A History of Popular Women's Magazines in the United States, 1792-1995

A History of Popular Women's Magazines in the United States, 1792-1995 PDF Author: Mary Ellen Zuckerman
Publisher: Praeger
ISBN: 0313306753
Category : Literary Criticism
Languages : en
Pages : 0

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Book Description
Throughout their history, women's mass circulation journals have played a major role in the lives of millions of American women. Yet the women's magazines of the early 20th century were quite different from those perused by women today. This book looks at changes that occurred in these journals and offers insight into these changes. Business forces formed a key shaping mechanism, tempered by individual editors, readers, advertisers, technology, and cultural and social forces. Founded in the second half of the 19th century, six titles became the largest circulators—Ladies Home Journal, Good Housekeeping, McCall's, Pictorial Review, Woman's Home Companion, and Delineator. Capturing the interest of readers and advertisers, these journals published reliable service departments, fiction, and investigative reporting; however, competition eventually bred editorial caution. This, coupled with the depression of the 1930s, led to a narrowing of content and the beginning of Betty Friedan's feminine mystique. After World War II, the journals faced competition from television. The women's liberation movement and women's entry into the work force also brought changes.

A History of Popular Women's Magazines in the United States, 1792-1995

A History of Popular Women's Magazines in the United States, 1792-1995 PDF Author: Mary Ellen Zuckerman
Publisher: Praeger
ISBN: 0313306753
Category : Literary Criticism
Languages : en
Pages : 0

Get Book Here

Book Description
Throughout their history, women's mass circulation journals have played a major role in the lives of millions of American women. Yet the women's magazines of the early 20th century were quite different from those perused by women today. This book looks at changes that occurred in these journals and offers insight into these changes. Business forces formed a key shaping mechanism, tempered by individual editors, readers, advertisers, technology, and cultural and social forces. Founded in the second half of the 19th century, six titles became the largest circulators—Ladies Home Journal, Good Housekeeping, McCall's, Pictorial Review, Woman's Home Companion, and Delineator. Capturing the interest of readers and advertisers, these journals published reliable service departments, fiction, and investigative reporting; however, competition eventually bred editorial caution. This, coupled with the depression of the 1930s, led to a narrowing of content and the beginning of Betty Friedan's feminine mystique. After World War II, the journals faced competition from television. The women's liberation movement and women's entry into the work force also brought changes.

A History of Popular Women's Magazines in the United States, 1792-1995

A History of Popular Women's Magazines in the United States, 1792-1995 PDF Author: Mary Ellen Zuckerman
Publisher: Praeger
ISBN:
Category : History
Languages : en
Pages : 304

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Book Description
Throughout their history, women's mass circulation journals have played a major role in the lives of millions of American women. Yet the women's magazines of the early 20th century were quite different from those perused by women today. This book looks at changes that occurred in these journals and offers insight into these changes. Business forces formed a key shaping mechanism, tempered by individual editors, readers, advertisers, technology, and cultural and social forces. Founded in the second half of the 19th century, six titles became the largest circulators—Ladies Home Journal, Good Housekeeping, McCall's, Pictorial Review, Woman's Home Companion, and Delineator. Capturing the interest of readers and advertisers, these journals published reliable service departments, fiction, and investigative reporting; however, competition eventually bred editorial caution. This, coupled with the depression of the 1930s, led to a narrowing of content and the beginning of Betty Friedan's feminine mystique. After World War II, the journals faced competition from television. The women's liberation movement and women's entry into the work force also brought changes.

The Magazine Century

The Magazine Century PDF Author: David E. Sumner
Publisher: Peter Lang
ISBN: 9781433104930
Category : Art
Languages : en
Pages : 256

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Book Description
"The future of magazines? Murky. Their past? Glorious. How we got from there to here is told in this compelling history. It's thrilling, funny, disturbing, sad, and ultimately inspiring. And in these pages are broad and helpful hints on how we can return to glorious."---Richard B. Stolley, Founding Editor, People, and Senior Editorial Adviser, Time Inc. --Book Jacket.

