Consumer Culture, Branding and Identity in the New Russia PDF Download
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Author: Graham H.J. Roberts
Publisher: Routledge
ISBN: 1317936329
Category : Business & Economics
Languages : en
Pages : 212
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Book Description
As shopping has been transformed from a chore into a major source of hedonistic pleasure, a specifically Russian consumer culture has begun to emerge that is unlike any other. This book examines the many different facets of consumption in today’s Russia, including retailing, advertising and social networking. Throughout, emphasis is placed on the inherently visual - not to say spectacular - nature both of consumption generally, and of Russian consumer culture in particular. Particular attention is paid to the ways in which brands, both Russian and foreign, construct categories of identity in order to claim legitimacy for themselves. What emerges is a fascinating picture of how consumer culture is being reinvented in Russia today, in a society which has one, nostalgic eye turned towards the past, and the other, utopian eye, set firmly on the future. Borrowing concepts from both marketing and cultural studies, the approach throughout is interdisciplinary, and will be of considerable interest, to researchers, students and practitioners wishing to gain invaluable insights into one of the most lucrative, and exciting, of today’s emerging markets.
Author: Graham H.J. Roberts
Publisher: Routledge
ISBN: 1317936329
Category : Business & Economics
Languages : en
Pages : 212
Get Book Here
Book Description
As shopping has been transformed from a chore into a major source of hedonistic pleasure, a specifically Russian consumer culture has begun to emerge that is unlike any other. This book examines the many different facets of consumption in today’s Russia, including retailing, advertising and social networking. Throughout, emphasis is placed on the inherently visual - not to say spectacular - nature both of consumption generally, and of Russian consumer culture in particular. Particular attention is paid to the ways in which brands, both Russian and foreign, construct categories of identity in order to claim legitimacy for themselves. What emerges is a fascinating picture of how consumer culture is being reinvented in Russia today, in a society which has one, nostalgic eye turned towards the past, and the other, utopian eye, set firmly on the future. Borrowing concepts from both marketing and cultural studies, the approach throughout is interdisciplinary, and will be of considerable interest, to researchers, students and practitioners wishing to gain invaluable insights into one of the most lucrative, and exciting, of today’s emerging markets.
Author: AMANE SIROU
Publisher: MediBang(global)
ISBN:
Category : Comics & Graphic Novels
Languages : en
Pages : 25
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Book Description
"You were watching me masturbate..?!"
SHUNSKE left his hometown after getting accepted into a beauty academy, and started his dorm life.
There, he is the ONLY boy living in a GIRL's dorm.
As expected, a lot of CRAZY things happen in a girl's dorm. Masturbation in the next room, sharing baths, AND...
Living with girls drives him crazy! So begins SHUNSKE's harem life in the girl's dorm!
Author: K. A. Applegate
Publisher: Scholastic Inc.
ISBN: 1338216554
Category : Juvenile Fiction
Languages : en
Pages : 136
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Book Description
There's a new rumor in town. Someone has discovered an item that proves life on other planets exists, and they've been hiding it on a base called Zone 91, the most secret place on Earth. Cassie and the other Animorphs already know about life on other planets. Too well. Their enemies the Yeerks will try to access Zone 91, to find out if what's there will threaten their mission to conquer to the planet. So the Animorphs decide to pay Zone 91 and the Yeerks a little visit. But what they discover is not at all what they expect.
Author: Ann Onymouse
Publisher: Troubador Publishing Ltd
ISBN: 1785892320
Category : Juvenile Fiction
Languages : en
Pages : 184
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Book Description
Full of beautifully hand-drawn illustrations, The Conjurer’s Mouse is an eloquent collection of rhyming short stories, limericks and anecdotes about a concoction of characters from dinosaurs to mice, frogs to aliens, and everything in between. Extract from The Conjurer’s Mouse: The Conjurer’s mouse sprang onto the table, Danced a wee jig and bowed to Aunt Mabel, Squeaked a wee song, turned red and green, Then waving, he darted… behind the screen… Where did he go? We ran round the house… But nowhere could find the Conjuror’s mouse. Aunt Mabel vowed, ‘I’ll catch that WILD BEAST!’ She plotted to trap him: ‘He’ll love my mouse feast.’ Written in a light-hearted and joyful manner, The Conjurer’s Mouse is ideal for children age 6 and over. Each of the many stories can be read alone or aloud, making it the perfect bedtime read – and the rhymes laughed over at any time!
