The 7 Secrets to Selling More by Selling Less: .....the Ultimate Guide to Reinventing Your Sales Life PDF Download
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Author: Allan Langer
Publisher:
ISBN: 9781794315495
Category : Business & Economics
Languages : en
Pages : 226
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Book Description
It's time to reinvent your sales life...Your sales career is good, but not great. Your customers like you but don't love you. Every potential customer does not want to talk to you (the salesperson), even if they need your product or service. You keep reading the same sales books and listening to the same CD's and podcasts. Everyone is telling you to do the same old things. You're ready to make a change. In his trailblazing and wonderfully refreshing book, Allan Langer takes on the outdated, overused and utterly ineffective sales philosophies of the past and kicks them to the curb. Today's customer's do not want a sales pitch, do not want to be coerced, and absolutely do not want to be "closed." In this book, you will learn: To sell more than you ever have in your career; to sell customers a product or service and actually feel good about yourself doing it; and to never use a "sales pitch" again. The 7 Secrets is your GPS with a new destination, a new route that will take you from where you are now, to a new place on your personal map that will change your life and the life of your loved ones. It will also change the life of your customers, as they will go from hating salespeople, to only wanting to do business with you. Whether you are brand new in the profession, or a seasoned veteran, 7 Secrets will be the best investment you can make in your career, and in yourself.
Author: Allan Langer
Publisher:
ISBN: 9781794315495
Category : Business & Economics
Languages : en
Pages : 226
Get Book Here
Book Description
It's time to reinvent your sales life...Your sales career is good, but not great. Your customers like you but don't love you. Every potential customer does not want to talk to you (the salesperson), even if they need your product or service. You keep reading the same sales books and listening to the same CD's and podcasts. Everyone is telling you to do the same old things. You're ready to make a change. In his trailblazing and wonderfully refreshing book, Allan Langer takes on the outdated, overused and utterly ineffective sales philosophies of the past and kicks them to the curb. Today's customer's do not want a sales pitch, do not want to be coerced, and absolutely do not want to be "closed." In this book, you will learn: To sell more than you ever have in your career; to sell customers a product or service and actually feel good about yourself doing it; and to never use a "sales pitch" again. The 7 Secrets is your GPS with a new destination, a new route that will take you from where you are now, to a new place on your personal map that will change your life and the life of your loved ones. It will also change the life of your customers, as they will go from hating salespeople, to only wanting to do business with you. Whether you are brand new in the profession, or a seasoned veteran, 7 Secrets will be the best investment you can make in your career, and in yourself.
Author: Gilbert C. Rapaille
Publisher: Executive Excellence Publishing
ISBN:
Category : Business & Economics
Languages : en
Pages : 312
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Book Description
7 Secrets of Marketing in a Multi-Cultural World offers strategies for applying cultural archetypes and the logic of emotion to make domestics and international marketing efforts more effective and profitable.
Author: Dan S. Kennedy
Publisher: Entrepreneur Press
ISBN: 1613082320
Category : Business & Economics
Languages : en
Pages : 196
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Book Description
Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing master plan — from marketing master Kennedy—delivers a short list of radically different, little-known, profit-proven direct mail strategies for ANY business. Strategies are illustrated by case history examples from an elite team of consultants—all phenomenally successful at borrowing direct marketing strategies from the world of mail-order, TV infomercials, etc., to use in ’ordinary’ businesses including retail stores, restaurants, and sales.
Author: Jon Mowat
Publisher: Kogan Page Publishers
ISBN: 1398601152
Category : Business & Economics
Languages : en
Pages : 289
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Book Description
In a 'video first' world, video is one of the most effective tools marketers can use to raise brand awareness, engage consumers, drive website traffic and increase sales. Video Marketing takes a step-by-step and in-depth look at planning and creating great video campaigns, as well as activating, testing and measuring their success. Featuring case studies from global household names such as adidas, Kleenex, and Red Bull, it explores which video types and platforms brands should use, using multi-video campaigns, live videos and webinars, as well as creating and editing video campaigns on a budget using DSLRs and smartphones. Updated with the latest developments, this second edition of Video Marketing contains new chapters on understanding your audience and buying media space on ad networks and social media, as well as further content on personal and personalized content and avoiding potential pitfalls such as frauds, fake views and updates. Accompanying online resources consist of video links for campaigns discussed in the book and a downloadable strategy planner for readers to complete and put into action.
