Author: Brian S. Brooks
Publisher: Macmillan Higher Education
ISBN: 1457639092
Category : Language Arts & Disciplines
Languages : en
Pages : 436
Book Description
No matter what the medium, from print to broadcast to digital, Working with Words presents the best writing advice for journalists. It is designed to help students gain the grammatical and stylistic skills they need and then serve as a reference throughout their careers. Written by working journalists, with parts devoted to grammar and mechanics as well as journalistic style and writing for different media, it offers coverage the Associated Press Stylebook does not — and it’s affordably priced at 30-50% less than competing texts. The new edition contains tools that make it even easier to navigate, tackles the unique issues inherent to writing for online media, and offers improved grammar and writing instruction.
Working with Words
Author: Brian S. Brooks
Publisher: Macmillan Higher Education
ISBN: 1457639092
Category : Language Arts & Disciplines
Languages : en
Pages : 436
Book Description
No matter what the medium, from print to broadcast to digital, Working with Words presents the best writing advice for journalists. It is designed to help students gain the grammatical and stylistic skills they need and then serve as a reference throughout their careers. Written by working journalists, with parts devoted to grammar and mechanics as well as journalistic style and writing for different media, it offers coverage the Associated Press Stylebook does not — and it’s affordably priced at 30-50% less than competing texts. The new edition contains tools that make it even easier to navigate, tackles the unique issues inherent to writing for online media, and offers improved grammar and writing instruction.
Publisher: Macmillan Higher Education
ISBN: 1457639092
Category : Language Arts & Disciplines
Languages : en
Pages : 436
Book Description
No matter what the medium, from print to broadcast to digital, Working with Words presents the best writing advice for journalists. It is designed to help students gain the grammatical and stylistic skills they need and then serve as a reference throughout their careers. Written by working journalists, with parts devoted to grammar and mechanics as well as journalistic style and writing for different media, it offers coverage the Associated Press Stylebook does not — and it’s affordably priced at 30-50% less than competing texts. The new edition contains tools that make it even easier to navigate, tackles the unique issues inherent to writing for online media, and offers improved grammar and writing instruction.
Working with Words
Author: Ruth Gairns
Publisher: Cambridge University Press
ISBN: 9780521317092
Category : Foreign Language Study
Languages : en
Pages : 216
Book Description
A practical guide on how to select, organise and teach vocabulary to students of all levels.
Publisher: Cambridge University Press
ISBN: 9780521317092
Category : Foreign Language Study
Languages : en
Pages : 216
Book Description
A practical guide on how to select, organise and teach vocabulary to students of all levels.
Words That Work
Author: Dr. Frank Luntz
Publisher: Hachette Books
ISBN: 1401385745
Category : Language Arts & Disciplines
Languages : en
Pages : 438
Book Description
The nation's premier communications expert shares his wisdom on how the words we choose can change the course of business, of politics, and of life in this country In Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in. With chapters like "The Ten Rules of Successful Communication" and "The 21 Words and Phrases for the 21st Century," he examines how choosing the right words is essential. Nobody is in a better position to explain than Frank Luntz: He has used his knowledge of words to help more than two dozen Fortune 500 companies grow. Hell tell us why Rupert Murdoch's six-billion-dollar decision to buy DirectTV was smart because satellite was more cutting edge than "digital cable," and why pharmaceutical companies transitioned their message from "treatment" to "prevention" and "wellness." If you ever wanted to learn how to talk your way out of a traffic ticket or talk your way into a raise, this book's for you.
Publisher: Hachette Books
ISBN: 1401385745
Category : Language Arts & Disciplines
Languages : en
Pages : 438
Book Description
The nation's premier communications expert shares his wisdom on how the words we choose can change the course of business, of politics, and of life in this country In Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in. With chapters like "The Ten Rules of Successful Communication" and "The 21 Words and Phrases for the 21st Century," he examines how choosing the right words is essential. Nobody is in a better position to explain than Frank Luntz: He has used his knowledge of words to help more than two dozen Fortune 500 companies grow. Hell tell us why Rupert Murdoch's six-billion-dollar decision to buy DirectTV was smart because satellite was more cutting edge than "digital cable," and why pharmaceutical companies transitioned their message from "treatment" to "prevention" and "wellness." If you ever wanted to learn how to talk your way out of a traffic ticket or talk your way into a raise, this book's for you.
