42 Rules for Driving Success with Books (2nd Edition) PDF Download
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Author: Mitchell Levy
Publisher: Happy About
ISBN: 1607731029
Category : Business & Economics
Languages : en
Pages : 144
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Book Description
Forty experts discuss how they have written books for their professional success, thereby increasing their credibility and enhancing their reputations.
Author: Mitchell Levy
Publisher: Happy About
ISBN: 1607731029
Category : Business & Economics
Languages : en
Pages : 144
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Book Description
Forty experts discuss how they have written books for their professional success, thereby increasing their credibility and enhancing their reputations.
Author: Chris Muccio
Publisher: Happy About
ISBN: 1607731002
Category : Business & Economics
Languages : en
Pages : 126
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Book Description
"Learning to generate results using LinkedIn for Leads"--Cover.
Author: Meridith Elliott Powell
Publisher: Happy About
ISBN: 1607730820
Category : Business & Economics
Languages : en
Pages : 129
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Book Description
Powell draws on her 20-plus years in sales to present a practical step-by-step guide on how to find the right prospects, build profitable relationships, close more sales, and turn customers into champions for your business.
Author: Jennifer L. Jacobson
Publisher: Happy About
ISBN: 1607730146
Category : Business & Economics
Languages : en
Pages : 122
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Book Description
'42 Rules of Social Media for Small Business' is the modern survival guide to effective social media communications and the answer to the question, "what do I do with social media?" Written by communications professional Jennifer Jacobson, this book is designed to help working professionals find social media that fits their business and get the most out of their social media presence. From networking communication, to social branding, '42 Rules of Social Media for Small Business' addresses specific rules of engagement, as well as the fundamental approach to online, as opposed to traditional, media. As part of the 42 Rules series, this book is designed to quickly and effectively equip business professionals with the tools they need to generate an effective customer community through social media, that translates into customer loyalty, excitement for the brand, and return business that eventually generates a dedicated customer base and increased revenue. This book demystifies social media and teaches readers why social media is important to their business and how they can maximize their social media effectiveness.
Author: Susan Stamm
Publisher: Happy About
ISBN: 0979942888
Category : Business & Economics
Languages : en
Pages : 123
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Book Description
42 Rules of Employee Engagement (2nd Edition)" takes a practical, straightforward and fun look at what it takes to build community, commitment and a culture of engagement in the business world today. This leadership book highlights common behaviors that lead to "disengagement" in teams and offers useful, no-nonsense ideas for doing things differently. This book responds to those day-to-day situations that seem to drive employees away from offering you their best. These ideas are not difficult to understand, but for some reason they are not common practice among many leaders. Each rule challenges you to take action immediately. Use these actions to transform your team. Meet with your team weekly over the next 42 weeks and discuss the implication of each rule for your workplace. Hold each other accountable to actions and goals that come from these discussions. Author Susan Stamm will inspire and challenge you to create a unique workspace with your team that attracts and inspires high performance, commitment and authentic work relationships. This book is loaded with practical advice and actions you can take away to begin building an engaged team.
Author: Jim Joseph
Publisher: Happy About
ISBN: 1600052096
Category : Business & Economics
Languages : en
Pages : 199
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Book Description
As every customer knows, the shopping experience is critical to brand satisfaction and loyalty. We all care deeply about the overall experience of the buying process--the marketing message, subliminal cues, the sales approach, personal human interaction...and more. When all of these elements come together in a cohesive and seamless package, a loyal customer is born. Brand strategist "Jim Joseph" calls this the experience effect. In a groundbreaking volume called The Experience Effect (2010), Jim showed big business how to create the total brand experience. Now he customizes that very same expertise for the backbone of the American economy, small business. While it is often said that small business is key to recovery, all around us we still see small business suffering the most. Flex and wiggle room is at a minimum, small business simply cannot afford the resources and the access to big brand thinking that the corporations do. Jim believes that there's simply no reason why a small business cannot perform like a big brand, even within our turbulent times. His perspective makes "The Experience Effect For Small Business a timely and compelling read, particularly now. Filled with practical advice and real-life examples that will resonate with readers, "The Experience Effect For Small Business" teaches small business owners how to understand their brand's target audience, conduct effective market research, connect with customers on an emotional level, establish unique and engaging touchpoints, and much, much more. Readers learn how to replicate these activities on limited budgets and few resources. Loaded with inspiration, Jim Joseph's book will touch a chord with you, the small business owner in today's America economy.
Author: Mike Silverman
Publisher: Happy About
ISBN: 160773060X
Category : Design
Languages : en
Pages : 370
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Book Description
Silverman condenses his expertise and experience into a volume of immense practical worth to the engineering and engineering management communities including designers, manufacturing engineers, and reliability/quality engineers. He discusses how reliability fits, or should fit, within the product design cycle and provides a high-level overview of reliability techniques available.
Author: Janet Meiners Thaeler
Publisher: Happy About
ISBN: 1600051545
Category : Business & Economics
Languages : en
Pages : 158
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Book Description
Thaeler describes how to identify trends and find local angles that will capture both journalist attention and deliver online visibility through public relations and online publicity.
Author: Kiruba Shankar
Publisher: Happy About
ISBN: 1616990074
Category : Business & Economics
Languages : en
Pages : 126
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Book Description
The idea of soliciting input, whether from customers, associates or the general public, is hardly new. Yet crowdsourcing (the soliciting of collective wisdom) is a relatively new term which has quickly become an important business concept. The spike in the ability to crowdsource, driven by web technologies, has enabled the concept to assume center stage in business strategy. A strong ability to tap into the collective intelligence of the public, or a well-defined segment of the public, enables businesses to greatly expand the talent pool available at their disposal. Typically, crowdsourcing helps organizations complete tasks faster, more efficiently and often simply better. "Kiruba Shankar" and "Mitchell Levy" are both firm believers in the concept of collaborative wisdom. In their very diverse and singularly successful careers, crowdsourcing has helped them accomplish many tasks successfully while having fun along the way. Now they bring you "#CROWDSOURCING tweet Book01," in which they share with you smart ideas (crowdsourced, of course!) that teach you to tap into the wisdom of the crowd. Kiruba and Mitchell can convince the most vociferous skeptic. Here's a sample: "Doubt the value of crowdsourcing? Encyclopedia Britannica took 200 years to write 80,000 articles. Wikipedia: 9 years, 10 million+ articles." Through the book, their personal experiences and their ability to tap into the experiences of others comes clearly through. For example: "I crowdsourced the creation of my logo and got 95 logo concepts for $300. My graphics agency just lost a customer to crowdsourcing." And lest you start thinking of crowdsourcing as a silver bullet, here's a reality check: "Crowdsourcing is a democratic process. However, just like in any democracy, it needs leaders to hold the flag and lead." "#CROWDSOURCING tweet Book01" is "the" book on leveraging the experience of the crowd, brought to you by two experienced authors who are comfortable with walking their talk. Replete with bite-sized wisdom from start to finish, you will surely find yourself flipping through its pages time and again as you tap into the collective wisdom of your crowd. "#CROWDSOURCING tweet Book01" is part of the THiNKaha series whose 112-page books contain 140 well-thought-out quotes (tweets/ahas).
Author: Angela Connor
Publisher: Happy About
ISBN: 160005143X
Category : Business & Economics
Languages : en
Pages : 102
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Book Description
Connor shares how she helped her online community surpass 11,000 members in 18 short months in this definitive guide for those seeking to facilitate and grow online communities and develop social media strategies for themselves or their organizations.