Author: Rob Walker
Publisher: Random House Trade Paperbacks
ISBN: 0812974093
Category : Business & Economics
Languages : en
Pages : 322
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Book Description
Brands are dead. Advertising no longer works. Consumers are in control. Or so we're told. In Buying In, Rob Walker argues that this accepted wisdom misses a much more important cultural shift, including a practice he calls murketing, in which people create brands of their own and participate, in unprecedented ways, in marketing campaigns for their favorites. Yes, rather than becoming immune to them, we are rapidly embracing brands. Profiling Timberland, American Apparel, Pabst Blue Ribbon, Red Bull, iPod, and Livestrong, among others, Walker demonstrates the ways in which buyers adopt products not just as consumer choices but as conscious expressions of their identities. Part marketing primer, part work of cultural anthropology, Buying In reveals why now, more than ever, we are what we buy—and vice versa.
Author: Don Miguel Ruiz, Jr.
Publisher: Red Wheel/Weiser
ISBN: 193828982X
Category : Family & Relationships
Languages : en
Pages : 275
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Book Description
As humans, most of us yearn for fulfilling relationships. They provide unlimited ways for us to learn, grow, thrive, and have fun! In this book, best-selling authors don Miguel Ruiz Jr. and HeatherAsh Amara share their seven secrets to healthy, happy relationships.
Author: Vinny Flynn
Publisher: Ignatius Press
ISBN: 162164085X
Category : Religion
Languages : en
Pages : 249
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Book Description
In 2000, Pope John Paul II canonized the great 20th century visionary of Divine Mercy, Sister Faustina Kowalska, and proclaimed the Sunday after Easter to be celebrated annually as Divine Mercy Sunday. In 2006, Pope Benedict stressed that "Divine Mercy is not a secondary devotion, but an integral dimension of Christian faith and prayer." Now Pope Francis has proclaimed an extraordinary Jubilee Year of Mercy, which will begin on December 8, 2015. These three Popes have made it very clear that Divine Mercy is a major part of the Christian faith, and now this powerful new book reveals why. Best-selling author Vinny Flynn continues his popular "7 Secrets" series with a book that brings him back to his roots. Vinny was one of the original editors of the official English edition of the actual Diary of St. Faustina, and he has written and edited a vast number of the Divine Mercy materials that are used today. Through his "secrets" of Divine Mercy, Vinny shows how Divine Mercy is not just another worthy "private devotion"; it is the key devotion, the umbrella devotion over everything else. Every other devotion in the Church, every ritual, every activity, every teaching is under that umbrella of Divine Mercy. It’s all there to help us understand and enter into Divine Mercy. He shows us how everything in our lives can become more meaningful, more powerful, more life-changing once we really embrace the gift of Divine Mercy — the overflow of love from the Holy Trinity. In this compelling and timely book, Flynn draws from Scripture, the teachings of the Church, and the Diary of St. Faustina to not only reveal the heart of Divine Mercy, but to offer you an invitation and a road map so that this mercy can transform your life. If you're not yet convinced of the impact Divine Mercy can have on your life, if you've never heard of this message and devotion, or if you're curious to learn more about it, this book is perfect for you. It shows us all how to respond to the call of Pope Francis "to live lives shaped by mercy", and benefit greatly from the "Year of Mercy".
Author: Steven Dworman
Publisher: Steven Dworman Enterprises, Incorporated
ISBN: 9780972643801
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
20th Anniversary of Infomercials Marked By Tell-All Book of Industry Secrets. Whether you love them or hate them, they've become an integral part of our television experience. They've told us everything we ever wanted to know about slicing, dicing, slimming, and toning. From BluBlocker sunglasses to the Psychic Friends Network, they've managed to capture our interest and our dollars for the last twenty years while introducing us to innovative products and some entertaining personalities . . . But wait, there's more! In Steven Dworman's new book $12 Billion of Inside Marketing Secrets Discovered Through Direct Response Television Sales, the entrepreneurs behind this truly American phenomenon reveal the successes and failures that made direct response television what it is today. Written in an interview format, the book presents the personal experiences of twenty-three of the industry's leaders in their own words. "This invaluable information has never been publicly shared before, " states author Steven Dworman. "But what is truly extraordinary is the entrepreneurs personal story of starting with nothing and building $100 million dollar and up businesses!" The passion of each of these individuals comes through clearly in the interviews, whether its for the product, the marketing process, or for free enterprise generally. The story of Jay Kordich, whose Juiceman infomercial was the culmination of a very personal 40 year mission to promote the value of juicing, is truly inspiring. Readers looking for technical information will not be disappointed. Candid conversations reveal each insider's personal successes and failures while passing along tips and tricks of the trade. In a particularly interesting section of his interview, Tony Robbins shares his experience with a specific focus group and breaks down the lessons learned. Although the book primarily focuses on network and cable TV infomercials, Marjorie Poore's interview outlines the more subtle methods used by public broadcasting for product tie-ins. The book concludes with an interview with Bill