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Author: Jingying Chen
Publisher: CRC Press
ISBN: 1439847851
Category : Computers
Languages : en
Pages : 189
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Book Description
Used by companies, organizations, and even individuals to promote recognition of their brand, logos can also act as a valuable means of identifying the source of a document. E-business applications can retrieve and catalog products according to their logos. Governmental agencies can easily inspect goods using smart mobile devices that use logo recognition techniques. However, because logos are two-dimensional shapes of varying complexity, the recognition process can be challenging. Although promising results have been found for clean logos, they have not been as robust for noisy logos. Logo Recognition: Theory and Practice is the first book to focus on logo recognition, especially under noisy conditions. Beginning with an introduction to fundamental concepts and methods in pattern and shape recognition, it surveys advances in logo recognition. The authors also propose a new logo recognition system that can be used under adverse conditions such as broken lines, added noise, and occlusion. The proposed system introduces a novel polygonal approximation, a robust indexing scheme, and a new line segment Hausdorff distance (LHD) matching method that can handle more distortion and transformation types than previous techniques. In the first stage, raw logos are transformed into normalized line segment maps. In the second stage, effective line pattern features are used to index the database to generate a moderate number of likely models. In the third stage, an improved LHD measure screens and generates the best matches. A comprehensive overview of logo recognition, the book also presents successful applications of the technology and suggests directions for future research.
Author: Ron van der Vlugt
Publisher: Bis Pub
ISBN: 9789063692605
Category : Design
Languages : en
Pages : 306
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Book Description
A one-of-a-kind book showcasing the evolution of many of the world's greatest logos.
Author: Armando Milani
Publisher: Lettera ventidue Edizione
ISBN: 9788862422505
Category : Design
Languages : en
Pages : 0
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Book Description
The book is a collection of 100 logos designed between 1965 and 2017 by world-renowned Italian graphic designer, Armando Milani. AUTHOR: Armando Milani, who conceived of and designed this book, is President of AGI / Italy (Alliance Graphique International) and President of Milani Design, with offices in Milan and southern France. He organizes lectures and seminars on graphic design. In 1992 he produced the book "Double Life", with the sense of humor and creativity of 80 AGI designers and an introduction by Paul Rand, and in 2000, "50 poems of Lawrence Ferlinghetti and 50 images of Armando Milani". In 2003 he designed a poster for the United Nations, "War/Peace", that was displayed all over the word. In 2015 he designed the book "No Words Posters", a collection of the works of 80 international graphic designers.
Author: Mark Sinclair
Publisher: Laurence King Publishing
ISBN: 1780676360
Category : Design
Languages : en
Pages : 583
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Book Description
TM offers graphic designers and those interested in the history of design and branding a uniquely detailed look at a select group of the very best visual identities. The book takes 29 internationally-recognised logos and explains their development, design, usage and purpose. Based on interviews with the designers responsible for these totems, and encompassing the marks from a range of corporate, artistic and cultural institutions from across the globe, TM reveals the stories behind such icons as the Coca-Cola logotype, the Penguin Books’ colophon and the Michelin Man. Authoritatively written, comprehensively researched and including a wealth of archival and previously unpublished images, TM is an opportunity to discover how designers are able to squeeze entire identities into 29 simple logos.
Author: Rafaela Vinotti
Publisher: INDEX BOOK
ISBN: 8492643099
Category : Art
Languages : en
Pages : 12
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Book Description
"Basics" is a series about the basic disciplines of graphic design. The first installment in the series is about logos and is classified into three categories: graphics, typography and illustration. Basics-Logos features 2067 different logos developed by designers from around the world, showcasing a broad range of styles that enhance the book and make it both a compendium of visual input and a great source for inspiration.
Author: Jingying Chen
Publisher: CRC Press
ISBN: 1439847851
Category : Computers
Languages : en
Pages : 189
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Book Description
Used by companies, organizations, and even individuals to promote recognition of their brand, logos can also act as a valuable means of identifying the source of a document. E-business applications can retrieve and catalog products according to their logos. Governmental agencies can easily inspect goods using smart mobile devices that use logo recognition techniques. However, because logos are two-dimensional shapes of varying complexity, the recognition process can be challenging. Although promising results have been found for clean logos, they have not been as robust for noisy logos. Logo Recognition: Theory and Practice is the first book to focus on logo recognition, especially under noisy conditions. Beginning with an introduction to fundamental concepts and methods in pattern and shape recognition, it surveys advances in logo recognition. The authors also propose a new logo recognition system that can be used under adverse conditions such as broken lines, added noise, and occlusion. The proposed system introduces a novel polygonal approximation, a robust indexing scheme, and a new line segment Hausdorff distance (LHD) matching method that can handle more distortion and transformation types than previous techniques. In the first stage, raw logos are transformed into normalized line segment maps. In the second stage, effective line pattern features are used to index the database to generate a moderate number of likely models. In the third stage, an improved LHD measure screens and generates the best matches. A comprehensive overview of logo recognition, the book also presents successful applications of the technology and suggests directions for future research.
