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Author: Bart Baesens
Publisher: John Wiley & Sons
ISBN: 1118892747
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
The guide to targeting and leveraging business opportunities using big data & analytics By leveraging big data & analytics, businesses create the potential to better understand, manage, and strategically exploiting the complex dynamics of customer behavior. Analytics in a Big Data World reveals how to tap into the powerful tool of data analytics to create a strategic advantage and identify new business opportunities. Designed to be an accessible resource, this essential book does not include exhaustive coverage of all analytical techniques, instead focusing on analytics techniques that really provide added value in business environments. The book draws on author Bart Baesens' expertise on the topics of big data, analytics and its applications in e.g. credit risk, marketing, and fraud to provide a clear roadmap for organizations that want to use data analytics to their advantage, but need a good starting point. Baesens has conducted extensive research on big data, analytics, customer relationship management, web analytics, fraud detection, and credit risk management, and uses this experience to bring clarity to a complex topic. Includes numerous case studies on risk management, fraud detection, customer relationship management, and web analytics Offers the results of research and the author's personal experience in banking, retail, and government Contains an overview of the visionary ideas and current developments on the strategic use of analytics for business Covers the topic of data analytics in easy-to-understand terms without an undo emphasis on mathematics and the minutiae of statistical analysis For organizations looking to enhance their capabilities via data analytics, this resource is the go-to reference for leveraging data to enhance business capabilities.
Author: Bart Baesens
Publisher: John Wiley & Sons
ISBN: 1118892747
Category : Business & Economics
Languages : en
Pages : 256
Get Book
Book Description
The guide to targeting and leveraging business opportunities using big data & analytics By leveraging big data & analytics, businesses create the potential to better understand, manage, and strategically exploiting the complex dynamics of customer behavior. Analytics in a Big Data World reveals how to tap into the powerful tool of data analytics to create a strategic advantage and identify new business opportunities. Designed to be an accessible resource, this essential book does not include exhaustive coverage of all analytical techniques, instead focusing on analytics techniques that really provide added value in business environments. The book draws on author Bart Baesens' expertise on the topics of big data, analytics and its applications in e.g. credit risk, marketing, and fraud to provide a clear roadmap for organizations that want to use data analytics to their advantage, but need a good starting point. Baesens has conducted extensive research on big data, analytics, customer relationship management, web analytics, fraud detection, and credit risk management, and uses this experience to bring clarity to a complex topic. Includes numerous case studies on risk management, fraud detection, customer relationship management, and web analytics Offers the results of research and the author's personal experience in banking, retail, and government Contains an overview of the visionary ideas and current developments on the strategic use of analytics for business Covers the topic of data analytics in easy-to-understand terms without an undo emphasis on mathematics and the minutiae of statistical analysis For organizations looking to enhance their capabilities via data analytics, this resource is the go-to reference for leveraging data to enhance business capabilities.
Author: Bart Baesens
Publisher: John Wiley & Sons
ISBN: 1118892704
Category : Business & Economics
Languages : en
Pages : 262
Get Book
Book Description
The guide to targeting and leveraging business opportunities using big data & analytics By leveraging big data & analytics, businesses create the potential to better understand, manage, and strategically exploiting the complex dynamics of customer behavior. Analytics in a Big Data World reveals how to tap into the powerful tool of data analytics to create a strategic advantage and identify new business opportunities. Designed to be an accessible resource, this essential book does not include exhaustive coverage of all analytical techniques, instead focusing on analytics techniques that really provide added value in business environments. The book draws on author Bart Baesens' expertise on the topics of big data, analytics and its applications in e.g. credit risk, marketing, and fraud to provide a clear roadmap for organizations that want to use data analytics to their advantage, but need a good starting point. Baesens has conducted extensive research on big data, analytics, customer relationship management, web analytics, fraud detection, and credit risk management, and uses this experience to bring clarity to a complex topic. Includes numerous case studies on risk management, fraud detection, customer relationship management, and web analytics Offers the results of research and the author's personal experience in banking, retail, and government Contains an overview of the visionary ideas and current developments on the strategic use of analytics for business Covers the topic of data analytics in easy-to-understand terms without an undo emphasis on mathematics and the minutiae of statistical analysis For organizations looking to enhance their capabilities via data analytics, this resource is the go-to reference for leveraging data to enhance business capabilities.
