Journalism Quarterly PDF Download
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Author:
Publisher:
ISBN:
Category : Journalism
Languages : en
Pages : 674
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Book Description
Includes section "Book reviews" and other bibliographical material.
Author:
Publisher:
ISBN:
Category : Journalism
Languages : en
Pages : 674
Get Book Here
Book Description
Includes section "Book reviews" and other bibliographical material.
Author:
Publisher:
ISBN:
Category : Trademarks
Languages : en
Pages : 1026
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Book Description
Author: Nripendra P. Rana
Publisher: Springer Nature
ISBN: 3030243745
Category : Business & Economics
Languages : en
Pages : 337
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Book Description
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Author: Luisa Calabrese
Publisher: 010 Publishers
ISBN: 9064506922
Category : Architecture
Languages : en
Pages : 210
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Book Description
"The theme of this Architecture Annual is "Realize" ... in just one year the Faculty of Architecture and its staff, in collaboration with internal and external designers, were able to realize quite a lot: an efficient and successful relocation to a temporary tent camp and a completely new faculty on Julianalaan." - preface.
Author: Hallin, Anette
Publisher: IGI Global
ISBN: 1605668230
Category : Political Science
Languages : en
Pages : 348
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Book Description
Covering advantages as well as disadvantages, explores how mobility meets sustainability in contemporary organizational communication.
Author: Jing Li
Publisher: Springer Nature
ISBN: 9819936268
Category : Business & Economics
Languages : en
Pages : 1833
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Book Description
This book presents the proceedings of CRIOCM 2022 (27th International Conference on Advancement of Construction Management and Real Estate), sharing the latest developments in real estate and construction management around the globe. The conference was organized by the Chinese Research Institute of Construction Management (CRIOCM) working in close collaboration with The Chinese University of Hong Kong. Written by international academics and professionals, the book discusses the latest achievements, research findings, and advances in frontier disciplines in the field of construction management and real estate. Covering a wide range of topics, including spatial planning and land use innovation, integration and application of BIM and GIS, low-carbon built environment, post-pandemic resilient cities development, housing and social governance, real estate market and urban policy, real estate finance and economics, intelligent construction and smart city, built environment for healthy living, and construction management in the post-COVID-19 era, the discussions provide valuable insights into the implementation of advanced construction project management and real estate market in China and abroad. The book offers an outstanding resource for academics and professionals
Author: Per Anker Jensen
Publisher: Routledge
ISBN: 1317442091
Category : Technology & Engineering
Languages : en
Pages : 275
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Book Description
Facilities Management (FM) and Corporate Real Estate Management (CREM) are two closely related and relatively new management disciplines with developing international professions and increasing academic attention. Both disciplines have from the outset a strong focus on controlling and reducing cost for real estate, facilities and related services. In recent years there has been a change towards putting more focus on how FM/CREM can add value to the organisation. This book is driven by the need to develop a widely accepted and easily applicable conceptual framework of adding value by FM and CREM. It presents the state of the art of theoretical knowledge and empirical evidence about the impact of buildings and facilities on 12 value parameters and how to manage and measure these values. The findings are connected to a new Value Adding Management model. The book is research based with a focus on guidance to practice. It offers a transdisciplinary approach, integrating academic knowledge from a variety of different fields with practical experience. It also includes 12 interviews with practitioners, shedding light as to how they manage adding value in practice. This is a much needed resource for practitioners, researchers and teachers from the field of FM and CREM, as well as students at both undergraduate and postgraduate level.
Author: Management Association, Information Resources
Publisher: IGI Global
ISBN: 1609604733
Category : Technology & Engineering
Languages : en
Pages : 2069
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Book Description
Green Technologies: Concepts, Methodologies, Tools and Applications assembles the most up-to-date collection of research results and recent discoveries in environmental and green technology. This comprehensive anthology covers a wide range of topics, i
Author: Liu Lin
Publisher: European Alliance for Innovation
ISBN: 1631904167
Category : Computers
Languages : en
Pages : 1522
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Book Description
The 2nd International Conference on Bigdata Blockchain and Economy Management (ICBBEM 2023) was successfully held on 19-21 May 2023 in Hangzhou, China. The conference aims to present the latest research results in the areas related to Big Data, Blockchain and Economic Management, and provide an opportunity for experts and scholars from various fields to meet face-to-face, exchange new ideas and practical experiences, establish business or research relationships, and seek future international cooperation. This volume contains a collection of excellent papers from the conference, presented on topics such as computer software and computer applications, blockchain in data management, e-commerce and digital commerce, and linear regression analysis. We hope that these papers will serve as a reference for young scholars in their future research.
Author: Ruben Pereira
Publisher: Springer Nature
ISBN: 3031076265
Category : Technology & Engineering
Languages : en
Pages : 266
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Book Description
This book intends to provide a reference manual to assist professionals and academics on further insights regarding: the impact of digital technologies in business, how to implement digital technologies, solutions for specific digital technologies barriers, and much more. Digital transformation marks a rethinking of how an organization uses technology, people, and processes in pursuit of new business models and new revenue streams, driven by changes in customer expectations around products and services. For many enterprises that build traditional goods, this means building digital products, such as a mobile applications or an ecommerce platform. To do so, they must use and integrate digital technologies. The pace of change is increasing. Organizations need to adapt or risk to disappear under innovators entrance in the market. With new digital technologies growing in an exponential rate in the last few decades, organizations are facing even more complex contexts. Managers are now pressed to take efficient decisions. The editors encourage the use of research methods such as Systematic Literature Review (SLR) or Multivocal Literature Review (MLR) (since many new technologies are usually evolved first by practitioners). However, other research methods can also be appreciated as case studies or experiments.