Author: MINE
Publisher: Rockport Publishers
ISBN: 1616738847
Category : Design
Languages : en
Pages : 241
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Book Description
Now available in paperback format, #9 of this the best-selling annual Letterhead and Logo Design features the most creative and inspiring work in the field from well-known design leaders, new design firms, and cutting edge artists. Includes everything identity, from logos to labels, business cards to envelopes, and the creative techniques and full-color images portrayed in this broad range of work will inspire new design solutions for age-old challenges that beg for a fresh approach. Both design firms and their clients will find this an invaluable resource for inspiration and ideas that grab the viewer's attention and create a lasting impression.
Author: LORA STARLING
Publisher: BalboaPress
ISBN: 1452503028
Category : Business & Economics
Languages : en
Pages : 313
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Book Description
More than a pretty face designed to identify a product, a logo combines powerful elements super boosted with sophisticated branding techniques. Logos spark our purchasing choice and can affect our wellbeing. Lovingly detailed, researched and honed to deliver a specific intention, a logo contains a unique dynamic that sidesteps our conscious mind. We might not know why we prefer one product over another but the logo, designed to connect the heart of the brand to our own hearts, plays a vital part in our decision to buy. The power of symbols to sway us has been recognised throughout history. Found in caves and in Egyptian temples they are attributed with the strength to foretell and create the future, connect us with the divine and evoke emotions, from horror to ecstasy, at a glance. The new symbols we imbue with these awesome powers are our favourite brand logos. Discover the unconscious effect of these modern symbols that thrust our most successful global corporations into the limelight and our lives. Learn to make informed choices about brands. Find out how a logo reflects the state of the brand and holds it to account.
Author: Capsule
Publisher: Rockport Publishers
ISBN: 1616736410
Category : Design
Languages : en
Pages : 193
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Book Description
The nuts and bolts of effective logo design. The design bar is at an all time high for those brave enough to participate in the industry. Today's designers must be clear on all the steps necessary to create work that stands out in an increasingly competitive marketplace. Unfortunately, most design books only focus on type, color, and layout issues. The Design Matters series takes a more in-depth approach, allowing designers to learn not only how to create work that is aesthetically appealing, but that is also strategy-driven and smart. This book focuses on creating logos, while others in the series dissect brochures, packaging, publications, and letterhead systems. Each book offers all the essential information needed to execute strong designs in concert with beautiful and well-crafted examples, so readers can successfully hit the mark every time.
Author: Lisa Silver
Publisher:
ISBN: 156496759X
Category : Advertising
Languages : en
Pages : 148
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Book Description
Logo design titles continue to sell the most copies of all graphic design subjects. This hard-working title examines 100 logo designs by illustrating how and why the design works. Sidebars compare and contrast rough drafts of popular logos with their final versions, and short tips address issues such as testing designs, sourcing inspiration, and typography. As well, the evolution of well-known logos are traced by examining why design changes were made and how those changes benefited the client and were successful on the market.
Author: Michael Grimshaw
Publisher: Routledge
ISBN: 1317491475
Category : Religion
Languages : en
Pages : 252
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Book Description
Contemporary tourism and travel have become a form of religion, a new opiate of the masses. However, could Church and theology be religious forms of tourism and travel? 'Bibles and Baedekers' offers a theology of tourism and exile for a modern and postmodern world. It examines the ways in which location, identity and movement have made use of religious texts and metaphor and questions the relative absence of secular texts and ideas in theology. The theology of the tourist and traveller is one of new experiences, the acquisition of identity through movement. 'Bibles and Baedekers' uniquely applies this to the postmodern Christian, embodying the fulfilment of Bonhoeffer's 'religionless Christianity', dislocated from both a secular and 'religious' world.