Working With Words In Business And Legal Writing
Author: Lynne Agress
Publisher: Basic Books
ISBN: 0786730927
Category : Business & Economics
Languages : en
Pages : 148
Book Description
Written to help the business person gain a grammatical advantage on his or her competition, Working with Words in Business and Legal Writing is a quick and complete guide to writing clear and concise e-mails, letters, and reports. By using real-world before-and-after examples from her workshop, Dr. Lynne Agress examines and explains the most common grammatical pitfalls in business writing and helps the reader focus on avoiding confusing and incorrect language. Some of the topics Dr. Agress focuses on are: transitional phrases, use of voice, awkward sentence structures, proper punctuation, tone, jargon and pretentious prose. With special sections on selecting a writing workshop, or consultant, communicating over the Internet and editing others' work, Working with Words in Business and Legal Writing provides the quickest way to clear communication for business in the twenty-first century.
Publisher: Basic Books
ISBN: 0786730927
Category : Business & Economics
Languages : en
Pages : 148
Book Description
Written to help the business person gain a grammatical advantage on his or her competition, Working with Words in Business and Legal Writing is a quick and complete guide to writing clear and concise e-mails, letters, and reports. By using real-world before-and-after examples from her workshop, Dr. Lynne Agress examines and explains the most common grammatical pitfalls in business writing and helps the reader focus on avoiding confusing and incorrect language. Some of the topics Dr. Agress focuses on are: transitional phrases, use of voice, awkward sentence structures, proper punctuation, tone, jargon and pretentious prose. With special sections on selecting a writing workshop, or consultant, communicating over the Internet and editing others' work, Working with Words in Business and Legal Writing provides the quickest way to clear communication for business in the twenty-first century.
Working with Words
Author: Stanley Hauerwas
Publisher: Wipf and Stock Publishers
ISBN: 1621892867
Category : Religion
Languages : en
Pages : 321
Book Description
The crucial challenge for theology is that when it is read the reader thinks, "This is true." Recognizing claims that are "true" enables readers to identify an honest expression of life's complexities. The trick is to show that theological claims--the words that must be used to speak of God--are necessary if the theologian is to speak honestly of the complexities of life. The worst betrayal of the task of theology comes when the theologian fears that the words he or she must use are not necessary. This new collection of essays, lectures, and sermons by Stanley Hauerwas is focused on the central challenge, risk, and difficulty of this necessity--working with words about God. The task of theology is to help us do things with words. "God" is not a word peculiar to theology, but if "God" is a word to be properly used by Christians, the word must be disciplined by Christian practice. It should, therefore, not be surprising that, like any word, we must learn how to say "God."
Publisher: Wipf and Stock Publishers
ISBN: 1621892867
Category : Religion
Languages : en
Pages : 321
Book Description
The crucial challenge for theology is that when it is read the reader thinks, "This is true." Recognizing claims that are "true" enables readers to identify an honest expression of life's complexities. The trick is to show that theological claims--the words that must be used to speak of God--are necessary if the theologian is to speak honestly of the complexities of life. The worst betrayal of the task of theology comes when the theologian fears that the words he or she must use are not necessary. This new collection of essays, lectures, and sermons by Stanley Hauerwas is focused on the central challenge, risk, and difficulty of this necessity--working with words about God. The task of theology is to help us do things with words. "God" is not a word peculiar to theology, but if "God" is a word to be properly used by Christians, the word must be disciplined by Christian practice. It should, therefore, not be surprising that, like any word, we must learn how to say "God."
Words at Work
Author: David Horner
Publisher: Cambridge University Press
ISBN: 9780521438728
Category : Business & Economics
Languages : en
Pages : 148
Book Description
Words at Work is a powerful resource for learners who want to expand their vocabulary in order to use English more effectively in a general Business English context. The 17 task-based units cover a range of essential topics, from Company organisation and Advertising to Finance and Information systems. The introduction unit on learning vocabulary successfully gives learners good ideas on techniques for remembering more words. The index also provides a way in to the specific vocabulary area they want to focus on. Words at Work is accompanied by a listening cassette. Every unit contains at least one listening task and one pronunciation task, to give learners the opportunity to hear and practise the vocabulary as well as see it. Words at Work is completely self-contained, with an answer key, tapescripts and an index with phonetic transcriptions, and can be used by learners working on their own.
Publisher: Cambridge University Press
ISBN: 9780521438728
Category : Business & Economics
Languages : en
Pages : 148
Book Description
Words at Work is a powerful resource for learners who want to expand their vocabulary in order to use English more effectively in a general Business English context. The 17 task-based units cover a range of essential topics, from Company organisation and Advertising to Finance and Information systems. The introduction unit on learning vocabulary successfully gives learners good ideas on techniques for remembering more words. The index also provides a way in to the specific vocabulary area they want to focus on. Words at Work is accompanied by a listening cassette. Every unit contains at least one listening task and one pronunciation task, to give learners the opportunity to hear and practise the vocabulary as well as see it. Words at Work is completely self-contained, with an answer key, tapescripts and an index with phonetic transcriptions, and can be used by learners working on their own.