Author: Michael Minelli
Publisher: John Wiley & Sons
ISBN: 111814760X
Category : Business & Economics
Languages : en
Pages : 230
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Book Description
Unique prospective on the big data analytics phenomenon for both business and IT professionals The availability of Big Data, low-cost commodity hardware and new information management and analytics software has produced a unique moment in the history of business. The convergence of these trends means that we have the capabilities required to analyze astonishing data sets quickly and cost-effectively for the first time in history. These capabilities are neither theoretical nor trivial. They represent a genuine leap forward and a clear opportunity to realize enormous gains in terms of efficiency, productivity, revenue and profitability. The Age of Big Data is here, and these are truly revolutionary times. This timely book looks at cutting-edge companies supporting an exciting new generation of business analytics. Learn more about the trends in big data and how they are impacting the business world (Risk, Marketing, Healthcare, Financial Services, etc.) Explains this new technology and how companies can use them effectively to gather the data that they need and glean critical insights Explores relevant topics such as data privacy, data visualization, unstructured data, crowd sourcing data scientists, cloud computing for big data, and much more.
Author: Sun, Zhaohao
Publisher: IGI Global
ISBN: 1522572783
Category : Computers
Languages : en
Pages : 335
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Book Description
Big data, analytics, and artificial intelligence are revolutionizing work, management, and lifestyles and are becoming disruptive technologies for healthcare, e-commerce, and web services. However, many fundamental, technological, and managerial issues for developing and applying intelligent big data analytics in these fields have yet to be addressed. Managerial Perspectives on Intelligent Big Data Analytics is a collection of innovative research that discusses the integration and application of artificial intelligence, business intelligence, digital transformation, and intelligent big data analytics from a perspective of computing, service, and management. While highlighting topics including e-commerce, machine learning, and fuzzy logic, this book is ideally designed for students, government officials, data scientists, managers, consultants, analysts, IT specialists, academicians, researchers, and industry professionals in fields that include big data, artificial intelligence, computing, and commerce.
Author: Jean Paul Isson
Publisher: John Wiley & Sons
ISBN: 111923316X
Category : Business & Economics
Languages : en
Pages : 406
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Book Description
Apply predictive analytics throughout all stages of workforce management People Analytics in the Era of Big Data provides a blueprint for leveraging your talent pool through the use of data analytics. Written by the Global Vice President of Business Intelligence and Predictive Analytics at Monster Worldwide, this book is packed full of actionable insights to help you source, recruit, acquire, engage, retain, promote, and manage the exceptional talent your organization needs. With a unique approach that applies analytics to every stage of the hiring process and the entire workforce planning and management cycle, this informative guide provides the key perspective that brings analytics into HR in a truly useful way. You're already inundated with disparate employee data, so why not mine that data for insights that add value to your organization and strengthen your workforce? This book presents a practical framework for real-world talent analytics, backed by groundbreaking examples of workforce analytics in action across the U.S., Canada, Europe, Asia, and Australia. Leverage predictive analytics throughout the hiring process Utilize analytics techniques for more effective workforce management Learn how people analytics benefits organizations of all sizes in various industries Integrate analytics into HR practices seamlessly and thoroughly Corporate executives need fact-based insights into what will happen with their talent. Who should you hire? Who should you promote? Who are the top or bottom performers, and why? Who is at risk to quit, and why? Analytics can provide these answers, and give you insights based on quantifiable data instead of gut feeling and subjective assessment. People Analytics in the Era of Big Data is the essential guide to optimizing your workforce with the tools already at your disposal.