Author: José Cruz González
Publisher:
ISBN:
Category : Drama
Languages : en
Pages : 372
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Book Description
Winner, Distinguished Book Award, American Alliance for Theatre & Education, 2009 In today's multicultural world there is an urgent need for more plays and books that represent a diverse array of ethnic groups. Theatre and book critics, scholars, and theatre professionals have long campaigned for a broader representation of minorities in book and play publishing. In this anthology, renowned theatre expert Coleman A. Jennings has compiled a selection of plays by Jos� Cruz Gonz�lez that meets these multicultural demands head-on. Gonz�lez is a foremost voice in theatre for children and youth whose plays address themes, often through imaginary lands and extraordinary characters, faced by children in their everyday lives. Born to migrant workers in Calexico, California, in 1957, Gonz�lez learned at a young age how to tap into the vast world of his imagination. From his grandfather, who would regale the family with stories and riddles as they worked on the farm, he learned the power of storytelling. He spent afternoons, weekends, and summers working in the fields, so it is no surprise that his plays are strongly tied to the natural world. His use of magical realism has become one of his trademarks. The nine plays in this anthology were thoughtfully collected and will go far to fill the multicultural gap in the world of theatre for children.
Author:
Publisher:
ISBN:
Category : Corporations
Languages : en
Pages : 1014
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Book Description
Author: Ann Onymouse and Fred Onymouse
Publisher: Troubador Publishing Ltd
ISBN: 1789010276
Category : Juvenile Fiction
Languages : en
Pages : 176
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Book Description
The BOY Who IMAGINED ... And Found He Could DRAW! follows Vapi, a ten-year-old boy. Vapi is a misfit in school because he struggles in lessons and he is taunted by a bully. But this young boy has an exciting escape route when life becomes too unbearable: his imagination which takes him on all kinds of adventures. And when Vapi discovers that through his drawing he can help others, everything is about to change. Vapi is invited to take part in a television show to see if children can help elderly and disabled people discover or re-discover talents, such as drawing. After inadvertently bringing his bully’s grandfather with him, Vapi draws the winning picture and is awarded a prize of £200 and a scholarship to an innovative school. He will be helping those around him to discover their artistic talent. Vapi, the misfit, is suddenly in his element, with his newly discovered talent for helping others!
Author: Mary Mapes Dodge
Publisher:
ISBN:
Category : Children's literature
Languages : en
Pages : 688
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Book Description
Author: Konomi Kanata
Publisher: Kodansha Comics
ISBN: 1682334295
Category : Comics & Graphic Novels
Languages : en
Pages : 164
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Book Description
Author: Lupe Almaguer Cruz
Publisher: Archway Publishing
ISBN: 1480810851
Category : Juvenile Fiction
Languages : en
Pages : 52
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Book Description
It's the night before Christmas and, as Tillie sits by the window, she can't help but think about what a wonderful Christmas she'll have this year. Little does she know that her night--and her life--are about to be changed forever. As Tillie stares dreamily through her window, a sudden flash of light catches her attention and she realizes the light was caused by a bird streaking through the sky. Coming to her, Tillie discovers she can talk with the bird. In a rush to get closer to the bird, Tillie goes outside clutching her letter to Santa. Before she knows it, the bird snatches her letter and flies away. It isn't long before the bird returns, however. And, when he does, he brings friends. In the middle of the night, long after Tillie has fallen asleep, the stars descend toward Tillie's house. As they get closer, the stars become glittering angels, and beyond them is someone very special to Tillie. Behind the angels is Santa, and he needs her help. Tillie's Magical Christmas Ride is an enchanted tale about one girl's magical Christmas Eve as Santa's Little Helper. Infused with both the magic of myth and the glory of Jesus's birth, Tillie's adventure inspires not only children's, but, also, adults' sense of adventure and reminds us of the true meaning of Christmas.