Ways with Words
Author: Shirley Brice Heath
Publisher: Cambridge University Press
ISBN: 1107263557
Category : Language Arts & Disciplines
Languages : en
Pages : 458
Book Description
Ways with Words, first published in 1983, is a classic study of children learning to use language at home and at school in two communities only a few miles apart in the south-eastern United States. 'Roadville' is a white working-class community of families steeped for generations in the life of textile mills; 'Trackton' is an African-American working-class community whose older generations grew up farming the land, but whose existent members work in the mills. In tracing the children's language development the author shows the deep cultural differences between the two communities, whose ways with words differ as strikingly from each other as either does from the pattern of the townspeople, the 'mainstream' blacks and whites who hold power in the schools and workplaces of the region. Employing the combined skills of ethnographer, social historian, and teacher, the author raises fundamental questions about the nature of language development, the effects of literacy on oral language habits, and the sources of communication problems in schools and workplaces.
Publisher: Cambridge University Press
ISBN: 1107263557
Category : Language Arts & Disciplines
Languages : en
Pages : 458
Book Description
Ways with Words, first published in 1983, is a classic study of children learning to use language at home and at school in two communities only a few miles apart in the south-eastern United States. 'Roadville' is a white working-class community of families steeped for generations in the life of textile mills; 'Trackton' is an African-American working-class community whose older generations grew up farming the land, but whose existent members work in the mills. In tracing the children's language development the author shows the deep cultural differences between the two communities, whose ways with words differ as strikingly from each other as either does from the pattern of the townspeople, the 'mainstream' blacks and whites who hold power in the schools and workplaces of the region. Employing the combined skills of ethnographer, social historian, and teacher, the author raises fundamental questions about the nature of language development, the effects of literacy on oral language habits, and the sources of communication problems in schools and workplaces.
Teaching Words and How They Work
Author: Elfrieda H. Hiebert
Publisher: Teachers College Press
ISBN: 0807763179
Category : Language Arts & Disciplines
Languages : en
Pages : 169
Book Description
Research shows that vocabulary is the best support for students’ comprehension of narrative and information texts. Often, vocabulary instruction focuses on a few target words in specific texts. However, to understand the many new words in complex texts students need to know how words work. This book, written by an award-winning authority on reading instruction, shows teachers how to make small changes to teach more words and also how words work. Many of these small changes involve enrichments to existing vocabulary practices, such as word walls and conversations with students. Each chapter includes descriptions of teachers’ implementation of small changes to support big gains in students’ vocabulary. This book, which has sufficient depth in research and theory for graduate and undergraduate courses in vocabulary instruction, also offers practical steps that K–8 teachers can use in any reading program to help all students grow their vocabulary. Teaching Words and How They Work shows teachers how to: Identify the most important word families to teach. Teach students to use opening text as background knowledge for comprehending the rest of the text. Use word walls with more purpose and greater student engagement. Select the right words to teach from new information texts. Better understand limitations of leveled texts and how to adjust. Use assets and address challenges to support English learners. Access free mentor and teacher resources online at textproject.org.
Publisher: Teachers College Press
ISBN: 0807763179
Category : Language Arts & Disciplines
Languages : en
Pages : 169
Book Description
Research shows that vocabulary is the best support for students’ comprehension of narrative and information texts. Often, vocabulary instruction focuses on a few target words in specific texts. However, to understand the many new words in complex texts students need to know how words work. This book, written by an award-winning authority on reading instruction, shows teachers how to make small changes to teach more words and also how words work. Many of these small changes involve enrichments to existing vocabulary practices, such as word walls and conversations with students. Each chapter includes descriptions of teachers’ implementation of small changes to support big gains in students’ vocabulary. This book, which has sufficient depth in research and theory for graduate and undergraduate courses in vocabulary instruction, also offers practical steps that K–8 teachers can use in any reading program to help all students grow their vocabulary. Teaching Words and How They Work shows teachers how to: Identify the most important word families to teach. Teach students to use opening text as background knowledge for comprehending the rest of the text. Use word walls with more purpose and greater student engagement. Select the right words to teach from new information texts. Better understand limitations of leveled texts and how to adjust. Use assets and address challenges to support English learners. Access free mentor and teacher resources online at textproject.org.