Feminist Perspectives on Advertising

Feminist Perspectives on Advertising PDF Author: Kim Golombisky
Publisher: Rowman & Littlefield
ISBN: 1498528333
Category : Language Arts & Disciplines
Languages : en
Pages : 397

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Book Description
This volume, edited by Kim Golombisky, applies an intersectional lens to advertising, focusing on gender, race, ethnicity, sexuality, disability, age, class, and nationality. Intersectional feminist perspectives on advertising are rare in the advertising industry, even as it faces pressure to reform. This anthology focuses on advertising messaging to follow up the professional practices covered in Feminists, Feminisms, and Advertising, edited by Kim Golombisky and Peggy Kreshel. In this new collection, contributors write from a variety of perspectives, including Black, African, lesbian, transnational, poststructuralist, material, commodity, and environmental feminisms. The authors also discuss the reproductive justice framework, feminist disability studies, feminist ethnography, feminist discourse analysis, and feminist visual rhetoric. Together, these scholars introduce big ideas for feminist advertising studies. The first section, titled “Historicize This!,” includes work dealing with historicized analyses of advertising, ranging from more than a century of stereotypes about black women to early twentieth-century white women purchasing automobiles, all contextualized with women’s complex relations with technologies from cars to Twitter. The second section, “Advertising Body Politics,” groups work on topics related to body politics in advertising, including lesbians, disabled women, aging women, and Chinese “promotion girls.” The third section, “Media Reps,” revisits advertising representation in novel ways from operational definitions of race and advertising news about gay men to advertising twenty-first-century masculinities in Ghana and the United States. The last section, “Reproduction and Postfeminist Empowerment,” ends the book with a selection of case studies on the advertising industry’s cooptation and commodification of feminism, particularly in regressive postfeminist ideologies about women’s reproductive health and mothering.

Modern Print Activism in the United States

Modern Print Activism in the United States PDF Author: Rachel Schreiber
Publisher: Routledge
ISBN: 1317094638
Category : Literary Criticism
Languages : en
Pages : 271

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Book Description
The explosion of print culture that occurred in the United States at the turn of the twentieth century activated the widespread use of print media to promote social and political activism. Exploring this phenomenon, the essays in Modern Print Activism in the United States focus on specific groups, individuals, and causes that relied on print as a vehicle for activism. They also take up the variety of print forms in which calls for activism have appeared, including fiction, editorials, letters to the editor, graphic satire, and non-periodical media such as pamphlets and calendars. As the contributors show, activists have used print media in a range of ways, not only in expected applications such as calls for boycotts and protests, but also for less expected aims such as the creation of networks among readers and to the legitimization of their causes. At a time when the golden age of print appears to be ending, Modern Print Activism in the United States argues that print activism should be studied as a specifically modernist phenomenon and poses questions related to the efficacy of print as a vehicle for social and political change.

Women, Wellness, and the Media

Women, Wellness, and the Media PDF Author: Margaret C. Wiley
Publisher: Cambridge Scholars Publishing
ISBN: 1443811807
Category : Social Science
Languages : en
Pages : 299

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Book Description
As a former nurse and someone who now teaches Women’s Studies, I have long been interested in the politics of health care. Today, most Americans would agree that our health care system is broken. We pay more for health care than any nation in the world, yet in 2007, the World Health Organization ranked us as 37th in quality of health care. Forty-six million Americans are now without health insurance. What is happening here? And just where are all these dollars going? In Women, Wellness, and the Media, thirteen scholars from a wide range of disciplines examine the relationship between media stereotypes and women’s health. They look at several images of women: the perfect mom; the straight, bikini-clad sixteen-year old blond who has been air-brushed to perfection; the wild black Jezebel who struts her stuff; and the shriveled up menopausal crone. The writers point out that these images are making millions of dollars for all sorts of businesses ranging from the pharmaceutical industry to women’s magazines. Scholars have long noted that stereotypes disempower women; in Women Wellness and the Media we see how these stereotypes actually harm women’s health while turning millions in corporate profits.