Author: Paul Zikopoulos
Publisher: McGraw Hill Professional
ISBN: 0071790543
Category : Computers
Languages : en
Pages : 176
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Book Description
Big Data represents a new era in data exploration and utilization, and IBM is uniquely positioned to help clients navigate this transformation. This book reveals how IBM is leveraging open source Big Data technology, infused with IBM technologies, to deliver a robust, secure, highly available, enterprise-class Big Data platform. The three defining characteristics of Big Data--volume, variety, and velocity--are discussed. You'll get a primer on Hadoop and how IBM is hardening it for the enterprise, and learn when to leverage IBM InfoSphere BigInsights (Big Data at rest) and IBM InfoSphere Streams (Big Data in motion) technologies. Industry use cases are also included in this practical guide. Learn how IBM hardens Hadoop for enterprise-class scalability and reliability Gain insight into IBM's unique in-motion and at-rest Big Data analytics platform Learn tips and tricks for Big Data use cases and solutions Get a quick Hadoop primer
Author: Kim H. Pries
Publisher: CRC Press
ISBN: 1482234521
Category : Computers
Languages : en
Pages : 576
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Book Description
With this book, managers and decision makers are given the tools to make more informed decisions about big data purchasing initiatives. Big Data Analytics: A Practical Guide for Managers not only supplies descriptions of common tools, but also surveys the various products and vendors that supply the big data market.Comparing and contrasting the dif
Author: Hamid R. Arabnia
Publisher: 2017 Worldcomp International C
ISBN: 9781601324481
Category : Computers
Languages : en
Pages : 172
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Book Description
This volume contains the proceedings of the 2017 International Conference on Advances in Big Data Analytics (ABDA'17).
Author: Haldorai, Anandakumar
Publisher: IGI Global
ISBN: 1522597522
Category : Computers
Languages : en
Pages : 263
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Book Description
Big data consists of data sets that are too large and complex for traditional data processing and data management applications. Therefore, to obtain the valuable information within the data, one must use a variety of innovative analytical methods, such as web analytics, machine learning, and network analytics. As the study of big data becomes more popular, there is an urgent demand for studies on high-level computational intelligence and computing services for analyzing this significant area of information science. Big Data Analytics for Sustainable Computing is a collection of innovative research that focuses on new computing and system development issues in emerging sustainable applications. Featuring coverage on a wide range of topics such as data filtering, knowledge engineering, and cognitive analytics, this publication is ideally designed for data scientists, IT specialists, computer science practitioners, computer engineers, academicians, professionals, and students seeking current research on emerging analytical techniques and data processing software.
Author: Maria José Sousa
Publisher: Nova Science Publishers
ISBN: 9781536191899
Category : Computers
Languages : en
Pages : 214
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Book Description
"The application of big data analytics in all fields of research is a critical driver for the competitiveness of all countries in the modern world. Currently, governments and industry generate large amounts of data driven by record keeping, compliance, regulations, data privacy, and dynamic requirements, and thus there is a need to create better mechanisms to analyse data, and hence support organizational development, as well as providing aid to policymakers' decision-making processes. In this context, there are emerging disruptive opportunities because of Big Data: new business models, and vertical industry segments will emerge through shared relationships with all the stakeholders, and big data analytics is a major asset to support these dynamic relationships. This book was developed with the objective of analysing some of those challenges while at the same time providing a perspective of the potential of big data analytics, and the importance that analytics have for managers and for policymakers, to help define new strategies and new public policies, respectively. The book is focused on different sectors of activity (i.e. the Health sector, Public Administration, the Education sector, among others), and on different economic dimensions (i.e. Entrepreneurship, and Innovation) and links big data analytics to different fields of research, such as artificial intelligence and other emergent technologies; which are challenging organisations, governments, and societies, with the need to face the new imperative of being prepared for the very uncertain and tremendously complex future - in which big data analytics will play a very decisive and active role"--
