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Author: Tim Frick
Publisher: CRC Press
ISBN: 113501292X
Category : Computers
Languages : en
Pages : 300
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Book Description
In the world of web design, if one wants to create a successful web site, one needs an effective content strategy. Return on Engagement shows web designers and developers how to implement an effective content strategy and how to stay ahead in the rapidly changing industry of web design. It presents best practices in terms of web design through a marketing function: content strategy, SEO, social media marketing, and success measurement to help web designers implement a strategy that ensures success for the site they are building. Return on Engagement shows web designers and developers how to not just design an aesthetically pleasing, functional website. This book shows those professionals how to implement marketing strategies and analysis into their website, thus ensuring its success. Nearly 3 years since the previous edition published, new best practices have been formed. Tools in which web developers use to analyze website metrics have advanced. New social media networks and communities have cropped up. New research in how audiences read and receive content has been done, subsequently refining best digital marketing practices. Return on Engagement features a step-by-step breakdown of how to use new tools, techniques, and technologies. The new edition also includes updated case studies of industry leaders who implement best practices on projects. Return on Engagement also features a regularly updated companion site that offers readers sample content, easy sharing tools, and web-based resources to help measure marketing viability of web properties.
Author: Tim Frick
Publisher: CRC Press
ISBN: 113501292X
Category : Computers
Languages : en
Pages : 300
Get Book Here
Book Description
In the world of web design, if one wants to create a successful web site, one needs an effective content strategy. Return on Engagement shows web designers and developers how to implement an effective content strategy and how to stay ahead in the rapidly changing industry of web design. It presents best practices in terms of web design through a marketing function: content strategy, SEO, social media marketing, and success measurement to help web designers implement a strategy that ensures success for the site they are building. Return on Engagement shows web designers and developers how to not just design an aesthetically pleasing, functional website. This book shows those professionals how to implement marketing strategies and analysis into their website, thus ensuring its success. Nearly 3 years since the previous edition published, new best practices have been formed. Tools in which web developers use to analyze website metrics have advanced. New social media networks and communities have cropped up. New research in how audiences read and receive content has been done, subsequently refining best digital marketing practices. Return on Engagement features a step-by-step breakdown of how to use new tools, techniques, and technologies. The new edition also includes updated case studies of industry leaders who implement best practices on projects. Return on Engagement also features a regularly updated companion site that offers readers sample content, easy sharing tools, and web-based resources to help measure marketing viability of web properties.
Author: Viet Lê
Publisher: Duke University Press
ISBN: 1478012935
Category : Art
Languages : en
Pages : 244
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Book Description
In Return Engagements artist and critic Việt Lê examines contemporary art in Cambodia and Việt Nam to rethink the entwinement of militarization, trauma, diaspora, and modernity in Southeast Asian art. Highlighting artists tied to Phnom Penh and Sài Gòn and drawing on a range of visual art as well as documentary and experimental films, Lê points out that artists of Southeast Asian descent are often expected to address the twin traumas of armed conflict and modernization, and shows how desirable art on these themes is on international art markets. As the global art market fetishizes trauma and violence, artists strategically align their work with those tropes in ways that Lê suggests allow them to reinvent such aesthetics and discursive spaces. By returning to and refashioning these themes, artists such as Tiffany Chung, Rithy Panh, and Sopheap Pich challenge categorizations of “diasporic” and “local” by situating themselves as insiders and outsiders relative to Cambodia and Việt Nam. By doing so, they disrupt dominant understandings of place, time, and belonging in contemporary art.
Author: Stephanie Laurens
Publisher: Harper Collins
ISBN: 0062291998
Category : Fiction
Languages : en
Pages : 52
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Book Description
Previously appeared in the anthology Royal Bridesmaids. A delightful novella from #1 New York Times bestselling author Stephanie Laurens. Everyone's eyes are on a royal couple, but there is more behind the scenes than they'll ever know. Lady Nell Daughtry is certain her sister will be a perfect princess, if only she gets the reluctant bride safely to the church to marry Prince Frederick of Lautenberg. But what she doesn't know is that, in the wedding party, she's been paired with her former fiancé, Robert Knightly … and now she'll be face-to-face with the man who walked away.
Author: Carole Mortimer
Publisher: HarperCollins UK
ISBN: 1408986361
Category : Fiction
Languages : en
Pages : 172
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Book Description
Lightning that Lingers Cyn was certain that Harcourt wedding would finally launch her bridal consulting and catering business. But anticipation turned to shock when she met the groom – Wolf Thornton, the man she'd once intended to marry. Clearly, the upcoming union was not a match made in heaven.
Author: Robert D. Newman
Publisher:
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 200
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Book Description
It is often claimed that we know ourselves and the world through narratives. In this book, Robert D. Newman portrays narrative engagement as a process grounded in psychoanalytic theory to explain how readers (or listeners or viewers) manage to engage with specific narratives and derive from them a personal experience. Newman describes this psychodrama of narrative engagement as that of exile and return, an experience in which narrative becomes a type of homeland, beckoning and elusive, endlessly defining and disrupting the borders of a reader's identity. Within this paradigm, he considers a fascinating variety of narrative texts: from the Jim Jones episode in Guyana to Freud's repression of personal history in his story of Moses; from a surrealistic collage novel by Max Ernst to the horror films of Alfred Hitchcock; from the works of James Joyce, Ariel Dorfman, Milan Kundera, and D. M. Thomas to the tales of abjection in pornography. Transgressions of Reading is itself an engaging work, as interesting for its provocative readings of particular works as for its theoretical insights. It will appeal to readers from all fields in which narrative plays a crucial role, in the study of film and art, modern and contemporary literature, popular culture, and feminist, psychoanalytic, and reader response theory.