American Women during World War II

American Women during World War II PDF Author: Doris Weatherford
Publisher: Routledge
ISBN: 1135201897
Category : History
Languages : en
Pages : 2059

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Book Description
American Women during World War II documents the lives and stories of women who contributed directly to the war effort via official and semi-official military organizations, as well as the millions of women who worked in civilian defense industries, ranging from aircraft maintenance to munitions manufacturing and much more. It also illuminates how the war changed the lives of women in more traditional home front roles. All women had to cope with rationing of basic household goods, and most women volunteered in war-related programs. Other entries discuss institutional change, as the war affected every aspect of life, including as schools, hospitals, and even religion. American Women during World War II provides a handy one-volume collection of information and images suitable for any public or professional library.

Women and Media

Women and Media PDF Author: Carolyn M. Byerly
Publisher: John Wiley & Sons
ISBN: 1405153164
Category : Social Science
Languages : en
Pages : 304

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Book Description
Women and Media is a thoughtful cross-cultural examination of the ways in which women have worked inside and outside mainstream media organizations since the 1970s. Rooted in a series of interviews with women media workers and activists collected specifically for this book, the text provides an original insight into women’s experiences. Explains the ways that women have organized their internal and external campaigns to improve media content (or working conditions) for women, and established womenowned media to gain a public voice. Identifies key issues and developments in feminist media critiques and interventions over the last 30 years, as these relate to production, representation and consumption. Functions as both a research case study and a teaching text.

Cosmopolitan Culture and Consumerism in Chick Lit

Cosmopolitan Culture and Consumerism in Chick Lit PDF Author: Caroline J. Smith
Publisher: Routledge
ISBN: 113591057X
Category : Literary Criticism
Languages : en
Pages : 307

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Book Description
Cosmopolitan Culture and Consumerism in Chick Lit focuses on the literary phenomenon popularly known as chick lit, and the way in which this genre interfaces with magazines, self-help books, romantic comedies, and domestic-advice publications. This recent trend in women’s popular fiction, which began in 1996 with the publication of British author Helen Fielding’s novel Bridget Jones’s Diary, uses first person narration to chronicle the romantic tribulations of its young, single, white, heterosexual, urban heroines. Critics of the genre have failed to fully appreciate chick lit’s complicated representations of women as both readers and consumers. In this study, Smith argues that chick lit questions the "consume and achieve promise" offered by advice manuals marketed toward women, subverting the consumer industry to which it is so closely linked and challenging cultural expectations of women as consumers, readers, and writers, and of popular fiction itself.

Queen of the Pulps

Queen of the Pulps PDF Author: Laurie Powers
Publisher: McFarland
ISBN: 1476673969
Category : Biography & Autobiography
Languages : en
Pages : 218

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Book Description
Daisy Bacon, the opinionated, autocratic and complex editor of Love Story Magazine from 1928 to 1947, chose the stories that would be read by hundreds of thousands of readers each week. The first weekly periodical devoted to romance fiction and the biggest-selling pulp fiction magazine in the early days of the Great Depression, Love Story sparked a wave of imitators that dominated newsstands for more than twenty years. Disparaged as a "love pulp," the magazine actually championed the "modern girl," bringing its heroines out of the shadows of Victorian poverty and into the 20th century. With Love Story's success, Bacon became a national spokesperson, declaring that the modern woman could have it all--in love, in marriage and in the business world. Yet Bacon herself struggled to achieve that ideal, especially in her own romantic life, built around a long-term affair with a married man. Drawing on exclusive access to her personal papers, this first-ever biography tells the story behind the woman who influenced millions of others to pursue independence in their careers and in their relationships.