Guthy and Greg Renker of industry heavy-hitter Guthy-Renker. Currently marketing the Proactiv skin care line, Principal Secret, Personal Power and Windsor Pilates, made their garage business into a $1 billion per year concern solely through direct response marketing. The interview includes their strategy for success, and offers their view of the future of direct response television. Author biography: In the burgeoning field of infomercials, Steve Dworman has emerged as the industry expert. In 1991 he began publishing "The Infomercial Marketing Report," a monthly subscription newsletter read in over 20 countries worldwide. He also published with Adweek Magazines, "Adweek's Direct Response Television Sourcebook." Having produced and run his own direct response television campaigns, Dworman learned all aspects of the industry. He has consulted with Fortune 500 companies such as Procter & Gamble, Estee Lauder, Mattel, Avon, Apple Computer, Microsoft, and many others. He's been quoted by over 3,000 news sources including: Wall Street Journal, Los Angeles Times, The Economist, The New York Times, CNN, The Washington Post, The Chicago Tribune to name just a few. He has a key eye for picking products and was responsible for many huge successes in the industry such as Total Gym, which grossed close to $1 billion in sales. Dworman served served as President and Founder of DMMO, the Digital Media Marketing Organization with members such as, Eastman Kodak, Technicolor, Warner Home Media, Sony Digital, and JVC amongst many other leading companies. In 2001 he wrote & directed a feature film entitled, Divorce: the Musical. The film was featured on CNN, and in a front-page story in The Los Angeles Times. He created a series of Health Book infomercials with Hugh Downs that grossed over $300 million utilizing the info contained within this book.
Author: Matt Morris
Publisher: Success Publishing, LLC
ISBN: 9781970073416
Category :
Languages : en
Pages : 120
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Book Description
7 Secrets to 7 Figures reveals the seven specific strategies that allowed Matt Morris to go from $30,000 in debt, living out of his beat-up Honda Civic, bathing in gas station bathrooms, and selling above-ground swimming pools, to becoming a self-made millionaire at only 29 years of age. This book is dramatically different from anything you've ever read because these strategies work irrespective of the company you're involved in or the product you're selling. This is a book not only of specific strategies you can implement now into your business, but more importantly, the thinking that allows you to create the success you've been searching and striving for. As you read through the pages in this book, you will see, clear as day, why Matt has been able to crush it every single year without fail for the past 18 years in a row. These strategies have allowed him to build a direct selling organization that has produced over one million customers, generated over $2 billion in sales, and produced over 50 million dollar earners in his marketing organizations. About Matt Morris Matt Morris began as a serial entrepreneur at the age of 18. Since then, he has generated over $2 billion through his sales organizations totaling over one million customers worldwide. As a self-made millionaire and one of the top Internet and Network Marketing experts, he's been featured on international radio, television, and spoken from platforms to audiences in over 25 countries around the world. Praise for the Author "Matt Morris really knows what he is doing. Not only is he a bestselling author and an unbelievable trainer in this industry, but he is also someone you want to get with and learn from because I've learned a lot and he's just so brilliant and such a smart dude."-Ray Higdon "Matt Morris is someone I genuinely stalk on social media. With all the countless hours of content I have consumed, I have yet to come away not learning something of pure gold. The fact that he is a servant leader and an all-round incredible guy makes it impossible not to love him!"-Frazer Brookes "Matt Morris is one of the most knowledgable and talented network marketers I have ever met in my 30-year career in this profession. He gets it from the ground up. Not only is he an amazing and hugely successful builder in the field, but his stage presence is second to none."-Todd Falcone "I'm a huge fan of Matt Morris. His story will make you believe that your dreams can come true, and his training will breathe life into your network marketing experience. Matt was not an overnight success, and he has stories that will open your eyes to real possibilities. You'll find his style to be easy, light, and empowering!"-Jordan Adler
Author: Steve Garfield
Publisher: Wiley
ISBN: 0470606398
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
The era of online video has arrived—now make it work for your business In the last year, the world of online video exploded. Hollywood got into the game, professional actors and writers joined in, and independent producers looked to find their niche. Now, companies are wide awake to the opportunities for product and brand promotion as well as customer engagement. So how do you want to fit into the new online video universe? The must-have guide, Get Seen by Steve Garfield, the "Paul Revere of video blogging," offers a quick and complete toolkit to get you up to speed on the latest that online video and related media have to offer. Examines success stories of how companies have used online video Presents a series of plans and tools that businesses can follow as they expand onto the social web Provides clear step by step directions on how to record, edit, and export videos, where to post them, how to build a community around their content, and what to do to increase views by making it go viral If you're ready to take full advantage of online video's many benefits, Get Seen is the one resource you need.