The Novelist's Lexicon
Author: Villa Gillet (Association)
Publisher: Columbia University Press
ISBN: 0231150806
Category : Biography & Autobiography
Languages : en
Pages : 170
Book Description
At a recent literary conference hosted by Villa Gillet and "Le Monde," organizers asked seventy-seven prominent authors from around the world to choose a word that opens the door to their work. Their crystalline musings, collected here for the first time, offer an extraordinary portrait of writing and reading from the perspective of the artist. Organized alphabetically, the anthology is a pleasurable and instructive book for writers, readers, and anyone seeking an intimate understanding of literature. Through these personal "passwords," authors articulate the function of language, character, plot, and structure, and, in the process, reveal their relationship with the elements of story. Jonathan Lethem discusses the independent life of furniture; A. S. Byatt describes the power of the narrative web; Etgar Keret explains the importance of "balagan," a Hebrew word meaning "total chaos"; Daniel Mendelsohn expounds on the unknowable, or what the author should or should not impart to the reader; Annie Proulx clarifies "terroir," which embodies the complexities of time, place, geography, weather, and climate; and Colum McCann details the benefits of anonymity. Other participants include Rick Moody on adumbrated; Upamanyu Chatterjee on the bildungsroman; Enrique Vila-Matas on discipline; Adam Thirwell on hedonism; Nuruddin Farah on identities; Tariq Ali on laughter; Andre Brink on the heretic; Elif Shafak on the nomad; and PA(c)ter Esterhazy on the power and potential of words, words, words.
Publisher: Columbia University Press
ISBN: 0231150806
Category : Biography & Autobiography
Languages : en
Pages : 170
Book Description
At a recent literary conference hosted by Villa Gillet and "Le Monde," organizers asked seventy-seven prominent authors from around the world to choose a word that opens the door to their work. Their crystalline musings, collected here for the first time, offer an extraordinary portrait of writing and reading from the perspective of the artist. Organized alphabetically, the anthology is a pleasurable and instructive book for writers, readers, and anyone seeking an intimate understanding of literature. Through these personal "passwords," authors articulate the function of language, character, plot, and structure, and, in the process, reveal their relationship with the elements of story. Jonathan Lethem discusses the independent life of furniture; A. S. Byatt describes the power of the narrative web; Etgar Keret explains the importance of "balagan," a Hebrew word meaning "total chaos"; Daniel Mendelsohn expounds on the unknowable, or what the author should or should not impart to the reader; Annie Proulx clarifies "terroir," which embodies the complexities of time, place, geography, weather, and climate; and Colum McCann details the benefits of anonymity. Other participants include Rick Moody on adumbrated; Upamanyu Chatterjee on the bildungsroman; Enrique Vila-Matas on discipline; Adam Thirwell on hedonism; Nuruddin Farah on identities; Tariq Ali on laughter; Andre Brink on the heretic; Elif Shafak on the nomad; and PA(c)ter Esterhazy on the power and potential of words, words, words.
Dynamics of Media Writing
Author: Vincent F. Filak
Publisher: SAGE Publications
ISBN: 1544385668
Category : Language Arts & Disciplines
Languages : en
Pages : 517
Book Description
Dynamics of Media Writing Third Edition gives students transferable skills that can be applied across all media platforms—from traditional mass media formats like news, public relations, and advertising to emerging digital media platforms. Whether issuing a press release or tweeting about a new app, today’s media writers need to adapt their message for each specific media format in order to successfully connect with their audience. Throughout this text, award-winning teacher and college media adviser Vincent F. Filak introduces fundamental writing skills that apply to all media, while also highlighting which writing tools and techniques are most effective for specific media formats and why. User-friendly and loaded with practical examples and tips from professionals across mass media, this is the perfect guide for any student wanting to launch a professional media writing career.
Publisher: SAGE Publications
ISBN: 1544385668
Category : Language Arts & Disciplines
Languages : en
Pages : 517
Book Description
Dynamics of Media Writing Third Edition gives students transferable skills that can be applied across all media platforms—from traditional mass media formats like news, public relations, and advertising to emerging digital media platforms. Whether issuing a press release or tweeting about a new app, today’s media writers need to adapt their message for each specific media format in order to successfully connect with their audience. Throughout this text, award-winning teacher and college media adviser Vincent F. Filak introduces fundamental writing skills that apply to all media, while also highlighting which writing tools and techniques are most effective for specific media formats and why. User-friendly and loaded with practical examples and tips from professionals across mass media, this is the perfect guide for any student wanting to launch a professional media writing career.