The Evolution of Yield Management in the Airline Industry PDF Download
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Author: Ben Vinod
Publisher: Springer Nature
ISBN: 3030704246
Category : Business & Economics
Languages : en
Pages : 417
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Book Description
This book chronicles airline revenue management from its early origins to the last frontier. Since its inception revenue management has now become an integral part of the airline business process for competitive advantage. The field has progressed from inventory control of the base fare, to managing bundles of base fare and air ancillaries, to the precise inventory control at the individual seat level. The author provides an end-to-end view of pricing and revenue management in the airline industry covering airline pricing, advances in revenue management, availability, and air shopping, offer management and product distribution, agency revenue management, impact of revenue management across airline planning and operations, and emerging technologies is travel. The target audience of this book is practitioners who want to understand the basics and have an end-to-end view of revenue management.
Author: Ben Vinod
Publisher: Springer Nature
ISBN: 3030704246
Category : Business & Economics
Languages : en
Pages : 417
Get Book Here
Book Description
This book chronicles airline revenue management from its early origins to the last frontier. Since its inception revenue management has now become an integral part of the airline business process for competitive advantage. The field has progressed from inventory control of the base fare, to managing bundles of base fare and air ancillaries, to the precise inventory control at the individual seat level. The author provides an end-to-end view of pricing and revenue management in the airline industry covering airline pricing, advances in revenue management, availability, and air shopping, offer management and product distribution, agency revenue management, impact of revenue management across airline planning and operations, and emerging technologies is travel. The target audience of this book is practitioners who want to understand the basics and have an end-to-end view of revenue management.
Author: Andreas Wald
Publisher: LIT Verlag Münster
ISBN: 3643106262
Category : Business & Economics
Languages : en
Pages : 399
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Book Description
This volume provides an introduction to aviation management covering all major actors and processes, the fundamental structures, and the economic and regulatory background of the industry. It comprises contributions from experienced practitioners of the aviation industry and from scholars in that field.
Author: Paul Stephen Dempsey
Publisher:
ISBN: 9781890938093
Category : Airlines
Languages : en
Pages : 0
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Book Description
Author: W.S. Barry
Publisher: Routledge
ISBN: 1351813951
Category : Business & Economics
Languages : en
Pages : 358
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Book Description
This book, first published in 1965, illustrates the world of management in the airline industry. It examines the external relations with customers, government, investors, suppliers and competitors, as well as internal relations within the business such as organization and industrial relations.
Author: Mike Gagliano
Publisher: Fire Engineering Books
ISBN: 1593701292
Category : Technology & Engineering
Languages : en
Pages : 684
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Book Description
The expert instructors at the Seattle Fire Department offer a comprehensive explanation of how to develop and implement an effective air management program for departments of any size. This handbook includes examples from international departments, the newest technology breakthroughs, and more.
Author: Mr Stephen Shaw
Publisher: Ashgate Publishing, Ltd.
ISBN: 1409486680
Category : Business & Economics
Languages : en
Pages : 379
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Book Description
Through six previous editions, Airline Marketing and Management has established itself as the leading textbook for students of marketing and its application to today's airline industry, as well as a reference work for those with a professional interest in the area. Carefully revised, the seventh edition of this internationally successful book examines an exceptionally turbulent period for the industry. It features new material on: ∗Changes in customer needs, particularly regarding more business travellers choosing - or being forced - to travel economy, and analysis of the bankruptcy of 'All Business Class' airlines. ∗ An explanation of the US/EU 'Open Skies' agreement and analysis of its impact. ∗The increase in alliance activity and completion of several recent mergers, and the marketing advantages and disadvantages that have resulted. ∗ Product adjustments that airlines must make to adapt to changes in the marketing environment, such as schedule re-adjustments and the reconfiguration of aircraft cabins. ∗Changes in pricing philosophies, with, for example, airlines moving to 'A La Carte' pricing, whereby baggage, catering and priority boarding are paid for as extras. ∗Airline websites and their role as both a selling and distributing tool. ∗The future of airline marketing. A review of the structure of the air transport market and the marketing environment is followed by detailed chapters examining business and marketing strategies, product design and management, pricing and revenue management, current and future distribution channels, and selling, advertising and promotional policies. The reader will benefit from greater understanding of both marketing and airline industry jargon and from knowledge obtained regarding the extraordinary strategic challenges now facing aviation. Written in a straightforward, easy-to-read style and combining up-to-date and relevant examples drawn from the worldwide aviation industry, this new edition will further enhance the book's reputation for providing the ideal introduction to the subject.
Author: Geraint Harvey
Publisher: Routledge
ISBN: 1134167342
Category : Business & Economics
Languages : en
Pages : 175
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Book Description
Civil aviation pilots present a peculiar challenge for management as they wield considerable industrial power. Based on original research, this book examines the impact of human resource management on airline pilots in recent years.
Author: Gerald N. Cook
Publisher: Taylor & Francis
ISBN: 1315299585
Category : Transportation
Languages : en
Pages : 363
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Book Description
Airline Operations and Management: A Management Textbook is a survey of the airline industry, mostly from a managerial perspective. It integrates and applies the fundamentals of several management disciplines, particularly economics, operations, marketing and finance, in developing the overview of the industry. The focus is on tactical, rather than strategic, management that is specialized or unique to the airline industry. The primary audiences for this textbook are both senior and graduate students of airline management, but it should also be useful to entry and junior level airline managers and professionals seeking to expand their knowledge of the industry beyond their own functional area.
Author: Rambabu Athota
Publisher: Notion Press
ISBN:
Category : Transportation
Languages : en
Pages : 785
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Book Description
Aviation and Airline Management: University-Based Syllabus Rambabu Athota, with three decades of extensive experience in the aviation industry and five years in academia, bridges the gap between theoretical knowledge and real-world application in this comprehensive guide. His book meticulously aligns with the university syllabus for B.B.A. Aviation courses, making it an essential resource for students of aviation courses, professionals, as well as aviation enthusiasts. Organized into seven detailed chapters, each divided into five units, this book covers various topics essential to understanding aviation and airline management. Clear explanations, current examples, and detailed illustrations make complex concepts accessible. Each unit concludes with model questions, reinforcing learning and preparing readers for academic success. "Aviation and Airline Management: University-Based Syllabus" equips readers with the knowledge and skills necessary to excel in their studies and future careers. The book provides a solid foundation and a forward-looking perspective in the ever-evolving aviation industry.
Author: Lucy Budd
Publisher: Taylor & Francis
ISBN: 1317183282
Category : Business & Economics
Languages : en
Pages : 395
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Book Description
Commercial air transport is a global multimillion dollar industry that underpins the world economy and facilitates the movement of over 3 billion passengers and 50 million tonnes of air freight worldwide each year. With a clearly structured topic-based approach, this textbook presents readers with the key issues in air transport management, including: aviation law and regulation, economics, finance, airport and airline management, environmental considerations, human resource management and marketing. The book comprises carefully selected contributions from leading aviation scholars and industry professionals worldwide. To help students in their studies the book includes case studies, examples, learning objectives, keyword definitions and ‘stop and think’ boxes to prompt reflection and to aid understanding. Air Transport Management provides in-depth instruction for undergraduate and postgraduate students studying aviation and business management-related degrees. It also offers support to industry practitioners seeking to expand their knowledge base.
