experience-levels and is of particular value for anyone looking to start a digital marketing agency to short cut growing pains and accelerate their growth to Seven Figures & Beyond.Forget the old concept of a general, digital marketing agency that takes years to establish - there's no need to wait when you have The Seven Figure Agency Roadmap. Whether your dream is to control your schedule or earn six figures in a month, The Seven Figure Agency Roadmap is your manual.This set of turn-by-turn directions to building a digital agency teaches: * How Josh went from virtually bankrupt to running a hypergrowth agency that made the Inc 5000 list of fastest growing companies in the Untied States 4 years in a row * How to build the team that will manage the day-to-day operations * How top agency owners grow to seven figures within a year * How to add $5,000 in monthly recurring revenue to your agency every single month * How to rapidly establish authority in any niche, so clients ask to work with you When you purchase the book you get access to a workbook that help you put the ideas into action: * Multiple case studies & long form interviews with members of Seven Figure Agency Coaching who have grown their revenue to seven figures, hired teams to replace themselves, or sold their agencies for a nice profit * Josh's templates you can copy for setting goals, designing your marketing, and tracking performance * How the Seven Figure Agency principles create a life shaped to your goals

Understanding ICT Standardization

Understanding ICT Standardization PDF Author: Nizar Abdelkafi
Publisher:
ISBN: 9783748247425
Category :
Languages : en
Pages : 274

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Book Description
To advance education about ICT standardization, comprehensive and up-to-date teaching materials must be available. With the support of the European Commission, ETSI has developed this textbook to facilitate education on ICT standardization, and to raise the knowledge level of ICT standardization-related topics among lecturers and students in higher education, in particular in the fields of engineering, business administration and law. Readers of this book are not required to have any previous knowledge about standardization. They are introduced firstly to the key concepts of standards and standardization, different elements of the ecosystem and how they interact, as well as the procedures required for the production of standardization documents. Then, readers are taken to the next level by addressing aspects related to standardization such as innovation, strategy, business, and economics. This textbook is an attempt to make ICT standardization accessible and understandable to students. It covers the essentials that are required to get a good overview of the field. The book is organized in chapters that are self-contained, although it would be advantageous to read the book from cover to cover. Each chapter begins with a list of learning objectives and key messages. The text is enriched with examples and case studies from real standardization practice to illustrate the key theoretical concepts. Each chapter also includes a quiz to be used as a self-assessment learning activity. Furthermore, each book chapter includes a glossary and lists of abbreviations and references. Alongside the textbook, we have produced a set of slides that are intended to serve as complementary teaching materials in face-to-face teaching sessions. For all interested parties there is also an electronic version of the textbook as well as the accompanying slides that can be downloaded for free from the ETSI website (www.etsi.org/standardization-education).

Authority Marketing

Authority Marketing PDF Author: Adam Witty
Publisher: Forbesbooks
ISBN: 9781946633132
Category : Business & Economics
Languages : en
Pages : 160

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Book Description
Learn how to use Authority Marketing(R) to build thought leadership and dominate your competition by playing a game no one else knows is being played with this ground-breaking book! Are you the Authority in your field? Are you recognized as a stand-out thought leader, a published author, a keynote speaker, or a media personality? Are you viewed as a commodity? A hard-working expert who is a commodity and has to compete on every level, including price? One thing is for certain: Authority doesn't just happen; Authority is built through a systematic process called the Authority Marketing System. But how can you make this shift in an environment that is noisier and more crowded than ever before? If you are an entrepreneur, CEO, or professional who is frustrated with the traditional approach to marketing and wants to grow your business and make a bigger impact, this book will show you how to use the Authority Marketing System to create a clear and trackable blueprint to shift yourself from a commoditized expert to a highly visible Authority. In this book you will learn: - What Authority Marketing is and how to use it to grow your business - The 7 Pillars of Authority Marketing - How others have used Authority Marketing to create unimaginable success - Why thought leadership is your most important secret weapon Authority Marketing isn't about ego or attention--it's about accelerating the speed of trust so you are viewed not as an expert with something to sell, but as a thought leader with important insight to teach. Start growing your Authority today!