Author: Christopher Rice
Publisher: John Wiley & Sons
ISBN: 1118331990
Category : Business & Economics
Languages : en
Pages : 324
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Book Description
Create a culture of engagement and build high-performance culture The Engagement Equation explains the drivers of employee engagement, and how you can use improved engagement to execute strategy, reduce costs, and meet your organizational goals. This book describes a unique engagement model that focuses on individuals' contribution to a company's success and personal satisfaction in their roles. Aligning employees' values, goals, and aspirations with those of the organization is the best method for achieving the sustainable employee engagement. The Engagement Equation is designed to provide a framework that will help you move the needle on engagement. Explains how to plan and execute a sustainable organization-wide engagement initiative Shows how to avoid the engagement survey analysis-paralysis trap Shares ways to align employee contribution with strategy Encourages leaders to pay attention to and better understand your organizational culture, and much more Ultimately, it's the daily dynamics at play in your team, your division, and your organization that matter most.
Author: Brian Tracy
Publisher: AMACOM/American Management Association
ISBN: 0814416896
Category : Business & Economics
Languages : en
Pages : 241
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Book Description
In these tough economic times, everyone is expected to produce more with less. This book shows you how to achieve this.
Author: Mary B. Morrison
Publisher: Kensington Books
ISBN: 0758294085
Category : Fiction
Languages : en
Pages : 352
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Book Description
"Betrayal, greed, and sex." --Publishers Weekly New York Times bestselling author Mary B. Morrison's thrilling tale of a love triangle, lives at a crossroads, and the price of secrets. . . After her high school sweetheart joined the military, Mona Lisa Ellington thought she'd never love again. So she settled for a man who cherished her--and made his living hurting others. Yet she prayed her fiancé would one day return. Mona Lisa's classmate, Katherine Clinton, knew she'd marry her high school sweetheart and live happily ever after. But when he left for the military, she had to make new plans for her and their son. Still, Katherine dreamed of the day her fiancé would return. William Lincoln joined the military to make his grandfather proud. He never imagined he would be gone so long. Or that his selfish proposal to two women would be the least of his problems. . .because all three would soon face the consequences of too much deception.. . . "Mix dirty red drama, relationship scandals, suspense, love and you get my girl Mary B. Morrison." --Vickie Stringer
Author: Arnold Berleant
Publisher: Temple University Press
ISBN: 9781566390842
Category : Art
Languages : en
Pages : 296
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Book Description
In this book Arnold Berleant develops a bold alternative to the eighteenth-century aesthetic of disinterestedness. Centering on the notion of participatory engagement in the appreciation of art, he explores its appearance in art and in aesthetic perception, especially during the past century. Aesthetic engagement becomes a key, both on historical and theoretical grounds, to making intelligible our experiences with both contemporary and classical arts. In place of the traditional aesthetic that enjoins the appreciator to adopt a contemplative attitude, distancing the art object in order to ensure its removal from practical uses, Art and Engagement examines the ways in which art entices us into intimate participation in its workings. Beginning with the historical and theoretical underpinnings of the idea of engagement, Berleant focuses on how engagement works as a force in different arts. Successive chapters pursue its influence in landscape painting, architecture and environmental design, literature, music, dance, and film. Art and Engagement argues forcefully for the originality and power of aesthetic perception. Demolishing the conceptual barriers erected by the Western world’s limiting tradition, the book discloses the condition of engagement that has always been present when our aesthetic encounters have been most effective and suggests a new direction for aesthetic inquiry.
Author: James E. Loehr
Publisher: Simon and Schuster
ISBN: 9780743226752
Category : Biography & Autobiography
Languages : en
Pages : 260
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Book Description
The number of hours in a day is fixed, but the quantity and quality of energy available to us is not. This fundamental insight has the power to revolutionize the way you live. As Jim Loehr and Tony Schwartz demonstrate in their groundbreaking New York Times bestseller, managing energy, not time, is the key to enduring high performance as well as to health, happiness, and life balance. Their Full Engagement Training System is grounded in twenty-five years of working with great athletes -- tennis champ Monica Seles and speed-skating gold medalist Dan Jansen, to name just two -- to help them perform more effectively under brutal competitive pressures. Now this powerful, step-by-step program will help you to: · Mobilize four key sources of energy · Balance energy expenditure with intermittent energy renewal · Expand capacity in the same systematic way that elite athletes do · Create highly specific, positive energy management rituals The Power of Full Engagement is a highly practical, scientifically based approach to managing your energy more skillfully. It provides a clear road map to becoming more physically energized, emotionally connected, mentally focused, and spiritually aligned -- both on and off the job.
